eSports
Esports Organisation Fnatic Launches Music Label With Album Featuring 40+ Biggest Lofi Artists
![](https://europeangaming.eu/portal/wp-content/uploads/2022/11/Esports-Organisation-Fnatic-Launches-Music-Label-With-Album-Featuring-40-Biggest-Lofi-Artists.jpg)
Fnatic, the world’s leading esports performance brand, has today unveiled details of its music label launch with a major album release featuring 40+ of the biggest Lofi hip-hop artists in the world.
Fnatic fans and the wider gaming community will be able to stream the album for free across all major DSPs (digital service providers) including Spotify, Apple Music, YouTube Music and Deezer.
Though the launch is a major brand play catering to its existing fanbase, Fnatic’s music label will inevitably open up new brand partnership opportunities alongside their existing tier 1 sponsors; including BMW, Gucci, L’Oreal Men Expert, ASOS, Jack Links, Hisense, Chillblast – some of whom will no doubt be looking to harness this new asset within the Fnatic ecosystem.
The additional revenue stream opened up by the launch of Fnatic’s music label (via streaming royalties) goes hand-in-hand with Fnatic’s diversified commercial approach to esports; which includes their own pro-gaming hardware peripherals brand Fnatic Gear, recently creating the world’s first 3D scanned pro-gaming mouse in partnership with BMW.
The project was driven by Fnatic’s Head of Marketing – Joshua Brill – whose previous career background in the entertainment and music industry has given Fnatic an edge in appealing to the wider gaming consumer (Viacom’s MTV, Comedy Central and Nickelodeon, alongside VICE Magazine and Warner Music Group).
The release comes at the end of a successful year in which Fnatic secured a well sought-after Valorant franchise spot in EMEA and set a record as the only team in the world to qualify for the three biggest major tournaments (Dota 2’s The International 2022, League of Legends Worlds 2022, and Intel Extreme Masters Rio Major 2022); leading with an unrivalled global presence across Germany (League of Legends), UK (FIFA), UK (Valorant), Spain (League of Legends) Academy Team, USA (Halo), Japan (Apex Legends, Rainbow Six), Philippines (Dota 2) and Sweden (CSGO).
Joshua Brill, Head of Marketing at Fnatic, said: “It’s no secret that music and gaming culture go hand-in-hand. From Travis Scott performing inside Fornite to Lil Nas X’s Worlds 2022 anthem, our eyes are always open for new ways to enrich and deepen the relationship we have with our 35m strong fanbase.
Fnatic’s positioning as the leading esports performance brand is built around competing at the highest level alongside our commitment to inspire, empower and level up all gamers. Music is yet another catalyst for us to do just that, continuing to cast our net wider beyond esports into wider gaming segments.
We chose the lofi genre for our debut album because of its already intertwined relationship within gaming and esports; from its anime roots to the way it is already consumed en-masse by Gen Z and millennial gamers. An “internet phenomenon” would be an understatement.
Every track title on the album is inspired directly by our esports history, our players, our community and the wider gaming world – which makes it feel directly relevant to our fans first; whilst simultaneously speaking to gamers who may not know us yet but could end up converting to becoming a Fnatic fan in the future.
Fnatic Island Vol. 1 launches on November 9th 2022 across all major streaming platforms.
eSports
IESF Kicks off Bidding Process for 2025 and 2026 Events
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The International Esports Federation (IESF) has officially launched the bidding process for the next two editions of the World Esports Championship and Regional Qualifiers. Cities interested in hosting IESF’s flagship event can learn more about the bidding process on the IESF Events Bidding Process page.
WEC, a long-standing tradition of competitions watched across the world, creates a direct opportunity for the host to link its city brand to the IESF Realm, multiple game titles, and some of the world’s best athletes.
IESF remains open to discussions with any cities, regions, or countries worldwide that are interested in hosting the World Esports Championship or Regional Qualifiers. We welcome inquiries from all potential hosts to explore the opportunities and benefits of bringing these premier esports events to their locations.
IESF General Secretary Boban Totovski said: “After Bali, Iasi, and Riyadh this year, we are all looking forward to our next host for the 17th World Esports Championship. We already have many cities waiting for the process to start bidding and we are all very excited to start the negotiations and discover where will the IESF flag go on the 19th of November in Riyadh, on the closing ceremony”
IESF assesses potential hosts based on several criteria, including how well they align with regional and national development plans, as well as the long-term strategic goals of the IESF vision and mission. The host city is expected to meet all requirements set by IESF. The final selection of the host city is made by a vote from the IESF Board.
