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Online Casino Regulation

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In Great Britain, the Gambling Commission issues gambling licenses, regulates, advises and guides players and gambling businesses. There are three licensing objectives set out in the Gambling Act 2005.

  • To prevent gambling from being a source of crime or disorder, being associated with crime or disorder or being used to support crime.
  • To ensure that gambling is conducted fairly and openly by operators
  • To protect vulnerable people, including children, from exposure to gambling.

The UK Gambling Commission is responsible for all licensing applications meeting the above objectives. 

How The UK Gambling Commission Regulates

  • By licensing gambling businesses 
  • By licensing those who work in the gambling industry in specific roles
  • The UK Gambling Commission sets out Licence Conditions and Codes of Practice
  • The UK Gambling Commission carries out enforcement action and prosecution work if an individual of a business breaches tier licence conditions.
  • By working closely with the gambling industry to raise standards 
  • The UK Gambling Commission provides advice to players and the public.

Why Regulation is Important

The UK Gambling Commission aim to make gambling safer. A spokesman from NewCasinoSites.me.uk stated, “vulnerable people in our society must have protection from those sites that did not responsibly operate gambling businesses. However, all gambling businesses must now sign up to GAMTOP (the self-exclusion scheme,) allowing consumers to exclude themselves from all online gambling for some time has helped raise the standard of UK online casinos”.

How to Find a Responsible Online Casino

Before you decide to transfer any money into an online casino account, there are some things you should check.

  • The online casino should hold a British Gambling Commission licence displayed on the website. The license number should be clickable and links you to the UK Gambling Commission public register. Make sure that the details of the licence match the public register
  • You should be aware of restrictions on bonuses or promotional offers like a minimum spend level (before you can withdraw winnings.) 
  • You should be able to find the online casinos’ addresses, all trading names, current licence status and website domain names easily.
  • Each game has its terms and conditions. These will help you understand what you are betting on before making an informed choice.

How The Gambling Commission Can Enforce its’ Regulations

On the 3rd August 2022, the Gambling Commission fined LeoVegas £1.2m after finding the operator guilty of anti-money laundering and social responsibility failures in the UK.

LeoVegas is also subject to an audit and handed an official warning to ensure that it is administering social responsibility and anti-money laundering protocols.

LeoVegas failed on several points to meet the UK Gambling Commissions Regulations.

  • The operator set six hours as the point at which customers were made to take a 45-minute cool-off period without explaining how playing for six hours was the point at which harm may occur. 
  • Leo Vegas relies too heavily on ineffective threshold triggers and inadequate information regarding how much a customer should be allowed to spend (based on income, wealth or any other risk factor.)
  • The inappropriate controls allowed significant amounts of spending to take place within a short time without LeoVegas knowing anything about their customer’s financial situations.
  • The financial triggers for anti-money laundering reviews were set too high to effectively manage money laundering (or terrorist financing risks.)

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Slotmill live with ComeOn Group

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Slotmill is pleased to announce the launch of its award-winning casino games across ComeOn Group’s portfolio of brands under the Swedish licence. The first batch of Slotmill games was launched earlier in the month and there will be a sequential roll-out of the full Slotmill game portfolio to enrich the player experience of ComeOn’s brand in the Swedish market. ComeOn Group was established in 2008 and is one of the largest, tier 1 online operators in Sweden and their services are powered by their proprietary platform across sports and casino, offering their customers best in class entertainment experiences.

Andreas Ternström, Chief Commercial Officer at Slotmill commented;

”We are extremely proud that ComeOn has chosen to add Slotmill as a trusted supplier. ComeOn has a strong market position and are known for innovation, social responsibility and for providing the best possible player experience.”

Greg Kett, Director of Casino at ComeOn continued;

“We are thrilled over the partnership with Slotmill in particular as their focus on quality and innovation resonates perfectly with that of ComeOn. Slotmill has a solid reputation for providing fun and exciting games which we are convinced will be well received by our player base.”

