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Outstanding talent’ underpins iGB Affiliate Award shortlist

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A roll-call of outstanding talent’ is how Naomi Barton, Portfolio Director responsible for iGB Affiliate, described the shortlist of entries for the 2024 Awards which are being held on Thursday 8 February at the Grade II-listed Art Deco Troxy music venue in East London. 

The black-tie Awards ceremony which features a three-course sit down dinner and an entertainment-packed evening are the last to be held in London prior to iGB Affiliate’s relocation to Barcelona, with organisers reporting huge early demand for table bookings as the international igaming affiliate community prepares to say goodbye to London in style.

Looking ahead to the prestigious evening Naomi Barton said: “It’s totally fitting that the last iGB Affiliate Awards to be held in London has attracted a record 338 submissions from across the international community.

“The Awards are an integral part of the iGB Affiliate experience and celebrate everything that’s so unique and compelling about the igaming affiliate sector, recognising the industry’s outstanding individuals, brands, games, networks, tech vendors and marketing campaigns.

“It promises to be another inspirational Awards evening and a perfect way to complement the exhibition which will feature circa 155 exhibitors occupying 11,757 square metres of space and a raft of show initiatives created to highlight new strategies, new partnerships, new sectors and new jurisdictions all culminating in the delivery of new business opportunities for the thousands of customers who will be part of what will be an historic edition of iGB Affiliate.”

Claire Wellard, CEO of affiliate management consultancy iGamingXL and a member of the 21-strong external judging panel, selected for their expertise and specialist industry knowledge, confirmed: “As always, it’s a pleasure to be part of the judging process for the iGB Affiliate Awards. I love seeing the developments from all of these companies in innovation and growth. The step change in the quality of the submissions across all the categories with which I was involved as a judge this year reinforces the view of this sector as one that is in rude health and poised to go from strength to strength in 2024”.

Fellow judge, Vicki Reed, Founder, Better Change, added: “It was encouraging to read about some of the impressive and unique innovations by affiliates in the area of safer gambling. Such initiatives are set to become more integral to igaming’s ongoing repositioning of itself as a more sustainable sector with responsible play at the heart of its operations and strategy”.

For more information on iGB Affiliate London and the iGB Affiliate Awards visit https://london .igbaffiliate .com

 

iGB Affiliate Awards Shortlist

The shortlist for the categories open to the industry to nominate or vote on in the 2024 iGB Affiliate Awards comprises

AFFILIATE CATEGORIES

Safer Gambling Initiative of the Year: Casino Guru, Gamblers Connect, GiG Media, OneTwenty Group. Marketing Campaign of the Year: Betanddeal, Casino Guru for TikTok Marketing, Checkd Group and William Hill.  Best Casino Affiliate: Casino Guru, Gambling .com Group, GiG Media, Moonshot Marketing Ltd, Mr. Gamble, OLBG QiH Group, Slotsjudge, Vita Media Group. Best Sports Betting Affiliate: Better Collective, Checkd Group, Gambling .com Group, GiG Media, Oddschecker, OLBG, Skores Media, Spotlight Sports Group.  Best Bingo Affiliate: BingoPort, FTD Digital, WhichBingo. Best Poker Affiliate: Mypokercoaching, Onlinepoker .se, PokerNews, Worldpokerdeals. Best Streaming Affiliate: Betanddeal, Kingbet Media, Scratch Card Joe, Theslotbeasts/TheslotbeastsNL. Best Crypto Affiliate: CoinGambling, Crypto Lists Ltd, Find.co (CryptoManiaks, CCN), Gamblineers. Affiliate Employer of the Year: Better Collective, Betting Hero, Blexr Limited, Gaming Innovation Group,
QiH Group, TAG Media.

