Industry News
SciPlay Partners with Craig Ramsay to Launch “Fitness & Slots”
Social gaming company SciPlay has partnered with fitness influencer and Bravo star, Craig Ramsay, to launch “Fitness & Slots.”
The Fitness & Slots YouTube channel will feature an exercise series based on SciPlay’s gaming hits. Viewers will learn all about Ramsay’s “Fitness and Slots” philosophy, participate in weekly challenges, and get inspired to incorporate gamified workouts into their day-to-day schedule and live healthier lifestyles.
“I’m no rookie, I’ve been playing Jackpot Party, Bingo Showdown, 88 Fortunes and other SciPlay games for years, while developing exercise programs that complement the games. I’m grateful that this form of exercise and movement is gathering momentum, helping people through these challenging times and positively changing peoples’ relationship with their body, health and wellness,” Ramsay said.
“Exercising is always important, but recent events and restrictions have made our society even more stressed than before, and people all around the world have difficulty maintaining a normal daily routine that includes movement. That stress has a negative effect on us, and physical movement has the power to make us feel de-stressed and calm. I’ve made it my passion to motivate people and support them through challenges and there is no better, more exciting and entertaining way than to invite people to gamify their workouts,” Ramsay added.
“This exciting combo has inspired countless clients, friends and family members of mine to move their bodies, feel physically and mentally great and positively impact their health and wellness, all by simply continuing to play their favorite games, while consciously moving their bodies by walking, stretching, performing body weight exercises and more,” Ramsay said.
“We’re proud to partner with Craig because we believe in the message of Fitness & Slots and in its ability to improve both the exercising and gaming experience. This positive influence is crucial in our current circumstances and can make a real difference in people’s life while they are quarantined at home and dealing with a lack of movement. We believe that it can contribute not only to our players’ physical health, but also to their emotional state. We have an opportunity to help people relax and provide them with some much-needed fun,” Dafna Ben Onn, 88 Fortunes Slots’ Marketing Lead, said.
Online gambling firm 888 Holdings has named British lobbyist Jonathan Mendelsohn as its next chairman, replacing former chief executive and current chair Brian Mattingley. Mendelsohn will take over the role after Mattingley’s departure at the next annual general meeting in May 2021.
The FTSE-250 firm appointed Mendelsohn as its non-executive director as well, 888 Holdings said, adding that he also joined the board’s remuneration and audit committee.
Mendelsohn is having more than 20 years of industry experience. He previously co-founded Oakvale Capital, which is a leading M&A and strategic advisory boutique focusing on the gaming, gambling and sports sectors.
Scout Gaming has entered into a distribution agreement with platform provider BtoBet. The deal allows BtoBet to provide Scout Gaming’s full product offering to its vast network of operators.
“We are pleased to add another strong distribution platform to our already broad network of partners. We had a successful co-operation with BtoBet and looking forward to expand it,” Joakim Renman, CCO of Scout Gaming, said.
“We are happy to add the market leading DFS and fantasy sports supplier to our product portfolio of games. We are experiencing an increasing demand for additional sport content and believe that Scout Gaming’s product fits that need in a pleasant way,” Sabrina Soldà, Chief Marketing Officer of BtoBet, said.
Online slot developer Stakelogic has revamped its Super Stake feature for delivering more excitement and bigger wins to players.
The Mega Super Stake allows players to place a side bet and enable an additional feature that delivers an insanely high payout once in every 35 spins or so.
With the standard Super Stake feature, the side bet allows players to double their bet but with Mega Super Stake their original bet is multiplied by 2.5 for not just big but mega win potential. Both Super Stake and Mega Super Stake can be built into a single slot game.
“Super Stake has been an absolute game-changer for us and our players so we wanted to build on this and deliver even more entertainment. Mega Super Stake takes the big win anticipation and potential to the next level, allowing players to land massive wins at a regular hit rate from a relatively small stake,” Stephan van den Oetelaar, CEO of Stakelogic, said.
“Mega Super Stake will debut with our next release, Lion Gold, and will then be built into other games where our developers and mathematicians feel it will add the most value,” he added.
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