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Online Casino Industry Trends: Mobile Gaming, Live Dealer and Cryptos

George Miller

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Over the past few years, mobile gambling has steadily evolved, offering even more options for players. In the beginning, online casinos began to offer a few select games via mobile devices, which only left players wanting more.

The technology trends for smartphone devices in recent years have now led to the ability for the mobile gambling market to expand, with trends showing a 7% increase in growth (see Table Below).  Casinos can now offer even more content online, with live dealer games set to be the next stage in growth for the sector.

 

global mobile gambling market size

Table: Mobile Gambling Market Research Report – Global Forecast to 202. Market Research Future.

 

Solving Mobile Gaming Issues

As mobile gaming was making its way into the online gambling industry, casinos and software providers were hitting roadblocks. For some games, the screen was too small for players to enjoy the content. Mobile devices might also have lower bandwidth or the games needed further development to be able to operate successful via the device.

Over the past few years, these issues have been improved upon, allowing online casinos to offer mobile gaming in instant form via web browser or application. Android and iOS devices often have an application that can be downloaded to offer gamers the best in online casino game play. The apps provide the same great promotions, games and tournaments, allowing players to enjoy an online casino experience while on the go.

Mobile Meets Live Dealer Online Casinos

Over the past two years, live dealer games have been at the forefront of online casino gaming. Players want to experience their favorite table games as they would if they were at a physical casino location. With live dealer, the online casinos are able to stream footage of game play in real time straight from the table, as players at home make decisions as the game takes place.

Because live dealer games like baccarat and blackjack are so popular, online casinos have now begun to focus their efforts on offering such games via mobile devices. To do this, content has to be streamlined with mobile platforms adapted to meet any challenges standing in the way. Leading interactive provider of live dealer games, Vivo Gaming,  is one company that is focused on creating mobile content that works in the live dealer mobile category.

The company had to adapt in several ways to be able to offer quality mobile options with live dealer games. The screen size plays a major factor, so Vivo decided to develop a new UI for mobile that operates in HTML5, which helps to preserve functionality without cutting down on the overall player experience.

A Look at Key Online Casino Industry Trends

Because mobile gaming continues to become a more popular option for players, trends have begun to emerge. While live dealer is the top option when it comes to game play, another key trend right now is cryptocurrency usage. Players have really taken to using cryptocurrency with their online game play and with mobile gaming, players want the same convenience.

Players want access to cryptocurrency for their mobile gaming needs, due to the added layer of protection as well as ease of use. Online casinos have noticed the cryptocurrency trend and are adapting their banking options to include such cryptocurrency options as Litecoin and Bitcoin.

As 2018 ends and 2019 emerges, we are sure to see even more trends created involving mobile casino gambling, particularly with live dealer games. Operators and software developers will continue to find new and exciting ways to bring casino content to mobile devices.

Industry News

BetGames.TV boosts tier one reach with Amelco partnership

Zoltan Tundik

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Image by englishlikeanative from Pixabay
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Live betting games supplier signs with platform provider of choice for Europe’s leading operators

BetGames.TV, the leading live dealer betting games supplier, has further boosted its global reach with an integration into Amelco’s betting and gaming platform.

The deal will give the provider’s multi-territory tier one partners, including the Stars Group, GVC and Flutter, access to BetGames.TV’s extensive portfolio of live dealer games for the first time.

Titles including Baccarat, Wheel of Fortune, and its innovative twist on Texas Hold’em poker, 6+ Poker, will be rolled out in a host of regulated markets over the next six weeks.

BetGames.TV’s products, which earned the highly-acclaimed Rising Star in Casino Innovation at December’s SBC Awards, can be integrated seamlessly and deliver a uniquely immersive betting experience, as well as ease-of-use and high bet-rates.

Aiste Garneviciene, BetGames.TV COO said: “We believe there are a number of synergies between BetGames.TV and Amelco, including the desire to use cutting-edge technology.

“We are thrilled to have such a sought-after provider as a new partner and look forward to many years of sustained growth together as we forge a strong relationship.”

Brandon Walker, Head of Business Development at Amelco added: “We have been very impressed with BetGames.TV’s rapid development over the past few years and are looking forward to rolling out their products across all regulated markets in which our operator partners work.

“Their live casino offers one of the most immersive experiences out there, and we’re sure its portfolio is going to prove to be a fantastic hit with our tier one clients and their customers.”  

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Industry News

Digitain appoints Martin Clarke as Director of Product Management

Zoltan Tundik

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Global provider strengthens senior management team with latest hire

Leading sportsbook and casino platform provider Digitain has named Martin Clarke as its new Director of Product Management.

Clarke brings a wealth of industry experience to his new position, including senior product roles at Betway, Betsson Group and Flutter Entertainment, where he led the redevelopment of Paddy Power’s sportsbook after the company’s merger with Betfair.

Following his previous role as Director of Product at B2B sports betting provider Metric Gaming, Clarke’s new responsibilities will include overseeing the development strategy for Digitain’s award-winning sportsbook and casino platform.

He will be servicing Digitain’s 70+ international operator network with the industry’s most modular, flexible and scalable platform, which utilizes AI-driven capabilities to cover over 65 sports and offer a truly localized proposition to its partners.

Commenting on his new position, Martin Clarke, Director of Product Management at Digitain said: “Digitain is a renowned market-leader with a widely acclaimed offering, and I’m immensely proud to become the company’s Director of Product Management.

“The team and I look forward to building on Digitain’s remarkable achievements to date, as we continue to drive innovation, quality and technological advancement.”

Suren Khachatryan, Chief Commercial Officer at Digitain added: “With a wealth of experience spanning some of the industry’s most established businesses, we are thrilled to welcome Martin into the Digitain family.

“His unique skills in problem solving, technical development and exemplary leadership are unrivalled, and we have no doubt his tenure as Director of Product Management will bring tremendous success.” 

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Industry News

Highlight Games Announces Partnership With Geoff Banks Sports

Zoltan Tundik

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London-based video virtual sports specialist Highlight Games Limited today announces that it has signed an agreement to supply its SOCCERBET product to leading independent bookmaker, Geoff Banks Sports.

As detailed in the agreement, Highlight Games will supply the English variant of its #1 performing SOCCERBET product to Geoff Banks Sports’ online and mobile channels in the UK and Ireland.

Featuring decades of the highest quality archive footage from leading English football teams including Liverpool, Manchester United, Chelsea, Manchester City, Spurs and Arsenal, SOCCERBET allows players to bet on the outcome of games featuring their favourite football teams and players.

‘Highlight Games is delighted to be partnering with Geoff Banks Sports to bring SOCCERBET to online channels in the UK and Ireland,’ said Steven Holmes, Co-CEO, Highlight Games.  ‘Featuring genuine archive footage of the UK’s favourite football teams, SOCCERBET delivers the thrill of sports betting in the absence of live fixtures.  Never before has there been such demand for this compelling product which can be played online at any time.’

Geoff Banks, CEO, Geoff Banks Sports added: ‘With minimal opportunities to bet on live events at the moment, SOCCERBET will entertain and engage players online 24/7.  The chance to watch archive footage of some of the most exciting goals and action from past football seasons is an enticing one – the game must go on, and with SOCCERBET it certainly will for Geoff Banks customers.’

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