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BMM Testlabs South Africa achieves 20% growth in 2021

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BMM Testlabs South Africa achieves 20% growth in 2021
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BMM Testlabs, the world’s original gaming test lab and product certification consultancy, is pleased to report business growth of over 20% in 2021 in South Africa.
Kirk White, EVP and General Manager, APAC and Africa, stated, “2021 was an excellent year for BMM in South Africa, servicing both regional and European customers. As the premier test lab in the region, demand is continuing into 2022, as local and international customers require our specialized technical and regulatory compliance knowledge. Importantly, we are also providing ongoing support to the emerging Sports betting market in South Africa.”
Zeena Rossouw, VP Sales & Operations, SAF, commented, “Strengthening our team to support the increased demand has been key to our significant growth over the past year. BMM’s iGaming, Casino Management Systems, and Sports betting testing services are currently dominating the South African Sports betting market. BMM is the only fully accredited laboratory in South Africa for penetration and vulnerability testing, and we have several qualified engineers able to service clients in these critical specialties.”
Rossouw concluded, “As the world recovers from pandemic-mandated closures, our South African management team looks forward to meeting more of our clients face-to-face and attending events such as the recent Sports betting and iGaming conference in Tanzania. We are thankful for our clients and the support they have shown us throughout 2021. We look forward to continuing our journey with them in 2022 and beyond!”

Africa

KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services

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KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services
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New partnership sees KingMakers’ BetKing business benefit from Genius Sports’ leading portfolio of in-play content in Nigeria, including football, tennis and basketball

Genius Sports Limited has today announced a new agreement to supply KingMakers, one of the fastest-growing group of betting operators in Africa, with a range of in-play trading services.

The deal sees BetKing power its live betting product with ultra-fast venue content for the Premier League, La Liga, Serie A, Ligue 1, Bundesliga, English Football League, FIBA basketball and every other major European and South American football league.

Genius Sports will also provide BetKing with its market-leading trading services which include modelled odds feeds for major football competitions.

With in-play sports betting growing rapidly across Africa, fast and accurate odds are vital to maximising revenues by increasing the availability of betting markets.

Tim Smeets, Trading Director at Kingmakers said “We’re thrilled to announce our new partnership with Genius Sports. Their trusted trading solutions, including low-latency in-play content on crucial football leagues like the Premier League, will enable us to offer market-leading betting experiences for BetKing users in Nigeria.”

Will Westcott, Head of Business Development at Genius Sports said “Every year, we continue to invest in delivering the highest-quality trading services for the African market. With the value of in-play betting growing across Africa, we’re excited to help BetKing execute its online sports betting vision in Nigeria, by providing it with the fastest, most reliable live content on the market for major sports.”

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Africa

‘Supa’ Celebration as Hacksaw Gaming Takes First Steps into South African Market with Supabets

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‘Supa’ Celebration as Hacksaw Gaming Takes First Steps into South African Market with Supabets
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After nearly a year in making, both Hacksaw Gaming and Supabets are reaping the rewards of their partnership this week! As of the 30th March 2024, Supabets’ players now have access to a  plethora of Hacksaw games at their fingertips, and their platform currently stands as the only place players can access our games in South Africa.

The South African market has been on our radar for a while now, but like all good things, this partnership took time, refinery and hard work from both parties. A relatively new market to our expanding industry, but with the potential to be one of the most lucrative we’ve seen in a while. Needless to say, we are thrilled to now be a part of it!

Household Hacksaw names such as Chaos Crew, Wanted Dead or a Wild and The Bowery Boys are now available for Supabet users, and we’re ‘supa’ excited for South African players to immerse themselves in the true Hacksaw experience for the first time ever. But we’re not stopping there. As a homage to this new partnership, we’re planning on increasing our portfolio to over 30 of our games by August, and there are even whispers of game exclusives for South Africa in the future.

Supabets, founded for the people, have been at the forefront of promoting innovative and dynamic experiences for their customers since 2008. Head of Product at Supabet, Bavu Mpama, couldn’t contain his excitement on this recent launch – “What a ride it’s been trying to make this all possible, with the help of the Hacksaw team we are now able to launch one of the best providers in the market at Supabets. It’s been incredible to see the growth of the iGaming industry in South Africa. It’s a huge moment for Supabets, our customers and the iGaming industry in South Africa. We cannot wait!”

“It’s a thrilling expansion into a new region for Hacksaw Gaming, one that I’m confident will see mutual growth of both Hacksaw and Supabets.” Marcus Cordes, CEO of Hacksaw Gaming stated that “as always, our focus remains on delivering the Hacksaw quality we’re known for. Supplying unique and innovative content  that is not only visually stunning, but provides players with inventive mechanics that they know and love us for.”

Looking towards that stunning South African horizon, we’re certain that this is just the beginning of what we can provide to this new region of Hacksaw Gaming enthusiasts.

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Africa

ESA Gaming adds to Africa presence with multi-country Betway deal

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ESA Gaming adds to Africa presence with multi-country Betway deal
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ESA Gaming, the innovative games provider, has signed a significant commercial deal with leading global online betting and gaming brand Betway, to bolster its reach across the African continent.

The agreement will see an initial tranche of top-performing content, including Mine and Crash games, go live across key targeted markets, such as Tanzania, Nigeria, Mozambique, Zambia, and Malawi.

The tie-up with the Super Group-owned brand has significantly boosted ESA Gaming’s footprint in Africa.

The continent has emerged as a key target for the provider, with its array of light-weight games proving extremely popular in markets where mobile connectivity speeds may vary wildly.

Thomas Smallwood, Chief Commercial Officer at ESA Gaming, said: “Betway is a brand with a large global presence, and we’re delighted to expand across Africa with this latest partnership.

“Our products have been immensely well received across the continent and we look forward to bringing our games to Betway’s player base.”

Laurence Michel, CEO of Betway in Africa, said: “ESA Gaming’s mobile-friendly portfolio continues to resonate well with players across the continent, and we’re very pleased to launch their top-performing titles to our customers in five of our key markets in Africa, further enhancing our offering with unique and popular content that we know our customers will enjoy the experience of playing.”

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