INDIVIDUAL CATEGORIES

Best Affiliate Manager: Abi Williamson – Bet365 Partners, Björn Marsman – Chilli Partners, George Gerakanakis – Novi Affiliates, Joshua Kelly – Bet365 Partners, Kyle Seychell – Chilli Partners, Mira Petrova – VL Partners, Paige Whitaker – Chilli Partners, Radoslaw Baranski – LeoVegas Affiliates, Renee Mate – Rewards Affiliates, Sasha Boerma – Coastline Affiliates, Sharanya Pappu – Excel Affiliates, Stephanie Robinson – Betcoin.ag Affiliates

PROGRAMME/NETWORK CATEGORIES

Best Affiliate Programme: Bet365 Partners, Betfred Affiliates, Betsson Group Affiliates, Bluefox Affiliates, Campeon Affiliates, GGPartners, LeoVegas Affiliates, Merkur Partners, NoviAffiliates by Novibet, SharedBet Affiliates, VL Partners. Best Affiliate Network: Affiliate Roulette, BetAffiliation, CasinoAffiliatePrograms .com, Digidum, Income Access, Matching Visions, WakeApp Partners.

SERVICE PROVIDER CATEGORIES

Best Tech for Affiliate Programmes: Affilka by Softswiss, DeepCI from EveryMatrix, Intelitics Software, MAP, MyAffiliates, PartnerMatrix, Rightlander Ltd

Game of the year (PUBLIC VOTE BASED ON SHORTLIST PROVIDED BY EGAMING MONITOR): Big Bass Bonanza Keeping It Reel (Pragmatic Play), Coin Strike Hold And Win (Playson), Cops N Robbers Big Money (Inspired Entertainment), Fishin Frenzy Even Bigger Catch (Blueprint Gaming), Football Cash Collect (Playtech), Gold Blitz (Fortune Factory Studios), Golden Dragon Inferno (Betsoft Gaming), Rip City (Hacksaw Gaming), Rise Of Olympus 100 (Play’n GO), Super Stars (NetEnt).

Best Digital Agency: Affiverse, Revpanda, TAG Media, Teamwork, WakeApp.

ALL COMPANIES (AFFILIATES, PROGRAMMES, NETWORKS AND SERVICE PROVIDERS)

Innovator of the Year: BetAffiliation, Betanddeal, Checkd Group, DeepCI from EveryMatrix, Kingbet Media, Oddsium, Revpanda. Rising Star: Best Odds (Stram Entertainment Ltd), Betting Hero, Chilli Partners, DeepCI from EveryMatrix, Leon, MioMedia, Revpanda. Best Newcomer: 2rbo Affiliates, Affiliate Roulette, Media 24, TrackBox.ai, Wow Partners.

Gaming

The Gamemasters Summit: Stellar Speaker Lineup Announced With 30+ Mobile Games Thought Leaders

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The Gamemasters Summit, a pioneering digital conference powered by Kwalee and supported by media partner PocketGamer.biz and sponsors AppsFlyer and Embrace, has announced its full speaker lineup. The event will bring together developers, publishers, platforms, agencies, suppliers and talent in mobile games alongside students and graduates.

The one-day online event invites delegates to engage with panel discussions and keynote sessions led by some of the sector’s most influential figures. With both an Expert Track and Emerging Track, The Gamemasters Summit offers a range of sessions and networking opportunities for people at all stages of their career in mobile games, from entry level to C-Suite.

The Gamemasters Summit has a ‘no selling, no BS, opinions welcome’ mandate – so the content and discussion will be original, interesting and useful for all attendees.

A Lineup of Over 30 World Class Speakers and Insightful Panels

The Gamemasters Summit is proud to present an impressive roster of speakers, including industry leaders and innovators who will share their knowledge, experiences and visions for the future of mobile gaming. Highlights include:

