Connect with us
SOFTSWISS

Press Releases

Betinvest revolutionises operator capability with ‘plug-and-play’ Sportsbook iFrame

Published

on

Betinvest revolutionises operator capability with ‘plug-and-play’ Sportsbook iFrame
Reading Time: 4 minutes

 

Following the launch of the industry’s first customisable Sportsbook iFrame solution, Betinvest is continuing to develop the pioneering project by separating the Sportsbook and eSports services providing operators with an even more straightforward entry into sports betting. The company’s VP of Business Development, Valentyn Kyrylenko, explores why ‘plug-and-play’ is, as far as they are aware, providing capabilities nobody else can across the global sports betting sector…

“We decided to separate our Sportsbook service from our eSports products, this way, clients whose main target is eSports can opt to use only this service, or to use both if they so wish,” explained Kyrylenko. “It goes beyond any Sportsbook iFrame that you typically find on the market, this is a new approach providing Sportsbook as a fully-fledged service. We are also able to use iFrame integration to provide other products and services to our clients, but this is dependent on the partner’s needs and their platform.”

He continued: “Betinvest has simplified the complexity of Sportsbook by introducing a revolutionary ‘plug-and-play’ Sportsbook iFrame solution so that our customers can invest time in more important things. We are flexible, and aim to offer this flexibility to our clients. For us, the key is not in spending time, but in investing it.”

With respect to the interface of BetInvest’s eSports iFrame, the technology was designed according to customer needs and preferences by a streamlined team of two who aimed to provide operators with a product, but also with the back office tools to make it possible for them to manage it themselves. “Our customers can apply any necessary settings or customisation options to ensure the safety of their business by themselves. All the data we exchange is encoded, not personalised, so even in the event of a data breach, information about customers and their transactions won’t be compromised,” said Kyrylenko. “This solution will be good for platforms which have their own payment and accounting systems, but are lacking a sportsbook or other gaming product.”

Commenting on customer integration, Kyrylenko continued: “From our side – through the main admin panel, for example – we’ll be able to see everything relating to our clients, with the exception of their customers. We’ve kept customer information exclusively on the client’s side and encoded, so all we’ll be able to see is something anonymous. iFrame API is available in all kinds of software languages to our B2B clients enhancing its potential across differing platforms. For example, if they’re using JavaScript, we’ll give them the appropriate documentation for it. If they use Java, we’ll give them documentation in Java instead. Our iFrame is compatible with all other technology. This makes integration fast and simple, which operators will appreciate.”

Betinvest’s ‘plug-and-play’ Sportsbook iFrame solution is not only breaking new ground by giving their clients control of their back office, it is also delivers a recognisable betting website design at the touch of a button which has been created specifically to enhance revenue and customer interaction. Discussing the ease of setup, Valentyn said: “What do operators need to begin their partnership with us? All they need to do is to concentrate on their business and motivation. As long as they are motivated, we can get started. It’s likely that they already have a platform of their own, into which they can integrate our iFrame. This is the fastest way to launch new products from scratch, or to expand an existing business by incorporating Betinvest data, for example. This is the brilliance of ‘plug-and-play’.”

He added: “Our clients will be able to choose from and switch between 15 different designs. At a basic level, there is the option to change the outlines, the colours, etc. but if a partner wants a certain look for their website, we can also provide that for them. We can implement everything very quickly. Of course, we included layouts for different regions where customers require an alternative design.”

“All betting websites have almost identical designs and layouts,” he continued. “The reason behind this is a simple one – people are used to it. For every new customer, it’s easier for them if they can just click through to the page where they know they can place a bet, for example, instead of having to waste time getting to grips with a new layout. This is a feature we’re maintaining with the front end of our Sportsbook iFrame. It is similar to using email: regardless of whether you use Outlook or Gmail, you won’t struggle to find your inbox or sent mail if you switch provider because the overall design is always the same.”

In addition to revenue, Betinvest’s iFrame solution reduces the cost of running a betting business for its partners by 80% through its comprehensive back office. Commenting on the potential behind ‘plug-and-play’, Valentyn Kyrylenko, who project managed the entire solution from the ground up, concluded: “With our Sportsbook iFrame, clients will be able to change the content; pause or cancel events; manage their high-risk and VIP customers; group customers; conduct marketing; create and award bonuses; alter the advertising settings; create reports and income charts; and favourite certain sports. Our clients can manage a lot of things through this back office. This removes the need to call us and ask us to do things for them and what’s more, operators can also change the frontend design. We give them control. No one else in the industry does this.”

