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YouTube star, AboFlah on track to raise more than US$10 million for refugees, will continue living in a glass room near Burj Khalifa until completed

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Galaxy Racer’s AboFlah is raising US $10M for charity in livestream from glass room near Burj Khalifa
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The World’s Coolest Winter campaign, which celebrates the UAE’s most beautiful tourism destinations, is extending humanitarian support to more than 100,000 refugees and people in need through a new humanitarian initiative called Warm Winter.

The campaign has collaborated with Galaxy Racer’s Content Creator AboFlah, to support hundreds of thousands of refugees and families in need in Africa and the Arab world. It aims to raise over US$10 million to provide food, winter clothing, blankets, mattresses and critical aid to help displaced men, women and children prepare for harsh winter conditions.

Launched in partnership with Mohammed bin Rashid Al Maktoum Global Initiatives and Galaxy Racer, a Dubai-based lifestyle organization that specializes in esports, gaming, lifestyle and handles AboFlah’s presence and activations, the humanitarian campaign is calling on everyone to help vulnerable people get through the winter. It will provide aid and support to the largest number of refugees and people in need in cooperation with the United Nations High Commissioner for Refugees (UNHCR) and the Food Banking Regional Network.

Anyone from anywhere in the world can donate to the humanitarian initiative. Contributions can be made to the Warm Winter campaign, which started on January 7th 2022, at MBRGI.ae/WarmWinter.

As part of the campaign, AboFlah is living in a glass room in Downtown Dubai, near the Burj Khalifa, until US$10 million is collected, with USD$4m raised so far. The live-stream is taking place on YouTube and other content creators and influencers will be collaborating and creating their own posts to raise awareness of the humanitarian initiative.

AboFlah’s YouTube channel is one of the fastest-growing YouTube channels in the world, with over 23 million subscribers and over 2.8 billion views. He is followed by millions of fans who avidly watch his vlogs, comedy shorts and formatted shows covering video games and popular culture.

Millions in Need of Support

AboFlah said: “Warmth in winter for those facing harsh winter conditions is no less important than food and water. There are millions of refugees and displaced people who need all the support they can get. I wanted to participate in this humanitarian initiative and hope everyone will contribute by bringing warmth to the lives of those who are deprived of it. The World’s Coolest Winter campaign deserves appreciation for launching Warm Winter in cooperation with Mohammed bin Rashid Al Maktoum Global Initiatives and I am proud to support it.”

 

Joint Efforts to Directly Reach Those in Need

For her part, Sarah Al Nuaimi, Director of Mohammed bin Rashid Al Maktoum Global Initiatives, said: “The Warm Winter initiative from the World’s Coolest Winter campaign represents joint efforts and fruitful cooperation between reputable institutions in charity, humanitarian and relief. We are pleased to see Mohammed bin Rashid Al Maktoum Global Initiatives, UNHCR and the Food Banking Regional Network unite alongside influential content creators to raise awareness about this important cause. Warm Winter reaffirms the UAE’s established culture of compassion and humanitarian work. As we celebrate our nation’s beautiful natural and touristic attractions during the cooler months, we will not neglect nor forget refugees and needy families facing bleak, life-threatening conditions in other parts of the world this winter.”

Galaxy Racer Links Content Creators with Humanitarian Initiatives

For his part, Paul Roy, CEO of Galaxy Racer, said: “At Galaxy Racer, we believe in giving back to the community and all of us, including our content creators such as AboFlah, share this value as well. AboFlah has done a lot of charities in the past and has been an inspiration to many. We are confident this initiative is going to be record-breaking for the right reasons and we are happy to support the Mohammed Bin Rashid Al Maktoum Global Initiatives and its partners into making this a reality for the greater good with positive impact.”

