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Worldwide Online Poker Market Size Is Predicted to Surpass Around $237.5 Billion by 2030, Rising At a Compound Annual Growth Rate (CAGR) of 13.5% | Latest Global Analysis by Zion Market Research



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Zion Market Research has published a new research report titled “Online Poker Market By Device Type (Mobile And Desktop), By End-User (Gambling Enthusiasts, Dabblers, And Social Exuberant) And By Region – Global And Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, And Forecasts 2023 – 2030” in its research database.

“According to the latest research study, the demand of global Online Poker Market size & share in terms of revenue was valued at USD 86.2 Billion in 2022 and it is expected to surpass around USD 237.5 billion mark by 2030, growing at a compound annual growth rate (CAGR) of approximately 13.5% during the forecast period 2023 to 2030.”

What is/are Online Poker? How big is the Online Poker Industry?

Online poker has come a long way since its inception in the late 1990s. What was once a niche market has now become a multi-billion dollar industry, with millions of players around the world participating in cash games, tournaments, and other online events every day. In this article, we will take a closer look at the online poker market, its growth over the years, and its future prospects. In terms of revenue, the global online poker market size was valued at around USD 86.2 billion in 2022 and is projected to reach USD 237.5 billion, by 2030.

The first online poker site was launched in the late 1990s, and it was an instant hit with players. By the early 2000s, several more sites had emerged, and the online poker market was starting to take shape. However, it wasn’t until 2003 that the industry really exploded, thanks to the televised World Series of Poker (WSOP) and the victory of an unknown amateur player named Chris Moneymaker.

Moneymaker won his way into the WSOP through an online satellite tournament, and he went on to win the main event, earning $2.5 million in prize money. His story captured the imagination of the public, and it sparked a huge surge in interest in online poker. The number of players signing up to online poker sites skyrocketed, and the industry grew rapidly as a result.

Online Poker Report Coverage & Overview:

Online poker is extremely popular and will only increase in popularity as smartphones become more widely used, Bitcoin and other digital currencies become more widely accepted, and casino websites become more easily accessible. Aiming to promote the desired level of confidence in the online betting business, technological developments coexist with the annual expansion of online poker. In gaming, for example, virtual reality creates a simulation of the surroundings; users can interact with them in real-time using specialized equipment such as gloves equipped with sensors. VR offers a more realistic gaming experience, higher sound quality, and realistic game design, and allows players to interact with other players and merchants. By creating new potential for growth, VR has helped improve the gaming experience in the market.

The proliferation of smartphones and easy access to casino games around the world. In addition, the widespread use of digital currency in online games and the availability of various payment methods are also greatly influencing the growth of the global online poker market. Also, increasing internet density, technological advancement, and easy availability of cost-effective mobile applications for betting are other factors that increase the demand of the online poker market, which in turn increases the growth of the target market.

(A free sample of this report is available upon request; please contact us for more information.)

Our Free Sample Report Consists of the Following:

  • Introduction, Overview, and in-depth industry analysis are all included in the 2023 updated report.
  • The COVID-19 Pandemic Outbreak Impact Analysis is included in the package
  • About 201+ Pages Research Report (Including Recent Research)
  • Provide detailed chapter-by-chapter guidance on Request
  • Updated Regional Analysis with Graphical Representation of Size, Share, and Trends for the Year 2023
  • Includes Tables and figures have been updated
  • The most recent version of the report includes the Top Market Players, their Business Strategies, Sales Volume, and Revenue Analysis
  • Zion Market Research research methodology

(Please note that the sample of this report has been modified to include the COVID-19 impact study prior to delivery.)

Global Online Poker Market: Growth Dynamics

During the forecast period, the online poker market is expected to experience growth due to the increasing adoption of smartphones and rising internet penetration. According to the GSMA, in January 2023, more than two-thirds of the world’s population were using mobile phones, which accounted for 5.44 billion unique mobile users. Moreover, smartphones now make up about 80% of the mobile phones being used globally, and the number of cellular connections connected to smartphones is also growing. Similarly, the number of internet users is increasing, with 5.16 billion people expected to be using the internet by the beginning of 2023, representing 64.4% of the world’s population. Recent data also indicates that the world’s connected population has grown by nearly 100 million users in the 12 months leading up to January 2023. These facts suggest that the online poker market will experience growth globally.