Javier Castro, Head of EMEA AppDev Gaming at Google and John Wright, VP of Mobile Publishing at Kwalee, who will join forces in the keynote panel to explore the latest trends and challenges facing the mobile games industry in 2024.
Michail Katkoff, Founder of Deconstructor of Fun, and Adam Smart, Director of Product Gaming at AppsFlyer, will also join the keynote to provide their expert analysis on game trends and market strategy, shedding light on the keys to success in the rapidly evolving mobile games market.
Gabriel Stürmer, CEO of Clap Clap Games, will share their journey as a games studio, crafting hit games in collaboration with Kwalee, highlighting the strategies that led to their widespread success.
Allison Bilas, COO at GameAnalytics, will contribute her profound analytics and big data knowledge to the “Play By Numbers: Navigating Data Science and AI in Mobile Gaming” panel. Her experience with major game studios and tech providers underscores the critical role of data in the success of mobile games.
Vera Karpova, Product Manager at dev-to-dev, Chris Lefebvre, Chief Strategy Officer at ByteBrew and Eberhard Dürrschmid, CEO of Golden Whale Productions GmbH will also join the “Play By Numbers” panel, adding their insights on product analytics and the integration of enterprise-level analytics to support mobile game development.
Nikita Lord, Graduate Partnership Manager at Grads in Games – Aardvark Swift, will speak in the “Forging Your Career in Gaming” session. Nikita’s experience in bridging gaps between industry and academia is crucial for aspiring industry professionals and game developers looking to enter the games industry successfully.
Ben Hopkins, Creative Director at VCCP, and Justin Nield, Creative Solutions Lead at Kayzen, will explore the “Crafting Impact: Mastering the Ad Creative Lifecycle” session. Their combined expertise provides a comprehensive view of developing and optimising creative strategies for impactful advertising in the games industry and this panel will be chaired by Gavin McNicholl, Creative Director at Kwalee.
Harry Lang, VP of Marketing at Kwalee, brings over two decades of expertise to the Gamemasters Summit. Harry will kick off the event with an introduction to The Summit and its agenda, setting the stage for a day of insightful discussion and networking. Furthermore, his session “Beyond the Code: The A to Z of Marketing a Hit Mobile Game” promises to unravel the complexities of marketing in the mobile games industry.
William Cox, Head of Mobile Publishing at Kwalee, will moderate “Game Publishing Unveiled: Strategies for Emerging Developers.” This panel aims to shed light on the intricacies of game publishing, offering emerging developers insights into how they can make their games stand out. Will’s extensive experience in game publishing at Kwalee, Sega and Ubisoft will guide the conversation, providing actionable advice for attendees.
Simon Platt, VP of Kwalee’s Leamington Studio, has been at the forefront of designing and producing hit mobile games, leading Kwalee’s in-house mobile games to over 1 billion downloads. Simon will chair the “Crafting Hits: The Blueprint Unveiled” session, designed for emerging game developers. This discussion will dive into the creative and strategic processes behind successful game development, from ideation to execution.
Eric Futoran, CEO of Embrace and previously a co-founder of Scopely, will discuss how an obsession with delivering flawless player experiences is crucial to any game’s success, and why he is dedicated to helping teams resolve complex app issues quickly.

These speakers, among many others, will provide a comprehensive exploration of the tools, tactics, and innovations shaping the future of mobile game development and publishing. The Gamemasters Summit is an unparalleled opportunity to gain insights from the leading minds in the industry, offering strategic learning, career development, and exclusive networking opportunities.

Engaging Sessions Designed for Every Level of Expertise

The Gamemasters Summit features two distinct tracks catering to both seasoned professionals and newcomers to the industry so there’s something for everyone:

The Expert Track offers advanced insights into topics such as data science, AI in mobile gaming, and monetisation strategies. Sessions include “Play By Numbers: Navigating Data Science and AI in Mobile Gaming,” where panellists like Allison Bilas, COO of GameAnalytics, and Chris Lefebvre, Chief Strategy Officer at ByteBrew, will discuss the integration of data analytics and artificial intelligence in game development and marketing.
The Emerging Track focuses on foundational knowledge and career development, with sessions such as “Crafting Hits: The Blueprint Unveiled” by Simon Platt, Head of Studio (Hybrid) at Kwalee. Attendees will gain insights into the creative process behind developing successful mobile games, from concept ideation to execution.

