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LiveScore Group to Accelerate Global Expansion Following £50 Million Strategic Investment from Ringier AG

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LiveScore Group and Ringier AG have today announced a landmark strategic partnership, with the Swiss-based media and technology company making a substantial investment in LiveScore Group’s rapidly growing sports media and gaming business.

The deal will fuel the expansion of the industry-disrupting business which incorporates leading brands LiveScore, LiveScore Bet and Virgin Bet. LiveScore Group is a rapidly scaling business, which has made significant share gains in highly competitive markets. This has been achieved through leveraging its differentiated customer acquisition funnel with bespoke gaming integrations across its LiveScore assets.

As the latest evolution within one of Europe’s pre-eminent media businesses, the recently created Ringier Sports Media Group division boasts a thriving portfolio of innovative businesses which are changing the way global audiences interact and engage with sport. The new strategic investment in LiveScore Group will specifically accelerate growth across key Central and Eastern European territories, a notable strength of Ringier’s sports media assets.

Following the investment, Stilian Shishkov will join the Supervisory Board of LiveScore Group. Shishkov is currently Senior Partner of the Ringier Sports Media Group, as well as founder and CEO of Ringier`s Sportal Media Group in Bulgaria.

The significant new investment comes after three-years of eye-catching performance for LiveScore Group, founded in 2019 by former Gamesys Chairman and co-founder Noel Hayden, and led by industry veteran Sam Sadi.

Sam Sadi, CEO LiveScore Group: “This is a hugely significant day for LiveScore Group, as we take a significant step forward following a £50 million strategic investment from Ringier which values our business at £500 million. Ringier, with its Sports Media Group, is the perfect partner as we look to accelerate our expansion into Central and Eastern European territories, given their outstanding expertise, assets and relationships.”

Noel Hayden, Executive Chairman LiveScore Group Board: “I’m excited to see two of the most innovative sport and media businesses form a game-changing new relationship. This is a breakthrough moment which will allow LiveScore Group to maximise strategic opportunities together with Ringier, and to deliver better experiences and value for sports fans around the world.”

Marc Walder, CEO Ringier AG: “From delivering real-time sports scores and free-to-air live streams to millions of global users, to offering the most innovative and trusted sportsbook betting opportunities, LiveScore Group has demonstrated it is already a true industry leader and will be a fantastic business partner for Ringier. Together, we aim to enhance, and increase the enjoyment of sport, through innovative products, and immersive experiences under the operational lead of the Ringier Sports Media Group. With LiveScore Group’s support we will better understand the way people feel about sport and what it means to them. Our vision is to fuel the fans’ passion for sport.”

Robin Lingg, Chairman of the Ringier Sports Media Group Supervisory Board: “Sports media is THE place where sports audiences, athletes and advertisers meet. Within its three-month existence, Ringier Sports Media Group has very purposefully put into practice its founding promise, to unite leading digital sports media brands under its umbrella. The participation in LiveScore Group is another decisive step to develop innovative products based on common technologies in the future and to benefit from the exchange of know-how. That a leading business such as LiveScore Group has agreed to work closely with us in strategic partnership is truly a tribute to our vision of sports media at Ringier.”

The Ringier Sports Media Group includes the sports brands of Sportal Media Group and Digital Ventures OOD in Bulgaria, Gazeta Sporturilor in Romania, Sportal.rs in Serbia and Pulse in Africa. The group`s portfolio is set to grow strongly in the coming months through mergers and acquisitions as well as newly launched products.

Moelis & Company LLC acted as financial advisor and CMS acted as legal advisor to LiveScore Group. DLA Piper acted as legal advisor and KPMG as financial advisor to Ringier AG.

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EGT Georgia to showcase latest iGaming developments at SBC Summit Tbilisi 2024

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EGT Georgia will participate in the upcoming SBC Summit Tbilisi, taking place on June 25 and 26. The company will present its newest iGaming products at stand A60.

Visitors will have the opportunity to explore a diverse array of online slot games from EGT Digital, which now includes over 100 titles available in more than 50 markets worldwide. Additionally, the in-house developed “all-in-one” betting platform X-Nave will be on display, featuring its four main modules: CRM Engine, Sports Product, Casino Aggregator, and Payment Gateway.

