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JACK’S BACK: WILSHERE TEAMS UP WITH PADDY POWER TO PRODUCE ‘PLEA VIDEO’ FOR CLUBS TO SIGN HIM

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Fit, ready and available for offers…but not from Tottenham

Out-of-work Jack Wilshere is hoping to attract the attention of potential new clubs by seeking the help of ‘marketing gurus’ in Paddy Power’s latest video.

The spoof clip sees two marketing execs kick-off their meeting by presenting their “Retirement plans for Jack Wilshere” – but just six months after leaving Bournemouth, the former Arsenal star reminds them that he hasn’t yet hung up his boots.

 

So, the duo are forced to skip past their suggested next steps for him, including I’m A Celebrity or creating his own NFT.

Instead, Wilshere is presented with a ‘digital strategy’ for getting him back in the game – because if strapping a GoPro to his head “every time he takes a pre-game dump” keeps 38-year-old Ben Foster relevant, it’ll work for him too.

Despite his protestations, the former England international has a go at some of the tasks set, including how to write the perfect apology message à la Bruno Fernandes. Wilshere shares his attempt at a real-world example: “Sorry I forgot to take the bins out this week. Wasn’t good enough, and not what the house deserves.”

Not forgetting that all important line, “We go again next week.”

Viewers are then taken on a journey of the creation of Wilshere’s digital dossier, which includes doing loads of keepie-uppies and eating a sandwich to symbolise his “hunger” to return to football.

But after the midfielder declares his frustration with the process, he decides to keep things simple. Turning to the camera, Wilshere speaks directly to clubs as he says: “Jack Wilshere. Fit, ready and available for offers.”

Just not from Tottenham.

Spokesman Paddy Power said: “Jack Wilshere hasn’t actually retired from football yet – who knew?! He’s still a top professional though, so we wanted to do our bit to help him get back in the game.

“But, being pretty good at football just won’t cut it anymore – you have to excel in other areas, such as having millions of Instagram followers, or filming yourself eating breakfast for your TikTok channel.

“Thankfully, Jack understood the need to improve his digital profile and really threw himself into the process. In fact, I’d go as far to say that his acting display was an even better performance than that night against Barcelona.”

To watch the full clip, visit Paddy Power’s YouTubeTwitterFacebook and Instagram pages.

Source: https://www.paddypower.com/football

 

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.

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