Report Scope

Report Attribute Details
Market Size in 2022 USD 86.2 Billion
Projected Market Size in 2030 USD 237.5 Billion
CAGR Growth Rate 13.5% CAGR
Base Year 2022
Forecast Years 2023-2030
Key Market Players The 888 Group, PokerStars, GGPoker, Partypoker, Ignition Casino, Tencent, Playtika LTD, Zynga Inc., Arkadium, Baazi Games, Quadrific Media Pvt Ltd., Pocket52, BLITZ POKER, Americas Cardroom, BetOnline, Every game, True Poker, Bovada and Juicy Stakes among others.
Key Segment By Device Type, By End-User, And By Region
Major Regions Covered North America, Europe, Asia Pacific, Latin America, and the Middle East &, Africa
Purchase Options Request customized purchase options to meet your research needs.

Online Poker Market: Segmentation Analysis

The global online poker market is segmented based on device type, end-user, and region.

Based on the end-user, the global market is bifurcated into gambling enthusiasts, dabblers, and social exuberant. The gambling enthusiasts segment is anticipated to capture the highest market share over the forecast period. Online casinos allow people to pursue their hobbies right from their homes, from different devices, at any time of the day or night. Gambling enthusiasts who continue to learn the rules of various games like baccarat, poker, and blackjack to name a few can do so by playing free games or small-stakes games on different platforms. Over time, they can greatly improve their skills. Simply put, online casinos are a great option for gambling enthusiasts as they can win real money anytime, anywhere.

Based on the device type, the online poker industry is bifurcated into mobile and desktop. The desktop segment captures the largest market share during the forecast period. When compared to mobile phones and other devices, the desktop has a larger screen area that allows gamblers to appreciate the game’s details and graphics. Furthermore, desktops’ performance characteristics, such as audio quality, picture quality, and customizable storage capacity, enhance the gaming experience. These reasons have contributed to the expansion of the desktop-type segment.

The global Online Poker market is segmented as follows:

By Device Type

  • Mobile
  • Desktop

By End-User

  • Gambling Enthusiasts
  • Dabblers
  • Social Exuberant

Competitive Landscape

Some of the main competitors dominating the global Online Poker market include –

  • PokerStars
  • GGPoker
  • the 888 Group
  • Partypoker
  • Ignition Casino
  • Tencent
  • Playtika LTD
  • Zynga Inc.
  • Arkadium
  • Baazi Games
  • Quadrific Media Pvt Ltd.
  • Pocket52
  • Americas Cardroom
  • BetOnline
  • Every game
  • True Poker
  • Bovada
  • Juicy Stakes

Key Insights from Primary Research:

  • According to the analysis shared by our research forecaster, the Online Poker market is likely to expand at a CAGR of around 13.5% during the forecast period (2023-2030).
  • In terms of revenue, the Online Poker market size was valued at around US$ 86.2 Billion in 2022 and is projected to reach US$ 237.5 billion by 2030.
  • The growing penetration of the internet coupled with the rising demand for smartphones is expected to fuel the growth of the online poker market over the forecast period.
  • Based on the device type, the desktop segment is expected to capture the largest market share over the forecast period.
  • Based on region, Europe is expected to dominate the market during the forecast period.

Key questions answered in this report:

  • What is the market size and growth rate forecast for Online Poker industry?
  • What are the main driving factors propelling the Online Poker Market forward?
  • What are the leading companies in the Online Poker Industry?
  • What segments does the Online Poker Market cover?
  • How can I receive a free copy of the Online Poker Market sample report and company profiles?

