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Empowering iGaming Success: SOFTSWISS Attends SBC Barcelona
The leading iGaming software provider, SOFTSWISS, will attend the highly anticipated SBC Summit Barcelona 2023, scheduled for 19–21 September in Spain. The company is set to exhibit its cutting-edge product lineup, featuring a seamlessly integrated ecosystem for the iGaming industry, at stand CG58.
At the heart of the SOFTSWISS presence at the event beats a vibrant and creative concept that reshapes the perception of iGaming success. Drawing inspiration from the visionary spirit of Salvador Dali and other iconic Spanish artists, symbolic of the host country’s culture, SOFTSWISS envisions its innovative solutions as the modern industry classics, encapsulating the essence of timeless excellence. With the slogan ‘Make your business a classic’, SOFTSWISS experts welcome industry stakeholders to explore the transformative potential of the company’s suite of solutions.
Shining a spotlight on the SOFTSWISS participation in SBC Summit Barcelona 2023, Olga Resiga, Chief Business Development Officer at SOFTSWISS, notes: “Being a part of this event is a great opportunity for us to engage with both existing and potential clients. Our goal is to equip operators with tools to forge enduring success stories within the iGaming sector. Our extensive suite of products creates an unparalleled ecosystem that enhances the iGaming journey. And we are committed to winning operators’ minds and hearts with our innovative solutions.”
SOFTSWISS is preparing to present its exceptional ecosystem of high-performing products. The flagship Game Aggregator, achieving an impressive milestone of 10,000,000,000 euro in total monthly bets and integrating over 16,000 high-quality games, will open the door to its captivating gaming universe. The SOFTSWISS Sportsbook will equip operators with exclusive bonuses and captivating gamification elements while the Casino Platform will bring to the forefront its latest product updates, distinctive features and core benefits. The Jackpot Aggregator will demonstrate how to amplify brand competitiveness and player engagement, with recently introduced Time-Based Jackpots and Baby Jackpots, among other things. Affilka by SOFTSWISS is going to showcase the latest enhancements to its robust affiliate management and tracking platform.
Much like Dali’s art evokes boundless imagination, SOFTSWISS enchants the iGaming world through its expert engagement in enlightening discourse. At the forthcoming SBC Summit Barcelona 2023, Anastasiya Tsikhanava, Business Development Manager at SOFTSWISS Jackpot Aggregator, will grace the stage with the compelling presentation ‘Why Retention is the Strategy for Success?’. Anastasiya will delve into the realm of retention magic, unravelling the mysteries held within customer profiles and unveiling the keys to successful strategies.
SOFTSWISS invites attendees to its stand CG58 to explore how its product ecosystem can fuel creation of successful iGaming ventures from scratch, as well as elevate existing businesses to new heights.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying ISO 27001-certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule
Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.
Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.
Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: “The new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.”
Paul Witten, Managing Director at SIS, added: “We are passionate about delivering a greyhound racing service that benefits all of the sport’s stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.
“Our approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.”
SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.
PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.
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PRAGMATIC PLAY HITS THE SWEET SPOT WITH FRUITY TREATS
Pragmatic Play, a leading content supplier to the iGaming industry, has added Fruity Treats to its collection of clusters pays Slots.
Five or more fruit symbols must connect horizontally or vertically to award a win in this vibrant 7×7 title, which features a variation of the popular multiplier spots mechanic.
At the start of each spin, four marked spots of different colours take up random positions on the grid. If a win forms over a marked spot, a starting multiplier of 5x, 10x, 15x or 20x (depending on the spot colour) will be activated. Each time a winning combination lands on a marked spot after a tumble, the multiplier is applied to the win and then increases by its starting value.
Hitting at least three candy scatters on a spin awards entry to the bonus game with 10 free spins. During the feature, which can be retriggered with five additional free spins, activated multipliers from marked spots do not reset between free spins, potentially leading to massive wins.
Fruity Treats is the latest cluster pays Slot in Pragmatic Play’s multi-award-winning range, joining recent hit Sugar Rush 1000.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “The roaming multiplier spots feature in Fruity Treats sets it apart from other successful cluster pays Slots in the Pragmatic Play portfolio, with marked spots staying sticky in the bonus game for even greater win potential.”
Pragmatic Play currently produces up to eight new Slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.
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Kambi’s Festival of Sportsbook returns for fourth year
Kambi’s Festival of Sportsbook returns in June with registrations now open for a two-day content series featuring speakers from across the Kambi Group and insights covering the full breadth of the industry.
Taking place between 4-5 June, the Festival will be comprised of online sessions taking in topics ranging from UX optimisation and harnessing AI to maximising a summer of soccer featuring both UEFA Euro 2024 and the Copa América.
Erik Lögdberg, Managing Director of Kambi Sportsbook, will open the Festival with a session entitled ‘Exceptional, everywhere: meeting the increasingly high standards of an evolving market’, discussing how operators can develop their sportsbook to navigate changing consumer habits and fragmenting markets.
Kambi’s Head of Legal and Regulatory Compliance, Victoria Fernandes, will also be joined by Partner Success Manager Sabrina Andrade for a Portuguese language session delving into Brazil and how local operators can compete in the soon-to-be-regulated market.
Gerard Starkey, Kambi Group’s SVP of Marketing & Communications, said: “We are excited to once again be welcoming the industry to Kambi’s Festival of Sportsbook, and we look forward to sharing the sportsbook insights and knowledge the event has become known for. As ever, the agenda features a broad range of sessions hosted by experts from across the Kambi Group, providing plenty to interest those working in or with the sports betting industry today.”
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