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Important panel discussion about the wide use of CRM in the gambling industry at MARE BALTICUM Gaming Summit 2019

Zoltan Tundik



Reading Time: 4 minutes


Margo Prylypska (Director of International Sales, Hyperion), Eduard Rogov (CMO at and Paul Plewman (COO at will join the “Innovations in CRM” panel discussion at the second edition of MARE BALTICUM Gaming Summit. The panel discussion will be moderated by Tal Itzhak Ron (Chairman & CEO at Tal Ron, Drihem & Co., Law Firm)

MARE BALTICUM Gaming Summit will take place on the 9th of May at Radisson Blu Royal Astorija Hotel and is gathering the gambling industry from the Baltic and Scandinavian.

Register here or View the Agenda!

Wikipedia says that Customer-relationship management (CRM) is an approach to manage a company’s interaction with current and potential customers. It uses data analysis about customers’ history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

The use of CRM systems has been widely used in the gambling industry and has seen many implementations over the last few years. Chatbots, the use of AI are only a few of the tweaks that have been added in order to facilitate and increase the conversion rate of CRM.

The panelist will discuss the ways in which CRM can be used effectively in the gambling industry and how your company can benefit from having a smart tool that can increase retention and conversion rates.

About Tal Itzhak Ron (moderator of the panel discussion)

Advocate, Certified Computer Scientist and Notary Tal Itzhak Ron (LLB, B.Sc., M.Sc.) – a General Member of International Masters of Gaming Law (IMGL) and STEP, practicing i-Gaming and Financial Entertainment. Tal graduated both from Haifa University’s School of Law (LL.B.) and Faculty of Computer Science (B.Sc.), and while leading a software development team at a publicly-listed software company, Ness Technologies, has further obtained a Master’s Degree in Computer Science (M.Sc.) from Bar-Ilan University. Tal established Tal Ron, Drihem & Co., Law Firm back in 2003, focusing from the start on Hi-Tech, Ad Tech, M&A, Financial Entertainment and iGaming industries, quickly becoming one of the first international firms focusing solely on these areas. The firm today advises the world’s leading operations, platforms and governing bodies and is considered the first point of contact for entrepreneurs setting up businesses in the iGaming, CFD, Digital Marketing and FX industries.

About Margo Prylypska

Margo Prylypska is the Director of International Sales at Hyperion

Dynamic and results-driven Director of International Sales of top-tier outsourcing firm Hyperion Tech, with over 5 years of executive sales management. Margo has a great interest in IT and software development, recognized for building and managing high-performance sales, competitive market share expansion and long-term customer relations. Margo has been working with several gaming and financial companies in Malta and is considered an expert on IT, development outsourcing and HR. Make sure you take advantage of this unique opportunity of learning and networking with the gambling industry in the Baltic and Scandinavian region via the MARE BALTICUM Gaming platform which has been launched in 2018 and is committed to bringing together industry shareholders and government officials from the Baltic and Scandinavian region on a yearly base.

About Eduard Rogov

Eduard Rogov has been in the industry since 2010 and during these years, he has operated with brands such as 888poker, 888casino, Lotos Poker, OneTwoCasino, and SlotsBRO. Apart from that, he has been at the core of the development of an online casino platform and affiliate marketing brand covering both marketing and operational sides of this business. During these years, Eduard accumulated plenty of knowledge on online gambling operations and moved on from conventional operators to an ambitious start-up which is Quints.

Quints is a start-up coming from a group of professionals who been around the online gambling industry for almost a decade.

As core product Quints offers a cutting edge affiliate marketing and BI platform. They also use machine learning algorithms to predict potential player LTV, churn probability and much more.

About Paul Plewman

Paul Plewman is the COO of and a 15-year payments veteran.  Amenable and client-focused, his team at CurrencyTransfer deliver a unique, revolutionary multi-channel international payment service, either via their payments platform or a more integrated API solution, which became the industry standard for multi-national companies. Paul is highly regarded in the industry both as a well-known professional speaker and as a payments solution expert and it is a pleasure for us to have him the first time at our events, where he shall be hosted in Tal Ron’s highly anticipated CRM panel in Vilnius.

As an aggregator of international payment services, CurrencyTransfer’s award-winning platform provides access to the payment capabilities of many regulated payment institutions across many jurisdictions and provide complete transparency and rate-targeted market orders help deliver best-price execution. Based in London with offices in Tel Aviv and Sofia, and additional operation arm in the US, voted Start of the Week by and named by CNBC “the Disrupting Global Money Transfer”, it is an honor for us to have at our forthcoming event.

Make sure you take advantage of this unique opportunity of learning and networking with the gambling industry in the Baltic and Scandinavian region via the MARE BALTICUM Gaming platform which has been launched in 2018 and is committed to bringing together industry shareholders and government officials from the Baltic and Scandinavian region on a yearly base.

