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Cricket South Africa Appoints Stats Perform as Exclusive Official Data Partner

George Miller

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Cricket South Africa Appoints Stats Perform as Exclusive Official Data Partner
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Stats Perform to Collect and Distribute Official CSA Data and Video for Team Performance, Betting and Media
Partnership also includes distribution of CSA live streams to licensed sports betting market, team access to ProVision tool for coaching, analysis and recruitment and highlights clips distribution to media

Cricket South Africa (CSA) has appointed Stats Perform, the SportsTech leader in data and AI technology, as their exclusive Official Data Partner for international and domestic competitions.

Under the new agreement, Stats Perform’s trusted opta and RunningBall data brands will collect, analyse and deliver official ultrafast data and ball-by-ball event data to global broadcast, media, and betting operators, providing insights and information to deepen the engagement of fans and bettors with CSA’s competitions, teams and players.

CSA’s national team coaches, analysts and performance staff working with each Mzansi Super League franchise will also have access to Stats Perform’s ProVision recruitment tool to inform their player selection and opposition analysis. Powered by Stats Perform’s opta data, ProVision provides an online platform for detailed data-driven analysis across both red ball and white ball formats. The platform is designed to meet the specific needs of teams through the application of interactive graphics, charts, and visualisations, integrated with match footage.
In addition to data coverage, Stats Perform will distribute exclusive live match video streams to licensed global sportsbook operators through their Watch&Bet betting platform. Stats Perform will also deliver CSA news clips to media worldwide through their editorial content service.

The deal includes live streams and live data for all South African home international fixtures across all formats, as well as CSA’s domestic competitions.

“We are thrilled to provide extensive media, betting and team performance coverage for all of the premier Cricket South Africa matches,” Chief Rights Officer, Alex Rice, said. “We look forward to ensuring that the CSA coaching team get invaluable data and video insights, and maximising significant opportunities for global engagement. Through our new agreement, Stats Perform data and video will be used to analyse performance on the pitch and improve the way it is experienced and understood by fans; we look forward to providing a premium in-play gaming experience, improved data insights and providing more content for sponsors.”

Stats Perform is the largest cricket data provider in the world and the new CSA agreement represents an important addition to the company’s growing portfolio of official cricket data rights deals.

“CSA has a vision to make cricket a truly national sport of winners, supported by a majority of South Africans and to pursue excellence on the field. To achieve our goal, we need a comprehensive and premier data provider with a proven track record with global cricket competitions,” Kugandrie Govender, CSA Chief Commercial Executive said: “With an unrivalled breadth of distribution into sportsbooks, global media and broadcast, as well as an unrivalled pedigree for collecting deep, accurate and fast data, Stats Perform was the perfect partner for us. They will help us improve on-field performances through deep and accurate data and analysis software, commercialise our properties and engage with fans at home and overseas. We are excited to work with them to grow the sport we love.”

Africa

Ezugi’s premium live lottery game Golden Balls to launch in WSB retail outlets in South Africa from June 21

Zoltan Tundik

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Photo by Jean van der Meulen from Pexels
Reading Time: 2 minutes

 

Evolution Services SA, the official reseller of Evolution brands (Evolution, Ezugi, Red Tiger, NetEnt) in South Africa, has announced a new retail partnership with local retail betting giant World Sports Betting (WSB). To continue the already flourishing relationship, Ezugi will launch its brand-new retail lottery game, Golden Balls, across WSB outlets, side by side with its iconic lottery draw-Bet on Numbers.

WSB went live with Golden Balls in its Cape Town shops today and rollout will follow shortly thereafter to its remaining retail outlets in Gauteng and Kwazulu-Natal. WSB will be the first retail operator to offer this highly anticipated premium live lottery game, which offers players surprise wins, multiplier excitement and cashbacks for losing bets.

Live lottery games are a proven big hit in South Africa and Ezugi and Evolution Services SA are confident Golden Balls will be too. It’s a new and exciting variant of the company’s Bet on Numbers game, which has been hugely popular and successful in the South African, African and European retail market.

Lottery games played in a live environment allow players to share in the excitement and thrill of betting alongside other players and watching in real time as their numbers are drawn. Golden Balls is streamed from live-dealer specialist Ezugi’s European studio, with highly professional game presenters.

