Africa
NOVOMATIC Africa Group Introduces New Management Structure
NOVOMATIC has been spearheading the South-African gaming industry with a long-term footprint and a record of success for close to 23 years. The team at the regional NOVOMATIC Africa headquarters located in Midrand (Johannesburg area) is delivering first-class products and services to gaming operators in both the casino and the LPM-market segments in South Africa and many other African countries as well as strategically steering NOVOMATIC’s gaming operations in Eswatini.
Sonya Nikolova, after having served as a member of the local Board of Directors for several years and thereby contributing significantly to the success of NOVOMATIC in the Southern African region, has decided to move back to Europe to take on a new strategic role in the area of Global Sales at NOVOMATIC’s headquarters in Austria.
Muriel Loftie-Eaton and Alexander Merwald will remain in their current Board of Director functions at the NOVOMATIC Africa Group, whereby Muriel Loftie-Eaton will in addition join Alexander Merwald as Managing Director at NOVOMATIC South Africa (PTY) Ltd., a company solely focused on the South African market.
Chantel Crossley, who has been with the NOVOMATIC Africa Group since 2022 as Head of the Group’s finance department, will join both Muriel Loftie-Eaton and Alexander Merwald as Managing Director of the local Group’s holding company NOVOMATIC Africa (PTY) Ltd., as well as joining Alexander Merwald as Managing Director co-heading the Group’s operational company in Eswatini.
Chantel Crossley is a chartered accountant with degrees from the University of Witwatersrand with many years of financial and operational experience in the IT and financial services industries having worked for EOH Mthombo, a major South African IT and consultancy company and Deloitte South Africa, both domestically and abroad. With extensive commitment to her new role, Chantel Crossley will bring her in-depth knowledge of the South African market as well as management skills and strategic focus to NOVOMATIC.
“Since joining the NOVOMATIC Group, I have been excited to be part of one of the largest integrated gaming companies in the world. Now, I am looking forward to being able to contribute my personal management expertise and experience on a strategic level to further the growth of the Group in the region,” Chantel Crossley said.
“Muriel Loftie-Eaton and I are delighted to have Chantel Crossley join us as Managing Director at the NOVOMATIC Africa Group. We are looking forward to collaborating with her to grow NOVOMATIC’s markets in the South African region together,” Alexander Merwald said.
Africa
Hub88 partners with LiveGames to enhance content offering
Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.
LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.
The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.
The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.
The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.
Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.
“We are looking forward to collaborating and strengthening our content library with their diverse games.”
The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.
“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”
Africa
NE Group powers 888bets launch in Angola
NE Group, a leading B2B iGaming software supplier, has teamed up with online gambling operator 888 to launch 888bets for the Angolan market.
888Africa was originally set up to operate 888 brands in online betting and gaming markets across hand-picked regulated countries within Africa. Angolan sports bettors will now have seamless access to online sports betting through 888bets.co.ao
NE Group specialises in offering innovative, lightweight front-end solutions for best-in-class iGaming experiences. An extensive localised knowledge is the inspiration behind a platform that is renowned for flexibility and adaptation for unique African preferences. Together with 888, the platform delivers smooth gameplay across diverse data speed environments – essential for broad accessibility in Africa.
For the first time in the country, Angolan bettors will have the opportunity to experience the acclaimed Aviator crash-game on the platform. Additionally, the new site incorporates built-in features and tools for Responsible Gaming teams to monitor and support safe gaming practices
NE Group CEO Imran Bukhari said: “It’s brilliant to see the 888bets sportsbook launch in Angola to bring sports betting fans an experience they deserve. Our specialised sports betting platform and lightweight frontend solution for Africa allows 888bets to quickly scale.”
888bets added: “As a country with huge potential, we expect big things from our launch in Angola. Working with NE Group has enabled us to deliver an experience that sports bettors will love and that is enriched with engaging products.”
Africa
KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services
New partnership sees KingMakers’ BetKing business benefit from Genius Sports’ leading portfolio of in-play content in Nigeria, including football, tennis and basketball
Genius Sports Limited has today announced a new agreement to supply KingMakers, one of the fastest-growing group of betting operators in Africa, with a range of in-play trading services.
The deal sees BetKing power its live betting product with ultra-fast venue content for the Premier League, La Liga, Serie A, Ligue 1, Bundesliga, English Football League, FIBA basketball and every other major European and South American football league.
Genius Sports will also provide BetKing with its market-leading trading services which include modelled odds feeds for major football competitions.
With in-play sports betting growing rapidly across Africa, fast and accurate odds are vital to maximising revenues by increasing the availability of betting markets.
Tim Smeets, Trading Director at Kingmakers said “We’re thrilled to announce our new partnership with Genius Sports. Their trusted trading solutions, including low-latency in-play content on crucial football leagues like the Premier League, will enable us to offer market-leading betting experiences for BetKing users in Nigeria.”
Will Westcott, Head of Business Development at Genius Sports said “Every year, we continue to invest in delivering the highest-quality trading services for the African market. With the value of in-play betting growing across Africa, we’re excited to help BetKing execute its online sports betting vision in Nigeria, by providing it with the fastest, most reliable live content on the market for major sports.”
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