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Outstanding talent’ underpins iGB Affiliate Award shortlist

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A roll-call of outstanding talent’ is how Naomi Barton, Portfolio Director responsible for iGB Affiliate, described the shortlist of entries for the 2024 Awards which are being held on Thursday 8 February at the Grade II-listed Art Deco Troxy music venue in East London. 

The black-tie Awards ceremony which features a three-course sit down dinner and an entertainment-packed evening are the last to be held in London prior to iGB Affiliate’s relocation to Barcelona, with organisers reporting huge early demand for table bookings as the international igaming affiliate community prepares to say goodbye to London in style.

Looking ahead to the prestigious evening Naomi Barton said: “It’s totally fitting that the last iGB Affiliate Awards to be held in London has attracted a record 338 submissions from across the international community.

“The Awards are an integral part of the iGB Affiliate experience and celebrate everything that’s so unique and compelling about the igaming affiliate sector, recognising the industry’s outstanding individuals, brands, games, networks, tech vendors and marketing campaigns.

“It promises to be another inspirational Awards evening and a perfect way to complement the exhibition which will feature circa 155 exhibitors occupying 11,757 square metres of space and a raft of show initiatives created to highlight new strategies, new partnerships, new sectors and new jurisdictions all culminating in the delivery of new business opportunities for the thousands of customers who will be part of what will be an historic edition of iGB Affiliate.”

Claire Wellard, CEO of affiliate management consultancy iGamingXL and a member of the 21-strong external judging panel, selected for their expertise and specialist industry knowledge, confirmed: “As always, it’s a pleasure to be part of the judging process for the iGB Affiliate Awards. I love seeing the developments from all of these companies in innovation and growth. The step change in the quality of the submissions across all the categories with which I was involved as a judge this year reinforces the view of this sector as one that is in rude health and poised to go from strength to strength in 2024”.

Fellow judge, Vicki Reed, Founder, Better Change, added: “It was encouraging to read about some of the impressive and unique innovations by affiliates in the area of safer gambling. Such initiatives are set to become more integral to igaming’s ongoing repositioning of itself as a more sustainable sector with responsible play at the heart of its operations and strategy”.

For more information on iGB Affiliate London and the iGB Affiliate Awards visit https://london .igbaffiliate .com

 

iGB Affiliate Awards Shortlist

The shortlist for the categories open to the industry to nominate or vote on in the 2024 iGB Affiliate Awards comprises

AFFILIATE CATEGORIES

Safer Gambling Initiative of the Year: Casino Guru, Gamblers Connect, GiG Media, OneTwenty Group. Marketing Campaign of the Year: Betanddeal, Casino Guru for TikTok Marketing, Checkd Group and William Hill.  Best Casino Affiliate: Casino Guru, Gambling .com Group, GiG Media, Moonshot Marketing Ltd, Mr. Gamble, OLBG QiH Group, Slotsjudge, Vita Media Group. Best Sports Betting Affiliate: Better Collective, Checkd Group, Gambling .com Group, GiG Media, Oddschecker, OLBG, Skores Media, Spotlight Sports Group.  Best Bingo Affiliate: BingoPort, FTD Digital, WhichBingo. Best Poker Affiliate: Mypokercoaching, Onlinepoker .se, PokerNews, Worldpokerdeals. Best Streaming Affiliate: Betanddeal, Kingbet Media, Scratch Card Joe, Theslotbeasts/TheslotbeastsNL. Best Crypto Affiliate: CoinGambling, Crypto Lists Ltd, Find.co (CryptoManiaks, CCN), Gamblineers. Affiliate Employer of the Year: Better Collective, Betting Hero, Blexr Limited, Gaming Innovation Group,
QiH Group, TAG Media.

INDIVIDUAL CATEGORIES

Best Affiliate Manager: Abi Williamson – Bet365 Partners, Björn Marsman – Chilli Partners, George Gerakanakis – Novi Affiliates, Joshua Kelly – Bet365 Partners, Kyle Seychell – Chilli Partners, Mira Petrova – VL Partners, Paige Whitaker – Chilli Partners, Radoslaw Baranski – LeoVegas Affiliates, Renee Mate – Rewards Affiliates, Sasha Boerma – Coastline Affiliates, Sharanya Pappu – Excel Affiliates, Stephanie Robinson – Betcoin.ag Affiliates

PROGRAMME/NETWORK CATEGORIES

Best Affiliate Programme: Bet365 Partners, Betfred Affiliates, Betsson Group Affiliates, Bluefox Affiliates, Campeon Affiliates, GGPartners, LeoVegas Affiliates, Merkur Partners, NoviAffiliates by Novibet, SharedBet Affiliates, VL Partners. Best Affiliate Network: Affiliate Roulette, BetAffiliation, CasinoAffiliatePrograms .com, Digidum, Income Access, Matching Visions, WakeApp Partners.