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Embark on a Babylonian journey in Law of Gilgamesh by Elysium Studios

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Having already raised the bar in terms of what players can expect from an online casino game, this month Elysium Studios – Driven by Swintt are back with an almighty bang for what promises to be one of their most ambitious slot adventures to date in Law of Gilgamesh.

Taking players on a majestic journey through ancient Mesopotamia, Law of Gilgamesh is an exciting cluster pays slot that boasts cascading reels and maximum wins of up to 10,188.50 x the bet. Unique symbols to appear in the game include relics from the Sumerian kingdom like stone lions, rams and bulls plus the goddess Ishtar, the warrior Enkidu and the fabled king Gilgamesh himself.

Each of these last three legendary figures has the power to rain down special modifiers on the reels if enough matching symbols are collected to trigger their unique ability. Gilgamesh will add wilds to random reel positions, Enkidu will slash and remove a huge “X” of symbols and Ishtar will destroy all low value symbols and replace them with high value ones, each starting a new re-spin.

Should players be fortunate enough to land three or more free spins icons, not only will they receive a minimum of 7 Free Spins, but each spin will also begin with the one of those aforementioned abilities activated. On top of that, if they trigger another power in the same spin, their multiplier will increase by one and they can also land extra free spins to prolong the feature.

Equally as epic, if players can successfully collect three or more scatter symbols during the base game, they’ll be given the opportunity to climb the awe-inspiring Tower of Babel in the Tower Bonus. Here they’ll be prompted to select a door to reveal either a prize multiplier or an arrow that’ll move them one floor higher, with bigger and better rewards available the further they climb!

David Mann, Chief Executive Officer at Swintt, said: “Make no mistake about it, Law of Gilgamesh is a hugely ambitious entry in the Swintt’s Elysium Studios catalogue. Featuring breath-taking visuals, engaging features and a cascading reels mechanic that’ll keep players coming back for more, the game really will be an epic addition to any operator’s line-up.”

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Homa appoints Devin Radford as VP of Business Development

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Homa appoints Devin Radford as VP of Business Development
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Homa, a global mobile game publisher, is pleased to announce the appointment of Devin Radford as its new VP of Business Development. With 18 years of experience in business development in key companies in the video game, entertainment, and mobile advertising industries, Devin is set to make significant contributions at Homa.

Devin arrives at Homa after a successful 3.5-year tenure at OneTeam Partners where he served as SVP of Games leading the video game licensing business across 8 professional sports players associations, including NFLPA, MLBPA, MLSPA, NWSLPA, WNBPA, and more. Before that, he spent 8 years in executive Business Development roles at The Walt Disney Company and Twentieth Century Fox’s game division, FoxNext. During his time at Twentieth Century Fox/FoxNext, Devin served as VP of Business Development contributing to a licensed games portfolio that generated over $1b in total revenue by establishing partnerships with best-in-class developers for games like Avatar: Frontiers of Pandora, Family Guy: The Quest for Stuff, and Animation Throwdown: The Quest for Cards. Furthermore, Devin played a key role in transforming Fox’s video game business from licensed games to becoming a leader in original game development and publishing culminating in the release of Marvel Strike Force.

With his extensive expertise and proven track record, Devin will enhance and strengthen Homa’s game developer ecosystem. He will spearhead the development and execution of strategic partnerships, collaborating with world-class studios to support Homa’s mission of developing enduring games enjoyed by millions. He will also define and manage a dynamic pipeline to secure global mobile gaming publishing deals and forge new alliances with leading studios, working closely with the Product Strategy and Corporate Development teams, among others.

In the words of Henry Lowenfels, President and CBO at Homa: “We are building something massive here at Homa, and it starts with strategic partnerships and a world-class studio ecosystem. We’re excited to welcome Devin to the team and leverage his strong network and expertise to continue growing our business”.

“I’m truly excited to join Homa at this pivotal moment in its growth trajectory and to collaborate with such a seasoned team. I look forward to connecting with the best studios that can contribute to Homa’s mission of providing audiences with amazing gaming experiences,” added Devin Radford, VP of Business Development at Homa.

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