Baltics
BlueRibbon Software Expands to the Baltic States with Olympic Entertainment Group Partnership

Olympic Entertainment Group (OEG), the leading provider of online gaming services in the Baltic states, has partnered with BlueRibbon Software, the B2B marketing platform provider, to bring new online experiences to its players.
The strategic partnership marks a milestone for BlueRibbon as the company continues to enter new markets across the world. In the past few months, BlueRibbon has signed several significant deals with major European and Latin American operators.
OEG will use BlueRibbon’s first-of-its-kind player engagement solution across its digital assets, giving OEG the power to create bespoke jackpots that drive player acquisition, engagement, and retention. Such a unique differentiation will set OEG’s player experience apart from its regional competitors, giving the group new opportunities.
Omer Efraim, Olympic Entertainment Group CTO said, “We’re excited to offer our players innovative real-time incentives such as bespoke and segmented jackpots via the BlueRibbon Jackpot platform; the ability to offer cross-product and cross-provider Jackpots goes hand in hand with our strategy for innovation and differentiation.â€
Co-founder and CEO of BlueRibbon Amir Askarov said, “Operators across the globe get their content from the same providers, so players are having similar experiences wherever they play. BlueRibbon offers operators and players a win-win situation. Operators can create, control, and market bespoke jackpot promotions to different segments, and players are excited by the increased chances of winnings.â€
“As we continue our expansion into new markets, partnering with OEG, the preeminent operator in the Baltics and Eastern Europe, is a great opportunity for us. OEG has recognized that there is a need to introduce innovative products and they have chosen our solution as the way to do it. We are sure that OEG’s players will be thrilled by the new jackpot opportunities they can participate in,†continued Askarov.
-
Africa6 days ago
Altenar appoints Brendon Jeacocks as Regional Director in South Africa
-
Interviews6 days ago
Roundtable: Why Malta remains the ‘hub’ of European iGaming
-
Gambling in the USA6 days ago
Gaming Americas Weekly Roundup – July 14-20
-
Asia6 days ago
FBM Foundation donates an ambulance to improve accessible health care at the Baliwag City Hemodialysis Center
-
Africa5 days ago
Shaden Dre Shabalala (Captain of the MSSA Protea Esports Team for MLBB) will lead his brave, and dedicated, team against Madagascar on 23 July 2025 at 19H00)
-
Asia5 days ago
12BET Goes Crypto with Big Rewards
-
Central Europe6 days ago
Pro Selection – next generation casino multigame from Promatic Group
-
Africa6 days ago
TigonBet Enters Kenya’s Betting Market