Latest News
The number of sports games provided by BETER has doubled
The results are in and BETER is proud to report that the first half of 2021 has seen the Setka Cup go from strength to strength, as the number of table tennis, tennis and beach volleyball matches featured in this tournament have doubled in this time.
Alex Lobov, BETER’s Chief Product Officer, explained how the company achieved such growth rates.
INCREASING GROWTH
The number of sports events reached 22,500 (from January to June) in 2020. This figure for the same period of 2021 has doubled and totaled 42,281 events. Despite the return of major sports tournaments, including the UEFA European football championship, in June 2021, BETER provided the highest number of matches of all Setka Cup’s sports tournaments — 7,500 games (250 per day).
Alex Lobov, BETER’s Chief Product Officer, said, “BETER continues increasing the amount of fast sports content. And we do our best to ensure that our clients get 24/7/365 available products that allow sportsbooks to fill free airtime and count on predictable margins. That’s why we offer a large number of events and broadcast up to 10 matches simultaneously. All of our players and matches have comprehensive stats.
We suppose that major events can boost fans’ and bettors’ interest in commercial sports tournaments. The Setka Cup is a good case in point. The platform held a significant number of events even during the EURO-2020 and other big sporting events in June.”
The Setka Cup opened two new table tennis arenas at the beginning of 2021. The last one started operating in Prague (Czech Republic) in May and holds up to 1,000 matches per month. This positive dynamic expands the sports community of tournaments, mainly in Ukraine, where we have 9 sports arenas in the 3 largest cities.
ATHLETES AND SPORTS ORGANIZATIONS
The total number of sportspeople participating in Setka Cup tournaments has increased by 20% since January 2021. There are 780 active players now, and 600 regularly participate in table tennis tournaments in Ukraine and the Czech Republic. Jindrich Pansky, the double silver medalist of the world championship and participant of the Olympic Games, competes in Setka Cup’s tournaments in Prague.
The Ukrainian Table Tennis Federation has 1,868 active players (18-55 years old). One in three registered athletes is a participant in Seka Cup’s tournaments.
2021 became an important year for the Setka Cup. The platform launched tournaments in the EU. Moreover, recently the Setka Cup reached a strategic partnership with the Prague Table Tennis Association. It is an official recognition on the international level, and it proves Setka Cup’s ambitions to develop table tennis in the EU. Within the Memorandum with the Association, the Setka Cup plans to conduct sports coaching, develop table tennis and promote it in Prague and the Czech Republic.
NEW SPORTS
BETER now provides table tennis, tennis, and beach volleyball tournaments organized by Setka Cup. Beach volleyball competitions were launched in June 2021. And today, the platform holds 16 matches of this discipline every day.
Alex Lobov explained, “We are constantly working to improve and expand our product portfolio. We have a great team of 50+ operational specialists who are responsible for launching new sports as well as providing technical equipment and supporting fair play.
This year 2×2 beach volleyball tournaments have successfully passed the trial period. During this process we verified all the key metrics, focused on technical aspects, and tested an ability to keep an efficient, 24/7 schedule and ranking systems. Beach volleyball proves its profitability and effectiveness”.
BETTORS AND FANS
BETER provides live streaming, live data and odds for the Setka Cup’s matches. The company, by doing so, creates complex betting products for sportsbooks in 150 countries. According to the last data of one of the largest sportsbooks, the number of bettors who choose Setka Cup tournaments increased by 33% during the first half of 2021. Such significant growth happened in June when the UEFA European football championship and table tennis championship were held.
GEO
Thanks to BETER, the streams of Setka Cup’s tournaments are featured on no fewer than 100 sportsbooks, including bet365, William Hill.
According to Setka Cup’s table tennis web platform, European countries currently hold the record for the number of Setka Cup fans. The United Kingdom, the Czech Republic, Spain, and Poland are in the TOP-10 countries where Setka Cup tournaments are the most popular among fans and bettors.
Among Asian countries, the Philippines has the highest number of Setka Cup fans; in North America — the United States, in South America — Brazil, in Africa — South Africa.
Setka Cup — international 24/7 sports tournaments that help betting operators fill airtime with profitable, fast, and high-quality content in prime and non-prime hours. Setka Cup offers 7,500 tennis, table tennis, and beach volleyball tournament events per month.
The platform created unique media channels, including Setka Cup TV, which covers table tennis’s sporting and educational events and engages the sports community, fans, and bettors. Setka Cup tournaments are featured on sportsbooks in 150 countries and get 13M views per month.
BETER is a leading provider of fast sports & esports content, live streaming, live data, and odds for the betting industry. The company powers Setka Cup and ESportsBattle tournaments and offers trading of world esports events.