Key Offerings:

  • Market Size & Forecast by Revenue | 2023−2030
  • Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities
  • Market Segmentation – A detailed analysis By Device Type, By End-User, And By Region
  • Competitive Landscape – Top Key Vendors and Other Prominent Vendors

Regional Analysis:

Europe is expected to dominate the market during the forecast period. The growth in the region is attributed to the legalization of gambling games such as poker, sports betting, and others. These games are very popular in countries including Spain, Italy, France, and Germany. Moreover, the presence of high-speed internet coupled with the growing penetration of smartphones is another important factor that propels the market expansion in the region. For instance, as per Eurostat, the European Commission established a 2030 goal to have gigabit connectivity in every EU home and 5G coverage in every populated region.

The rollout of fixed very high-capacity network (VHCN) networks across the EU has already made major progress. Compared to 2013, only 16% of EU homes had access to high-speed internet in 2021. Low-density regions saw an improvement in VHCN connectivity as well. In the EU, the percentage of households with fixed VCHN connections grew from 4% to 37% between 2013 and 2021 in low-density areas. Despite these advancements, entry levels vary considerably between EU Member States as well as within many Member States depending on population density. In addition, according to the GSMA, Mobile technologies, and services contributed 4.6% of Europe’s GDP in 2020, adding more than €740 billion in worth to the economy.

The mobile ecosystem also contributed significantly to the financing of the public sector, raising €84 billion in tax revenue, and supporting about 2.4 million employment (directly and indirectly). Up until 2030, 5G technologies will significantly boost the region’s economy and affect important sectors like industry and public administration. Thus, these facts support the market expansion over the forecast period.
North America is expected to grow significantly during the forecast period. The regional growth is attributed to the growing digitalization and secure mobile solutions. In the US, three states, namely, Nevada, Pennsylvania, and New Jersey have gambling regulations, which are driving the market app demand. For instance, in July 2021, “Gambling Responsibly America,” a responsible gaming software, was released by Entain PLC. The program was created by EPIC Risk Management and RG24/7. The app will give users access to tools for assistance and education for anyone who may be having problems with gambling. Thereby, driving the market growth over the forecast period.

The Asia Pacific is expected to grow at the highest CAGR during the forecast period. The expanded use of internet services, the increasing number of smartphones, and the easing of regulations governing betting online and gambling. For instance, according to the World Economic Forum, Smartphone usage is quite widespread in the majority of emerging countries. Smartphone penetration is higher in countries like Singapore (87%), Malaysia (83%), and Thailand (75%). However, the Philippines will see the largest rise in the smartphone market in 2020—more than 90%. Similarly, by 2025, the amount of mobile data consumed in South and Southeast Asia will triple, from 9.2 GB to 28.9 GB per person per month, according to the GSMA. Additionally, the use of cryptocurrencies for gambling has also increased as a result of the acceptance of bitcoins. Increased spending on leisure activities is expected to drive market growth over the forecast period, along with Asia Pacific’s strong economic growth.

By Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • France
    • UK
    • Spain
    • Germany
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • The Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America

Recent Developments

  • In November 2022, Entain, a gambling company headquartered in the United Kingdom, received five new licenses in Germany, including its first for online gaming and poker. The five-year licenses, granted by the Saxony-Anhalt State Administrative Office, will enable Entain’s bwin, Ladbrokes, and SportingBet brands to offer online gambling.
  • In November 2022, PokerStars, the market leader in online poker, launched a brand-new Spin & Go offer that is only available in the specialized Italian market.

The Current State of the Online Poker Market

Despite the challenges of the past decade, the online poker market has remained strong. While it is difficult to get an accurate figure for the size of the market, estimates suggest that it is worth between $4 and $8 billion per year. There are hundreds of online poker sites currently operating, each offering a range of cash games, tournaments, and other events.

One of the key drivers of growth in the online poker market has been the rise of mobile gaming. Most online poker sites now offer mobile apps that allow players to access their accounts and play games on their smartphones or tablets. This has made online poker more accessible than ever before, and it has helped to attract a new generation of players.

Another factor that has contributed to the growth of the online poker market is the increasing popularity of e-sports. E-sports events such as the League of Legends World Championship and The International Dota 2 Championship offer multi-million dollar prize pools, and they attract huge audiences around the world. While online poker is not strictly an e-sport, it shares many of the same characteristics, such as the need for skill and strategy, and it has started to attract more attention from the e-sports community.

