Latest News
Michael Scott joins Checkd Media as Head of Organic Media
Checkd Media has hired Michael Scott in the newly created role of Head of Organic Media as it seeks to further build on recent successes.
Scott, who was previously SEO Lead at MAG-O, the digital arm of Manchester Airports Group, is to focus on conversion as well as optimising traffic across core Checkd Media websites Footy Accumulators, The Winners Enclosure and Oddschanger.
The appointment arrives as Checkd Media increases its investment in SEO and coincides with a splitting of Performance Media (Paid) and Organic Media within the business. Dylan Casey has been promoted from Manager to Head of Paid Media and Ollie Dickinson, who was previously a Senior SEO Executive, has stepped up to SEO Manager.
Scott joins a business that recently reported record revenues. The Manchester-based Group signed new long-term partnerships with tier-one bookmakers ahead of the new football season, while the Checkd Development arm has grown rapidly while creating bespoke builds for high-profile media companies. The Group is also in the early stages of planning an expansion into the US sports betting market.
Michael Scott, Checkd Media’s Head of Organic Media, said: “Checkd is an innovative, vibrant company that already has incredible influence across its channels.
“My aim is to lead a strategy that further increases traffic, to build on the successes already gained and to focus on growth for the future. It is a fantastic time to be making the move and I can’t wait to get going.”
Checkd Media Managing Director Alex Beecham said: “Michael showed in his last role his strategic ability within organic search and leadership skills in fronting a team that delivered strong results.
“As a Group, we are devoting increased resources to SEO and this appointment is a signal of our intent in this area as we continue to increase our reach among our target demographic of sports fans.”
Latest News
Aristocrat Leisure Completes Acquisition of Neo Group Ltd. (f/k/a NeoGames) for $29.50 per Share
Neo Group Ltd. (formerly known as NeoGames S.A.), announced today that Aristocrat Leisure Limited, an entertainment and content creation company delivering world-leading mobile and casino games, has completed the previously announced acquisition of all of the outstanding ordinary shares of Neo for $29.50 per share in an all-cash transaction, representing an enterprise value of approximately $1.2 billion for Neo.
“We are excited to have successfully closed this transaction and joined forces with the Aristocrat team to further drive our success across iLottery, iGaming, and online sports betting,” said Moti Malul, Chief Executive Officer of Neo. “We firmly believe that this Transaction represents a great outcome for all of Neo’s shareholders, customers and employees. We are very grateful to all our stakeholders who have supported us since our inception. I would also like to thank all our employees for their commitment in making Neo the great company it is today.”
The transaction was announced on May 15, 2023.
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Wazdan pounces for bigger wins in new sequel Mighty Wild™: Panther Grand Gold Edition
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, is multiplying jackpots in the follow-up to its top-performing game Mighty Wild™: Panther Grand Gold Edition.
Venturing to the depths of the jungle where a black panther rules the reels on a 5×3 gameboard, the new edition provides even larger win potential. With the increased value of the Cash symbols and Cash Infinity™ symbols, there is also a more lucrative Grand Jackpot of 1500x the base bet.
Players can trigger either the Hold the Jackpot™ or Wild Rampage™ bonus rounds after landing at least six bonus symbols. Furthermore, Chance Level™ has been amplified to improve players’ chances of hitting the bonus round.
Bolstering the ferocious Wild Rampage™ bonus game, Mystery Symbols transformed into jackpots are multiplied by a value between 1x to 10x, providing the opportunity for even bigger rewards.
Wazdan’s Online gaining™ philosophy empowers players to tailor gameplay to their preferred style through customisable features like Volatility Levels™, Buy Feature, and Ultra Fast Mode which has delivered proven results for its partners.
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Mighty Wild™: Panther Grand Gold Edition features an exciting new lair through the inclusion of transforming mystery symbols, adding multiplier prizes to jackpots.
“Enhancing the gameplay of a pre-established hit allowed us to expand upon the engagement and entertainment on offer and we anticipate a great reception to this release.”
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PRAGMATIC PLAY DELIVERS BRAND NEW DEDICATED LIVE STUDIO FOR BETSSON
Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its partnership with Betsson Group to deliver an exclusive dedicated Live Casino studio featuring a mix of premium Blackjack and Roulette tables.
Incorporating all the fan-favourite features of Pragmatic Play’s Live Casino games, including multiplayer mode, chat functionality, and bet behind, the nine custom-built tables have been uniquely crafted to immerse players in the Betsson Group brands.
In total, eight new dedicated Blackjack tables and one new Roulette table will be broadcast from the custom-built live studio, every detail of which has been designed to Betsson’s precise requirements.
It is the latest dedicated studio to be delivered by Pragmatic Play, whose operator partners can also use Smart Studio to customise elements of the Live Casino titles to produce bespoke environments that showcase their brands.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Delivering a dedicated studio for Betsson marks another milestone for Pragmatic Play’s award-winning Live Casino offering. Betsson is a much-valued partner, and we are delighted to provide them with an immersive live environment that is fully dedicated to their brand.”
Chellyanne Cassar, Live Casino Manager at Betsson Group, added: “We are delighted to collaborate with Pragmatic Play to ensure delivery of a bespoke dedicated studio, where we can showcase our brand-new Blackjack and Roulette tables.
“The partnership highlights our shared commitment to delivering unparalleled gaming experiences, and we’re thrilled with the final results of the studio.”
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