Founded in 2019 with its headquarters in Dubai, Galaxy Racer is the largest esports, gaming and lifestyle organization in the world, and plays a key role in supporting the campaign, by utilizing its leading global role to attract some of the most prominent content creators in the region. The organization has previously achieved several successes, including its global partnership with LaLiga, Spain’s top professional football league, organiser of the GirlGamer Festival World Finals in Dubai and organised a Dubai inter-school FIFA tournament, including awarding deserving scholarships worth a total of US$70,000 to the winners, which contributed to achieving Dubai’s vision in the field of the future of technology. Through its several activities, it encouraged young people to explore new job opportunities in the esports and gaming industry, to establish Dubai as a regional and global hub for competitive esports events.

Direct Access to Hundreds of Thousands of Beneficiaries

UNCHR and the Food Banking Regional Network will purchase basic supplies and necessities such as blankets, winter clothes and heating appliances and provide them to refugees in Jordan, Iraq and Lebanon. The assistance will also extend to individuals and families in Syria and Egypt. UNHCR estimates that there are 3.8 million refugees and displaced people in the Arab region, as well as millions in Africa, who need critical assistance to survive winter.

Khaled Khalifa, Senior Advisor & Representative to the GCC, UNHCR, said: “UNHCR provides vital support to millions of refugees and displaced people in the region. Through our cooperation with Mohammed bin Rashid Al Maktoum Global Initiatives, we can jointly implement large-scale campaigns to relieve hundreds of thousands of refugees from life-threatening conditions. We are pleased to support the Warm Winter initiative, which reaffirms the importance of the collective efforts led by the UAE to provide relief to those most in need, in cooperation with global partners.”

An Open Letter of Solidarity

Dr. Moez El Shohdi, Founder and CEO of the Food Banking Regional Network noted that the humanitarian initiative launched by World’s Coolest Winter campaign, which aims to provide all the necessities for a warm winter to all those in need, embodies the values ​​of compassion, kindness and human solidarity.

He said: “FBRN is proud to cooperate with MBRGI, UNHCR and content creators interested in humanitarian work on this critical project. Warm Winter will provide direct support to refugees and those in need, serving as an open message of solidarity to aid millions of refugees and displaced people facing bleak conditions this winter.”

Warm Winter is an extension of AboFlah’s past humanitarian work. A previous campaign in October 2021 raised US$1 million from 31,000 donors during a 28-hour live broadcast which garnered over 28 million total views, to support refugees in Syria, Lebanon, Jordan and Iraq in coordination with UNCHR.

eSports

SuperGaming Reveals Nationwide Grassroots Indus Battle Royale Esports Tournament Series With Rs. 5,50,000 Prize Pool

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Made-in-India battle royale Indus is hosting its first ever series of nationwide grassroots esports tournaments dubbed Indus Inferno. This is SuperGaming’s summer special of tournaments with prizes and bragging rights on the line — but most importantly: a chance for players to experience Indus at the highest skill level and be the best in India’s first new-generation battle royale.

Created by award-winning Pune-based developer SuperGaming, Indus is an Indo-Futuristic battle royale slated for mobile, PC, and consoles with pre-registrations live on Google Play for Android. Pre-registrations for the game have crossed 10 million already.

Indus Inferno kicked off with the Regional Scrims featuring a Rs. 50,000 prize pool this week. The scrims were met with immense excitement, with players hailing from multiple cities across India.

The Indus Inferno Finale scheduled to take place on 1st June will feature a lucrative prize pool of Rs. 5,00,000.

Player registration for the Open Qualifiers is now open and will end on 19th May. The Qualifiers are set to run from 20th May to 24th May. It is important to note that only the top 2,000 players from the Inferno in-game Leaderboard will be eligible to register for the qualifiers. The top 10 winning teams from the Open Qualifiers will earn coveted spots in the finale, joining the invited esports teams for an epic showdown.

The following teams have been invited for the Indus Inferno Finale:

  • Team Moggers

  • Team Redlock

  • Team Pushpa

  • Destruction of Game

In addition to this, teams of Indus content creators, community members, several esports organizations as well as winners of past playtests will be present for the tournament. There’s a total prize pool of Rs. 5,00,000 with the winners netting Rs. 2,50,000 and the runners-up, third-place, and fourth place getting Rs. 1,00,000, Rs. 75,000, and Rs. 50,000 respectively. The most valuable player will get Rs. 25,000.

