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Betinvest offers transparency and control with new Agent Management System for the Asian market

George Miller

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Betinvest offers transparency and control with new Agent Management System for the Asian market
Reading Time: 3 minutes

 

After detailed conversations and constructive feedback from its partners in Asia, Betinvest has launched an Agent Management System to empower bookmakers with the tools to easily manage and monitor the performance of its agents.

Betinvest has launched an Agent Management System for the Asian market and other markets which use the same operational model, providing transparency and control to bookmakers and enabling them to better manage and monitor agent performance.

Indeed, after long conversations with local operators in Macau at G2E Asia, Betinvest has incorporated innovative improvements into the traditional betting agent management model, supported by the solutions provider’s strong IT team to ensure the system remains flexible and up-to-date with clients’ needs.

“This system will bring transparency and control to bookmakers – both to those with an existing agent network and to those who are interested in running a betting business with the help of an agent scheme,” explained VP of business development, Valentyn Kyrylenko. “The solution will enable our clients to manage the activity of every participant at each level in the hierarchy, and to monitor their performance in real time. It offers multi-level commercial structure, profit and loss sharing algorithms, on-spot agent creation functionality and an easy to use settlement process. Each agent has a lot of flexibility in the manner in which they can work with customers. Through consistent communication with our partners from around the world, we’ve discovered that a solution such as this is in high demand.”

A key strength of Betinvest’s system is that it’s entirely up to their client to decide who can work as an agent for their business. Furthermore, once an agent is incorporated into the management system, the client can monitor them closely to ensure the entire structure is operating smoothly.

“It’s easy to incorporate new people into the Agent Management System’s hierarchy. It’s also really easy to control and manage all the people involved thanks to a set of comprehensive reports that show all the agents, their credit, balance, efficiency and player behaviour. We provide the software and updates to our partners who require only this system. Everything else is under the client’s control. It goes without saying that an agent-to-be should have a number of players and be well-informed about the nature of the industry,” continued Kyrylenko. “All the risk can be monitored by our clients and they can access reports about every Agent or Master Agent’s activity and credit status, see an overview of total bets and stakes, etc. They’ll be able to check all of this, to change limits, and even block an Agent if they urgently need to do so. Operators can view players’ accounts, calculate risk and even adjust odds before accepting bets.”

This high level of control and transparency for clients is a result of Betinvest’s carefully organised hierarchical structure. The solutions provider’s Agent Management System is a sophisticated network consisting of various levels – each their own rights and structures, which, along with the scheme’s credit-style system, allows clients to monitor the entirety of its agent system without the need for micromanagement.

“Imagine you’re a shareholder: you can invite one or more Senior Master Agents. They will work with Master Agents, who will work with Agents who, in turn, will manage the players. There is no limit to how many agents you can have at any level,” detailed Kyrylenko. “We’ve based the scheme on a credit-style system, meaning that the total risk an upline can set for its downline is limited. The system is designed for agent networks of all sizes, and can be easily managed and customised.”

To perfect the system, Betinvest has worked closely with its partners in Asia who share their on-the-ground experience and help the solutions provider develop relevant and efficient products. These partners were the first to test Betinvest’s new solution, providing feedback to ensure the agent system is perfectly fit-for-purpose across the entire continent. However, while bookmakers in Asia will be the largest beneficiaries to Betinvest’s latest innovation, Kyrylenko emphasised that the company’s Agent Management System will suit operators with agent networks in any market – allowing clients across the globe to benefit from increased transparency and control of their sports betting operation.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Asia

Cambodia to Ban the Issuance of Online Gambling Policy and Licenses

Niji Narayan

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Photo source: acboulle.org
Reading Time: 1 minute

The Cambodian Government has issued a directive to stop the issuance of online gambling policy and licenses, both within and outside of Cambodia.

The government said that the industry had been used by foreign criminals to extort money. The southern coastal city of Sihanoukville has emerged as a particular centre for gambling and many of the dozens of Chinese-run casinos that have sprung up there have online gambling operations.

“The Royal Government of Cambodia will stop the issuance of online gambling policy and licenses, both within and outside of the Kingdom of Cambodia, from the date of signing this directive,” said the directive signed by Prime Minister Hun Sen.

“Some foreign criminals have taken refuge in the form of this gambling to cheat and extort money from victims, domestic and abroad, which affect the security, public order and social order,” the directive said.

China is Cambodia’s close ally, its biggest donor and investor. It has also been trying to crack down on cross-border gambling, criticising operations in the Philippines that are similar to those in Cambodia.

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Asia

Kien Huat Realty III Limited and Genting Malaysia Berhad to Acquire Empire Resorts

Niji Narayan

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Reading Time: 2 minutes

 

Empire Resorts, Inc. has announced a definitive agreement under which affiliates of Kien Huat Realty III Limited and Genting Malaysia Berhad will acquire all of the outstanding equity of the Company not currently owned by Kien Huat or its affiliates for $9.74 in cash per share. Kien Huat is currently the holder of approximately 86% of Empire Resorts’ outstanding shares of common stock.

The Board of Directors of Empire Resorts has approved the transaction on the unanimous recommendation of the previously formed special committee of independent directors. Empire Resorts and Kien Huat also amended Kien Huat’s existing preferred stock commitment letter with the Company, which, subject to the terms thereof, enhances Empire Resorts’ access to capital through February 2020.

“We are pleased to reach this agreement and provide immediate certain cash value to our stockholders. Kien Huat has been a true partner for Empire Resorts, and we look forward to welcoming Genting Malaysia into our ongoing relationship. With Kien Huatand Genting Malaysia, we will be part of an extensive and attractive organization with enhanced scale and global reach. Importantly, Kien Huat has agreed to provide incremental credit support to Empire Resorts, which will enable the Company to meet its debt obligations as we continue to execute on our business strategy,” Keith Horn, independent director of Empire Resorts said.

“With the resources and support of Kien Huatand Genting Malaysia, Empire Resorts will be better positioned financially and operationally, which will help us advance our mission of delivering a winning combination of luxury facilities, quality entertainment and exceptional customer service. This transaction is a win-win for all our stakeholders, including our stockholders, customers, employees, creditors and the communities in which we operate. Importantly, we expect our employees will benefit from new opportunities for career development as part of a larger organization. I look forward to working closely with Kien Huat and Genting Malaysia to seamlessly complete the transaction,” Ryan Eller, President and CEO of Empire Resorts said.

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Asia

Losers and Winners of Online Gambling in China

Niji Narayan

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Photo source: aljazeera.com
Reading Time: 1 minute

Countless ordinary Chinese people, driven by greed and ignorance, have fallen into online gambling like the moths flying towards the fire.

In 2018, Chinese handset maker Gionee was forced into bankruptcy liquidation. The reason was that Liu Lirong, the owner of Gionee, gambled and lost more than 1 billion Chinese yuan in Saipan Island, leading to a shortage of operating capital and final bankruptcy.

Traditional Confucianism holds that gambling means greed and depravity. Many Chinese literary works and academic studies have portrayed Chinese gamblers and many people think that Chinese people are fond of gambling.

Before the rise of online gambling in many countries, China’s neighbouring countries once set up casinos in border areas with China to attract Chinese tourists and gamblers. Gambling-related criminal cases caused a lot of trouble for the Chinese government. Under pressure from the Chinese government, casinos in many border areas had been shut down.

The rise of online gambling has changed the story. Gaming companies have been able to spread their tentacles into every corner of China with the help of internet.

The reason why the gaming companies in the Philippines employ a large number of Chinese employees is that all of the Chinese employees can speak Chinese and most of the customers they serve are Chinese citizens.

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