Dean Finder, CEO of Evolution Services SA, said: “We’re thrilled to pursue our partnership with one of the most acclaimed names within the South African betting industry, in WSB. From our knowledge of the local market, we know that Golden Balls – a fixed odds lottery game with a betting twist – is going to be a huge hit, not only in South Africa, however, Africa and worldwide as well. Ezugi offers unique games along with its popular core products with both an online and retail presence.”

Richard Tannous, Head of Operations at WSB said: “It’s always great to be first into the market with a new product, especially a really exciting, best-in-class product like Ezugi’s Golden Balls. We want to thank Evolution Services SA for the opportunity. It’s a great way to keep the ball rolling on a long and fruitful relationship.”

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Africa

Betsafe Kenya Partners with Fast Track

Niji Narayan

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Betsafe Kenya Partners with Fast Track
Reading Time: < 1 minute

 

Fast Track has entered into a partnership with Betsson Group’s Betsafe brand in Kenya.

Betsafe Kenya will be using Fast Track to implement an automated engagement strategy tailored to the market. They will also take advantage of the flexible segmentation model available within Fast Track CRM to shape detailed segments based on player value, activity and preferences.

The Fast Track platform provides operators with the tools they need to achieve efficient, scalable player engagement. Operators who work with Fast Track can take advantage of a workflow specifically built for iGaming alongside a rich, real-time data feed and powerful automation capabilities.

“We found Fast Track extremely flexible in their approach to solution capabilities and pricing model which was integral for us in the African market. We strive to engage with our players in the best way possible and look forward to using Fast Track’s real-time data to optimise our Retention efforts,” Michael Hennessy, Product Campaign Manager for New Markets at Betsson Group, said.

“We ensure that every instance of our platform is tailored to the individual needs of the brands we work with. We are happy to be able to provide Betsafe Kenya with the flexibility to work in a way that will meet the demands of this unique market and look forward to the possibility of collaborating with them in other emerging markets in the region,” Simon Lidzén, Co-Founder and CEO of Fast Track, said.

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Africa

GoldenRace updates its satellite channels for Africa

George Miller

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GoldenRace updates its satellite channels for Africa
Reading Time: 2 minutes

 

GoldenRace, leading virtual sports and betting technologies provider, is updating the content of its three satellite channels, to bring African players new virtual sports and number games. All the updated content belongs to the latest version of the company’s retail solution (VBOX).

GoldenRace’s satellite solution for Africa allows betting shops operators to expand their offer throughout the most distant and inaccessible territories, which usually have a low internet connection.

The company has two satellites, covering different geographical areas of the continent to bring the best service wherever the operators’ businesses are placed.

The release of this update on GoldenRace’s betting software is happening today and will offer via satellite new and engaging contents through the company’s satellite channels.

MULTIGAME OPTION & SATELLITE CHANNELS

GoldenRace’s satellite solution includes the option of a multiscreen, allowing players to see and bet on different virtual sports and number games at the same time; football leagues, Keno and Spin2Win, dog races and Rainbow Colours 49… This option is also very economic and simple for operators, and it includes a mobile cashier.

CHANNEL 1

Channel 1’s updated content will let African players enjoy their favourite league and the most betted one worldwide: the English Premier League.

GoldenRace has developed the most played virtual football in the industry, generating more than 20 million bets on a daily basis. A proprietary motion-capture technology, high-quality FXs, real camera angles, voice-over from professional commentarists, realistic odds, and a familiar layout make our virtual football the best in terms of quality and realism. Plus, more than 40 markets for up to 20 football leagues and tournaments.

CHANNEL 2

Thanks to GoldenRace’s multiscreen option players will be able to bet, at the same time, on Greyhound races, Keno, and Spin2Win. Greyhound races are GoldenRace’s origin, and an all-time-favourite in the gambling industry. Pre-recorded races with 6 dogs and all the players’ preferred markets.

Spin2Win is a very classic roulette-based game and one of the African players’ favourites.

Channel 2’s updated offer is completed with another classic: Keno, a lottery-based game where 20 balls out of 80 are drawn by the lottery drum.

CHANNEL 3

Based on the teams that won the qualifiers, with realistic odds, and all the features that make GoldenRace has recently released the Euro Cup 2020.

GoldenRace’s third satellite channel also offers Spin2Win, as it is the second most played virtual game in Africa, only before football, and the most played number game.

Finally, Rainbow Colours 49, which is GoldenRace’s latest number game release; a vivid and engaging game based on randomly drawing 6 balls from a pool of 49. It offers several markets and a possible win up to x500,000!

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