Latest News
Interkassa will present payment solutions for gambling and betting at Sigma Malta
The international payment aggregator Interkassa will participate in the large-scale industry event, Sigma, in Malta from 13 to 17 November 2023. This company offers payment solutions tailored to the gaming industry. With Interkassa, businesses can accept payments in 100 currencies worldwide.
Interkassa’s portfolio includes more than 70 international and local payment methods. The company connects payments via cards, electronic wallets, mobile payments, bank transfers, and instant payments with Google Pay and Apple Pay. Players can deposit or withdraw funds in any convenient fiat currency or crypto. Interkassa employs smart routing and cascading technologies to ensure uninterrupted payments. Tokenization enables secure one-click betting. Interkassa provides payment acceptance for top industry players like 1win, Pin-Up, SoftSwiss, Slotegrator, EveryMatrix, BetConstruct, and FavBet.
“With over 14 years of experience in the market, we have studied the needs of the gambling business and their customers. Today, Interkassa is ready to provide a positive payment experience for both players and gaming providers. We have a complete set of solutions for this. Our team looks forward to meeting Sigma Malta visitors at our stand #1114 and discussing the details of future cooperation.”, says Interkassa CEO Valentina Romanenko.
Anastasia Babochkina, Deputy CEO at Interkassa, shares her impressions of visiting the major European iGaming event earlier: “We have attended this conference in Malta for several years. As a result, this event has always yielded incredible experiences and new fruitful partnerships. Its global focus and broad audience allow us to show all the advantages of our product.”
Interkassa has been operating in the market since 2009. Currently, the aggregator processes over 12 million payments per month. It serves over 4000 businesses in Europe, Asia, Africa, Latin America, Canada, and CIS countries (except Russia).
Endorphina Press Releases
The slot provider Endorphina releases a new title – Dazzling Crown!
The online iGaming software Endorphina has announced the release of its brand-new addition to its game portfolio on May 7th. Dazzling Crown is a classic fruit slot featuring 5 reels, 3 rows, and 10 fixed paylines. While classified as a classic slot game, with its noble and elegant exterior, Dazzling Crown also falls under the category of luxury slots created by the provider.
The game features symbols that embody the royal lifestyle, most notably the deluxe crown, representing the Expanding Wild, one of the game’s main attractions. Dazzling Crown leads players to an enchanting castle made entirely of gold, taking them through the luxurious chambers and into the throne room, where they patiently await their coronation.
Industry Awards
ELA Games has been shortlisted for the 2024 EGR B2B Awards as a “Skill Game Supplier”
ELA Games, an innovative games studio, has been shortlisted in the prestigious EGR B2B Awards 2024 in the Skill Game Supplier category, for its one-of-a-kind game, Cash Crab This nomination confirms the team’s desire to create unique games that appeal to players worldwide.
The studio’s flagship game, Cash Crab, is a modern take on a popular arcade game, the claw machine. Cash Crab offers a comprehensive gaming experience from remote claw control with high-quality streaming, a variety of game mechanics, and interactive activities with the community. Cash Crab is more than an arcade game; it is an opportunity to bring players together.
Cash Crab presents a maximum win of 1,000 times the bet per round, up to a maximum of €80,000 in prize money. This high winning potential has attracted a large audience of players. The flexibility of the game, offering machines with different bet multipliers and real money bets, attracts players of different backgrounds and interests.
Over the past 12 months, Cash Crab has been hosted on 45 brands, including Campobet, Boomerang, and Playzilla. The studio has also added 11 platforms, operators, and game studios to its list of key partners, such as 1×2 Network, First Look Games, and Octoplay, with new partnerships being made every month.
Cash Crab has shown impressive metrics, with Player Acquisition and Retention growth of 144% since Jan 2023. Revenue Generation has increased by 200% over the same period, and the number of Game Rounds Played has increased by 149% since Jan 2023 at an Average Bet Size of 3 EUR. Thanks to social engagement in the game’s community through leaderboards, chat, emoji reactions, and regular event organization, Cash Crab registers an average of 3,428 tournament participants per month.
Mike Cini, Business Owner of ELA Games, commented on the nomination, “Being shortlisted for the EGR B2B Awards 2024 is a significant recognition of our commitment to innovation and the commercial success of our projects. Our principle is to create only innovative, high-quality games, and this nomination demonstrates it.”
EGR Global, the world’s leading group of publishers and membership networks in the online gambling and games industry, will host the EGR B2B Awards 2024 to be held June 13, 2024, at The Roundhouse, London. The ELA Games team would like to congratulate all the nominees and look forward to the evening of the ceremony.
Gaming
Mobile Games Index: Analysis of 95M Game Interactions Reveals Shifting Engagement Trends, Available Now
The anticipated fourth edition of the annual Mobile Games Index, powered by adjoe and Statista, is now available.
The latest report offers a clear look into the current state of the mobile gaming sector, analyzing the past 12 months of the first-party data from 95 million app interactions across 27 million users. The MGI 2024 reveals what people choose to play on their mobile devices, filling the gap in industry knowledge and enabling game developers and user acquisition specialists to benchmark their products and ultimately target the right audiences with the right content.
Moving forward, it is up to the industry decision-makers to analyze the findings and promptly adapt to the newly-emerged engagement trends from MGI 2024, effectively engaging desired audiences.
A Peek at Shifting Engagement Trends to Capitalize on
Based on predictions from Statista, the overarching trend in the market is its robust growth with a forecasted expansion from $166.1 billion in 2024 to $227 billion by 2028.
Remarkably, Card games are expected to grow the most dramatically at 13.8% a year, nearly doubling their global revenue by 2028. Judging from the engagement charts of MGI 2024, the main driver of growth in this category is Solitaire games. The audience is showing a clear preference for Solitaire – these games hold 7 out of 10 positions in the top list of card games worldwide by time spent with titles from MobilityWare, Gimica, Scopely, and Playvalve, among others.
What allows the market to show revenue growth is the positive changes in global daily time spent. After the dip in engagement highlighted by the last year’s Index, adjoe confirms that average daily sessions have rebounded to 21.5 minutes from 17.3 minutes reported last year, marking a 22% increase.
The most engaged demographic of mobile gamers globally is the 40-49 age group, which has experienced a remarkable 33% increase in daily gaming time, now at 23 minutes daily. The strategies targeted at older demographics over the past 12 months can be deemed successful. However, this has led to a loss of focus on engaging Gen-Z, which has shown only modest growth in time spent.
The MGI also reveals that women are outpacing men in daily gaming time across most genres – as reported for the 4th edition in a row. This consistent and high performance makes the female audience a continuously safer bet when it comes to user targeting.
Another continued trend is the dominance of top publishers such as Supercell, Garena, King, and Playrix, while there’s still space to occupy for smaller publishers. For instance, ForgeGames tops the engagement charts with their game Special Forces Group 2 – capturing over 43 minutes of average daily engagement.
The insights continue in the MGI 2024, going granular to segment and visualize global mobile game engagement data from adjoe by genre, region, and demographic. At the same time, Statista’s extensive market research provides a macro-view of the current and future industry, offering figures for global downloads and revenues with forecasts extending to 2028.
Mobile Games Index 2024 Is Available in Open Access
The MGI 2024 goes deep below the surface of market data and creates a comprehensive snapshot of the mobile gaming industry today. Inside are
For developers and marketers, this report is the green light to benchmark performance against industry leaders and align their products with the rising expectations of mobile gamers. This comprehensive tool is now available for free to inform decision-making and help optimize strategies for short- and long-term actions.
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