SERVICE PROVIDER CATEGORIES

Best Tech for Affiliate Programmes: Affilka by Softswiss, DeepCI from EveryMatrix, Intelitics Software, MAP, MyAffiliates, PartnerMatrix, Rightlander Ltd

Game of the year (PUBLIC VOTE BASED ON SHORTLIST PROVIDED BY EGAMING MONITOR): Big Bass Bonanza Keeping It Reel (Pragmatic Play), Coin Strike Hold And Win (Playson), Cops N Robbers Big Money (Inspired Entertainment), Fishin Frenzy Even Bigger Catch (Blueprint Gaming), Football Cash Collect (Playtech), Gold Blitz (Fortune Factory Studios), Golden Dragon Inferno (Betsoft Gaming), Rip City (Hacksaw Gaming), Rise Of Olympus 100 (Play’n GO), Super Stars (NetEnt).

Best Digital Agency: Affiverse, Revpanda, TAG Media, Teamwork, WakeApp.

ALL COMPANIES (AFFILIATES, PROGRAMMES, NETWORKS AND SERVICE PROVIDERS)

Innovator of the Year: BetAffiliation, Betanddeal, Checkd Group, DeepCI from EveryMatrix, Kingbet Media, Oddsium, Revpanda. Rising Star: Best Odds (Stram Entertainment Ltd), Betting Hero, Chilli Partners, DeepCI from EveryMatrix, Leon, MioMedia, Revpanda. Best Newcomer: 2rbo Affiliates, Affiliate Roulette, Media 24, TrackBox.ai, Wow Partners.

Gaming

Midjiwan Supports Reforestation Efforts With New Elyrion Tribe Skin In The Battle Of Polytopia

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Midjiwan, the award-winning independent studio behind The Battle of Polytopia, is celebrating Elyrion (∑∫ỹriȱŋ) Tribe Week with a brand-new Midnight (₼idŋighţ) skin and donations to support reforestation.

Tapping into the Elyrion Tribe’s nature magic abilities, every purchase of an Elyrion item in the game will plant one real-world tree from April 22-28 2024. Midjiwan has teamed up with The Canopy Project, an organisation that works with global partners to reforest areas in urgent need of rehabilitation, combining The Battle Of Polytopia’s themes with a desire to make real change in the world. Previous years of Elyrion Tribe Week have resulted in the planting of over 12,000 trees.

The Elyrion Tribe is a mysterious group of elves, dedicated to defending their woodland home with their unique magic and connection with nature. Players using the Elyrion tribe have the ability to enchant animals into Polytaurs and summon powerful Fire Dragons.

Christian Lövstedt, General Manager at Midjiwan, commented:

“This is a hugely exciting partnership, allowing players to support the planet and contribute to reforestation whilst also accessing brilliant new content to use in The Battle Of Polytopia.”

Alongside donating to The Canopy Project, The Battle Of Polytopia also boasts a brand-new skin for the Elyrion Tribe! The Midnight skin allows players to create graves, build crypts, and summon demons in dark forests, all in service of the mysterious Shard of D’Naeh.

The Midnight skin re-skins the entire Elyrion Tribe as the Midnight Cult. Everything the Elyrion Tribe is all about – nature, enchantment, and sanctuary – is turned on its head, corrupted into a dark, twisted dystopia of itself.

Midjiwan has already invested €250,000 in solar power projects in rural areas around Africa, and other charitable projects. The studio continues to seek opportunities to combine its in-game creativity with real-world benefits. The Battle of Polytopia is available on Nintendo Switch, the App Store, Google Play, PC, and Tesla cars.

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Gaming

Digital Asset Horse Racing Game Stables Appoints Lebnan Nader CEO And Unveils International Expansion Plan

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Stables, the Paris-based Web3 Equestrian Fantasy Game, has appointed venture capital veteran Lebnan Nader as Chief Executive Officer.

Lebnan Nader, who had founded and run several gaming and technology businesses, will oversee an international expansion as Stables seeks to add horses and attract owners from outside its French home market.

