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The Latest iGaming Trends Taking Hold

Zoltan Tundik

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Reading Time: 3 minutes

 

The iGaming industry is one of the fastest moving verticals on the planet. As virtual reality, internet of things and big data take hold, competition continues to intensify between operators looking to deliver the very best experience for customers. Now more than ever, it is vital that operators offer customers seamless customer experience, the very latest casino bonuses, and the latest technology.

Keeping up with the latest emerging trends is another way operators can stay ahead.

 

The undeniable rise of Esports

The latest iGaming vertical to explode is the Esports vertical. Growing off the back of popular RTS and MORA titles, 2019 is set to see tonnes of new gaming titles take the industry by storm. Popular titles like Overwatch and Fortnite will continue to dominate Esport rankings. However, new titles like Apex Legends will offer fierce competition and an array of new markets for customers to enjoy. Apex Legends saw 25 million players on the game, within 1 week of launch. This level of engagement is crazy and paves the way for operators to offer numerous attractive markets on a wider pool of games.

This increasing hype has seen Esports sponsorships rain in from the world’s leading brands. These include the likes of Red Bull, Nike and Mercedes Benz. This industry is only in its infancy and will continue to explode over the coming decade. Operators across the iGaming vertical should take note and prepare their operations to take advantage of this key trend.

 

Cryptocurrency casinos on the rise

 If you haven’t seen the immense rise of cryptocurrency and the blockchain industry in the past 12 months, you must have been living in a cave. From humble beginnings, cryptocurrencies like Bitcoin and Ethereum have exploded from single digit market caps, to $100bn+ beasts. And many experts don’t see that trend reversing any time soon. Never one to miss a beat, iGaming operators have been pouring into the space quickly. There has been a sharp rise in operators offering blockchain based betting platforms. Similarly, operators are considering how they offer customers the ability to wager in popular cryptocurrencies like BTC and ETH. Much like the Esport trend, where younger customer demographics are shifting the industry, blockchain and the tokenised economy will continue to take hold in the next few years. iGaming operators need to take note and ensure they are ready for this growing digital economy.

 

The rise of No Bonus Casinos and Casino Cashback

 It’s not only new technology and changing trends that operators need to stay on top of. The way in which operators are promoting their service offerings is also changing. Gone are the days where casinos solely focus on welcome bonuses and free spin offers. Casino operators now offer casino cashback and no bonus offerings to change the way they add value for their important customers. Not only do they want to attract the right type of customer. They want to drive lifetime value by continually rewarding them. Casinos are finding cashback is a great way to do this because they align their interests with the player. If the player wins, the casino provides no extra bonus or incentive. However, if the customer loses then they get cashback sent into their balance. This keeps the player engaged and gives them an additional value that they won’t find elsewhere. It’s vital that casino operators think about their welcome bonus and existing player incentives. Staying on top of the way they reward their best customers will keep them on top.

It’s going to be interesting to see how these emerging trends impact the iGaming industry. We wouldn’t be surprised to see much of the upcoming innovation in each space come directly from innovative iGaming operators vying to stay ahead.

Industry News

BOSS. Gaming Solutions welcomes another leading games provider, BOOMING GAMES!

George Miller

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BOSS. Gaming Solutions welcomes another leading games provider, BOOMING GAMES!
Reading Time: 2 minutes

 

BOSS. Gaming Solutions, a well-known software developer, platform provider and also multiple casino brand owner has recently announced a content collaboration with BOOMING GAMES, a leading provider for the gaming industry.

This agreement gives BOSS. Gaming Solutions platform and its online casino customers access to the fantastic and modern BOOMING GAMES slots. The amazing BOSS. Gaming Solutions’ library will now be complemented by exciting titles such as Gold Vein, Booming Seven Deluxe, VIP Filthy Riches and other games that all provide rich rewards and special features.

On the BOSS. Gaming Solutions platform, players can enjoy the option of trying out games on demo mode and getting used to the games that are offered, this will give them an all-round understanding of what exactly is on offer from some of the best providers in the industry at bosscasino.com and bootleggercasino.com, before playing for real money. Apart from slots and video slots, they also offer some other popular games in the online world today such as: video poker, casual and table games, scratch cards and many other popular titles from leading suppliers.

The large variety of games is available for partner operators through a single API. Along with this announcement of cooperation, you can already find the BOOMING GAMES slots on the Platform library. BOSS. Gaming Solutions strive to introduce new partners and their high-quality products to customers as quickly as possible so that players can immediately enjoy the latest titles and enjoy an exciting gaming experience.

Jeff Letlat, CEO at BOSS. Gaming Solutions said “Booming Games are exceptional and we are enthusiastic about the positive impact they will have on bosscasino.com and bootleggercasino.com.”

Frederik Niehusen, CCO at BOOMING GAMES added “We are excited to partner with BOSS. Gaming Solutions and see our flagship games available to the players across all their brands. Teaming up with a leading player like BOSS. Gaming Solutions is a further strong addition to our client network. We are looking forward to a successful partnership.”

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Playtech and Stoiximan/Betano launch industry-first Live Cashback Blackjack

George Miller

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Playtech and Stoiximan/Betano launch industry-first Live Cashback Blackjack
Reading Time: 3 minutes

 

Playtech, the world’s leading gambling technology company, has partnered with Stoiximan/Betano, the leading Greek operator and one of the fastest growing in Europe, to launch an exclusive new scalable Live Blackjack variant, Cashback Blackjack Live.

