Industry News
Playtech Live Launches Who Wants To Be A Millionaire? Live Roulette

Playtech, the world’s leading gambling technology company, announces the launch of Who Wants To Be A Millionaire? Live Roulette following the signing of an exclusive five-year partnership with Sony Pictures Television (SPT) earlier this year.
Based on the hugely popular, award-winning Sony Pictures Television (SPT) format which recently celebrated its 20th anniversary and has been adapted in over 120 countries worldwide, Who Wants To Be A Millionaire? Live Roulette has been created in close partnership with the SPT team. It is the latest Live Game Show to launch from Playtech’s fast-growing product vertical, Live Casino. The first of three game launches, Who Wants To Be A Millionaire? Live Roulette brings together the much-loved Who Wants To Be A Millionaire? brand and a highly innovative gameplay experience that delivers the next step in the Playtech Live Game Show experience.
The game includes many of the classic Who Wants To Be A Millionaire? features from the legendary TV show such as, 50/50, Ask the Audience and the new additional feature Ask the Host, where the host can remove incorrect answers based on the level of the question. All features have been adapted for the game but carry the spirit and logic from the TV show.
Who Wants To Be A Millionaire? Live Roulette also delivers a unique engaging experience by allowing players that do not have an active bet in the game to play along. Players can still participate in the Millionaire Round by guessing the outcome and playing for fun.
Edo Haitin, CEO at Playtech Live, said: “Playtech Live is committed to delivering the best possible entertainment experience. We absolutely love the opportunity we have to work with the Who Wants To Be A Millionaire? brand and I’m sure players will enjoy the unique experience of the ‘Millionaire’ brand whilst playing this game. I’m extremely proud of our studio build team who have created a world-class interactive studio with cutting-edge technology throughout. Through working with partners like Sony Pictures Television, we are able to combine our outstanding technology, exciting live game show experience and a much-loved global brand like Who Wants To Be A Millionaire? We are on a fantastic journey at Playtech Live as we look to continue to deliver the most engaging responsible gambling entertainment experience in the market.”
Stephan Zingg, Commercial Director, Interactive, Western Europe, Sony Pictures Television, said: “Playtech Live is the industry leader in creating the most innovative online gaming experiences and we are very excited to see Who Wants To Be A Millionaire? Live Roulette launched across the Playtech Live network. We look forward to continuing to work with the Playtech Live team on the next two exciting new games in the Who Wants To Be A Millionaire? portfolio.”
Industry News
XLMedia Partially Disposes Personal Finance Assets for $1.3 Million

XLMedia has announced the part disposal of the Group’s Personal Finance assets for a total cash consideration of $1.3 million (the Disposal). The Disposal comprises domains and websites including Investor Junkie, Greedy Rates and Young and Thifty owned by XLMedia Publishing Limited and Webpals Systems SC Limited, subsidiaries of XLMedia plc. The cash generated from the Disposal will be utilised in the day-to-day operations of the business.
The Disposal is in line with the Company’s strategy to exit non-core activities while focusing on the Group’s Sports and Gaming business, expanding its North American Sports footprint, while also refining and developing the Group’s EU Sports portfolio, and the Group’s Gaming assets in selected markets, including the US.
In the year ended 31 December 2022, the assets relating to the Personal Finance division generated revenues of $1.9 million and EBITDA loss of $1.3 million.
The Personal Finance assets were excluded from continuing operations as disclosed in the Company’s year ended 31 December 2022 results and have no impact on earnings in the current financial year.
Following the sale of these assets to MPD Media, the process to sell the remaining Personal Finance assets is at an advanced stage, but there is no certainty that a transaction or transactions will complete.
Industry News
IGSA Celebrates 25th Anniversary

The International Gaming Standards Association (IGSA) is celebrating 25 years of its role in support of gaming industry standards.
IGSA president Peter DeRaedt said: “In addition to the many champions and pioneers of our technical standards, we’re also proud and honoured to have featured a keynote video by Trevor Croker, CEO of Aristocrat Leisure, a founding IGSA member, and this week to feature a keynote video address by Rich Schneider, chief product officer of Light & Wonder and another 25-year IGSA member.”
Mark Pace, vice-president of the IGSA, said: “It has been great to see the congratulations and well wishes come in from all over the world from our current and former members, friends and colleagues.
“These companies have joined in celebrating IGSA’s 25-year anniversary through video messages that we have posted on our social media channels and website.
“We invite all our current and past members to join us at our annual meeting celebration and get-together at Canaletto in the Palazzo on October 10 while you’re at G2E.”
Industry News
Former iGaming Director Unveils Holistic Wellbeing Platform for the Gaming industry

HabitRewire, an industry leader in health and wellbeing for the iGaming sector, announced the debut of its innovative iGaming wellbeing platform. The turnkey white-label wellbeing solution can be accessed at any time, anywhere via a user-friendly app, helping employees across the world improve their wellbeing 24/7, inside and outside the workplace.
Presented as a ready-to-use white-label solution that can be branded as the company’s own, it offers an holistic, wide-ranging, and result-driven wellbeing solution that can be instantly deployed.
The platform draws upon HabitRewire’s ‘Habit Rewiring’ methodology, which is backed by robust scientific evidence. This innovative method is engineered to stimulate sustainable behavioural change, helping employees use daily practices to build the skills and habits to improve their physical health, mental wellbeing, and workplace productivity.
“True health and wellness stretch beyond diet and exercise,” affirmed Leo Judkins, Founder of HabitRewire. “Our platform delivers personalised, comprehensive wellbeing interactions across nutrition, movement, sleep, stress, time management and productivity to help employees reach their goals efficiently and effectively, wherever they are.”
The uniqueness of HabitRewire’s platform lies in its CRM capabilities and unique focus on the iGaming industry, reflecting Judkins’ rich, 12-year experience as a CRM Director in the field. His extensive knowledge from developing marketing automation platforms and managing global marketing teams, combined with personal journey of losing 35kg has directly influenced the creation of the HabitRewire platform.
“We use behavioural data, customer segmentation, and automated lifecycle campaigns to create personalised interactions throughout the employees entire wellbeing journey. From the initial stages of activation, onboarding and engagement, right through to retention and reactivation phases.” Judkins noted.
HabitRewire’s platform incorporates an various features such as weekly challenges, daily check-ins, community chats for peer-to-peer encouragement, leaderboards, workouts, recipe books and lifestyle guides.
Designed with the modern workforce in mind, the platform provides employee with a personalised dashboard that includes training advice, nutrition tips, and recovery strategies. The app allows users to schedule coaching calls with a team of experts that includes certified nutritionists, online personal trainers, sleep coaches, stress management professionals, and behaviour change specialists. Additionally, users can track their progress in real-time and sync their data with wearables and services like Apple Health.
“Most wellbeing solutions aren’t accessible for the employees who need it the most. They simply don’t have the time or energy to participate, which a key part of the problem. Our objective is to help people achieve their health and wellbeing goals, no matter where they are in their journey or what’s going on in their life right now” stated Judkins.
HabitRewire’s innovative platform signifies the shift towards proactive and individual care in the workplace, delivering wellbeing solutions directly to employees’ fingertips, no matter if they work from home or from an office.
Companies using HabitRewire’s platform can expect enhanced performance, increased productivity, and a significantly improved working environment. All quantified in weekly management reports that show measurable results.
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