The Future of the Online Poker Market

Looking ahead, there are several trends that are likely to shape the future of the online poker market. One of the biggest is the continued expansion of the global online gambling industry. As more countries legalize online gambling, the market for online poker is likely to grow even further. For example, in 2020, Michigan became the latest state to legalize online gambling, and this is expected to create a significant new market for online poker operators.

Another trend that is likely to shape the future of the online poker market is the increasing use of blockchain technology. Blockchain technology has the potential to revolutionize online gambling by providing a secure, transparent, and decentralized platform for players to participate in games and transactions. Several blockchain-based online poker sites have already launched.

Online Poker Market: Opportunities

Adoption of blockchain technology

The adoption of blockchain technology has also had a big impact on the global online poker market expansion. In addition to conventional payment methods, blockchain payments are now being accepted by gambling apps and websites. For instance, BitStarz, a site for bitcoin gambling, has about 4 million regular users. The blockchain can ensure secure payments with transparency in gambling activity through blockchain ledgers. Gambling through cryptocurrency offers vast opportunities as they are fast and safe transactions. With fewer regulations and restrictions for cryptocurrency transactions, they are now widely used by users in online gambling. Thus, the adoption of blockchain technologies is expected to provide an attractive opportunity for market expansion over the forecast period.

Latest News

What Types of Resources Help You Find New Online Casinos?



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As online betting and gambling are increasingly getting popular, more and more gambling portals and online casinos are sprouting up every day on the internet. With so many mobile applications and websites offering lucrative options, it can be quite overwhelming and confusing to find new online casinos which are both legitimate and safe. So, how do you make a decision?

This list of resources will help you clear out that confusion and help you analyse your choices more carefully and choose the right new online gambling site for yourself.

Read Reviews on Reputable Review Sites

Online review websites are one of the most reliable sources to ascertain how good a new online gambling site is. With the drastic increase in the number of online gambling portals and casinos, these review sites have become a frequent visit for many gambling enthusiasts. Such websites usually provide comprehensive reviews of different online casinos along with important information about their games, bonuses, payment methods, and customer support.

One pro tip is to look for reviews from industry experts and popular players to ensure you get a credible report and make a more informed decision accordingly.

Check for Proper Licensing

One of the most critical things before signing up for a new online gambling site is to check its legitimacy and licensing. On the portal, make sure to look for a valid license registered under a proper jurisdiction.

This will ensure that the company is a legally registered operation and that your personal and financial data is safe and secure.

Refer to News Websites and Blogs

Another credible way to find good new online casinos is to look through news websites and blogs that specifically talk about the gambling industry. These sites often publish dedicated articles about the latest trends and developments in the industry, including new site launches and promotions.

Often including reviews from experts, articles and blogs on these platforms is a good way to judge a new online gambling site and make your decision. That’s why it is advisable to keep an eye on such portals and stay updated and informed.

Join Online Forums and Communities

I believe that no one can give a better review of an online gambling website other than someone who has been on the portal and played the game themselves. While there are multiple such forums dedicated to the online gambling industry, some online casinos have their own forums dedicated to their players.

Being on these forums and communities is a good way to get in touch with industry experts and experienced players and personally get their reviews and recommendations on online casinos. You can also learn about new casinos, discuss different aspects of online gambling, and connect with other players who share your interests.

Check Social Media Platforms

It’s 2024 and no community is bigger than social media! Be it Twitter, Instagram, Facebook, YouTube, Snapchat or even Reddit, almost every individual and business is present over there including online gambling companies. With the easiest access to a very large number of people, online casinos have to maintain their presence and stay active on these platforms.

That’s why many online casinos have social media accounts across many of these platforms where they regularly post updates about their latest games, promotions, and other news. Thus, social media is one of the best ways to search for new online casinos. In fact, by following these casinos on social media, you can stay updated about their offerings and be among the first to know about any new developments.

Consider Bonuses and Promotions

A lot of new online casinos offer generous bonuses and promotional schemes like welcome bonuses, free spins, no or low deposits, etc., to attract new players.  If you ask me, I prefer playing on a portal that asks for the lowest deposits.

