Kayo Breaches Gambling Advertising Rules
The Australian Communications and Media Authority (ACMA) has found sports streaming service Kayo contravened gambling advertising rules by showing gambling advertisements during the May 2022 Fremantle v Collingwood AFL match.
Gambling ads must not be streamed during live sport events between 5am and 8.30pm, including the five minutes before and after the event. The ACMA investigation found gambling promotions were streamed on the Kayo service within five minutes before play commenced and during scheduled breaks.
ACMA Chair Nerida O’Loughlin said audiences expect streaming platforms to show live sports in accordance with the rules.
“Streaming services need to comply with the rules in the same way traditional television broadcasters do,” she said. “Gambling advertising during live sport is a major concern for Australians. Families want to watch live sport without needing to worry that children may come to think of gambling as a part of the game.”
During the course of the ACMA’s investigation, Kayo implemented live production testing and technical enhancements to the processes and software it uses to schedule advertising. Kayo will also have senior management review and sign off on future system changes that may affect the streaming platform’s compliance with the rules.
The ACMA has issued Kayo with a formal warning for contravening the gambling advertising rules.
What are Some of the Best Games Developed by Australian game Developers?
The Australian game development industry has been gaining traction in recent years, with many talented developers creating innovative and engaging games across a variety of genres. Australian game developers have made a significant impact on the gaming industry, with games such as “Hollow Knight,” “Unto the End,” and “Hand of Fate” gaining critical acclaim and a dedicated following.
This blog post will highlight some of the best games developed by Australian game developers and explore their unique features and gameplay mechanics. Additionally, we will discuss the relationship between Australian game development and the casino/gambling industry, highlighting successful collaborations between game developers and casinos/gambling sites.
The Australian game development industry has also been instrumental in shaping the future of gaming, with many developers pushing the boundaries of what is possible in terms of gameplay, graphics, and storytelling. As technology continues to evolve, it will be interesting to see how Australian game developers adapt to new trends and emerging technologies
Top Games Developed by Australian Developers
Australian game developers have created some truly outstanding games that have gained critical acclaim and a dedicated following. Here, we will provide an overview of the top games developed by Australian developers.
“Hollow Knight” – Developed by Team Cherry, “Hollow Knight” is a 2D action-adventure game that has garnered widespread praise for its atmospheric world-building, challenging gameplay, and intricate level design. The game’s stunning hand-drawn visuals and haunting soundtrack create an immersive experience that draws players into a dark and mysterious world.
“Unto the End” – Developed by 2 Ton Studios, “Unto the End” is a 2D side-scrolling action game that emphasizes realistic combat mechanics and player choice. The game’s striking visuals and moody soundtrack set the stage for a challenging and engaging experience that rewards careful observation and strategic thinking.
“Hand of Fate” – Developed by Defiant Development, “Hand of Fate” is a unique blend of action RPG and card game mechanics. Players navigate a series of randomly generated dungeons, battling enemies and collecting loot, while card-based mechanics determine the flow of the game. The game’s atmospheric visuals and immersive sound design make for a compelling and memorable experience.
“The Gardens Between” – Developed by The Voxel Agents, “The Gardens Between” is a puzzle game that centers around time manipulation mechanics. Players navigate a series of surreal, dreamlike environments, manipulating time to solve puzzles and progress through the game. The game’s stunning visuals and evocative music create a mesmerizing experience that is both relaxing and thought-provoking.
“Crossy Road” – Developed by Hipster Whale, “Crossy Road” is a mobile game that has gained widespread popularity for its addictive gameplay and charming visuals. Players navigate a series of obstacles, attempting to cross a busy road without getting hit by cars. The game’s bright and colorful graphics and catchy soundtrack make for a fun and engaging experience.
Australian Game Developers and the Casino Industry
The Australian game development industry has played a significant role in the casino and gambling industry. Australian game developers have created a wide range of games that are popular among casino players, including slot machines, table games, and online casino games.
One of the reasons Australian game developers have become popular in the casino industry is their expertise in creating visually appealing and immersive games. These games are designed to engage players and keep them coming back for more. Additionally, many Australian game developers have a background in creating video games, which has allowed them to bring a unique perspective to casino game design.
Another factor that has contributed to the success of Australian game developers in the casino industry is their focus on innovation. Many Australian game developers are constantly pushing the boundaries of what is possible in terms of game design and technology. This has led to the creation of new and exciting games that offer players a fresh and engaging experience.
The success of Australian game developers in the casino industry has not gone unnoticed. Many of the world’s largest casino and gambling companies have partnered with Australian game developers and some of the best bitcoin gambling sites are now offering these games to their users. These partnerships have also resulted in creation of some of the most popular games in the casino industry, such as “Lightning Link” and “Dragon Link” by Aristocrat, and “Big Red” and “Queen of the Nile” by Ainsworth.
Australian Game Developers and the Future of Gaming.
Furthermore, Australian game developers have been instrumental in the growth of online gambling. Many online gambling sites now offer a wide range of games developed by Australian game developers, including online slots, table games, and video poker. The availability of these games has helped to attract a new generation of online gamblers who are looking for exciting and engaging games.