Launched in January 2023, Stables was born from an ambitious project funded by PMU, the European leader and number 3 worldwide in horse betting, alongside the startup studio 321. The game is designed to bring the excitement of horse racing into the digital realm by combining real data from actual racehorses with an online Web3 gaming experience where horses are represented as tradable non-fungible tokens.
“Stables brings together two of my favorite domains, video gaming and horse racing. Two sectors I’ve been involved in for the past 12 years. The game’s ambitions are high, and that’s what convinced me,” said Lebnan Nader, CEO of Stables. “The teams have done a tremendous job, and we will continue to develop the game, but my priority will be our community, as they are our greatest strength.”
A graduate of HEC Paris with nearly 20 years experience in strategy, product development, and market positioning in the digital sector, Lebnan co-founded an internationally acclaimed video and VR gaming studio, and also co-founded a software company for lottery and betting operators.

PMU’s initial gamble to reach a new audience has paid off as Stables now boasts a community of several thousand engaged players, aged 25 to 40 on average. The community is currently composed of 70% French players and 30% from the rest of the world.

The Stables teams are now expanding the gaming experience by adding new features that will allow any player, even without owning NFTs, to be able to explore Stables for free. A seasonal horse racing system with an in-game leaderboard will be introduced, as well as “The Paddock Gazette,” a feature allowing the analysis of all NFT data and comparing their performances.

The ability to interact with other players and access numerous new horses are among the features currently in development.
“In 2023, Stables succeeded in realizing PMU’s bold vision of diversifying the world of horse racing into Web3 and becoming today’s reference in equestrian fantasy gaming. Contributing alongside its historic partners to the financial support for an accelerated development of Stables represents for the Tezos Foundation a natural progression to the adoption of Tezos. Among other things, the Tezos Foundation always listens to the needs of management teams and economically engages in projects that have adopted its blockchain to be an active participant in their growth stages,” says Jean-Frédéric Mognetti, Executive Director of the Tezos Foundation.
“Convinced of the relevance of the project, it seemed important to involve new investors. We enthusiastically welcome the financial support of the Tezos Foundation, which strengthens a proven technical collaboration that the project has benefited from since its inception,” comments Emmanuelle Malecaze-Doublet, CEO of PMU.

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Gaming

Speechless Announces Hybrid License, Giving Actors Greater Control Over Their AI-Generated Voices

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New platform will enable voice actors to gain commission on their AI-generated counterparts while also streamlining the development process for studios

Today, Speechless, the voice actor database and asset tool for the games industry, has announced its new Hybrid AI License, combining real voice talent and generative artificial intelligence (AI). This new license will enable game developers to utilize all aspects of modern voice-over production while providing more equitable opportunities for the actors themselves. With the current games landscape increasingly experimenting with the potential of AI, Speechless is offering a solution that takes a greater ethical approach to this technology.

The first complete management system for the games industry, Speechless’ Hybrid AI License easily allows developers to use the full range of voice-over options in one place; from text-to-speech, speech-to-speech and conventional voice recording. Unlike other text-to-speech providers, Speechless’ integrated approach allows developers to access the voice actors behind the AI-generated, text-to-speech options. This license not only enables developers to gain greater creative control over voice production but also gives actors control over their AI-generated voice.

Voice actors will benefit from this license by having their AI-generated voice earn a commission when it is licensed by developers. In addition, developers can utilize text-to-speech options to refine their scripts before bringing on the voice actor for the full recording. Developers can then adjust the voice actor’s recording with its AI counterpart at the later stages of development, removing the need for reshoots and allowing voice actors to move on to new projects.

The potential of Speechless’ License also enables a greater depth of content for side characters and NPCs and streamlines localization in new markets while keeping voice talent involved. With the rise of generative AI in game development, Speechless is establishing the best practice for utilizing the advantages of this technology without excluding the creative talent of voice actors.

This new license is available immediately and follows Speechless’ recent collaboration with audio middleware leader Audiokinetic Wwise.

“We can’t ignore the potential AI has for the games industry but we need to approach this technology ethically; that’s what we aim to achieve when it comes to voice-acting,” the Chief Executive Officer for Speechless, Peo Drangert (pictured), said. “By offering a hybrid license, developers can streamline their processes and experiment with different voice actors at a lower cost. At the same time, voice actors are compensated for their work and the work of their AI-generated voice, have greater opportunities to collaborate with studios and can work more flexibly. AI will continue to grow in the games sector, so we must use it responsibly to ensure a fairer industry.”

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