For this, I look for a list of low-deposit online casinos and research their bonuses and promotions to make sure they are lofty and worth my time. Do the same while picking out your online gambling website and chances are that you’ll start with a great deal.

Choosing a new gambling site from a pool of hundreds and thousands of casinos can be daunting, especially for beginners. However, using the right resources like review portals, online communities, blogs, etc., can help you indulge in a proper research process. On the other hand, using smart techniques like checking for licenses and promotional offers offered by the company can make the decision-making even smoother.

But at the end of the day, I believe that finding the right new gambling website really depends on how well-informed you are about the industry. Always make sure to stay updated and informed about whatever is happening in the industry and you’ll automatically find it easier to pick your new gambling website.

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Week 16/2024 slot games releases



Week 16/2024 slot games releases
Reading Time: 5 minutes


Here are this weeks latest slots releases compiled by European Gaming

Habanero, is introducing the Reel Rewards feature in its new 6×3 reel slot Golden Taj Mahal. Paying homage to Indian culture, the game sees tigers, candles, precious gemstones, the prince and princess as well as the magic lamp Wild fill the grid as the slot’s symbols. At the top of the board, there are six empty spots which can be filled by the Reel Rewards mechanic on any spin, awarding a prize ranging from 2x, 3x or 5x multipliers to a Wild, which transforms all symbols below it.


After releasing the frenzy of a slot game that was Brick Snake 2000, the award-winning slot provider is now set to release Tombstone No Mercy an upgraded refresh of its 2019 hit slot, Tombstone. The 2024 refresh stays true to the original game and introduces Nolimit Bonus Buys and Nolimit Booster into the mix. With the introduction of Nolimit Bonus Buys, players can buy right into the bonus rounds; Justice Spins, Gunslinger



Games Global exclusive studio PearFiction Studios has unveiled its latest release, Cerberus Gold, incorporating three engaging LockNWin bonuses that can be combined for great win potential. This mythological title boasts an exciting triple collection mechanic that sees each collection pot protected by a head of the fearsome guardian of the underworld, Cerberus, who precariously sits above the reel set.


4ThePlayer in collaboration with Yggdrasil is unveiling its new release, 4K Ultra Gold MoneyWays, through the YGG Masters platform. This game evolves 4ThePlayer’s popular MoneyWays mechanic as seen in the top-performing 4 Fantastic series where cash on the reels is won by forming ways wins without the need for additional symbols or features. In 4K Ultra Gold, every cash symbol is boosted when it lands on the reels, creating additional excitement and anticipation.


Push Gaming has released the second in its series of DJ games, DJ Cat, which brings a range of new features to amp up engagement. Following the success of DJ Fox, this new follow-up retains the easy-to-understand, win-what-you-see gameplay, adding in larger win multipliers. Lining up CD symbols helps players to build big prizes while VIP icons grant access to spin the decks and feed the Multiplier Meter. Arrow symbols crank the volume and unlock more reels using the iconic Push-Up feature.


Inspired Entertainment is thrilled to announce its latest slot game, Spin 2 Riches™, now available the UK B3/LBO market. Offering players an unparalleled gaming experience filled with mystery symbols and Fortune Spins. Spin 2 Riches invites players to embark on a thrilling adventure where every spin brings the promise of untold riches.


PG Soft, a world-class digital mobile games company, is on target again with its latest fun-filled game release, Piñata Wins. Set against a vibrant fiesta backdrop, Piñata Wins is a five-reel and three-row title offering players a colourful gaming experience with plenty of features with an opportunity to make big returns from multipliers up to x100. The reels are brought to life with symbols that celebrate Mexican culture including tacos, maracas, skulls, sombreros and chillies.


Endorphina, has announced the release of its latest slot game, Moon Tiger, on April 17th. Featuring 5 reels, 3 rows, 25 fixed paylines, and cool bonuses, the slot will soon join Endorphina’s portfolio of over 150  games. Inspired by Chinese mythology, this slot embodies the legendary White Tiger, a creature born from a rare occurrence in the heavens.

Endorphina introduces its newest title - Moon Tiger!


