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Online poker stronger than ever or gathering a new audience?

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There is no doubt that online poker is here to stay and growing in popularity every year. Millions of players are opting every hour to play in tournaments or sit in with other poker players from around the world.

According to current estimates, the worldwide poker market is worth well over $9 billion, but there are many rumors saying that it is slowly dying. That is certainly not the case and if we examine the situation, online poker is not dying, it’s evolving and shifting towards a new audience.

We can’t, of course, compare with the online poker boom in the 2000s which led to a rise in the number of people playing online and in real-world scenarios. This was the period in which more people learned about Texas Hold’em, I am certainly part of this generation.

The evolution of online poker has many layers and among which we can name the adoption of mobile gaming and of course the changes in the players.

The players have learned a lot and they have also evolved and we can certainly say the game has changed. It seems that it is no longer enough to read games off one’s starting hand and achieve long-term profitability. It has to be more than that!

Today, there are many online poker schools and some of them even give free bankrolls away, coach and try to train winning players. If you search online, you can find a plethora of free articles accessible to everyone to help a player to improve their game.

Poker is a skill game and always had a social side. The game is enjoyed by a mixed crowd of players across the globe and all of them have their role models or patterns they follow. Some are fantasizing of becoming a genuine Bret Maverick (played by Mel Gibson in Maverick) and making millions by being smart at the poker table or dream about becoming a brand ambassador at one of the large poker operators, just like Martin Jacobson (Swedish professional poker player) or Vivi Saliba (Brazilian professional poker player).

Online poker has become a gigantic industry in the past ten years and is attracting both male and female players to play and compete for that big pot. Winning at poker is always a great experience and these guys are striving to have these experiences as often as possible.

But, as we always analyze the future player, we must analyze online poker in the perspective of millennials. Does online poker appeal to millennials or it is overlooked because of the gambling part.

Well, you might be surprised to learn that online poker fits millennials like a glove, this is why I’ve mentioned a new audience in the introduction part.

Online poker is an enjoyable way to utilize skills, there is no need for a large investment, it’s a great way to blow off some steam and it’s fun! All these assets make it appealing for millennials, who are generally the most educated generation ever. Just think about some of the skills the millennials possess. By using their skills, millennials can have a broader insight into the world of poker and not to mention that the game can be played anywhere via a smartphone or tablet.

Online poker can be played wherever you are while retaining the social aspect and you can chat and play with people all over the world. It’s a win-win situation for both the online poker operators as well as for the generation that has to prove their skills.

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MARE BALTICUM Gaming & TECH Summit 2024

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Strive Gaming, the award-winning real money gaming platform provider for North America, is pleased to announce the appointment of Ian Smith as its new Chief Technology Officer (CTO). With an illustrious career spanning over two decades in the gaming industry, Smith brings a wealth of experience and expertise to Strive.

Smith’s impressive career includes significant leadership roles at William Hill, Rank Group, Flutter Entertainment (owners of FanDuel) and Game Play Network. He has been instrumental in the technical development and growth of these businesses, each at varying levels of maturity and size.

At Rank Group, one of the UK’s leading land-based casino and bingo businesses, Smith oversaw the company-wide expansion of their Player Account Management (PAM) and Omni-Channel experience, demonstrating his ability to drive innovation and scalability within complex environments. This experience is extremely valid to tribal and commercial casinos alike who are figuring out how to create an ideal connection between land based and digital experiences.

With additional experience across Class III and Class II gaming, and a deep understanding of US regulatory and technical complexities, Smith brings a unique perspective to Strive Gaming. Known for his hands-on approach to technical leadership, Smith is committed to driving innovation and excellence within the organization.

“I’m thrilled to join the talented team at Strive Gaming,” said Smith. “Having worked with their PAM product from a customer perspective, I have firsthand experience of its quality and potential. I am confident that together, we can further evolve the company and achieve our vision of becoming the number one PAM provider in North America.”

