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NetEnt Press Releases

NetEnt enhances video slot selection with Imperial Riches™

George Miller

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NetEnt with Imperial Riches™
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Step into a world of splendour and serenity with Imperial Riches. This jackpot-packed game takes players on an exciting journey to the Far-East 

Set in a Chinese garden, this 5-reel, 3-row video slot features NetEnt’s signature Avalanche™ concept, where in both the main game and during Free Falls feature, symbols fall into position onto the reels instead of spinning.

During the feature, a winning bet line triggers an Avalanche, where all symbols in winning combinations apart from Scatter symbols light up and disappear to continue the avalanche until there are no more wins.

Free Falls are activated when at least three Scatter symbols land randomly on three reels and offer players the chance to collect jewels in the Lucky Pond – a bonus game which can unlock the jackpot if “Bonus Fish” eat three or more jewels.

With three progressive jackpots and two fixed-value jackpots on offer, Imperial Riches™ makes for a creative and exciting new addition to NetEnt’s industry leading video slot portfolio.

“This game is packed with features.  We are continuing our Jackpot successes this year with Imperial Riches™ but with our Avalanche™ mechanic.  The three-stage, nested bonuses give players a chance to experience the Free Falls game, collecting jewels from wins for entry into another coin win feature, and then a Jackpot bonus game.  The chance to win one of five realistically-priced jackpots and the beautiful, authentic Asian artwork and theme makes this game speak the promise of fortune for players across the board,” said Bryan Upton, NetEnt Director of Games.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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NetEnt opens a new office in the UK

George Miller

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NetEnt opens a new office in the UK
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NetEnt enhances its UK footprint further with a new subsidiary and the opening of a new office at Kings Cross.

The establishment of NetEnt UK Ltd and the move into a new office in the Stanley Building at King Cross is a strategically important step for NetEnt. The UK is a prioritized growth market and local presence will better support UK operators.

The office was opened by Andy Whitworth, Managing Director NetEnt UK & Chief Strategy Officer and Rob Fell, Director of Platform Products & Services. The UK team has since grown with top talents from the industry and the office will grow further within the next few months.

“We are delighted to be open for business in the UK. We need a local presence to better support our valued customers and grow our market share. We have already recruited some key talent and now we begin a period of recruitment for the second wave.”, said Andy Whitworth, Managing Director of NetEnt UK Ltd.

“This is a natural next step and an example of our commitment to the local market. The UK is already our largest market, and we see a short-term opportunity to grow our market share by being closer to our UK based customers. Our increased UK presence is one of the NetEnt Group’s key strategic initiatives this year.”, said Therese Hillman, CEO of NetEnt.

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NetEnt Press Releases

NetEnt brings double the joy with the release of Twin Happiness

George Miller

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NetEnt brings double the joy with the release of Twin Happiness
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Delivering classic excitement with an Asian twist, NetEnt’s proven linked reels feature comes to life again in Twin Happiness.

Promising to be a hit with players, the release of Twin Happiness adds a touch of Asia to a classic NetEnt slot.

Every single spin of the 5-reel, 3-row slot sees at least two of the reels synchronised and linked together. During the spin, the reels can expand to become triplet, quadruplet or even quintuplet reels on 243 ways pay configuration.

Twin Happiness also includes Wild symbols, which appear on reels 2, 3, 4 and 5 and substitute for all symbols.

“As our first authentically designed Asian slot, we are really happy with the results. The linked reel mechanics remain the core of this title, but the Asian-style graphics and sounds will appeal to old and new slot fans alike. We’re expecting it to be a go-to game for many players.” said Bryan Upton, NetEnt Director of Games.

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NetEnt Press Releases

GentingBet strengthens casino games offering with NetEnt partnership

George Miller

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GentingBet strengthens casino games offering with NetEnt partnership
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Gaming operator GentingBet, the online brand for land-based casino giant, Genting UK, has announced a content partnership with digital casino games specialist NetEnt. The move will see NetEnt’s roster of titles appear on the GentingBet platform for the first time.

With an expansive array of casino games already available to its customers, GentingBet will further bolster its gaming offering with the addition of more than 200 NetEnt titles.

As of the start of September, GentingBet customers are now able to seek out cosmic jewels on the ever-popular Starburst, hunt for the mystical City of El Dorado in Gonzo’s Quest and hit the Wild West in the Dead or Alive series.

Jeremy Taylor Managing Director of GentingBet said: “We are constantly reviewing our casino games offering to make sure we provide our customers with the most entertaining range of titles available. The partnership with NetEnt truly enhances the choice and the variety on offer at GentingBet.

“We’re working with a range of partners to curate the finest selection of games possible, which our customers can play in a safe online betting environment that they want to return to again and again.”

As well as providing a vast range of casino games, GentingBet also offers exclusive live casino content and sportsbook which provides competitive prices on all the top sports markets. To play the latest games visit www.gentingbet.com or download the GentingBet app which is available on iOS and Android.

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