Latest News
Week 50/2024 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
ELA Games is proud to announce its latest release, Flame Fruits Frenzy. This new title is a fresh and modern take on classic fruit slot machines found in pubs and casinos across the world. The studio emphasises the importance of art and design with this new 5-reel, 3-row game with enticing animations and eye-catching graphics. Flame Fruits Frenzy’s core gameplay is simple, featuring 5 paylines, with players taking home the highest win per line. Scatter symbols add to the excitement, offering a payout whenever they land on the reels.
GAMOMAT has released its fruity hit, Juicy Joker. This vibrant title sits within a 3×3 framework and offers players a classic fruity experience with radiant traditional fruit, bar, and bell symbols. A refreshing twist on the reels comes from the star of the show, the Joker – which serves as a Wild symbol that – if shown – substitutes for all symbols.
Think you can handle the heat of some super-hot Wasabi? Then Silverback Gaming’s latest slot, Wasabi Wilds, is just the game for you. Players come face to face with an expert sushi chef whose delectable delights pack a flavoursome punch thanks to plenty of glowing green wasabi. Players take a seat at the chef’s table and watch as the magic of consecutive cluster explosions unravels a world of tasty treats and rewards.
Evoplay has launched Hot Triple Sevens Hold and Win, the latest addition to its popular flaming sevens series. The game features a traditional 5×3 reel layout enhanced with dynamic visuals and a light board that tracks every win, creating an interactive and visually appealing experience. Its standout Bonus Game, triggered by six or more Bonus symbols, allows players to win four jackpots, including the Grand Jackpot worth 3,000x the bet.
Red Rake Gaming is pleased to announce the launch of Million Christmas 2, the latest Christmas-themed release to bring big wins and magic to players all over the world. With a series of innovative features and a very Christmassy feel, Million Christmas 2 promises to bring fun and happiness throughout the holiday season. The greatest new feature of Million Christmas 2 is the “Santa’s Gifts & Wins Minigame,” triggered when players obtain three or more Santa’s Bag symbols.
Thunderkick has launched Ways of Athena, a Greek mythology-themed title where matching mystery symbols reveal up to 43,923 ways to win. The goddess of wisdom and warfare reigns supreme in the 3×5 slot, where helmets, shields, amphoras, and lyres line the reels. Matching mystery symbols land on reels two to five and enhance base game action, transforming into double symbols and mirroring an icon on reel one to increase the number of pay ways and boost wins.
Push Gaming’s latest release, 10 Flaming Bisons, brings the American Frontier to life, featuring the provider’s innovative Push-up mechanic and thrilling jackpots that enhance excitement. Played initially across 5×3 reels, various native American characters must form a matched combination across 20 paylines to award a win.
Amusnet has released Extra Crown Deluxe, a new addition to its online casino portfolio. This online video slot will take players to a world of art-inspired luxury, where every spin is a masterpiece. The game features 5 reels and 20 fixed paylines hosting 11 symbols – an abundance of fruits, bells and sevens.
Burgers, because who doesn’t love them? In Big Time Gaming’s latest slot creation, players are invited for a tasty treat as they fire up the reels on the 4×4 gameboard in search of multiplier-boosted wins amongst the patties and buns. The game is set against a Route 66 backdrop with a classic burger joint to the left-hand side of the reels. Visually striking, packed with flavour and innovation, Burgers is set to satisfy your hunger for big wins and bigger thrills.
Reel Reindeer, a seasonal entry into the Reel franchise and right in time for the Christmas holidays, featuring the red-nosed character himself. This 25 payline game offers an insane Free Spins round where all winnings are multiplied by 50x and expanding wilds activate on the reels. Plus, the game also offers a Hold & Win round where filling the reels will trigger the top payout of 10,000x. That is quite the Christmas treat!
Play’n GO invites players to join an adorable crew of canines in Hot Dog Heist, a 5×3 slot with 40 paylines. Set against the charming backdrop of suburban BBQs, this fun-filled adventure delivers sizzling gameplay and delectable rewards. Hot Dog Heist takes players to a sunny, picture-perfect neighbourhood where a pack of mischievous dogs has its eyes set on a delicious prize – hot dogs fresh off the grill.
Players can adventure deep into the heart of the ancient Aztec empire when they spin the reels on Stakelogic’s latest title, Fire and Gold Cluster Breaker. Each exciting spin presents the chance to trigger explosive bonuses and reward monumental wins, with players able to win up to 10,000x their stakes. This captivating slot uses a 5×4 game grid with a cluster-pay system, with the game granting players wins when they hit clusters of five or more on the grid.