More importantly, the finale will feature India’s top esports team owners so Indus’ best players can have face to face opportunities to be scouted for a career in esports playing Indus. These include:

  • Godlike Esports

  • Revenant Esports

  • Orangutan

  • Entity Gaming

  • Reckoning Esports

  • Carnival Gaming

  • Chemin Esports

  • True Rippers

  • Enigma Gaming

  • Team Tamilas

  • Marcos Gaming

  • TWOB

“With Indus Inferno and previous Indus esports tournaments that we’ve been running since last year such as the Indus Invitational and Indus Unchained, we want to lay the foundation for a sustainable esports ecosystem for our community and the nation at large,” says SuperGaming CEO and Co-Founder Roby John. “Having India’s best esports team owners at the finale is our small way of making that happen.”

SuperGaming is also going to have exclusive rewards, developer panels, and more, so head on over to the official Indus Discord server for all the details.

Players will be able to share their thoughts on various aspects of the game and impact the direction of how SuperGaming crafts its most ambitious title yet through this official esports tournament.

This is inline with how SuperGaming has crafted its biggest hits — MaskGun and Silly Royale. Popular multiplayer shooter MaskGun has amassed over 80 million players since its launch with a relentless focus on putting its players first leading to some of its biggest community members featuring in-game as well as celebrating India-specific events like Diwali.

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eSports

ANICHESS PARTNERS WITH ESPORTS LEADER TEAM SECRET AHEAD OF PVP LAUNCH

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Anichess, a subsidiary of Animoca Brands and the progressive chess-based online strategy game developed in partnership with Chess.com and five-time World Chess Champion Magnus Carlsen, today announced a partnership with global esports brand Team Secret to further connect competitive gaming and Web3. John Yao, CEO of Team Secret, will join Anichess as an advisor.

Anichess is an innovative chess-based Web3 game developed in a collaboration between Animoca Brands and Chess.com, the renowned global online chess platform. Anichess provides a novel tactical twist on the classic game of chess by implementing spells that open up new strategies and gameplay, and that require players to rethink the rules of traditional chess as they uncover the expansive lore within the world of the gameboard. Anichess recently raised a funding round of US$1.8 million, led by Sfermion and Amber Group with participation from Fenbushi Capital, Aspen Digital, SNZ Capital, and others (see announcement of 25 April 2024).

Team Secret is a global esports brand dedicated to bringing together the best gamers to compete worldwide, while also delivering entertaining experiences to its fans. It offers advertising and promotional sponsorship, talent and team development, business management, coaching, and other forms of support to both professional and aspiring players in the esports arena.

The partnership between Anichess and Team Secret aims to solidify chess’s esports status by combining a new platform to play and learn on for an engaged audience of up-and-coming online chess masters. Ahead of the player-versus-player (PvP) mode launch later in Q2 2024, Anichess will receive input from Team Secret on its game design as well as support in bringing the spellbinding game to a dedicated community of esports players.

“Esports has always been a core pillar of Anichess’ modernization of chess’ legacy,” said Brian Chan, head of Anichess. “Anichess’s engaging visuals, tools to improve and thrilling spells make it an amazing platform for all competitors, regardless of chess experience. We look forward to those willing to take on the challenge when PvP arrives in-game soon.”

“For how ancient the game of chess is, its esports scene is a fresh, rising star in terms of viewership, player base and tournaments,” said John Yao, CEO of Team Secret. “Anichess is a promising twist on chess, with even more of what makes the original great: compelling tactics, broad recognition and rewards for players willing to think outside the box and surprise opponents. I’m looking forward to guiding Anichess into the realm of esports and integrating the new chess platform into our dedicated community.”

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Kambi and Abios Join ESIC as Anti-Corruption Supporters

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The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.

Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.

Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”

Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”

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