eSports
Glisco Partners leads $12.4 million investment in GGTech Entertainment, with Heart Beat contributing $1.4 million

Glisco Partners, a leading growth equity investment firm for disruptive and cross-border high-growth companies, and Heart Beat, an investment manager focused on the Americas, has announced the closing of a $12.4 million investment in Spanish company GGTech Entertainment. A leader in the gaming and esports environment, GGTech is one of the main organisers of esports events and competitions worldwide, which has experienced exponential growth in recent years. This investment will see GGTech consolidate its global presence across Europe, the Middle East, North Africa and Latin America, as well as accelerate its entry into the US market, one of the largest gaming and esports markets in the world.
GGTech Entertainment is an international company with a presence in Europe, North America, South America, the Middle East and North Africa, dedicated to the development of innovative leisure, entertainment and education projects through gaming, esports and technology. The company offers a wide range of technological solutions to promote the development of society and provides the best leisure, competition and entertainment experiences. GGTech has an international team of highly qualified professionals focused on the creation and operation of products in the gaming and sports industry, and is making significant progress in the development of applied technology.
In the UK, GGTech develops Amazon UNIVERSITY Esports. Present in 16 countries across 4 continents, the project seeks to integrate the recreational and competitive aspect of video games with educational activities. Each country offers workshops presented by professionals in the esports industry to university students interested in learning more about the industry.
GGTech recently announced the acquisition of NUEL, UK-based grassroots esports tournament and community organiser.
José Parrilla, co-founder and CEO of GGTech Entertainment: “As the leading organiser of multi-language esports events and tournaments in Europe, MENA and Latin America, we are very confident about our growth prospects in the US. Video games, and esports in particular, have been growing in popularity year after year, especially in the US, where more than half of the US population play games on a regular basis. This trend is expected to grow exponentially over the next decade and our goal at GGTech is to strengthen our presence in this market over the next few years. We also have the support of major brands and publishers, who we already have solid alliances with, to help contribute to our growth in the US market.
Commenting on the investment, Alfredo Castellanos, Managing Partner at Glisco Partners, said: “Our investment in GGTech is part of our strategy to help highly disruptive companies grow their market share and enter the US market. GGTech is particularly attractive because of its proven business model and strategy to leverage its content production studios in Mexico and Spain to serve the growing esports market in the US.”
Industry numbers
The video games industry reached more than 3 billion players worldwide and revenues of $192.7 billion in 2021, making it the second largest segment of global entertainment. According to the latest research from Statista, esports had a global audience of over 532 million viewers in 2022, including enthusiasts and casual viewers. This is an increase of more than 60 million on the previous year and makes esports the second most watched sport in the United States, after the NFL.
eSports
UNITED KINGDOM TO HOST 2024 PUBG MOBILE GLOBAL CHAMPIONSHIP

PUBG MOBILE Esports is thrilled to announce that the 2024 PUBG MOBILE Global Championship (PMGC) will be held in the UK, taking place live next December with a $3 million prize pool. The first time a major PUBG MOBILE event has been hosted in the UK, this tournament will bring local fans a unique opportunity to see the very best skill that the world has to offer. This news comes ahead of this year’s 2023 PUBG MOBILE Grand Finals in Istanbul.
James Yang, Senior Director of PUBG MOBILE Global Esports, announced the news during the opening ceremony of the 2023 PMGC Grand Finals, with the exact UK location to be revealed at a later date. This is the first time a major PUBG MOBILE event has been held in the country and the first in Western Europe since 2018.
The highlight of the PUBG MOBILE Esports calendar, the PMGC brings together dozens of teams from around the world to compete in the ultimate showcase of talent. This year’s Grand Finals are taking place this weekend in Istanbul, Türkiye, where the final sixteen teams remaining in the competition will battle it out to become PUBG MOBILE World Champion.
Joining next year’s PMGC in the top tier of PUBG MOBILE Esports events, as well as next year’s midseason tournament in Riyadh, Saudi Arabia, is the PUBG MOBILE Global Open (PMGO), which will take place in Brazil throughout March and April 2024 and feature a $500,000 prize pool.
eSports
Global Esports Federation joins UNESCO Chair on Governance & Social Responsibility

The Global Esports Federation is honored by the appointment of Thanos Karagrounas, GEF’s Executive Director, Strategy & Impact, as a member of the Advisory Committee of the UNESCO Chair on Governance and Social Responsibility in Sport.
The UNESCO Chair was established in June 2023 with the long-term aim of fostering an integrated system of research, education, and training to enhance the quality of governance practices within the sport industry and advocate socially responsible program designs that prioritize sport as a core component.
As a global leader in the realm of sustainable development and social impact, Thanos Karagrounas has been appointed to play a pivotal role in the Advisory Committee, co-coordinating one of the six strategic pillars on esports.
“It is a distinct honor to be a member of this esteemed group of internationally renowned experts. The opportunity to combine our diverse experiences and perspectives will contribute to the Chair’s objectives. The inclusion of esports as one of the UNESCO Chair’s six strategic pillars, underscores the important role GEF is playing in the governance and social responsibility realm and our commitment towards making an impact on a global scale.” ~ Thanos Karagrounas, GEF Executive Director, Strategy & Impact
The GEF convenes its #worldconnected esports community, harnessing the energy to drive meaningful progress. As a member of the Advisory Committee, the GEF looks forward to contributing its expertise to accelerate its overall contribution to the UN Sustainable Development Goals.
eSports
Stryda VALORANT Nordic Clash partners with talents for the Grand Finals

The upcoming Stryda VALORANT Nordic Clash Grand Finals promise an unforgettable experience thanks to their talented hosts. Nonno “Nymy” Rydgren, a well-know esports player and content creator for Fnatic Network, will team up with Melanie “Yuna” Hecht, the Captain & Flex IGL for Heat Esports, to guide viewers through the thrilling event.
Stryda VALORANT Nordic Clash is part of the VALORANT Championship Tour OFF//SEASON in partnership with Riot Games, and it’s open to all skill levels with a prize pool of $20,000. The Qualifiers are now over, and the Grand Finals are set for December 9th and 10th, with a live stream on Sunday, December 10th.
In an exclusive interview, Nymy and Yuna shared their journeys, memorable moments, team predictions, and advice for aspiring gamers. They also emphasized the importance of women in gaming and the potential for mixed-gender teams in esports.
Nymy encouraged female players: “Keep grinding, keep your mental up, keep pushing, and don’t give up. There are so many talented GC players out there and hopefully, in the future, we get to see mixed teams competing together. The GC scene is so wholesome and supportive which is lovely to see and experience.”
Yuna added, “Riot is doing a great job in supporting the game-changer scene. In the future, I can definitely see mixed teams too on VCT stages. For the lovely ladies, don’t give up, keep improving, go for your goals, get an aim routine, watch VODs and you will be able to play on stages with some practice.”
The Grand Finals promise exciting matches, featuring standout contenders like OnlyFins and Wintermint. Watch the action live on December 10, 2023, on the tournament’s Twitch channel. For highlights, visit their YouTube channel. Stay connected with the hosts here:
Nymy on Twitch and X (Ex Twitter)
Yuna on X (Ex Twitter)
About Stryda VALORANT Nordic Clash:
Esports powerhouse Stryda has again joined forces with RIOT Games to announce the Stryda VALORANT Nordic Clash championship. This much-anticipated tournament calls on gamers of all levels to showcase their skills against one another across the Nordic region.
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