Continue Reading
Advertisement




MARE BALTICUM Gaming & TECH Summit 2024

Gaming

Speechless Announces Hybrid License, Giving Actors Greater Control Over Their AI-Generated Voices

Published

on

Reading Time: 2 minutes

 

New platform will enable voice actors to gain commission on their AI-generated counterparts while also streamlining the development process for studios

Today, Speechless, the voice actor database and asset tool for the games industry, has announced its new Hybrid AI License, combining real voice talent and generative artificial intelligence (AI). This new license will enable game developers to utilize all aspects of modern voice-over production while providing more equitable opportunities for the actors themselves. With the current games landscape increasingly experimenting with the potential of AI, Speechless is offering a solution that takes a greater ethical approach to this technology.

The first complete management system for the games industry, Speechless’ Hybrid AI License easily allows developers to use the full range of voice-over options in one place; from text-to-speech, speech-to-speech and conventional voice recording. Unlike other text-to-speech providers, Speechless’ integrated approach allows developers to access the voice actors behind the AI-generated, text-to-speech options. This license not only enables developers to gain greater creative control over voice production but also gives actors control over their AI-generated voice.

Voice actors will benefit from this license by having their AI-generated voice earn a commission when it is licensed by developers. In addition, developers can utilize text-to-speech options to refine their scripts before bringing on the voice actor for the full recording. Developers can then adjust the voice actor’s recording with its AI counterpart at the later stages of development, removing the need for reshoots and allowing voice actors to move on to new projects.

The potential of Speechless’ License also enables a greater depth of content for side characters and NPCs and streamlines localization in new markets while keeping voice talent involved. With the rise of generative AI in game development, Speechless is establishing the best practice for utilizing the advantages of this technology without excluding the creative talent of voice actors.

This new license is available immediately and follows Speechless’ recent collaboration with audio middleware leader Audiokinetic Wwise.

“We can’t ignore the potential AI has for the games industry but we need to approach this technology ethically; that’s what we aim to achieve when it comes to voice-acting,” the Chief Executive Officer for Speechless, Peo Drangert (pictured), said. “By offering a hybrid license, developers can streamline their processes and experiment with different voice actors at a lower cost. At the same time, voice actors are compensated for their work and the work of their AI-generated voice, have greater opportunities to collaborate with studios and can work more flexibly. AI will continue to grow in the games sector, so we must use it responsibly to ensure a fairer industry.”

Continue Reading

eSports

Oddin.gg has entered into an exclusive multi-year data partnership with premier esports tournament organizer, PGL

Published

on

Reading Time: 2 minutes

 

Building on the exceptional viewership of the PGL Major Copenhagen, which ascended to the third-most watched event in Counter-Strike history, PGL and Oddin.gg have agreed their strategic alliance through a substantive multi-year agreement.

This extension reinforces Oddin.gg’s position as the exclusive provider of Data & Integrity services for PGL’s premium Dota 2 and Counter-Strike 2 events, underscoring Oddin.gg’s ascendancy as a pivotal force in the esports official data sphere.

The scale and caliber of esports content under this partnership have catapulted Oddin.gg to the forefront as a major data authority. The success of this collaboration is a testament to the synergy between Oddin.gg and one of the most impactful tournament organizers in the competitive gaming arena.

The extended multi-year pact encompasses a minimum of eight Dota 2 headline events along with a minimum of eleven Tier 1 Counter-Strike 2 tournaments. These competitions will feature the elite of global teams, competing for prize pools of at least USD 1 million each, promising to further elevate the profile of this flourishing partnership.

Marek Suchar, Co-founder & Managing Director of Partnerships at Oddin.gg, enthusiastically speaks on the extended partnership: “Our commitment is to affiliate with the premier entities in esports, and PGL stands out as a peak of excellence within the tournament circuit.

Their team has masterfully orchestrated the top three most-watched Counter-Strike and the two most-watched Dota 2 tournaments in history. With the dynamic evolution expected in 2025, we are both excited and privileged to align with PGL’s visionary path for the esports community to support, protect and entertain esports fans. This partnership is a strategic step towards enhancing the global esports experience, and we eagerly anticipate the groundbreaking advancements PGL will introduce for Counter-Strike 2 and Dota 2 in the years ahead.”

