Casino and sportsbook platform provider Soft2Bet has obtained licences from the Danish Gambling Authority, Spillemyndigheden, to begin offering a wide range of igaming verticals in Denmark.
The licences cover sports betting, as well as online casino games like roulette, baccarat, punto banco, blackjack, poker, online bingo and slots.
Soft2Bet’s entry into the Danish market is the latest strategic move for the operator group that is currently in the process of expanding its global footprint across several regulated markets.
The move further grows the company’s presence in the Nordics, having secured a licence to operate in Sweden in 2019 from the Swedish Gambling Authority, Spelinspektionen.
The company complied with all the country’s strenuous player safety obligations, proving to be fully compliant with its various regulatory requirements.
Peter Christian Noer, Head of Country Team at Soft2Bet said: “Achieving this licence is a huge moment for Soft2Bet. Our entire team has put in a tremendous amount of effort and worked tirelessly to ensure we met all the requirements and deadlines to achieve this important milestone in our company’s history.
“We now look forward to launching our innovative igaming brands on the Danish market that have proven successful in other jurisdictions because of their state-of-the-art features, unique game supply and strong player protection tools. We only launched in Sweden less than two years ago and have taken significant market shares there ever since. We are convinced that we can do the same on the Danish market before long.
“This massive achievement is the product of uncompromising dedication and one more great accomplishment for our outstanding team to be proud about. It’s also important to thank the Danish Gambling Authority for a positive, collaborative and helpful dialogue throughout the licence application process.”
Olympic Casino Faces Another Fine in Lithuania
The Lithuania Gambling Supervisory Authority has issued another fine to UAB Olympic Casino Group Baltija following a further breach of advertising laws in the country.
The Authority fined Olympic Casino €25,000 after it found the operator featured information on its website about how customers could watch live sports events on Setanta Sports, but also encouraged users to bet on sports.
The text in question set out how customers would watch live coverage of events such as the Spanish La Liga and Italian Serie A football leagues, as well as WTA tennis and Nascar motor-racing in the US.
While the promotion stated that coverage of events would be free, it also included text in relation to how customers could make deposits and withdrawals to and from their account on Olympic Casino. The advert included phrases such as “Be part of the game”.
Assessing the case, the Authority ruled the promotion was in breach of article 10, paragraph 19 of the Law on Gambling of the Republic of Lithuania, which relates to encouraging people to participate in gambling.
The Authority said the information about the possibility to watch events for free was not considered a gift, but information with which the operator sought to draw attention to its services, as well as to persuade and encourage people to participate in gambling.
However, the Authority also noted that the decision was not final and could be subject to an appeal by Olympic Casino.
Kindred Challenges the Coercive Fine in Norway
Kindred Group, via its wholly owned Maltese subsidiary Trannel International Ltd, has been informed that the Norwegian Gaming Authority has decided to reinstate the coercive fine against Trannel International despite the changes Kindred Group has undertaken.
Over the past month, Kindred has made wholesale changes to the brand to meet the compliance standards set out by the Norwegian regulator – which were detailed in a cease-and-desist letter handed to the subsidiary in 2019.
The changes included removing all Norwegian flags from the website and channels, changing the language on all sites from Norwegian to English, discontinuing all advertising and marketing activities in Norwegian and stopping the offer of talking to Norwegian-speaking customer service agents.
However, even with the new changes, the regulator is persisting with the “non-enforceable” fine, which Kindred believes has no legal basis and will challenge in the courts.
Kindred said in a statement: “Trannel firmly disagrees with the NGA’s assessment as it is entirely legal for Norwegian residents to access and use international gambling services, which are licensed in the EU/EEA area and offered within a safe and secure environment, Kindred will continue to accept customers residing in Norway passively.
“The NGA does not have jurisdiction over Trannel as the company is domiciled in Malta and duly licensed by the Maltese Gaming Authority. Therefore, Kindred is confident that the coercive fine cannot be enforced by the NGA outside of Norway.”
Stanleybet Group Secures Retail Licence for Betting in Andalusia
The Stanleybet Group has secured a sports betting retail licence to operate in the Spanish region of Andalusia.
The group has been looking at expanding in the Spanish market for some time, with a retail base in Malaga currently set to open in Q1 2023.
Stanleybet Group CEO Giovanni Garrisi said: “We had started the process for obtaining the license already in 2019, then the pandemic event inevitably slowed down the procedures. In the meantime, we continued to dialogue with the Andalusian authorities, to complete the process once everything returned to normal. Now, after obtaining the retail license for sports betting also in this other highly regulated European country, we are ready to expand into a new market, Spain, which offers great opportunities for our sector. Andalusia represents an extremely vast market with a very high development potential. We will start from Malaga, where we are already working on the opening of the first shop, scheduled for the first quarter of 2023, and then continue in the other cities.”
Antonio Stanzani, Stanleybet Country Manager for Spain, said: “The Spanish model envisages two types of shops; the ‘tienda de apuestas’, a betting agency opened directly by the operator and the ‘salon de juegos’, a slightly broader definition that includes the shop opened by private third parties, with the affiliation model. Our business model, already successfully applied in other countries, such as Belgium and Cyprus, includes both types, because we believe that flexibility is one of the factors that have led us to succeed in various markets. Our first shop will be a ‘tienda de apuestas’, to imprint and export our style also in Andalusia, but we are already in contact with several Spanish entrepreneurs who have chosen Stanleybet to start thriving and lasting partnerships in the betting and gaming industry, in which we have been a leader since 1958.”
Week 47/2022 slot games releases
BetGames Will Start Accepting Fasttoken (FTN) as a Supported Cryptocurrency
Game Changers and Guild X broke records in Berlin
The Global Casino Gaming Equipment Market is expected to grow by $14265.1 million during 2023-2027, accelerating at a CAGR of 5.55% during the forecast period
AvatarUX takes control of the mic in HipHopPop™
ZITRO WINS “SLOT MACHINE OF THE YEAR” WITH ITS AMAZING WHEEL OF LEGENDS
Inter Esports Partners with Mkers
Emperors Palace Launches New Tables Privé
Gaming Americas Weekly Roundup – October 24-30
ATG, Svenska Spel and Kindred Group Partner to Publish Harmful Gambling Data
Playson agrees content integration deal with SkyWind Group
Major European Operators Finding Growing Success in New Ontario Market
CT Gaming Installs its Diamond King Multi-game Pack at Grand Pasha Kyrenia Casino
Exclusive interview: Superlotto kicks off the World Cup in Africa!
UK’s best student VALORANT teams to battle at the Red Bull Gaming Sphere for Red Bull Campus Clutch World Final Qualification
Norppa Kasino and the Nordics
eSports7 days ago
EXCEL ESPORTS acquires assets from League of Legends e-learning platform Hitcap
eSports7 days ago
KRÜ Esports is set to be announced as the next team to compete at the third edition of Red Bull Home Ground!
Gaming7 days ago
New research has revealed the most popular video games on social media in 2022 – from Elden Ring to God of War Ragnarok.
Interviews5 days ago
Exclusive interview with Dr. Jaime Gonzalo, VP, Huawei Consumer Mobile Services Europe
Gaming4 days ago
Exclusive Q&A w/ Antoine Jullemier, VP of Gaming at Bidstack
Asia5 days ago
Team Heretics and Team Secret Light Up Day One of the Valorant India Invitational by Sealing Semi-Final Berth
Balkans5 days ago
7777 gaming team will attend BEGE Expo
Compliance Updates5 days ago
Popok Gaming has received a Certificate for Sweden