Relax Gaming, the iGaming aggregator and provider of unique content, has launched The Great Pigsby Dream Drop, a jackpot infused take on the much-loved classic. The game preserves the elegance and charm of the 1930s-inspired original while adding the Dream Drop Jackpot, giving players the chance to win one of five progressive jackpots: Rapid, Midi, Maxi, Major, or Mega. At the core of the experience is the Dream Drop feature, which triggers randomly and transports players into a jackpot bonus round.
For this festive season, Booming Games is bringing a little bit of warmth this winter with the brand-new Burning Classics: Royal Edition. The Burning Classics series has proved to be a firm favourite among online casino players, and the latest instalment, the Royal Edition, is undoubtedly going to follow suit. As with its predecessors, this 5×3 reel, 20-payline slot is filled with fruit – which are joined this time around by three high-paying, colorful crowns. All pay symbols land stacked in classic slot game fashion.
Latest News
Veikkaus signs partnership agreement with the Finnish Ice Hockey Association
Veikkaus continues its long-term partnership with Finnish ice hockey. The Finnish Ice Hockey Association and Veikkaus have agreed on a comprehensive partnership that will continue until 2030.
“Ice hockey is a major Finnish spectator sport that strongly resonates with and moves people. At Veikkaus, we have a long-standing and successful cooperation with Finnish ice hockey and Leijonat, of which we are proud. It’s very important to us that this long and successful journey continues for many years to come”, rejoices Reija Laaksonen, Veikkaus’ EVP, People, Culture and Communications.
Ice hockey is an important sport for Veikkaus from the perspectives of betting offerings and the company’s brand. The Finnish national Lions teams are a source of pride for Finns, and Leijonat matches are top offerings in Veikkaus’ betting.
“Thanks to the cooperation, we can continue to offer Veikkaus’ customers the interesting domestic betting products, services and content they desire, and develop them even better”, Laaksonen says.
“Our comprehensive partnership with Finnish ice hockey allows Veikkaus’ channels to continue to be strongly involved in the most interesting moments and series of Finnish ice hockey.”
The multi-year partnership between Veikkaus and Finnish ice hockey covers the Finnish men’s national team, the Women’s national team, the U20 national team, and the Aurora League.
“We are very pleased that Veikkaus remains one of our main partners in the Leijonat family. We share Veikkaus’ values, and we believe that in the future’s changing business environment, Sustainability will play an even greater role”, says Lassi Rönkkönen , Sales and Marketing Director of the Ice Hockey Association.
“Together with Veikkaus, we have lived and experienced the success moments of different Leijonat teams and built impactful marketing campaigns. It is great to continue the cooperation far into the future.”
Australia
Regulating the Game Announces its Latest Addition to its 2025 Masterclass Series in Sydney
The organisers of the Regulating the Game conference have announced the latest addition to its 2025 Masterclass Series in Sydney: “Beyond Compliance – Safer Gambling Training and Building a Culture of Customer Care,” presented by the renowned Jay Robinson, chief stakeholder relations officer at Focal Research Consultants.
With over 20 years of global experience in developing and delivering impactful training programs across jurisdictions—from pubs and clubs to casinos and online operators—Jay is a leading voice in creating safer gambling environments that transcend compliance. Jay’s approach focuses on building a culture of customer care that prioritises player protection and staff well-being while enhancing the overall gambling experience.
Why attend this masterclass?
Great training is more than ticking a compliance box—it is the foundation of cultural transformation and customer care. This masterclass will delve into:
How industry leaders, regulators, and frontline staff can embed a culture of safer gambling.
The critical role leadership plays in sustaining training initiatives.
Strategies to extend the reach and effectiveness of safer gambling programs, improving customer experiences, reducing staff burnout, and driving long-term benefits for operators and stakeholders alike.
“Effective gambling staff training must meet the real needs of both staff and customers, ensuring that safer gambling practices become second nature. This masterclass is about empowering organisations to go beyond compliance, fostering a culture of care and leadership that makes a lasting impact,” said Jay Robinson.
Who should attend?
This masterclass is essential for operational leaders, C-suite executives, regulators, and anyone committed to advancing safer gambling initiatives. Participants will leave with actionable insights and tools to lead cultural change, elevate training outcomes, and strengthen their organisation’s reputation.
Regulating the Game: A leading global event
The Regulating the Game conference has established itself as a flagship event, bridging the gap between regulators, industry professionals, and stakeholders. Now entering its fifth year, the conference continues to attract world-class speakers and attendees, driving innovation and inspiring meaningful discussions on policy, regulation, and sector challenges.
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