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Winlandia Touches Down in the UK
Competitive market gets new online casino brand that promises to entertain players with generous bonuses, thousands of games and five-star customer support, all with a playful Nordic twist
Players in the United Kingdom (UK) can experience Winlandia for the first time after the online casino made its debut in the market. Winlandia promises plenty of fun delivered with a playful Nordic twist and loads of Finnish Sisu.
The launch comes after Winlandia rebranded from Finlandia having become one of the top online casinos in Finland. Under its new name, Winlandia plans to travel across the world with the UK as its second destination after launching in Sweden with a new front-end design.
Winlandia, which is powered by SkillOnNet, plans to stand out from rival casino brands by delivering a top-notch player experience that is distinctly Nordic.
This will be combined with the choice of two welcome bonuses ā 21 no wager free spins or 100% up to Ā£100 + 66 free spins (a nod to the year 1966 when England won the World Cup) ā and the option to deposit and withdraw using popular payment methods including Visa, Mastercard, PayPal and Apple Pay.
Winlandia promises instant deposits so that players can fire up the reels on their favourite slots without delay and fast withdrawals.
And what a selection of games UK players have to explore. The Winlandia portfolio stands at more than 5,700 titles covering classic slots, video slots, jackpot slots, table games, live dealer, scratch cards and more.
Players are of course rewarded for their loyalty with daily promotions, which include bonus cash and free spins, as well as slots tournaments to take part in. Thereās also a VIP club where perks are unlocked with each level cleared.
Winlandia has a comprehensive marketing plan to support its launch in the UK including an exclusive affiliate partner that will be announced shortly with more affiliates being onboarded in the coming weeks.
āPlayers in the UK get ready,ā the Head of Acquisitions and Public Relations for Winlandia, Christoffer Grƶnlund, said. āWinlandia is here to offer a top-notch experience that is fun, entertaining and distinctly Nordic.
āIt is not every day a new casino launches in the UK so for a period of time we will of course have a strong USP as the newest casino in the UK. That is a huge magnet for customer acquisition.
āPlayers can get started by picking one of two generous welcome offers including a no wagering bonus, deposit and start playing thousands of games straight away. Our rewards are legendary and our customer support is second to none; what more could you want from an online casino.
āThe UK market is highly competitive but our Finnish Sinsu sets us apart and this, combined with our stand-out brand and superior product and player experience, is a winning formula and we look forward to welcoming UK players to Winlandia for the first time.ā
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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule
Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.
Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.
Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: āThe new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.ā
Paul Witten, Managing Director at SIS, added: āWe are passionate about delivering a greyhound racing service that benefits all of the sportās stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.
āOur approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.ā
SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.
PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.
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PRAGMATIC PLAY HITS THE SWEET SPOT WITH FRUITY TREATS
Pragmatic Play, a leading content supplier to the iGaming industry, has added Fruity Treats to its collection of clusters pays Slots.Ā
Five or more fruit symbols must connect horizontally or vertically to award a win in this vibrant 7×7 title, which features a variation of the popular multiplier spots mechanic.Ā
At the start of each spin, four marked spots of different colours take up random positions on the grid. If a win forms over a marked spot, a starting multiplier of 5x, 10x, 15x or 20x (depending on the spot colour) will be activated. Each time a winning combination lands on a marked spot after a tumble, the multiplier is applied to the win and then increases by its starting value.Ā Ā
Hitting at least three candy scatters on a spin awards entry to the bonus game with 10 free spins. During the feature, which can be retriggered with five additional free spins, activated multipliers from marked spots do not reset between free spins, potentially leading to massive wins.Ā
Fruity Treats is the latest cluster pays Slot in Pragmatic Playās multi-award-winning range, joining recent hit Sugar Rush 1000.Ā
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: āThe roaming multiplier spots feature in Fruity Treats sets it apart from other successful cluster pays Slots in the Pragmatic Play portfolio, with marked spots staying sticky in the bonus game for even greater win potential.āĀ
Pragmatic Play currently produces up to eight new Slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.āÆāÆāÆāÆāÆāÆāÆāÆāÆ
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Kambiās Festival of Sportsbook returns for fourth year
Kambiās Festival of Sportsbook returns in June with registrations now open for a two-day content series featuring speakers from across the Kambi Group and insights covering the full breadth of the industry.
Taking place between 4-5 June, the Festival will be comprised of online sessions taking in topics ranging from UX optimisation and harnessing AI to maximising a summer of soccer featuring both UEFA Euro 2024 and the Copa AmƩrica.
Erik Lƶgdberg, Managing Director of Kambi Sportsbook, will open the Festival with a session entitled āExceptional, everywhere: meeting the increasingly high standards of an evolving marketā, discussing how operators can develop their sportsbook to navigate changing consumer habits and fragmenting markets.
Kambiās Head of Legal and Regulatory Compliance, Victoria Fernandes, will also be joined by Partner Success Manager Sabrina Andrade for a Portuguese language session delving into Brazil and how local operators can compete in the soon-to-be-regulated market.
Gerard Starkey, Kambi Groupās SVP of Marketing & Communications, said: āWe are excited to once again be welcoming the industry to Kambiās Festival of Sportsbook, and we look forward to sharing the sportsbook insights and knowledge the event has become known for. As ever, the agenda features a broad range of sessions hosted by experts from across the Kambi Group, providing plenty to interest those working in or with the sports betting industry today.ā
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