Silviu Stroie, CEO of PGL, shares his perspective on the alliance’s growth: “At PGL, our core mission is to craft the ultimate esports experience on a global scale. Independence, innovation, and integrity are the pillars we stand on, promoting fairness and sustainability within the esports world. In Oddin.gg, we’ve found an ally that resonates with our ethos, making them the ideal partner as we forge ahead. Our ongoing partnership solidified through a multi-year contract, echoes our mutual commitment to the community of esports. With Oddin.gg’s unmatched data and integrity expertise, we’re elevating our tournaments beyond mere excitement to meet the highest benchmarks of fairness. United, we are on a quest to curate unrivaled esports events, propelling this dynamic industry toward a vibrant and thrilling future.”

The renewed alliance with Oddin.gg arrives at a transformative juncture for PGL, marking a significant expansion in their annual event roster. This strategic development is timed with the enactment of new regulations starting January 1st, 2025, which mandate the separation of tournament organizers from teams. These guidelines are set to foster a more competitive and varied landscape for Counter-Strike 2 tournaments, ensuring a level playing field and circumventing any potential conflicts of interest.

This partnership renewal covering 2024 to 2026 underscores the commitment to these principles, promising an array of thrilling competitive spectacles in the years to come. It signals a fresh epoch for PGL events, championed by the upcoming Wallachia tournament in May 2024, which will serve as the inaugural event under this new agreement. The Wallachia event is just the beginning, heralding a series of tournaments designed to captivate the global audience with unparalleled competitive narratives and a showcase of elite talent, reinforcing PGL’s status as a trailblazer in the esports domain.

 

Continue Reading

eSports

DATA.BET offers streaming videos collaborating with Bayes Esports

Published

on

Reading Time: 2 minutes

 

The provider is reshaping esports content distribution with its new Bayes Esports video streams

DATA.BET, a reliable supplier of esports betting solutions, now delivers a tool that elevates the viewing experience on operators’ platforms in collaboration with Bayes Esports, the leading supplier of official esports live data, services, and products.

The introduction of video streams from a trusted source represents a significant step in addressing the challenges in content distribution for popular disciplines, such as CS2 and Dota 2. Approximately 90-97% of esports events are broadcasted through Twitch. However, the platform generally has delays that can reach up to 2 minutes, equal to a round in CS2, leading to an outdated viewing experience.

“Our live streams with reduced latency mark a significant milestone in esports betting development,” stated Alex Kozachenko, Chief Product Officer at DATA.BET. “In a strong partnership with Bayes Esports, we deliver our clients and their users a faster, more reliable alternative to conventional streaming platforms, ensuring an immersive and authentic viewing experience.”

Bayes Esports’ video streams offer a solution for minimizing delays by providing official broadcasts directly from tournament organizers, serving as a “source of truth” for esports streaming content. The integration of this streaming feature also presents new opportunities for operators to increase retention and enhance their services by incorporating branding and marketing campaigns directly into the streams.

“Our partnership with DATA.BET unlocks new avenues for platform engagement,” commented Amir Mirzaee, CCO and Managing Director of Bayes Esports. “In an industry where user satisfaction is essential, providing operators access to high-quality, low-delay tournament broadcasts is a game-changer. It enables them to provide unique content and enhance the overall betting experience, fostering deeper connections with their audience and driving sustained growth. Official, low delay video feeds are a sure way to identify the respective official data offerings for users and a way to make sure that their engagement benefits the esports ecosystem.”

 

Continue Reading
Advertisement
Alpha Affiliates
Advertisement

EveryMatrix

Advertisement

SaaS-builder for partner program development and performance marketing optimization

Advertisement

Launch your iGaming business swiftly and effortlessly with our comprehensive turnkey solutions

Advertisement

LEADING AFFILIATE MARKETING SHOW

Trending

Get it on Google Play

EuropeanGaming.eu is a premier online platform that serves as a leading information hub for the gaming and gambling industry. This industry-centric media outlet reaches over 200,000 readers monthly, providing them with compelling content, the latest news, and deep-dive insights.

Offering comprehensive coverage on all aspects of the gaming sector, EuropeanGaming.eu includes online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant virtual meetups and conferences, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - European Gaming is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.