Latest News
BETBY TAKES FULL SOLUTION LIVE WITH PREMIER GAMING
BETBY, the innovative sportsbook supplier, has announced that it is set to launch its fully-managed sports betting solution live with Premier Gaming.
Established in 2011 with a strong presence in the regulated and emerging markets, Premier Gaming has eight brands in its portfolio, including Pronto Casino, an online casino catering to Swedish, Finnish and German customers, as well as Slothino and Premier Casino Live.
The operator will utilise BETBY’s latest sportsbook layout, which boasts the best possible UI/UX interface, as well as easy site navigation and speedy betting placement. The provider’s complete end-to-end product will be used to offer markets across a wide variety of sporting events and competitions throughout the year.
BETBY will also provide Premier Gaming with its exclusive Betby.Games range, a unique AI-led esports solution featuring newly-launched cricket, tennis, football, basketball and Rocket League competitions.
The agreement marks the latest commercial success for BETBY, as the supplier continues its impressive growth trajectory powered by its agile sportsbook and esports solutions.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “At BETBY, we’re always looking to form new partnerships with ambitious brands, and Premier Gaming is no exception to this.
“With our ever-improving sportsbook now being complimented by the unique Betby.Games range, we are confident that 2021 will be a year to remember.”
Gorkem Yurt, Brand Manager at Premier Gaming, said: “The addition of BETBY’s sportsbook and the Betby.Games range to our offering of slots and live casino games will, no doubt, prove to be a massive hit with our customers.
“This is a really exciting partnership for us as we look to continue our growth in the coming months by continuing to provide a high-quality betting experience.”
Conferences in Europe
Your Platform, Your Way: GR8 Tech Presents Customized iGaming Solutions at SiGMA Europe
GR8 Tech, an award-winning high-performance sportsbook and iGaming platform provider, will exhibit at SiGMA Europe on November 11-14, delivering a more exciting experience than ever before. Attendees can visit GR8 Tech at booth 2163, featuring an immersive, enhanced setup with a second floor dedicated to VIP meetings.
The business-focused team will showcase GR8 Tech’s ecosystem of solutions, including the flagship GR8 Sportsbook, the GR8 Casino, and a range of innovative standalone products such as CRM, Sportsbook iFrame, Feed, and Payment Gateway. Live demos will also be available, giving visitors a firsthand look at the capabilities and potential of GR8 Tech’s cutting-edge technology.
GR8 Tech will demonstrate the customization capabilities of its GR8 Sportsbook, highlighting the value it delivers to operators through a variety of options, including platform customization with widgets, geo presets, margin management, and more. Attendees will learn how GR8 Tech’s advanced recommendation models enhance the sports betting experience by offering personalized suggestions for events, bets, and content tailored to player preferences. GR8 Tech’s team will also show how operators can customize their platform with features like widgets, providing greater flexibility and control to optimize the user experience.
Secure your meeting with GR8 Tech in advance and explore how its high-performance, geo-tailored technology can elevate your iGaming operations.
Australia
A-Leagues extends with Stats Perform, adds Opta Stream and Opta Search to deepen fan engagement and grow sponsor inventory for men’s and women’s competitions
The A-Leagues, the top level of football in Australia and New Zealand, has extended its official media data partnership with sports AI and tech giant Stats Perform and added the new Opta Search and Opta Stream to unlock new sponsor inventory and deepen engagement for fans of its flagship men’s and women’s competitions.
Stats Perform’s trusted Opta data feeds, widgets and tools will continue to power A-Leagues’ official fan platforms including aleagues.com.au, the Official A-Leagues app and A-Leagues social media channels, including its popular YouTube videos.
The extended partnership sees the addition of Opta Stream, which is set to supercharge fan engagement and sponsorship across A-Leagues’ match centres by providing rolling, automated, sponsored visuals of real-time game stats, live text commentary, milestones and insights, powered by Opta data feeds.
