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Greentube enters Switzerland with mycasino.ch by Grand Casino Luzern

George Miller

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Greentube enters Switzerland with mycasino.ch by Grand Casino Luzern
Reading Time: 2 minutes

 

Greentube, the NOVOMATIC Interactive division, has launched its games in Switzerland with mycasino.ch by Grand Casino Luzern, building on the success of its land-based business as one of the first suppliers to go live in the newly regulated online market.

The integration marks Greentube’s debut in Switzerland and gives Grand Casino Luzern access to a premium selection of popular land-based classics, as well as new online-only content which is primed for local players. Golden Games’ iconic Super Cherry Slots, a famous brand in the territory, will also be offered exclusively by Greentube in line with high customer demand.

The launch comes after the successful completion of ISO (International Organisation for Standardisation) audit and initially includes over 50 titles that are already well known to Swiss players in the land-based casino segment. mycasino.ch by Grand Casino Luzern cooperates with PAF, which is also a direct partner of Greentube for operations in Finland, Latvia and Estonia.

Daniel Lechner, Greentube Head of Sales, said: “The Swiss market is expected to be particularly strong for us given the familiarity of our games with local players, and we are thrilled to be among one of the first suppliers to launch in this exciting region. Grand Casino Luzern’s leading position in and knowledge of the market, combined with its extensive customer base, will help us grow our brand in Switzerland and build on our land-based reputation.”

“As Greentube’s portfolio contains some of the most sought-after games currently in the Swiss market, this partnership will allow us to meet customer demand for popular titles such as Super Cherry Slots and strengthen mycasino.ch’s position as the most attractive Swiss online casino,” said Wolfgang Bliem, CEO at Grand Casino Luzern. “Together with Greentube’s impressive interactive offering, the company provides an integration process which has been seamless throughout, making it a fantastic partner to help us develop our online business.”

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Central Europe

German Media Body Vaunet Calls for Advertising Regulatory Rethink

Niji Narayan

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Vaunet-Germany
Photo Source: linkedin.com
Reading Time: 2 minutes

 

Vaunet, the association of private media businesses in Germany, has called on state lawmakers to remove advertising restrictions set to impact broadcasters in the new gambling regulatory framework currently under discussion.

It believes the restrictions, such as daily periods where advertising is not permitted and the wording of certain elements of the draft document contravene the core goal of channeling players to legal offerings.

“Advertising underpins private broadcasters’ businesses, and acts as an instrument to steer players towards legal offerings in the gaming market, a key regulatory goal of the federal states,” Matthias Kirschenhofer, chair of Vaunet’s internal betting working group, said.

Kirschenhofer said the new regulations, in theory, should allow broadcasters to tap into new revenue streams, at a time when ad spend from other sources was stagnating, though the planned advertising restrictions could effectively shut this off.

“[The advertising controls] will ultimately prevent investments in attractive content. We therefore appeal to the federal states to make further improvements here,” he added.

Vaunet took issue with the provisions that prohibit the advertising of online slots, casino and poker between 6 AM and 9 PM on radio and television, as well as the whistle to whistle ban on sportsbook advertising.

These would put broadcasters – already facing a stagnating advertising market – at a significant disadvantage to other media and advertising channels, where no such limitation applies, it claimed. If such a prohibition is to be maintained, Vaunet argued, internet portals should be subject to the same controls.

“Radio and television stations are fully aware of their responsibilities under the Interstate Broadcasting Treaty. Especially in a regulated broadcasting environment, the promotion of regulated gambling should not be prohibited,” Vaunet said.

This tenet was unclear, it added, as it did not confirm whether sportsbook operators would be prevented from advertising its online casino products during times where betting promotions were not allowed.

The prohibition of any connection between sports betting advertising and the publication of live scores for sporting events amounted to an effective sportsbook advertising ban on all media portals, it added.

Vaunet concluded that the regulations in their current form would not be effective in guiding gamblers to regulated offerings.

“In order for legal providers to prevail against illegal sites, they must be able to provide competitive offers and advertise them adequately,” Vaunet said.

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Central Europe

NSoft’s Slot Car Races for Orion Tip

George Miller

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NSoft’s Slot Car Races for Orion Tip
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NSoft’s virtual game, Slot Car Races, has been presented to the punters of Slovakian betting operator Orion Tip. The game was released on terminals (SSBTs) of this betting operator. The release represents the extension of the existing business cooperation between NSoft and Orion Tip which was established in 2018.

“We have a very fruitful cooperation with Orion Tip in Slovakia. The operator is using our Sportsbook solution: Pre-Match MTS sports betting in retail and on terminals as well as a set of virtuals on terminals including Virtual Greyhound Races, Greyhound Races, Virtual Motorcycle Speedway and Virtual Horse Races. Actually, the cooperation was established via SSBTs’ channel in 2018 and has been growing ever since. Now, our virtual Slot Car Races have found its way to Orion Tip’s players complementing the existing offer of virtuals,” Dalibor Ostojić, Regional Sales Manager at NSoft commented on the release.

NSoft’s Slot Car Races is a virtual game based on RNG. Every race includes six cars with various bet type possibilities.

In order to find more on NSoft ́s software solution for betting, contact NSoft’s regional sales representatives at [email protected] or book a meeting.

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Central Europe

TVBET lends helping hand to Polish children

George Miller

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TVBET lends helping hand to Polish children
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Recently, TVBET representatives visited the Wroclaw children’s home (Dom opieki zastępczej Wrocław) to help children in need in Poland.

TVBET considers itself to be a responsible player in the igaming market, in connection with which it pursues a policy of social responsibility. The TVBET team had no second thought about supporting the Wroclaw children’s home, and quickly made a plan and followed it through.

Currently, around 50 children are living in this institution. The complexity of their situation is still that they do not have a clear status because the parents abandoned them, but still haven’t finished processing. Now, these kids cannot be adopted legally or transferred to other institutions.

TVBET understands that such children need special care, therefore they tried to give them the maximum of it while visiting. In addition, the nice gifts from TVBET were also presented to these brilliant kids, such as winter and everyday clothing, toys, sweets, etc.

“The truth is, they really touched our hearts. TVBET will certainly continue such initiatives in the future, and encourage other companies to also participate in the creation of comfortable conditions for all the children around the world. Together we can make our planet a better place!”

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