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Betinvest offers transparency and control with new Agent Management System for the Asian market

George Miller

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Betinvest offers transparency and control with new Agent Management System for the Asian market
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After detailed conversations and constructive feedback from its partners in Asia, Betinvest has launched an Agent Management System to empower bookmakers with the tools to easily manage and monitor the performance of its agents.

Betinvest has launched an Agent Management System for the Asian market and other markets which use the same operational model, providing transparency and control to bookmakers and enabling them to better manage and monitor agent performance.

Indeed, after long conversations with local operators in Macau at G2E Asia, Betinvest has incorporated innovative improvements into the traditional betting agent management model, supported by the solutions provider’s strong IT team to ensure the system remains flexible and up-to-date with clients’ needs.

“This system will bring transparency and control to bookmakers – both to those with an existing agent network and to those who are interested in running a betting business with the help of an agent scheme,” explained VP of business development, Valentyn Kyrylenko. “The solution will enable our clients to manage the activity of every participant at each level in the hierarchy, and to monitor their performance in real time. It offers multi-level commercial structure, profit and loss sharing algorithms, on-spot agent creation functionality and an easy to use settlement process. Each agent has a lot of flexibility in the manner in which they can work with customers. Through consistent communication with our partners from around the world, we’ve discovered that a solution such as this is in high demand.”

A key strength of Betinvest’s system is that it’s entirely up to their client to decide who can work as an agent for their business. Furthermore, once an agent is incorporated into the management system, the client can monitor them closely to ensure the entire structure is operating smoothly.

“It’s easy to incorporate new people into the Agent Management System’s hierarchy. It’s also really easy to control and manage all the people involved thanks to a set of comprehensive reports that show all the agents, their credit, balance, efficiency and player behaviour. We provide the software and updates to our partners who require only this system. Everything else is under the client’s control. It goes without saying that an agent-to-be should have a number of players and be well-informed about the nature of the industry,” continued Kyrylenko. “All the risk can be monitored by our clients and they can access reports about every Agent or Master Agent’s activity and credit status, see an overview of total bets and stakes, etc. They’ll be able to check all of this, to change limits, and even block an Agent if they urgently need to do so. Operators can view players’ accounts, calculate risk and even adjust odds before accepting bets.”

This high level of control and transparency for clients is a result of Betinvest’s carefully organised hierarchical structure. The solutions provider’s Agent Management System is a sophisticated network consisting of various levels – each their own rights and structures, which, along with the scheme’s credit-style system, allows clients to monitor the entirety of its agent system without the need for micromanagement.

“Imagine you’re a shareholder: you can invite one or more Senior Master Agents. They will work with Master Agents, who will work with Agents who, in turn, will manage the players. There is no limit to how many agents you can have at any level,” detailed Kyrylenko. “We’ve based the scheme on a credit-style system, meaning that the total risk an upline can set for its downline is limited. The system is designed for agent networks of all sizes, and can be easily managed and customised.”

To perfect the system, Betinvest has worked closely with its partners in Asia who share their on-the-ground experience and help the solutions provider develop relevant and efficient products. These partners were the first to test Betinvest’s new solution, providing feedback to ensure the agent system is perfectly fit-for-purpose across the entire continent. However, while bookmakers in Asia will be the largest beneficiaries to Betinvest’s latest innovation, Kyrylenko emphasised that the company’s Agent Management System will suit operators with agent networks in any market – allowing clients across the globe to benefit from increased transparency and control of their sports betting operation.

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Asia

Newzoo Joins Forces With EVOS Esports To Expand Its Market View With Southeast Asia Data

George Miller

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Newzoo Joins Forces With EVOS Esports To Expand Its Market View With Southeast Asia Data
Reading Time: < 1 minute

 

Newzoo, the world’s leading provider of games and esports analytics, announced today its partnership with EVOS Esports, Southeast Asia’s leading esports organization housing over 15 professional teams across five different countries.

By adding EVOS Esports to its partnerships program, Newzoo will get improved insights from the Southeast Asian market, a region expected to further boost the growth of the esports business. Furthermore, EVOS Esports’ mobile focus within the market represents an additional layer of insights that Newzoo will use to further solidify its esports estimates, which are featured in its landmark Global Esports Market Report and the Newzoo Platform.

In exchange, Newzoo will advise EVOS Esports with market insights, helping the organization to benchmark, spot opportunities, and provide strategic insights for its further expansion.

“Southeast Asia is currently the most exciting region for the overall future growth of esports and gaming, both from a business and consumer engagement perspective. EVOS Esports is right at the center of this.”, said Peter Warman, Newzoo’s Co-Founder and CEO. “Partnering with an ambitious and forward-thinking esports organization like EVOS Esports supports us in keeping up with this huge esports region to further strengthen our view on the global and local esports ecosystems.”

“We are excited to be the first esports organisation in Southeast Asia to form this partnership with Newzoo. With Newzoo’s market intelligence and expertise, it will assist us in making actionable data-driven decisions as we scale our business verticals across the region. With access to the tools and insights provided by Newzoo, we look forward to achieving continued success, especially when discussing with commercial partners.”, said Ivan Yeo, EVOS Esports’ Co-Founder and CEO.

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Asia

PAGCOR Considers Allowing Casinos to Operate Online Gambling

Niji Narayan

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PAGCOR Considers Allowing Casinos to Operate Online Gambling
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The Philippines Amusement and Gaming Corp (PAGCOR) has confirmed that it is considering a proposal to allow online gambling in casinos.

The regulator said it has received requests from operators to allow online bets from known patrons in order to reduce the financial impact of pandemic-related restrictions.

PAGCOR said the departments involved are currently conducting studies on the proposals.

The regulator is already evaluating the legalisation of streaming sabong events in authorised arenas.

An industry source said the change was likely to be made soon but only for Philippine clients.

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Asia

The Game Awards Expands Streaming and Broadcast Footprint in India

George Miller

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The Game Awards Expands Streaming and Broadcast Footprint in India
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Today, The Game Awards, the world’s biggest celebration of video game culture, announced a significant expansion of its live distribution plans in India for its the 2020 gala broadcast, airing live on Thursday, December 10.

The Game Awards will air live on television on MTV India, in addition to streaming live and free across OTT platforms including Disney+/Hotstar, Viacom’s VOOT, Reliance’s JioTV, Airtel and MX Player. These distribution points are in addition to continued free availability of the show on platforms such as Facebook, Twitch, Twitter and YouTube, where an exclusive Hindi co-stream of the show will air in partnership with NODWIN Gaming.

These new livestream partners in India join a slate of more than 45 global digital networks that will stream The Game Awards live and free around the world. Additional distribution partners will be announced in the coming weeks.

“We’re thrilled to grow our distribution in India with an incredible group of partners that share our view that gaming is a universal language that challenges, inspires, entertains and ultimately unites cultures,” said Geoff Keighley, creator, The Game Awards.

The Game Awards partnered with NODWIN Gaming to manage the distribution deals in India. Speaking about the partnership, Akshat Rathee, co-founder and Managing Director of NODWIN Gaming said, “The Game Awards have always been the epitome of our industry. A true celebration of our art form. This COVID year, we all know that gaming has done well and NODWIN is proud to bring The Game Awards back to India. With the strong backing of MTV on linear TV and Airtel Xstream, Hotstar, Jio, Voot and MXPlayer, we can positively say that this will be the first time that The Game Awards will reach more than 100 million Indians on their most preferred TV channels and OTT platforms. We look forward to celebrating our love for gaming with everyone across the country”

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