The 2023 World Esports Championship in Iași, Romania, was a unique experience, attracting over 100,000 attendees and amassing an impressive 35 million viewers across all platforms. This year, the championship moves to Riyadh, Saudi Arabia, promising to be the biggest event yet with a record 130 nations and over 600 players competing, solidifying Riyadh as this year’s Esports capital.
Which city will rise to become the next epicenter of esports excitement?
eSports
Skyesports Championship 2024: Aurora Gaming and 3DMAX Become First Teams to Advance to the Playoffs
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/sdafjlksajoidlkmdn.jpg)
The Skyesports Championship 2024, a $300,000 international Counter-Strike 2 esports tournament, is taking place at the Taj Lands End, Mumbai from July 24 to 28. As the Group Stage nears its conclusion, two teams have advanced to the prestigious Playoffs, where they will battle for glory and a shot at the lion’s share of the prize pool.
Serbia’s Aurora Gaming and France’s 3DMAX Vie for Glory: First Teams to Reach the Playoffs
Aurora Gaming and 3DMAX have earned this accolade with flawless records so far in the Group Stage.
The 11 participating teams, which include prominent esports organizations from Mongolia, France, Turkey, India, and Russia, have been split into two groups: A and B.
In Group A, Aurora has secured their spot in the Playoffs after convincing victories against Parivsion, ENCE, and True Rippers, standing first in their group with a 3-0 record. With their advancement to the next stage, Aurora is eyeing a consecutive third trophy in Skyesports’ IPs, having previously won the $350,000 Skyesports Masters 2024 and the Skyesports Grand Slam 2024 in Pune, India.
All eyes are still on Group A as teams like The Mongolz and ENCE have to battle it out on Day 3 to make it to the Playoffs.
In Group B, 3DMAX has triumphed over Amkal, DMS, and Revenant Esports, securing a 3-0 record at the top of the group.
The action continues in the Skyesports Championship on Day 3, as the final day of the Group Stage will decide who will join 3DMAX and Aurora Gaming in the Playoffs. Fans can catch all the action live on the Skyesports YouTube and Twitch channels.
Unlike the Group Stage, the Playoffs will take place on the main stage at the prestigious 5-star hotel, the Taj Lands End in Mumbai, India.
Group A Standings
Group B Standings
eSports
THE DOTA 2 VIRTUAL HALL OF FAME: GG.BET AND DOT ESPORTS PRESENT 50 WORLD RECORDS
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/dota2.jpg)
Dot Esports, the leading esports news outlet, and betting brand GG.BET have created a virtual hall of fame to celebrate 50 Dota 2 World Records. Check it out to discover the stories behind the most impressive feats in the game’s competitive history and watch videos of when they happened.
The Dot Esports team have painstakingly selected and presented Dota 2 records in 5 categories: players, teams, tournaments, content creators and talent. You can find a list of the extraordinary individuals and organizations in each one, as well as dive into the events that have made Dota 2 a Tier-1 esports discipline on the world stage.
GG.BET press office: “Although Dota 2 was released over 11 years ago, it continues to rank among the top games in the esports community. As we wait for the biggest tournament of the year, The International 13, to kick off, we’ve decided to look back and reflect on the most remarkable milestones throughout the competitive history of Dota 2. Did you know that the fastest time a match was won was in less than 8 minutes? Or that there’s a team that’s played 2813 professional matches? The experts at Dot Esports will tell you all about this and much more in our joint project. We’re delighted to support the creation of such insightful content.”
Jody Rones, CRO at Dot Esports: “From its humble beginning as a fan made mod to one of the largest games in the world, DotEsports is thrilled to partner with GG.BET to shine a light on DOTA and its community as it passes its 11 year mark. From the content creators, to the team, players, tournament organizers, shout casters and more, they’re a key part of what makes this esport great, and we couldn’t be more thrilled to give them the recognition they deserve with the launch of the collaborative DOTA World Records.”
50 Dota 2 World Records is already available on the Dot Esports website in English and Ukrainian.
Before the end of the Counter-Strike: Global Offensive era and the transition to CS2, Dot Esports put a spotlight on 50 CS:GO World Records in collaboration with GG.BET. This project got a great reaction not just from the esports community, but from the players and teams themselves.
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