Central Europe
GiG extends Betsson relationship with Rizk launch in Germany
Gaming Innovation Group has today announced that the Rizk casino brand is now live in Germany, powered by GiG’s award winning platform, following confirmation of its suitability to the regulations now consolidated under Germany’s new nationalised online gaming authority.
A part of the Zecure deal that saw Betsson purchase GiG’s B2C assets in April 2020, the launch expands on a relationship that continues to grow and now covers multiple brands in nine regulated markets, across both Europe and Latin America. Rizk will look to benefit from a strong team behind an established brand, with extensive knowledge of the market.
GiG’s B2B platform, a multiple winner at one of the industry’s leading awards including ‘Full service platform of the year’ for 2023, has proven well suited to complex regulated markets like Germany, combining GiG’s wealth of experience together with an agile technology stack to ensure it is securely positioned to adapt and scale to any changes in regulatory frameworks. This commitment to compliance has seen GiG regulated in 29 global markets as of today, with a further 8 in the pipeline, to offer a breadth of growth opportunities for tier 1 partners such as Betsson, all under the highest levels of consumer protection.
iGaming in Germany has undergone a series of well documented changes to legislation following the Fourth State Treaty on Gambling, which came into force in July 2021. Previously regulated at state level, the appointment of a new federal regulator, Gemeinsamen Glücksspielbehörde der Länder (GGL) on 01 January 2023 has entrusted Germany’s policy development, licensing controls, market monitoring, disputes and operator conduct to a national governing body for the first time. It is expected that the changes will provide a secure footing for operators and providers to expand the German igaming market into the largest in Europe, over the coming years.
Marcel Elfersy, Chief Commercial Officer at GiG said: “Our excellent relationship with Betsson and the continuing expansion of our original deal, highlights the strength of our Platform, technology and managed services teams. We’ve positioned ourselves to be able to support our partners growth aspirations, understanding where those opportunities are and ensuring we not only meet those expectations, but exceed them. It is this ability to offer a localised and personalised service to a tier 1 operator like Betsson, that we believe places GiG as a market leader in the B2B space.”
Andrew Valenzia, Commercial Director at Betsson, added; This is a fantastic milestone for Betsson Group having such a legendary brand in RIZK return to the market. Our main focus is to provide our German customers the best player experience in the industry, that is safe and sustainable. The expansion into Germany reaffirms our fantastic partnership with GiG, who continue to provide us with an excellent service that goes beyond our expectations.
Central Europe
LeoVegas launches sportsbook in Germany and strengthens the foothold in the market
LeoVegas Group has launched its sportsbook offering in the growing German market, in addition to its popular virtual slot machines vertical. Following the gaming license granted last year, the Group introduced virtual slot machines on LeoVegas.de in one of Europe’s largest igaming markets. The new sportsbook offering will be available across all sixteen German states, strengthening the foothold in Germany. A nationwide marketing campaign will launch in December to celebrate thrill seeking adventures in everyday life.
LeoVegas Group has launched its sportsbook vertical on the popular brand LeoVegas.de. In recent years, the German igaming market has developed into potentially one of Europe’s largest, and this new addition to the brand will attract sports fans across all sixteen German states, subsequently expanding the existing customer base. Until now, LeoVegas Group has only offered virtual slot machines in Germany, following the gaming license granted last year. In conjunction with the sportsbook launch, a nationwide marketing campaign titled “Thrill Seeker” will premiere across channels such as TV, programmatic, and affiliates. The campaign will humorously showcase how to add excitement and unexpected twists to the monotony of everyday life.
Gustaf Hagman, CEO at LeoVegas Group, said “Launching our sportsbook offering in Germany is a very exciting step for LeoVegas Group as we continue to grow and strengthen our foothold. Germany is one of Europe’s great sports powerhouses, and we are confident players will enjoy LeoVegas.de as a one-stop-shop for the greatest igaming experience.”
Central Europe
Evoplay enters Czech market with exclusive Fortuna collaboration
Evoplay, the award-winning game development studio, has made its debut in the Czech Republic through an exclusive collaboration with leading operator Fortuna.
As part of the agreement, 39 of Evoplay’s top-performing games, including popular titles like Penalty Shoot-out and The Greatest Catch, are now available to Fortuna customers in the Central European country.
The collaboration not only introduces Evoplay’s diverse portfolio to the Czech market but also solidifies the company’s commitment to expanding in key territories.
Fortuna, a Fortuna Entertainment Group (FEG) brand, is a prominent online casino operator in the Czech market, and the partnership offers Evoplay a solid platform to reach more local players, supporting both companies’ growth objectives.
The strategic move marks a significant milestone for Evoplay, as it becomes the studio’s inaugural partnership in the market with plans for further expansion.
Ihor Zarechnyi, CBDO at Evoplay, said: “Breaking into the Czech market with an exclusive partner like Fortuna underscores our strategic vision for regulated markets. We’re thrilled to bring our diverse content offering to Czech players and are confident this collaboration will yield outstanding results.”
Myke Foster, Group Head of Commercial Gaming Operations at FEG, said: “This partnership reflects our commitment to delivering best-in-class entertainment and exceptional gaming experiences to all FEG customers, with Evoplay providing a broad content portfolio proven with players around the globe.”
“We are thrilled to be the first operator to take Evoplay’s titles live in the Czech market, and we anticipate a new level of engagement among our local audience.”
Central Europe
Amusnet Partners with Kajot Intacto
Amusnet proudly announces its strategic partnership with Kajot Intacto, a prominent Central and Eastern European gaming market operator. This collaboration aims to enhance players’ gaming experience by combining Amusnet’s cutting-edge offerings and diverse game portfolio with Kajot Intacto’s established market presence and expertise.
“At Amusnet, our focus is on enhancing player engagement and satisfaction, and our partnership with Kajot Intacto exemplifies this dedication. By utilizing the operator’s established market presence, we can effectively introduce our diverse portfolio of games to a wider audience in Slovakia. As we begin this collaborative journey, we are committed to evolving our offerings and remaining at the forefront of market trends, ensuring we meet the needs of players now and into the future,” said Irina Rusimova, Chief Commercial Officer at Amusnet.
“We are pleased to announce the addition of Amusnet as a valued game provider for our players. Renowned for its classic games enhanced with innovative features, Amusnet aligns perfectly with our commitment to delivering quality gaming experiences. Notably, the most popular game at Kajot Intacto is 100 Burning Hot, which exemplifies Amusnet’s signature style and underscores our dedication to offering engaging content to our player base,” said André Kruf, Sales Director at Kajot Intacto.
On Kajot Intacto’s platform, Slovak players can find some of Amusnet’s top-performing games, such as Hot Deco, 20 Golden Coins, Great 27, 100 Power Hot, Extra Crown, 100 Super Hot, 100 Burning Hot, Aztec Forest, Fruits & Gold, 20 Hot Blast and other top-notch titles like Secrets of Sherwood, Candy Palace, and Drops of Water.
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