Latest News
Golden Whale and Flows announce partnership set to redefine the customer journey
Innovative data science company, Golden Whale & leading integration & automation platform Flows announce integration partnership, redefining the customer journey by interconnecting data and automation.
Data-driven technology services provider Golden Whale has partnered with award-winning integration and automation platform Flows, bringing its advanced range of products to a new audience.
The partnership will allow Golden Whale to offer their existing customers the power of Flowsâ integration and automation technology, combined with Golden Whaleâs advanced data technology, instantly improving customer retention and experience.
Flows, a plug-in no-code platform, is supporting businesses in accelerating development, fast-tracking integrations and orchestrating multiple data points in a single interface and workflow automation tool. Flows works with affiliate networks, operators and suppliers alike to supercharge delivery and increase innovation, while reducing operational and development costs.
Utilising a combination of data processing, machine learning and real-time analytics, Golden Whale offers highly specialised solutions that can help iGaming businesses improve their player behaviour and classification, customer retention strategy, game optimisation and more.
The new partnership will enable iGaming businesses to complement their current CRMâs capabilities and truly optimise their marketing with tailored automations, taking out a majority of the manual legwork when setting up effective and highly personalised campaigns.
Eberhard DĂŒrrschmid, CEO at Golden Whale, said: âAs a company that has always prided itself on creating innovative solutions to todayâs market problems, we aim for easiest access to the benefits of these tools and want our customers to be as flexible as possible when choosing implementation routes. Golden Whale couldnât have picked a better partner than Flows when it comes to putting our data-driven services into work as quickly and easily as possible.
âWith Flowsâ intuitive, no-code automation platform, customers will be able to draw on the power of our advanced machine-learning algorithms to better inform their processes, with this in turn allowing them to use advanced real-time data and analytics to maximise both their efficiency and their profits.â
James King, CEO of Flows, said: “We are excited to have partnered with Golden Whale; a leader in providing data insights within the iGaming sector. We built Flows to be iGamingâs most agnostic solution so that we can truly offer our partners and customers the power of choice of who they work with and how they work by orchestrating seamlessly between systems through Flows.
âPartnering with Golden Whale allows us to instantly provide our customers with easy access to leading data-science technology, allowing them to make better informed decisions when it comes to improving their customer experience and retention strategy.â
Conferences in Europe
Exhibition Spaces for European Gaming Congress 2024 Sold Out!
HIPTHER, the organizer of premier boutique events for iiGaming and Technology across Europe, is thrilled to announce that all tabletop booth spaces for exhibitors and sponsors of the European Gaming Congress (EGC) are officially sold out.
Building on a legacy of success over the past eight years â and following a resounding 2023 edition â the European Gaming Congress has become one of the most popular industry conferences, bringing together key players and bright minds of iGaming, discussing cutting-edge trends and forging partnerships that shape the industryâs future.
In 2024, the Congress is set to make waves by embracing HIPTHERâs âVia Infinitaâ principles: it extends to a knowledge-packed 2-day Agenda, exploring Gaming Compliance, focusing on iGaming Operators and Affiliates, while expanding its horizons to Blockchain, Fintech, Marketing Communications, as well as Corporate Culture.
The growing success of the event has sparked increased interest from leading-edge and renowned companies alike. Notable B2B gaming brands, popular operators, cryptocurrency innovators, and forward-thinking investment funds are seizing the opportunity to showcase their brands and enrich their networks at EGC 2024.
Join us in Warsaw to connect with and learn more about:
- Promatic Games and Promatic Group
- Xanada Investments
- BET
- NSoft
- Zondacrypto
- Superbet
- LV Bet
- Nordic Gambling
- RM Legal
- Gaming in Poland
- Polish Chamber of Commerce for the Entertainment and Bookmaker Industry (PIGBRiB)
The EGC Conference series offers a perfect blend of intimacy and exposure, creating an ideal environment for networking and business development. With decision-makers from across the gambling, payments, technology, and compliance sectors, the event is a unique opportunity to gain valuable insights and allies â supporting your business needs, both external and internal.