Browse the official event website here:

After starting out as an affiliate in 2009 and developing some recognized review portals, I have moved deeper into journalism and media. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.

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Lotteries and Gambling Supervisory Inspection of Latvia Provides Counselling to 127 Gambling Addicts

Niji Narayan



Lotteries and Gambling Supervisory Inspection of Latvia Provides Counselling to 127 Gambling Addicts
Reading Time: < 1 minute


The Lotteries and Gambling Supervisory Inspection of Latvia has provided counselling to 127 gambling addicts in the past four months.

“The goal of the inspection is not only supervising lotteries and gambling but also reducing associated risks,” Signe Birne, Chief of Lotteries and Gambling Supervisory Inspection said.

She stresses that one of the most accessible methods for overcoming gambling problems is free psychological support to the people who are aware of their problem and want to fight their urge to gamble.

To protect society’s interests and people’s rights to refrain from excessive gambling, a special register of self-refrained gamblers will be formed in 2020. People will be able to input their personal data into the register either in person or with assistance from Lotteries and Gambling Supervisory Inspection, as well as online.

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Enlabs Interim report January – September 2019

George Miller



Enlabs Interim report January – September 2019
Reading Time: 2 minutes


Third quarter: 1 July – 30 September 2019

  • Revenues totalled EUR 10.0 million (7.6), a 32% increase.
  • Gaming revenues increased 39% to EUR 9.2 million (6.6).
  • Revenues from regulated markets were 94%.
  • Total active customers were 37,536 (35,621), an increase of 5%.
  • Deposits totalled EUR 29.9 million (20.8), a 43% increase.
  • Media revenues were EUR 0.60 million (0.69), a decrease of 12%.
  • Number of NDC’s in Media totalled 3,546 (1,424), an increase of 149%.
  • Solutions revenues decreased 15% to EUR 0.27 million (0.32).
  • EBITDA was EUR 3.11 million (2.44), EBITDA margin was 31.0% (32.2%).
  • EPS growth of 39% to 0.041 EUR per share (0.029).

9-month period: 1 January – 30 September 2019

  • Revenues totalled EUR 28.4 million (21.7), a 31% increase.
  • EBITDA was EUR 8.41 million (6.39), EBITDA margin was 29.6% (29.5).
  • Adjusted EBITDA was EUR 8.77 million (6.86), adjusted EBITDA margin was 30.8% (31.6).
  • EPS growth of 46% to 0.110 EUR per share (0.075).

“It never gets old – starting with my opening line ‘Our best quarter yet.’ The company’s strong momentum from Q2 continued into Q3 and as a group, we broke the EUR 10M revenue milestone for the quarter, showing a very strong 31% EBITDA margin. Our debt-free balance sheet allows for an efficient transition to net profit which ends up in our bank account due to our strong cash conversion. We also continue to have high EPS growth of 39% as Gaming continues to deliver strong results. And it is great to see Media continuing moving in the right direction. It is certainly safe to say the trend is positive. All in all, another very solid quarter with no surprises.

“The quarter showed overall strong performance, but September stands out as a record-breaking month on all fronts – so I have great confidence going into Q4. October has been off to an even better start as we launched a lot of new content, with Evolution Gaming in Latvia being a key driver going forward. We are also in the final stage of migrating to our new platform, which operates on our Maltese license. This means we will have a highly competitive offering, enabling us to go after markets beyond the Baltics. Completely in line with our previously communicated strategy.

“Our strong cash position opens up for acquisition opportunities, and as we have communicated, we continue looking. But sometimes the best deals are the ones you don’t do. We have great responsibility towards all our shareholders to maximise the value of that cash and we will spend it wisely.” Says CEO and Group president Robert Andersson.


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Tom Horn Live In Latvia With

George Miller



Tom Horn Live In Latvia With
Reading Time: < 1 minute


iGaming software supplier, Tom Horn Gaming has agreed to provide its gaming content to a Latvia-facing online casino brand of Betsson Group, is the first Latvian online operator to have gained access to the provider’s award winning slot games, including its blockbusters 243 Crystal Fruits, Book of Spells or recent titles Sherlock. A Scandal in Bohemia or Frozen Queen.

Tom Horn Has established itself as one of the major players in the Baltic countries, providing a superior and highly responsible gaming experience to players.

Ondrej Lapides,​ CEO​ at Tom​ Horn Gaming said: “We’re extremely excited to offer our content to players in Latvia. is one of the strongest and most respected brands in the Latvian gaming market. This partnership is another milestone for Tom Horn as we strengthen our position as the leading provider of gaming software in the Baltics.”

Kaido Ulejev,​ Managing​ Director Baltics at Betsson​ Group added: ”Tom Horn
Gaming is a well-known name in the Baltics and its premium games have been very popular with players in the region. I’m certain this addition will be a great asset to our growing portfolio of casino games and it will quickly acquire its place in our customers’ list of favourites.”

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