Each module can function as part of the comprehensive solution or operate independently, as they allow for integration with third-party developments.

“We are excited to welcome everyone who wants to enhance their business success and show them how our developments can help achieve that,” said Denis Karpovich, CTO at EGT Georgia.
In addition to exhibiting, the company will serve as a presenting partner at the event. Mr. Karpovich will moderate the session “TechFuel: Role of Technology in Market Development” on the second day of the conference.

He shared: “I am thrilled to moderate a discussion on such an engaging topic, exploring the practical applications of AI in improving customer experience and game development. The session will include compelling case studies from leading tech companies, and I am confident it will provide valuable insights for professionals in the sector.”

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INSPIRED DELIVERS BESPOKE GOLD CASH FREESPINS™ TITLE FOR BETFRED RETAIL

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Bonus and a gamble feature, this game promises excitement at every spin.
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Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading B2B provider of gaming content, systems, and solutions along with The Betfred Group, UK based bookmaker proudly announce the launch of Betfred Gold Cash Freespins™.

Immersing players in the atmosphere of Betfred’s distinctive style, Betfred Gold Cash Freespins is a 5-reel, 4-row, 40-win line slot adorned with Betfred-branded Wilds and symbols. Enhanced by a Free spins Bonus and a gamble feature, this game promises excitement at every spin. Triggering the Free Spins bonus requires three bonus symbols in a single spin, rewarding players with eight free spins.

Players have the opportunity to wager for additional Free Spins or to increase their cash winnings through the gamble feature. With a choice between two gamble wheels, players select their preferred wheel to activate this exciting feature. Featuring stacked Wilds on reels two, three, and four, these symbols act as substitutes for any other symbol on the reels, adding an element of excitement and anticipation to the gameplay.

Betfred Gold Cash Freespins seamlessly merges Betfred’s iconic branding with Inspired’s captivating gameplay from the Gold Cash Freespins theme, delivering an immersive and personalized gaming journey tailored to Betfred’s audience. This collaboration showcases Inspired’s expertise in crafting tailored gaming experiences that resonate with individual operator brands.

Inspired’s UK Product Director, Richard Terry, said:  ‘We are proud and excited to be re-launching Gold Cash Freespins in partnership with our long-term customers Betfred. Gold Cash Freespins is extremely popular with players across all gaming verticals and has been transformed for retail with game optimisation functionality and the addition of the iconic Betfred branding.

Speaking ahead of the launch, Betfred’s Head of Retail Marketing, Clare Smith, said: “We’ve been delighted to work with Inspired to bring this new and innovative game to our loyal customers and believe they will be equally as excited by it as we are!”

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Aviatrix and Games Global partnership cleared for takeoff

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Aviatrix has landed yet another content deal, this time with platform provider Games Global.
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Aviatrix, the fast-growing crash game featuring innovative engagement mechanics, has landed yet another content deal, this time with platform provider Games Global.

Aviatrix joins Games Global’s portfolio of world-class content and its distribution network, which reaches hundreds of iGaming brands worldwide.

It means players at Games Global’s operator partners will enjoy the most talked-about crash game on the market, complete with NFT-based engagement mechanics and regular updates.

Aviatrix regularly launches new features and functionality to keep the game fresh and exciting. These include free bets that can be accessed in-game via promo codes, and seasonal themes related to major events and celebrations, like St. Patrick’s Day or Euro 2024.

Mikalai Pobal, Co-founder and CBD at Aviatrix, said: “We really respect Games Global, because like Aviatrix, they’ve very quickly assembled a great team which is driving genuine innovation in our sector. We’ll continue to focus on delivering the very best experience to our players, now with the support of Games Global. We’re going to make fantastic partners.”

Andy Booth, Chief Product Officer at Games Global, said: “We constantly strive to offer operators the industry’s very best gaming content, bringing together the highest quality partner games to complement our exclusive portfolio. We’re thrilled to see Aviatrix take flight on our Games Global PLUS aggregation platform, elevating our third-party offering to new heights. The product really has been flying high since it launched, and we look forward to working with the Aviatrix team to ensure continued success.”

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