Join the Leading Innovators In Mobile Gaming

The Gamemasters Summit is not only an event for learning and inspiration but also a prime networking opportunity for professionals looking to connect with peers and industry leaders. With discussions on the latest trends, innovations, and strategies, attendees will be better equipped to navigate the future of mobile gaming.

Join the Gamemasters Summit to connect with these and other industry leaders, gain valuable insights, and explore the latest trends and strategies in the mobile games industry – all this and more at zero cost!

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Gaming

Opportunities, Licensing and Technological Innovation: Gaming Meets Business at the Hamburg Games Conference 2024

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On March 5 and 6, the Hamburg Games Conference (HGC) will become the meeting point for international games companies and start-ups as well as all those who want to understand the underlying issues and are aiming for cooperation with games studios.

Remedy Entertainment, Metacore, Thunderful Group, The Sandbox, Animoca Brands, Bigpoint, InnoGames, Sunday GmbH, Gamelight, London Venture Partners and GamesIndustry.biz are joining the HGC with speakers and representatives.

The organizers Gamecity Hamburg, GRAEF Rechtsanwalte and Super Crowd Entertainment offer impulses for companies and founders with the talk program, roundtables and MeetToMatch matchmaking to be able to position themselves strongly in the constantly changing market. Hamburg’s First Mayor, Dr Peter Tschentscher, will give a welcoming address at the HGC. Tickets for companies and start-ups are available https ://HGC2024. EventBrite.de.

The program addresses current issues with international speakers on topics such as licensing or the wave of layoffs in the industry.

International games experts:

On stage at the HGC 2024 will be Guido Schmidt, Associate Executive Producer for Remedy Entertainment, with a talk on ‘A Healthy Creative Process: Why Planning Stuff During Proof of Concept is a Bad Idea’, Tim Shepherd, Product Manager for Metacore, on ‘Learning What Your Players Really Want’, Christoph Sachsenhausen, co-founder and Managing Director for Sunday GmbH, on ‘The State of Hyper-Casual in 2024’, Michelle Zou, Chief Executive Officer for Bigpoint, on ‘Bridging East and West: The Power of Transnational Collaboration in the Gaming Industry’, Gunay Aliyeva, co-founder of Gamelight, on ‘How we Bootstrapped our Company to $1 Billion Revenues’, Rachit Moti, co-founder and Chief Executive Officer for Layer, with a talk on ‘Licensing IP Into Video Games: A Risky Investment or Profitable Partnership?’, and Davin Miyoshi, co-founder and Chief Product Officer for Skillprint, with a talk on ‘Unleashing the Power of AI to Personalize Games’.

Roundtables and panels on current topics:

In addition to keynotes and talks, the Licensing in Gaming, a Match Made in Heaven? panel will discuss how brands can cooperate with games. The How Web3 Enables Creative Freedom in Gaming panel is all about user-generated content. There will also be a roundtable on artificial intelligence (AI) and the legal implications for games studios.

Indie Arena Booth Pitch Royal – applications now open:

Indie devs and start-ups can apply until February 14 for the Indie Arena Booth Pitch Royal, which will be held live on-site on March 5. Whoever can convince the expert audience and the jury with their pitch in five minutes will receive a small booth at the Indie Arena Booth at gamescom 2024. Further information at https ://bit. ly/HGC24IAB.

In addition to an advisory board made up of the companies Sunday, Bigpoint, The Sandbox, InnoGames and 1SP Agency Holding, the sponsors Alibaba Cloud, 4Players, Bytro, Photon, Playa Games, Threaks and Tiny Roar support the HGC. The program is accessible via https: //www .GamesConference .com/talks-panels -2024/.

Networking and B2B matchmaking:

The Altonaer Museum offers all participants a MeetToMatch Cafe and the opportunity for extensive networking in a welcoming atmosphere. At the extended expo area in the museum, international companies and game studios will present themselves.