Smith’s appointment underscores Strive Gaming’s commitment to fostering innovation and delivering cutting-edge solutions to its clients. His vast experience and proven track record make him an invaluable addition to the leadership team.

“We are delighted to welcome Ian Smith to Strive Gaming as our new CTO,” said Max Meltzer, CEO of Strive Gaming. “Ian has rare characteristics; exceptional hands-on skill, experience and yet a sense of calm, humility and above all a desire to help talent around him flourish. This coupled with his extensive industry experience in the gaming industry make him the right person to lead our technical initiatives and helping the business achieve its goals”

 

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Star Sports sponsors new trainer Brian Toomey’s yard

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Former jockey who was pronounced dead for six seconds after a fall in 2013 has embarked on a new training career with some high-profile owners 

Star Sports is the new sponsor of Brian Toomey’s yard in Buckinghamshire.

The 34-year-old, who was forced to retire as a jockey after a horrific fall at Perth in 2013 which almost claimed his life, has embarked on his first full season as a trainer, based at Bowstridge Farm in Chalfont St Giles.

After being granted his trainer’s licence in October, he has already secured some high-profile owners, including Amo Racing, Clipper Logistics, Jimmy Fyffe and Jeff Smith. Harry Redknapp provided him with his first winner when Wake Up Harry won at Kempton on 20th December.

Toomey joins leading jockey Harry Skelton and recently retired legendary rider Davy Russell in Star Sports’ stable of racing ambassadors. He will provide regular updates on the yard’s runners, his views on the biggest races and meetings during the Flat season, and video content looking back at his career as a jockey, his recovery from the fall and life as a new trainer.

“Becoming a trainer has been a dream for a long time,” said Toomey. “My story is an unusual one and I know how lucky I am to be here.

“I’m hugely grateful to all the owners who have supported me at such an early stage of my career, my landlord at Bowstridge Farm as it’s such a brilliant place to train and now to my new sponsors, Star Sports.

“I’m looking forward to telling my story as a new trainer and updating Star Sports’ customers on our runners, as well as my views on the big races and issues in the industry.”

Luke Tarr, Head of PR at Star Sports, said: “Brian’s story is truly inspirational. To achieve what he has, both in his recovery from such a serious head injury and in his determined pursuit of a trainer’s licence, shows exactly what he is made of, and we are delighted to sponsor the yard.

“He has already attracted some massive owners and we’re excited to produce some top-quality content with Brian at the beginning of what we’re sure will be a very successful training career.”

 

 

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SPIN INTO A WORLD OF MYSTERY AND FORTUNE WITH SPIN 2 RICHES™

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 Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE) a leading B2B provider of gaming content, systems, and solutions is thrilled to announce its latest slot game, Spin 2 Riches™, now available the UK B3/LBO market. Offering players an unparalleled gaming experience filled with mystery symbols and Fortune Spins. Spin 2 Riches invites players to embark on a thrilling adventure where every spin brings the promise of untold riches.

In Spin 2 Riches, players can activate the Mystery symbol by playing at the max stake of £2. Watch in anticipation as the Mystery symbol appears, revealing a random symbol that could pave the way for even more significant wins. But the excitement doesn’t end there – prepare to be captivated by Fortune Spins. Land three Fortune Spin symbols on the centre win line to unlock Fortune Spins across four-reel sets, offering an alternative to the base game and presenting players with two thrilling options: 1 in 10 or 1 in 20 chances to win big.

Spin 2 Riches is now available in retail, ready to captive players with its immersive gameplay and thrilling awards.

Richard Terry, UK Market Product director said: “Spin 2 Riches is set to be a great addition to the ever-expanding B3 top Inspired titles. With its vibrant theme, exciting Mystery symbol mechanic and the addition of Inspired’s phenomenal resonantly branded Fortune Spins™, players are sure to enjoy an entertaining experience

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