It also includes Opta Search, the third part of OptaAI Studio, Stats Perform’s set of tools to put advanced sports storytelling at the fingertips of sports content professionals. Opta Search will enable A-Leagues’ editors, presenters and communications teams to enrich their coverage with enthralling milestones and insights across games, teams and seasons from Opta’s enormous statistics database.
Stats Perform’s products will be used across the Isuzu UTE A-League Men which begins on October 18, and the Ninja A-League Women which kicks off on November 1.
“Our leagues are rich in stories that Stats Perform and Opta make it easy for us to tell our fans, connecting them more deeply to our teams and players,” said Ned Negus, Chief Commercial Officer at the A-Leagues. “By leveraging Opta’s real-time data, insights and products, our content team will be able to showcase key statistics, player performances and milestones in a visually stunning and informative manner, and our commercial teams are delighted with the additional high quality inventory created for our sponsors.”
“We’re pleased to meet A-Leagues’ requirements for detailed, trusted, reliable data and products to drive fan and sponsor growth across the Isuzu UTE A-League Men and Ninja A-League Women,” said Steve Xeller, CRO at Stats Perform. “I’m particularly excited about their addition of Opta Stream and Opta Search – they’re among our newest AI-powered products and have already broken records for customers in Europe, boosting them to the top of search engines and attracting enormous user numbers. We can’t wait to see what they achieve for A-Leagues,” he added.
Opta Search is part of Stats Perform’s new OptaAI Studio, which also comprises Opta Graphics and Opta Live, used by pro teams, colleges, media and broadcasters across the world.
Together with Opta Stream, Opta Search leverages Stats Perform’s detailed, trusted Opta data feeds to help tell more vivid stories and uses automation and AI to empower large and small teams to be more productive, whilst growing sports audiences and sponsors.
Conferences in Europe
SOFTSWISS Invites Partners to ‘Grab Success’ Together at SiGMA Europe
SOFTSWISS, an international tech company with over 15 years of experience in iGaming, announces its participation in the SiGMA Europe Summit 2024.
SiGMA Europe Summit will be held in Malta at the Malta Maritime Hub from 12 to 14 November. With 1,000 exhibitors, the event will host 27,000 delegates from the iGaming industry and beyond.
Creative Concept
After a resounding celebration of its Grand Anniversary in Portugal, SOFTSWISS is returning to Malta with the award-winning concept, ‘Grab Success in iGaming’. The campaign’s slogan fully reflects the industry’s rapidly evolving character. SOFTSWISS incorporated the Maltese crab, inspired by the region’s natural beauty, as a striking visual element in its marketing campaign. This creative approach was recognised and rewarded at the prestigious EGR Marketing and Innovation Awards 2024.
Innovations
During the SiGMA Europe Summit, SOFTSWISS will showcase three new innovative solutions alongside its other well-established products. Recently launched products include the Lotto Software, the Retail Betting Solution, and the Horse Racing Module. Additionally, Affilka by SOFTSWISS’ team will reveal a new feature for its affiliate software – Geo-Distributed Redirect Application.
Vitali Matsukevich, Chief Operating Officer at SOFTSWISS, shares: “Working at the heart of the industry, in Malta, for many years, SOFTSWISS see the SiGMA Europe Summit growing and constantly bringing together industry leaders, experts, and prominent players in the market. SOFTSWISS looks forward to meeting its partners and friends at the last big event of the year to finalise current projects and prepare a basis for next year’s collaborations”.
Public Speaking
During the SiGMA Europe Summit, SOFTSWISS experts will also share their profound professional experience. Vitali Matsukevich will shed light on the important theme ‘How to choose a secure and safe crypto casino’ for those who want to learn more about selecting a trustworthy crypto casino by focusing on licensing, security, and spotting red flags.
Partners and potential clients can book a meeting with the SOFTSWISS team at the company’s stand 2145 via the link to discuss mutual projects and the newest iGaming trends.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
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