Donât miss the chance to connect with these dynamic brands and industry leaders at the European Gaming Congress 2024 in Warsaw, on 15-16 October!
Reserve your spot now: https://hipther.com/events/egc/regwarsaw/
Latest News
SkillOnNet Launch Live Arcade Game âThe Coin Pusher,â with Betterlore
SkillOnNet and Betterlore have unleashed a completely unique game on the industry, one that marries the nostalgia of traditional arcades with a truly high-tech experience. âThe Coin Pusherâ lets players control real coin-pushing machines beamed live into their homes from Betterloreâs studios in Europe. This one-of-a kind gaming experience is now live on the SkillOnNet network in selected markets and then rolled out globally in the coming months.
Coin-pushers, also known as penny pushers or dozers, are popular in end-of-the-pier arcades the world over. The Coin Pusher works in exactly the same way. Players drop coins into the playfield, aiming to push others over the edge. Then they sit back and watch the action in real time, with each coin and chip that falls instantly credited into the playerâs wallet.
With over 100 playfields in different configurations available, players always have access to a game, though each player can only control one playfield at a time. The Coin Pusher guarantees minimal latency, ensuring a smooth, real-time gameplay that accurately reflects each move and coin drop.
Itâs the first game from Betterlore, a startup that aims to couple popular physical machines with the power of online technologies. In doing so, the company says it is building an entirely new category of online gaming involving live mechanics and two-way interactions between the player and gaming machine in real time.
SkillOnNet is a global entertainment powerhouse that operates dozens of market-leading igaming brands in numerous regulated jurisdictions across the world. These include household names like PlayOJO in the UK and Ontario; PlayUZU in Spain, Mexico, Peru and Buenos Aires City; BacanaPlay in Portugal, and DrueckGlueck in Germany.
Jani Kontturi Head of Games at SkillOnNet said: âThis is not just about pushing coins, itâs also about pushing boundaries. The Coin Pusher blends the excitement of classic arcade machines with the convenience of online gaming â and you wonât find anything like it anywhere on the internet. Betterlore is a truly exciting new company that is bringing completely new ideas to the industry. We canât wait to see what they come up with next.â
Maximilian Schmitt Sales & Business Development Manager at Betterlore said: âCoin-pushers are beloved by people across the world, and everyone knows how to play. Thatâs why weâre delighted to partner with a truly global company like SkillOnNet on our very first game, because we believe The Coin Pusher will be a hit in multiple markets.â
Latest News
SPORTRADAR DRIVES BETTING INNOVATION WITH MICRO MARKETS EXPANSION
Sportradar (NASDAQ: SRAD) is set to further transform the betting landscape with the launch of micro markets, the next generation of in-play betting products, across leading sports, opening fresh revenue streams for operators. In a strategic move, Sportradar, in collaboration with Tennis Data Innovations (TDI), is introducing micro markets for ATP tennis matches this October. This exclusive partnership marks yet another step in offering bettors more granular and engaging wagering options in tennis. Sportradar currently offers micro markets across other popular sports including soccer and table tennis.
By leveraging advanced artificial intelligence (AI) and deep tennis data from TDI, Sportradar will offer operators a cutting-edge solution that processes hundreds of thousands of data points per match. The result is eight distinct micro markets expected to generate approximately 1,500 new betting opportunities per match.
Unique to Sportradar, the ATP tennis micro markets include:
- The next breakpoint
- Will the next serve be an ace, rally, or double fault
- Who will serve the next ace
- All point outcomes (player 1 winner; Player 1 Error, Player 2 Winner; Player 2 Error)
- Total shots in a point
- Last stroke type (e.g. serve, return, forehand, backhand, or volley)
Karl Danzer, SVP Odds Services at Sportradar said: âThe introduction of micro markets underscores Sportradarâs commitment to leading the industry with advanced proprietary technology to provide clients with unmatched opportunities to engage fans and generate new revenue across hugely popular betting sports like tennis.â
Sportradar is set to further expand micro markets with the addition of American football, baseball, basketball and ice hockey in the first half of 2025.
Micro betting is a form of live wagering that enables operators to offer bets on specific, short-term outcomes within a game or event.
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