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Parimatch launches €50k Playson games tournament

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Parimatch launches €50k Playson games tournament
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Online casino hosts month-long competition exclusively featuring provider’s slots

Parimatch, the leading operator has launched a tournament featuring games by popular software developer, Playson.

The competition, which went live on 30th September and runs until 31st October, gives players the opportunity to win a share of a €50,000 prize pool, with the winner scooping a massive €10,000.

The tournament exclusively features titles from Playson’s innovative slot portfolio, including its Timeless Fruit Slots series, and latest releases such as Clover Riches, Solar Queen and Vikings Fortune: Hold and Win.

Partnering with Parimatch for this tournament is the latest in a string of commercial deals that Playson has made this year as it looks to expand its global presence as part of its long-term growth strategy.

Lars Kollind, Business Development Manager at Playson, said: “We’re really pleased to have partnered with Parimatch for this exciting competition and hope our games will prove popular with the casino’s player base.

“We’ve found that the thrill of big tournaments is a fantastic way to retain fans and also attract new players. We wish everyone the best of luck on the quest to win those huge prizes!”

Eugene Saveliev, Head of Gambling Products at Parimatch, said: “We’ve been very impressed with Playson’s innovative suite of slots and know that our customers will enjoy taking part in the competition.

“At Parimatch, the goal is to deliver an unrivalled player experience and we’re looking forward to offering the very best in gaming from Playson’s portfolio.”

 

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Industry News

Slotegrator Partners with HollywoodTV

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Slotegrator Partners with HollywoodTV
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Online casino software aggregator Slotegrator has entered into a partnership with live dealer provider HollywoodTV. As per the deal, HollywoodTV’s catalogue of 23 live and pre-recorded games is now available through Slotegrator.

With modern studios, charismatic dealers and hostesses, and innovative new games, it is no surprise the provider’s games are popular with players around the globe. HollywoodTV holds GLI and MGA certifications.

The studio ensures high-quality satellite streaming with 4k cameras and fibre optics, creating a seamless betting experience for players. In addition to their modern, easy-to-play design, HollywoodTV’s games are designed specifically to be played on mobile. HollywoodTV also offers customisable RTP to remain in compliance across jurisdictions.

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Industry News

888poker Wins EGR Award for Best Poker Marketing Campaign

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888poker Wins EGR Award for Best Poker Marketing Campaign
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888poker has announced that it has secured the Poker Marketing Campaign award for its “Made to Play” campaign at EGR’s Marketing & Innovation Awards.

The “Made to Play” campaign was launched as a multi-market celebration of 888poker’s highly anticipated Poker 8 product. Poker 8 has a state-of-the-art, intuitive user experience with cutting-edge content and capabilities, powered by 888’s proprietary technology.

“This win is a true industry endorsement and testament to the hard work and dedication of the 888poker team. Alongside the launch of our fantastic new Poker 8 product, this campaign has brought a fresh and modern approach to the world of online poker, from the highly entertaining commercial and media activity to the exciting CRM campaign that placed our players in the centre,” Elad Nir, VP Head of 888poker, said.

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Casino ADMIRAL Helmond Opens in the Netherlands

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Casino ADMIRAL Helmond Opens in the Netherlands
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The Casino Admiral Helmond has opened its doors near the Dutch city of Eindhoven.

Casino ADMIRAL Helmond is the seventh Casino ADMIRAL venue in the Netherlands since Casino ADMIRAL Hoofddorp premiered in 2015. At full capacity, the casino is able to host guests at 190 player positions, making it the largest casino in the region. Currently though, due to the COVID-19 restrictions and strict safeguarding protocols, capacities are limited to allow for the necessary social distancing.

“The opening of this new Casino ADMIRAL venue in the Netherlands is further evidence that we are committed to a sustainable business strategy, even in economically difficult times. The casino is located in an exceptional building that has been skilfully adapted by our interior design specialists – in combination with our first-class service and premium gaming offer I am convinced that it will soon become another milestone in our Dutch story of success,” Thomas Komnacky, VP of Global Operations at NOVOMATIC, said.

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