Previously available as an RNG game, the new scalable Live Cashback Blackjack variant is an eight-deck game open to an unlimited number of players. In this game, players can choose to “cash out” during any action round instead of taking an action, placing a dynamically determined cashback amount depending on the round. Continuing the All bets Blackjack line, Six different side bet options are available to players and add to the excitement. This unique scalable Blackjack variant is the recent addition to the growing portfolio of scalable Blackjack games available from Playtech live and marks the fifth variant after Unlimited Blackjack, Quantum Blackjack, All bets Blackjack and the recent Majority Rules Speed Blackjack.

Stoiximan/Betano chose to work directly with Playtech to produce the industry-first live dealer version of Cashback Blackjack, adding a new collaborative dimension to an already successful relationship.

 

About the game

Players begin by placing their main bet, plus any additional side bets.

Six different side bets are on offer: 21+3, Buster Blackjack, Dealer Pair, Lucky Lucky, Player Pair and Top 3. Buster Blackjack (dealer’s hand) has the biggest win potential – a result of 8+ cards and player’s Blackjack pays out at 2000:1.

In the action rounds, players have five choices – Cashback, Hit, Stand, Double or Split. If a player chooses to Split during an action round, Cashback is offered for both hands. If a player chooses to Double, Cashback is not offered. The Cashback amount is calculated based on the cards on the table and may change for each action round. Cashback only applies to the main bet, with side bets resolved and paid out separately.

Edo Haitin, CEO, Playtech Live, comments: “The development of Cashback Blackjack Live has been a truly collaborative effort, and takes our partnership with Stoiximan/Betano to a new level. Stoiximan/Betano is already one of the leading operators in the Greek market, and we’re committed to working closely with them to not only build on this position, but also extend that success into further territories.

“Thanks to a fantastic initiative from our friends at Stoiximan/Betano group and a great effort from the development teams on both sides, we’ve been able to deliver a dynamic new experience for players in record time, which emphasizes our strategy of equipping our partners with scalable dedicated solutions while still providing players with a fun and personal game experience. The Cashback concept is of course well-established in Sports betting, so we’re very interested to see how players will respond to it in a Live Casino setting, where there’s interaction with a dealer and other players. We’re confident players will find Cashback Blackjack Live a highly engaging experience”.

Christos Mavridis, Live Casino Manager at Stoiximan/Betano adds: “Product innovation, wide game offer and an optimum customer experience have always been among our priorities at Stoiximan/Betano. We’ve already seen a fantastic response to Cashback Blackjack as an RNG game, so are very much looking forward to delivering a new experience for our players with the first Live version. Having worked closely with Playtech for some time now, we were well aware of their track record in producing innovative new content and game variants. As such we felt they were the ideal partner for the development of Cashback Blackjack Live, and we’re sure our players will be just as impressed with the finished product as we are”.

 

About Playtech:

Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a technology leader in the gambling and financial trading industries.

Playtech is the gambling industry’s leading technology company, delivering business intelligence-driven gambling software, services, content and platform technology across the industry’s most popular product verticals, including casino, live casino, sports betting, virtual sports, bingo and poker. It is the pioneer of omni-channel gambling technology through its integrated platform technology, Playtech ONE. Playtech ONE delivers data-driven marketing expertise, single wallet functionality, CRM and responsible gambling solutions across one single platform across product verticals and across retail and online.

Playtech partners with and invests in the leading brands in regulated and newly regulated markets to deliver its data-driven gambling technology across the retail and online value chain. Playtech provides its technology on a B2B basis to the industry’s leading retail and online operators, land-based casino groups and government sponsored entities such as lotteries. As of June 2018, through the acquisition of Snaitech, Playtech directly owns and operates the leading sports betting and gaming brand in online and retail in Italy, Snai. Snaitech operates a B2B2C model as a service provider, allowing franchisees to utilise the Playtech technology stack in the retail environment while operating the leading brand, Snai, directly online as a B2C business.

Playtech’s Financials Division, named TradeTech Group, is a technology leader in the CFD and financial trading industry and operates both on a B2B and B2C basis.

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Industry News

BMIT Technologies Launches “CX Virtual Agent”

Niji Narayan

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BMIT Technologies Launches “CX Virtual Agent”
Reading Time: < 1 minute

 

BMIT Technologies has launched CX Virtual Agent, a new tool to offer effective and innovative customer support. This AI-powered intelligent virtual agent has been developed by EBO and offered exclusively by BMIT Technologies for gaming companies.

The primary objective of this tool is to automate the very notion of customer service. In the process, however, it also improves customer onboarding, KYC processes, responsible gaming and marketing.

“At BMIT Technologies we pride ourselves in offering the best technology solutions to our customers. Our solutions are built on a resilient infrastructure and supported by the right set-up, a highly experienced team, as well as innovative thinking that helps our customers identify opportunities to enhance their business potential. We are very proud to partner with EBO.ai. Their specialism in the world of AI, as well as commitment to excellence and innovation, is in line with our business philosophy and portfolio objectives. We’re very excited about this partnership,” Christian Sammut, CEO of BMIT Technologies, said.

“We are extremely excited about the partnership with BMIT Technologies which has established itself as a market-leader and a true catalyst of digital transformation. At EBO, we believe in technology innovation and most importantly, providing customers with the right AI solutions to help them scale quickly and sustainably. Our partnership with BMIT Technologies will help us offer advanced virtual agents to a much wider audience, starting from online gaming. The Virtual Agent will help platforms tackle traditional challenges in the iGaming sector,” Gege Gatt, CEO of EBO, said.

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