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Scientific Games and Blue Ribbon Partner to Offer Game Expanding Features on Open Gaming System Content

George Miller

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Scientific Games Reimagines Play at G2E 2019
Reading Time: 2 minutes

 

Scientific Games Corporation and Blue Ribbon have partnered to offer jackpots via the Company’s Foundation Innovation platform and Open Gaming System (OGS™) content aggregation platform.

The OGSTM has quickly become one of the industry’s most powerful two-sided distribution platforms. With almost 2500 games from studios worldwide, OGSTM is connected to over 200 operators across every major regulated market.

The partnership sees Blue Ribbon provide their cutting-edge jackpots marketing platform to any OGSTM content, packaged in a seamless overlay. For the first time this will give Scientific Games’ partners the capabilities to control the jackpot as a true marketing tool and will make it easy for players to enjoy a new gaming experience tailor made for them. Blue Ribbon will give OGSTM partners an innovative way to engage better with their players and to offer a new set of incentives tools which will improve both player acquisition and retention.

Dylan Slaney, SVP Casino and Platforms for SG Digital, the interactive division of Scientific Games, said: “We’re starting to finalise our full portfolio of casino content and technology under the umbrella of ‘Open Casino,’ which includes our player account, our Open Gaming System, the world’s best content and now, new revolutionary features such as missions, tournaments and jackpots. Combining platform scale, ground-breaking content and feature innovation is where the magic will happen for player experiences. Blue Ribbon is known industry-wide for their innovative game functionality. Pairing their jackpot innovation with our world-leading OGSTM platform is the perfect combination, bringing players new ways to enjoy our games with an added layer of game-expanding features. We’re thrilled to work with Blue Ribbon as we prepare the launch of our Open Casino portfolio.”

Amir Askarov, CEO for Blue Ribbon, said: “Scientific Games is one of the leading gaming platform providers in our industry, and we’re excited to enable our unique player engagement platform on their OGSTM platform. For the first time OGS partners will be able to control and manage their jackpots to build better engagement while players enjoy the seamless and intuitive gaming experience which is aligned with their gaming preferences.

“By choosing to work with Blue Ribbon, SG provides another confirmation of the value of Blue Ribbon products as the next generation of engagement tools.”

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Tennis Integrity Supervisory Board Appoints Jonathan Gray as CEO of TIU

Niji Narayan

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Tennis Integrity Supervisory Board Appoints Jonathan Gray as CEO of TIU
Photo Source: thedrum.com
Reading Time: 1 minute

 

The Tennis Integrity Supervisory Board has appointed Jonathan Gray as the first CEO of the Tennis Integrity Unit (TIU). Gray will take up his new role in February 2020. He will report to the independent Tennis Integrity Supervisory Board and work closely with TIU director Nigel Willerton.

“This is a unique opportunity to work with a global sport in tackling issues around corruption and doping. I share the absolute commitment of tennis to achieving the highest standards of integrity and believe passionately in fair and clean sport. It is clear to me that much good work has already been done in this area, and I am looking forward to building on those strong foundations,” Gray said.

Gray is having more than 14 years of experience as a senior partner at specialist global risk consultancy Control Risks. He also had a 20-year career in the British Army, commanding operations in Belfast and Iraq, and also seeing action in the Balkans, Falklands, Canada and Europe.

“Jonny was the outstanding candidate in a very strong and varied field. He shares our determination to create the best, most innovative integrity organisation in sport, and his skills and experience will be vital in helping tennis to realise that ambition,” Jennie Price, independent chair of Tennis Integrity Supervisory Board said.

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TVBET Launches its New Game Lucky6

Niji Narayan

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TVBET Launches its New Game Lucky6
Reading Time: 1 minute

 

TVBET has launched its new game Lucky6 as a part of its global expansion. The well-known classic game is now available at the Demo section on the official website and planning to be added on the partners’ platforms soon.

“Being one of the leaders on the global live-games market TVBET focuses on providing our clients with the most relevant content, and our new Lucky6 is in full accordance with the requirements of the more demanding audience. This game is a madly popular of their genre, and our company has launched it in a highly qualitative live-format, including also adjustable bonuses, promo codes, and jackpots. Today, we’re happy to present the content that will help our partners in reaching their business goals,” Peter Korpusenko, CEO of TVBET said.

Lucky6 is a classic game in which the player is offered 48 numbers, 35 of which are selected randomly. The player is offered to guess 6 balls. The last, sixth, ball brings special fortune to the lucky winner – the winning coefficient depends on the position of his loss.

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PMU Reports French Racing Growth in Q3 2019

Niji Narayan

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PMU Reports French Racing Growth in Q3 2019
Reading Time: 1 minute

 

French horse betting company Pari Mutuel Urbain (PMU) has reported consecutive growth quarters for its racing vertical. Chief Executive Cyril Linette revealed that French racing wagers during Q2 and Q3 trading had consecutively grown by 0.5% to €1.9 billion.

Despite a tough opening to 2019 racing (−3.4%), with the PMU reducing its race schedule and revamping its “Quinte+ prognostic” product, PMU governance estimates that French racing will be delivered at −1% wagering for 2019 trading.

“This is proof that the strategy put in place is bearing fruit despite a reduction in supply (−20% of races), even if we do not end the year in growth, for six months we have shown real growth, which is of great satisfaction” Linette said.

Under Linette’s guidance, at the start of 2019, the PMU launched its “revitalisation programme” approved by the operator’s core shareholders of France Gallop and Le Trot Francais.

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