The Australian game development industry has been at the forefront of innovation, with many developers pushing the boundaries of what is possible in terms of gameplay, graphics, and storytelling. As technology continues to evolve, it will be interesting to see how Australian game developers adapt to new trends and emerging technologies.
One of the most significant trends in gaming is the growth of mobile gaming. As more and more people use their mobile devices to play games, Australian game developers have been quick to capitalize on this trend by developing games specifically for mobile platforms. Many Australian game developers have created mobile versions of their popular games, which has helped to broaden their reach and attract new players.
Another emerging trend in gaming is the rise of virtual and augmented reality. While still in its early stages, virtual and augmented reality has the potential to revolutionize the gaming industry. Australian game developers are at the forefront of this trend, with many already developing games that take advantage of this technology. The use of virtual and augmented reality in gaming could potentially create an entirely new gaming experience, where players are fully immersed in the game world.
In conclusion, the Australian game development industry has made a significant impact on the gaming industry, creating some of the most popular and innovative games in recent years. Their focus on immersive gameplay, stunning visuals, and innovative mechanics has helped to shape the future of gaming.
Moreover, the Australian game development industry has been instrumental in the growth of the casino and gambling industry, with many of their games becoming some of the most popular in the industry. Their expertise in creating visually appealing and engaging games has helped to attract new players to the industry.
Looking to the future, Australian game developers are well-positioned to take advantage of emerging technologies such as virtual and augmented reality. With their track record of innovation and creativity, we can expect to see Australian game developers continue to push the boundaries of what is possible in gaming, creating new and exciting experiences for players around the world.
In addition, as the gaming industry continues to grow, we can expect to see a greater focus on inclusivity and diversity. Australian game developers have already demonstrated a commitment to creating games that feature diverse characters and storylines, and this trend is likely to continue in the future.
Overall, the Australian game development industry has proven to be a significant contributor to the gaming industry, and it is important to recognize their achievements and contributions. As the industry continues to evolve and grow, we can expect to see Australian game developers play an even greater role in shaping its future.
Amatic Names Robert Dykstra as New Manager of Business Development for APAC Region
Austrian slots and multi-player gaming manufacturer Amatic Industries has named Robert Dykstra as the company’s new manager of business development for the Asian Pacific region. Amatic stated that, due to his experience and required skills, Dykstra is expected to be “a great fit” for the company and its business philosophy.
Based in Sydney, Australia, Dykstra joins Amatic’s expanding team and will be responsible for serving the APAC region. He brings more than 25 years of experience in both land-based gaming and online to the new role, with the last 6 years responsible for South East Asia.
Amatic’s management stated: “With Robert, we are thrilled to welcome an experienced person who has excellent knowledge of the Asian Pacific region and can thus strongly represent the Amatic brand.”
The new appointment comes amid a busy year for Amatic, which has showcased its solutions at a number of events these past few months, including the 42nd annual Irish Gaming Show and ICE London back in February.
NSW Govt Moves to Ban Gambling-related Signage from Pubs and Clubs
The NSW Government is taking action to deliver on a key election commitment to reduce problem gambling, by moving to ban external signage (e.g. VIP Lounge) from pubs and clubs across the state by 1 September 2023.
The Government’s action on VIP signage comes after introducing legislation in the first sitting week of the new Parliament to ban clubs with pokies from donating to NSW political parties.
Pubs and clubs will be formally notified this week that all external gambling-related signs, including fixed unilluminated awning signs to digital video displays, will need to be removed, altered, or concealed before 1 September 2023.
Liquor & Gaming NSW (L&GNSW) has developed a position paper which outlines its enforcement approach and transition period. As part of this, venue operators have three months to remove all gaming-related signage.
Where venues can demonstrate delays in removing their signage that are outside of their control, they will be afforded a further three months to comply. Following this period, a zero-tolerance approach will be adopted.
Names such as VIP Room/VIP Lounge, Golden Room/Lounge, Players’ Room/Lounge Prosperity Room/Lounge will be among names banned as well as images of dragons, coins or lightning motifs.
The expectations for removal of signs will be applied in a staged manner, to afford venues the time to remove, switch off, conceal or otherwise change both static and electronic signage.
The Government will work with industry associations and venues across NSW during the transition period. The maximum penalty attributable for those who fail to remove their signs and breach the Act is 100 penalty units, or $11,000, per offence.
Minister for Gaming and Racing David Harris said: “The NSW government is committed to introducing important gambling harm-minimisation measures.
“The façades of pubs and clubs across the state are littered with signs such as ‘VIP lounge’ to alert those walking or driving by that they have gaming machines.
“Some of these signs are extremely prominent, can be seen by children and members of the community who are at risk of gambling harm.
“While there are already laws in place that prohibit gaming related signage, venue operators have circumvented these by advertising ‘VIP Lounges’. We are putting an end to this loophole for the health and wellbeing of our communities.”
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