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FeedBACK Casino launches as the industry’s first casino comparison site

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FeedBACK Casino launches as the industry's first casino comparison site
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FeedbackCasino.com allows players to apply filters in order to compare online casinos and benefit from online community feedback and reviews

 

The innovators behind SlotsMillion, LadyLucks and Casino Lemonade have unveiled FeedBACK Casino, marking the industry’s first online casino comparison website.

Founded on a “find and compare” principle, Feedbackcasino.com allows visitors to identify preferred online casinos by applying different filters, such as payment methods, software and types of games.

Up to three online casinos can be compared side-by-side before the chosen website is selected, with a Trust Flow feature showing members’ average scores for each destination.

As the name suggests, player feedback is at the heart of the FeedBACK Casino experience, allowing the website’s community to exchange experiences and discuss any issues encountered.

FeedBACK Casino has been created by Takkaro, a specialist in affiliate marketing that was established by Charles Gross and Alexandre Tomic. Building on the successful launch of the game-changing Casino Lemonade website a decade ago, the duo launched ALEA in 2013, bringing the hugely popular SlotsMillion and LadyLucks online casinos to the market.

“We are very ambitious with FeedBACK Casino,” Takkaro director general Maxime Gross said. “We want to reinvent the way casinos are promoted by giving the players more power, so that they can make an informed decision when choosing an online casino.

“Our priority is to help players with all steps along the way, from finding a casino, learning about the latest games, help with problems or addiction, and more. In short, FeedBACK Casino has been created by players, for players.”

FeedBACK Casino, which has been fully optimised for mobile use, is currently focusing on the UK and German markets, although a Spanish app-style version of the platform is in the pipeline, with an expected launch later this year.

With a track record of developing in-demand online casinos, Charles Gross and Alexandre Tomic know what it takes to cut through the competitive market, and FeedBACK Casino will help players to find destinations that fulfil their expectations.

“When we started Casino Lemonade 10 years ago, we were the first on the market to provide a no-download website that offered free online casino games without time limits,” Charles Gross said. “It wasn’t just a simple guide, but a website completely dedicated to players.

“The same desire to offer all the games available on the internet drove us to create SlotsMillion and to introduce our innovative filter system that allows players to sort the game selection by developers, types of games, number of reels, features, and many more.”

Tomic added: “We wanted to achieve with SlotsMillion what had been accomplished in the days of Casino Lemonade. That’s why we released the first virtual reality online casino for real money in 2016. A real virtual casino where players can experience the same excitement as in a land-based casino was a historic turning point in the evolution of gambling. With VR, we can now enjoy a real and authentic experience at a game table, together with other players from all over the world.”

FeedBACK Casino also negotiates with the most popular online casinos in its community to offer exclusive bonuses and special offers for players while a free-to-play section on the website also provides an opportunity to try out different games.


About FeedBACK Casino:

Launched by players for players, FeedBACK Casino is the first online casino comparison tool. It is a truly independent guide for online and land-based casino players that offers transparent and relevant information and unbiased reviews. FeedBACK Casino guide aims to support users with their passion for gambling. It offers readers a strict editorial policy based on three key concepts: Trust, Transparency, Security.

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LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy

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LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.

The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.

Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.

“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.

“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”

The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.

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Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead

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Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.

With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.

Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.

“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.

With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.

“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.

According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.

“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.

Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.

“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.

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Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024

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Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.

This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.

Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”

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