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Playtech BGT Sports CEO joins legendary greats in SBC’s Hall of Fame

George Miller

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Playtech BGT Sports CEO joins legendary greats in SBC’s Hall of Fame
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DI Dr. Armin Sageder, MBA inducted into prestigious list of industry pioneers ahead of Betting on Sports 2019

Playtech BGT Sports (PBS), the market-leading provider of omni-channel sports betting solutions, is set to cap its Betting on Sports attendance this year with one of the industry’s highest honours.

DI Dr. Armin Sageder, MBA, founder and CEO of PBS, will be inducted alongside Bet365’s co-CEO Denise Coates and former Sky Betting and Gaming Executive Chairman Richard Flint.

Sageder’s addition to the SBC Hall of Fame is testament to his outstanding industry achievements, as well as his continued influence on the evolution of the retail sports betting sector – most notably for PBS’ pioneering work in creating the latest generation of SSBTs (self-service betting terminals).

Commenting on a landmark year for PBS’ attendance at Betting on Sports, Playtech BGT Sports CEO DI Dr. Armin Sageder, MBA said:

“It’s an honour to be associated with some of the greatest leaders and innovators sports betting has seen. I’m delighted with the contribution we at PBS have made towards shaping the retail sector into what it has become today.

“The industry has a bright future, and we look forward to be at the forefront for many years to come. As we continue to digitise retail betting, we will continue to empower betting operators to offer the world’s first truly omnichannel experience through our digital sports betting products – all of which can be seamlessly integrated through every single channel – from online, to SSBTs and mobile.”

Ahead of the ceremony on Thursday 19th September in London, PBS also will be showcasing its latest range of new products and features at Betting on Sports, boosting both customer engagement and revenues for retail operators.

Visitors can meet the PBS team at booth L18, with its next generation of SSBTs set to take centre-stage, offering a complete armoury of engaging content and customer-friendly tools with which to retain existing customers and win new ones.

The market-leading provider of omni-channel sports betting solutions will also be highlighting its latest SSBT functionalities, included its state-of-the-art content Bet Recommender engine, which uses artificial intelligence to suggest relevant selections and interesting content directly to shop customers.

This will be joined by PBS’ MatchAcca functionality, which gives shop customers the option to back related contingencies by combining several selections into a single bet, as well its new quick-fire application, which brings exciting in-play betting opportunities previously unavailable shop customers.

Alongside, PBS will be displaying OddsWall, its in-shop display screen showcasing odds, results and adverts – all customisable and managed by the operator via its content management system, as well as PBS Virtual Sports, offering a fully 3D range of virtual match and race sports via its SSBTs with localised commentary and branding.

Mobile will also be featured heavily this year, with visitors introduced to a host of developments following a record-breaking summer that saw more than £9m staked across PBS’s mobile channels, with the BetTracker app proving particularly popular, allowing customers to bet in‐shop and track their progress and even cash out at any time.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Trustly Launches its New Product Trustly Live

Niji Narayan

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Trustly Launches its New Product Trustly Live
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Online banking payments provider Trustly has launched Trustly Live, the product built specifically for land-based gaming. With the introduction of Trustly Live, Trustly is helping to remove the need for cash at land-based casinos and sportsbooks.

With Trustly Live, players can scan a Trustly QR code with their smartphone and instantly deposit funds from their online bank account. This helps operators to lower cash handling costs while also catering to the preferences of their players. Additionally, Trustly Live can strengthen KYC and AML checks, ultimately helping to enhance the trackability of players and meet increasingly strict regulatory requirements. Trustly Live is currently live with Cherry Spelglädje in 45 locations in Sweden and plans to expand across Europe in the coming months.

“The launch of Trustly Live will help land-based operators thrive in today’s increasingly cashless economies. Cash handling is expensive, unsafe and, frankly, outdated. Consumers are already adopting safer and more convenient ways to pay and Trustly is excited to be bringing innovation to the land-based gaming world by helping operators keep pace with their players’ preferences,” Samuel Barrett, Director of Gaming at Trustly said.

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Win Systems Completes $125 Million Credit Facility with Fortress and Goldman Sachs

Niji Narayan

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Win Systems Completes $125 Million Credit Facility with Fortress and Goldman Sachs
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Win Systems has successfully completed the $125 million credit facility with Fortress Credit Corp and Goldman Sachs Specialty Lending Group.

“I am incredibly proud to be working with Fortress and Goldman Sachs for the next phase of our growth. We are aggressively looking to expand our global footprint organically and through M&A, and this transaction will allow us to significantly accelerate our growth strategy,” Dario Zutel, Executive Chairman of Win Systems said.

“With the recent expansion of our Lottery business and our successful entrance into the US market, our company is very well positioned for future growth. The new financing package will provide us with sufficient capacity to pursue our growth ambitions,” Eric Benchimol, CEO of Win Systems said.

“Win Systems has a very strong leadership team standing behind the Company’s impressive portfolio of products and services. We have been in dialog with Dario and Eric for many years and are pleased to have the opportunity to support their continued growth plans with this investment,” Adam Rosenberg, Global Head of Gaming & Leisure at Fortress Investment Group said.

“Goldman Sachs is excited to have partnered with Fortress to provide a transformational cross-border credit facility to Win Systems to support their growth throughout Latin America and other jurisdictions. The transaction represents an important investment for the group, and we look forward to seeing the company expand its presence in Mexico, Central and South America, and other new markets over the coming years,” Alex Harris, Vice President of Goldman Sachs Merchant Banking Division said.

“It has been a pleasure working with the Win Systems team and helping them raise capital from some of the world’s largest and most sophisticated investors. This transaction reflects another example of our ongoing commitment to work with fast growing technology companies operating on a global scale,” Nedim Music, Managing Partner of Olympia Capital Partners Europe B.V said.

 

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Play’n GO Announce Integration Agreement with Paddy Power Betfair

George Miller

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Play'n GO Announce Integration Agreement with Paddy Power Betfair
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Play’n GO today announced the signing of an agreement with Paddy Power Betfair, which will see the major UK operator provide their catalogue of games to its customer base.

In a rare move, PaddyPower Betfair has chosen to integrate with Play’n GO via a direct integration into their own platform, a sign of their faith in the quality of the supplier’s range of content.

This partnership represents a great positive for both sides. For Paddy Power Betfair, this agreement continues its successful push into slots, augmenting their strong sportsbook offering and reinforcing their brand in the industry.

For Play’n GO, it signifies another major step forward in the UK region and further cements their reputation as the regulated supplier of choice.

The agreement will see Play’n GO content, including successful titles such as Legacy of Egypt, Sword and the Grail, and the recently released Demon, first rolled out on paddypower.com and betfair.com domains, with more markets to follow globally.

Johan Törnqvist, CEO of Play’n GO, gave his thoughts on the agreement between the companies: “This is another step in our plans to partner with leading operators in the UK, and expand our presence in the region. We are excited to bring Paddy Power Betfair and their players our distinctive brand of entertainment. This year has been extremely fruitful for us, and it’s partnerships such as this that allow us to finish 2019 on a high and move into 2020 with a strong foundation.”

Francesco Borsetti, Commercial Director, Betfair Gaming UK, also spoke about the partnership: “We’re delighted to offer our customers an exciting and entertaining array of content from Play’n GO. We aim to offer the widest selection of high-quality slot content and, with Play’n GO, we can continue to do just that.”

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