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Fnatic Looks to Future of Fandom with Launch of Official Membership Programme

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Fnatic Looks to Future of Fandom with Launch of Official Membership Programme
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  • Fnatic’s first ever membership programme offers fans an array of rewards & features; from annual pro kit, access to digital & physical events, exclusive content, meet and greets and limited edition collaborations

  • The membership programme is available in three tiers: Citizen (free), Core (US $250) and Pioneer (US $600)

  • The digital membership is built on blockchain technology, allowing for full ownership of the digital asset by the holders, whilst granting access to an array of benefits and features

  • The programme, released with the support of Fnatic’s partnership with Crypto .com, will give fans access to upcoming rewards

 

Fnatic, the world’s leading esports performance brand, has today unveiled details of its first ever membership programme to offer fans an array of money-can’t-buy rewards and features across content, digital and physical products, exclusive events and more. The programme, released with the support of Crypto .com, follows the launch of Fnatic ID, the home of Fnatic fans, and is designed to enable the Fnatic community to connect and engage in completely new ways.

The digital membership programme will be available in three tiers, each with its own set of benefits, and features, being:

  • Citizen (free)    –   Core ($250) –   Pioneer ($600)

Depending on the tier acquired, rewards include chances to attend private digital and physical events, meet and greets with the Fnatic pro-player and creator rosters, Fnatic shop discounts, an annual mystery loot-box worth at least $100 and a pro-jersey annually.

The Fnatic community will be able to access discounts and early access to the keys. For the first release of Fnatic’s membership programme, Citizen keys will be unlimited until 7th April, whilst Core and Pioneer keys will be limited to 2500 each.

Fnatic’s global partner Crypto.com is supporting the progression of Fnatic into the Web3 space with technologies including Crypto.com Pay, Crypto.com DeFi wallet integrations and future member exclusive content drops. Members will also get early access to exclusive physical and digital events and Fnatic drops (previous drops included Nike, Champion, and Hello Kitty).

Sam Mathews, CEO at Fnatic, said: “It’s no secret that for any brand, especially in esports, community is everything. Fans empower us, and we couldn’t exist without them. Our membership programme is designed to bring our community closer to us, as well as our players and creators. This means having their voices heard, influencing where we go next, and providing rewards and features they care about.

After collecting feedback, we worked tirelessly to create a future-facing programme of ongoing benefits that are integrated directly into our product, and built for the long term. We want our fans to feel a deep sense of belonging to Fnatic, whilst having direct ownership over their keys. It’s truly theirs to hold onto forever, pass on to a friend or even sell.’’

Fnatic’s membership programme has been developed around the idea of providing enduring value for fans, with the owners able to access real world benefits. Unlike a traditional subscription model where fans “rent” their membership, Fnatic’s membership programme is built on blockchain technology through NFT keys that allow fans to own their membership. The membership keys are run on a ‘proof-of-stake’ blockchain, drastically reducing energy usage vs ‘proof-of-work’ blockchains. More details can be found in the Frequently Asked Questions section.

eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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WEC24 Complete: Indonesia Crowned Overall Champion!

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WEC24 Complete: Indonesia Crowned Overall Champion! Busan, South Korea (November 20, 2024) – After nine days of exciting competition, the 16th World Esports Championship (WEC24) has come to a conclusion.

From epic plays to unforgettable moments, the championship closed out with the Dota 2 and MLBB Women’s finals. The ultimate victory and the biggest moment of the night belonged to Indonesia, as they won their second title as the WEC24 Overall Champions.

This prestigious trophy is awarded to the nation that excels across all of the game titles. Turkey secured one gold and one bronze medal also, however, Indonesia’s consistency and performance across the other game titles gave them the edge to secure their victory. Congratulations to Indonesia for this remarkable achievement!

WEC24 started on November 11 at the spectacular SEF Arena in Riyadh, bringing together athletes from around the world to compete across six tournaments: PUBG MOBILE, CS2 (Women’s and Open), Mobile Legends: Bang Bang (Open and Women’s), and Dota 2. Each competition delivered its special charm, giving us new champions and a WEC to remember.

Medalists:

PUBG MOBILE:

  1. Turkey
  2. Ukraine
  3. Brazil

CS2 Women’s:

  1. Poland
  2. France
  3. Portugal

CS2 Open:

  1. Romania
  2. Portugal
  3. Serbia

MLBB Open:

  1. Malaysia
  2. Philippines
  3. Indonesia

MLBB Women’s:

  1. Indonesia
  2. Cambodia
  3. Egypt

Dota 2:

  1. Greece
  2. Sweden
  3. Turkey

This year’s WEC broke records and set new milestones: the largest CS2 Women’s tournament with a $160,000 prize pool, the debut of the MLBB Women’s category, and a marathon Dota 2 bronze match that won’t be forgotten. Over 480 athletes gave it their all, leaving behind moments that will define the Esports scene for years.

As WEC24 comes to an end, we are thankful to every athlete, national federation, fan, and Esports enthusiast who traveled with us on the Road to Riyadh.

GG once again to Indonesia, our WEC24 Overall Champion! Thank you, Riyadh, for hosting an unforgettable championship. Until next time, see you on the next World Esports Championship journey!

 

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