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Playson boosts European reach with White Hat Gaming

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Playson boosts European reach with White Hat Gaming
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Games studio continues to bolster continental footprint

Casino software developer Playson has partnered with the full-service platform provider, White Hat Gaming, in a deal which will make the slot developer’s portfolio accessible to a wider audience.

Under the agreement, the company will deliver its engaging suite of Playson titles via 1X2Network’s 3PI platform, including fan favourites such as Solar King, Legend of Cleopatra MegawaysTM and the recent smash-hit, Divine Dragon: Hold and Win.

The deal sees Playson continue to enlarge its commercial presence in Europe, with the supplier’s immersive games collection now enjoyed by a growing number of players on the continent and beyond.

Blanka Homor, Sales Director at Playson, said: “Partnering with state-of-the-art platform providers, such as White Hat Gaming, strengthens our credentials as a producer of world class content, so we welcome this agreement.

“Armed with a premium quality product suite which includes widely popular slot titles, we look forward to maintaining our ongoing international expansion.”

Andy Whitworth, CCO at White Hat Gaming, said: “Adding content across multiple brands allows us to effortlessly increase our reach. We look forward to offering Playson games on our platform and we have been impressed with Playson’s desire to work with us as we implement our strategic growth plans.”

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Kalamba Games signs major deal with 888casino

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Kalamba Games signs major deal with 888casino
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Kalamba Games has signed a partnership to deliver its portfolio of high-quality slots games to tier-one operator 888casino across numerous regions.

Providing a major boost to Kalamba Games’ reach, 888casino is one of the world’s leading online casino brands. The operator has a commanding presence across established iGaming hubs in Europe and burgeoning markets such as Ontario.

Distributed via Pariplay’s Fusion™ platform, Kalamba Games will begin to deliver its player-favourite titles such as Blazing Bull 2, Crystal Cavern, Firedrake’s Fortune, Joker Leprechauns and recent hit release Joker Max.

The studio has become one of the fastest-growing content and technology providers in the industry in recent years, developing its own RGS, BullsEye, its Stargazer analytics platform and a range of promotional tools on top of its commercially successful slot releases.

This latest major partnership deal with 888casino comes after a string of successful agreements with additional leading operators. These mark the latest step in Kalamba’s growth, which has seen certifications in regions such as Italy, Portugal, Spain and Sweden as the company continues to introduce its content and services to a growing number of clients across regulated markets.

Andrew Crosby, Chief Commercial Officer at Kalamba Games, said: “Delivering our games to such a prestigious and well-known operator like 888casino, demonstrates Kalamba’s ambitious growth trajectory both this year and going forward.

“We are excited to see the reception our games receive from players who use the 888casino brand and are thrilled by this landmark achievement.”

Talya Benyamini, VP B2C Casino at 888casino, said: “888 is a global operator, and our players expect a broad range of really high-quality games content when visiting our casino. This partnership with Kalamba Games will add more innovative slots to our portfolio, aligning with our product and content leadership strategy.”

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PRAGMATIC PLAY SPARKLES WITH NEW HIT LITTLE GEM™

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PRAGMATIC PLAY SPARKLES WITH NEW HIT LITTLE GEM™
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Pragmatic Play, a leading content provider to the iGaming industry, takes players on an astonishing visual journey in bright and sparkly new slot, Little Gem™. 

In the base game, the wild substitutes for everything except for silver and gold Money symbols andpays out 50xthe stake when three land in a row. 

The focal feature of the vibrant game is the Hold and Respin bonus round, which when triggered provides respins and the opportunity to take home a whopping 2,460x the bet.  

Landing three Money symbols on the central reel will activate the Hold and Respin feature, and when the mode starts, the symbols on the middle reel remain in place. The values of the gold and silver coins on the central reel are added to the total win at the end of the round. 

Little Gem™ follows in the footsteps of recent hits The Great Stick-Up™, Goblin Heist PowerNudge™, and Fire Strike 2™, which reside amongst a collection of over 200titles in Pragmatic Play’s award-winning games portfolio.  

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: Little Gem™ provides players with a blend of simple gameplay and rewarding multipliers that effortlessly complement each other. 

“The visually striking theme delivers an engaging environment as users try and reach the bonus feature, and we expect to see players return to the dazzling experience time and time again.” 

Pragmatic Play currently produces up to six new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API. 

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Esports Scotland Appoints Strive Sponsorship to Maximise Commercial Opportunities Ahead of Commonwealth Games and Beyond

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Scottish esports event and tournament operator Esports Scotland has appointed sponsorship management company Strive Sponsorship to develop its commercial approach across its range of properties ahead of the Birmingham 2022 Commonwealth Games and beyond.

Strive Sponsorship is updating Esports Scotland’s commercial partnership proposition and strategy, upskilling staff’s sponsorship skills and helping the organisation better understand the value of all its leagues, tournaments, venue and teams.

This summer’s Commonwealth Games in Birmingham includes esports as a pilot event offering brands a unique marketing opportunity. Nations will compete across the games DOTA 2, eFootball series and Rocket League in both a Women’s Category and an Open Category in the Commonwealth Esports Championships. Esports Scotland is responsible for selecting, coaching and managing the Scotland team.

Malph Minns, Managing Director of Strive Sponsorship, said: “Esports Scotland has an incredibly capable, passionate and hungry team who have done great work in both promoting and supporting esports in Scotland, and on a small budget.

“As they look to grow existing properties, like the Scottish Esports League (SEL5), and launch new ones, like the Road to Gold, there are opportunities for brands to realise real value by engaging with the growing Scottish gaming community.”

James Hood, CEO at Esports Scotland, said: “The commercial framework and strategy that Strive has provided will be a key factor in delivering value for our existing Lenovo and IRN-BRU partnerships, whilst also helping us better explain the opportunity to potential new sponsors.

“We have big plans, and a growing team, and upskilling our people with new skills, knowledge, and a refreshed approach will help us to deliver our objectives and strengthen the Scottish esports community further.”

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