Blueprint Gaming is inviting players to live like royalty and reign over Phrygia in its latest scatter-pay release, the Greek mythology-themed Midas King of Gold. Players attempt to turn every touch into gold in this 6×5 scatter pays title, with the King himself appearing in symbols on the game’s richly coloured board alongside royal pillars and ancient artifacts.

Luxury and grandeur await in latest Blueprint Gaming title Midas King of Gold


Playson, the fast-growing digital entertainment supplier, has combined the striking themes of its most successful games in its latest title Energy Joker: Hold and Win. With coins, electricity and a grinning joker, this fast-paced release has lightning running through its reels. The blue Collect feature strikes the cells and gathers all values, including the Mini, Minor and Major jackpots and Bonus symbols.

Playson grants clown unlimited powers in Energy Joker: Hold and Win



Spinomenal has released its new hit, Queen of the Amazon. Set amongst the lush rainforest, this 5×4 slot welcomes players on an adventure where treasure awaits intrepid explorers. A majestic Amazon headdress, tiger, gorilla, and snake, make up the Medium symbols on the reels. At the heart of the story stands the queen herself, representing the Wild symbol.



Embark on a thrilling journey across continents in 80 Day Escapade, the dramatic new slot from Boldplay that offers multiple features for endless excitement and rewards. With its 5×3 reels and 243 ways to win, players will enjoy a world of adventure and fortune but the real excitement begins with the set of exciting bonus features.



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Casino Guru’s Complaint Resolution Center Leads Industry in 2023



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Casino Guru’s Complaint Resolution Center leads industry in 2023, saving players over $11 million

Casino Guru’s Complaint Resolution Center continues to set the standard for excellence in the online gambling industry, achieving remarkable milestones in 2023 and reaffirming its commitment to player advocacy and fair gaming practices.

In the past year alone, the Complaint Resolution Center received over 14,000 complaints from players worldwide, a testament to its reputation as a trusted platform for addressing player concerns. Of these, over 12,000 were accepted, underscoring the Complaint Resolution Center’s dedication to providing a voice for players and addressing their grievances. Throughout the year, Casino Guru’s team successfully resolved 3,428 complaints, resulting in an astounding USD$11,279,425 in saved funds for players. This achievement reflects the Complaint Resolution Center’s unwavering commitment to securing favorable outcomes for players and ensuring a fair and transparent gaming environment.

Notably, Casino Guru’s Complaint Resolution Center stands out from its competitors such as AskGamblers by accepting almost all complaints received; a significant difference that underscores Casino Guru’s dedication to prioritizing player concerns and advocating on their behalf. By comparison, AskGamblers reported saving USD$9,031,914 for players with 3,565 accepted complaints while Casino Guru’s comprehensive approach led to saving USD$11,279,425 with 12,161 complaints accepted for resolution.

Aside from monetary savings, the Complaint Resolution Center also boasts other significant achievements. With an average resolution time of 17 days and the fastest resolution completed in just 48 minutes, Casino Guru demonstrates efficiency and responsiveness in addressing player concerns. Additionally, the Complaint Resolution Center resolved the longest open complaint, active for 287 days, showcasing its commitment to seeing cases through to a satisfactory resolution. Moreover, the Complaint Resolution Center successfully resolved the complaint with the highest value, amounting to USD$1.99 million, further highlighting its dedication to addressing all levels of player grievances.

Petronela Kontos, Complaints Team Lead at Casino Guru, commented on the Center’s achievements: “We are proud to lead the industry in providing a platform where players can voice their concerns and seek resolution. Our commitment to fairness and transparency drives us to continually improve and deliver exceptional results for players worldwide.”

In addition to its outstanding performance in 2023, Casino Guru’s Complaint Resolution Center has achieved significant milestones over its lifetime. With over 37,000 complaints received and more than $25 million recovered for players, the Complaint Resolution Center has become a trusted resource for players seeking resolution to their issues.

As the Complaint Resolution Center continues its mission of empowering players and advocating for fairness within the online gambling industry, it remains dedicated to providing exceptional service and ensuring that players’ voices are heard and their concerns addressed with integrity and transparency.

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