Business and start-up tickets available:

The business ticket for €349 grants guests access to the two-day conference program, B2B meetings via MeetToMatch and participation in the get-together on the evening of the first conference day. Start-up tickets are also available for newly founded companies at a discounted price of €199. Tickets for the HGC 2024 are available at https ://HGC2024 .EventBrite.de.

All current information on the HGC 2024 is available at www .GamesConference .com.

Cooperation with the German Creative Economy Summit on March 6 and 7, 2024 in Hamburg:

Visitors can also take part in the German Creative Economy Summit in Hamburg on March 7, organized by the Hamburg Kreativ Gesellschaft. All information is available at: https ://german- creative- economy-summit.de/. Anyone who purchases a ticket for the Hamburg Games Conference can benefit from a 20% discount on a ticket for the German Creative Economy Summit. If you are interested, please contact HGC @Super-Crowd .com.

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Gaming

Trigger Fingers at The Ready:Toaplan Arcade Shoot ‘Em Up Collection Vol.3 Is Available Now!

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Bitwave Games, a video game developer and publisher specialising in retro entertainment and part of Embracer Freemode, announced today that Toaplan Arcade Shoot ‘Em Up Collection Vol.3, the third volume of legendary shooters from the masters at Toaplan is available to purchase via Steam and GOG starting today.

A new collection of arcade classics, Vol.3 is arguably the most exciting yet, featuring four of the finest ‘Shmups, certain to be loved by genre fans and newcomers alike.

Toaplan Arcade Shoot ‘Em Up Collection Vol.3 once again provides gamers with an unmissable library of arcade hits, delivering the authenticity craved by franchise fans while simultaneously introducing thoughtful quality of life features.

Featuring on Vol.3, the titles are as follows:

Tiger-Heli – A revolutionary release from 1985, this pioneering bomb-based vertical shooter was a true innovator of its time. Earning widespread acclaim in Japan and around the globe. Its legacy lived on through Twin Cobra, released just two years later, and remains a cherished gem among retro gaming enthusiasts worldwide.

Batsugun / Batsugun Special – Set out on a breathtaking journey with Batsugun, Toaplan’s shoot-’em-up swansong! Choose your hero from a roster of six charismatic pilots and three distinctive ship types, each brimming with personality, as you immerse yourself in a world of dazzling graphics, devastating firepower, and an enchanting soundtrack. The accessible gameplay ensures that seasoned veterans and newcomers alike can revel in the unmatched thrill of victory! In addition to the normal version of the game, the rebalanced and extremely rare Batsugun Special is also included as an additional extra. First shown at the Japanese arcade show AOU in 1994 but never officially released in the arcades, this version features a visual overhaul with different colour schemes and altered enemy behaviour. A smaller hitbox and a shield protecting the ship from one hit makes the game easier, much needed to protect against the barrage of enemy projectiles. Batsugun Special adds multiple loops, meaning if you complete the game, it will start again in a new loop with a higher difficulty, can you master all four loops?

FixEight – Head out on an unforgettable adventure in Toaplan’s FixEight, the spiritual successor to Out Zone. Pick your favourite hero from eight exceptional super soldiers, personalise them for ultimate freedom, and brave seven different hells. Immerse yourself in the heightened excitement, immersive storytelling, and awe-inspiring explosions that redefined the run-‘n-gun genre back in 1992. FixEight supports up to three players locally or online to take the fight to the enemy hordes as a team!

Vimana – This vertical shooter boasts breathtaking graphics, an epic soundtrack, and a captivating journey through Indian mythology. Crush your foes with mighty shots and utilize eight rotating shield orbs for ultimate defence. With accessible controls, players of all skill levels can dive into Vimana’s exhilarating action!

As found in the previous two volumes of Toaplan classics, the third volume again delivers numerous quality-of-life improvements, enhancing the action for modern gamers, without altering the finely tuned balance which made the original coin-ups so much fun to play. From minimal input lag and pixel perfect or full screen scaling, to quick save, practice mode and Steam Achievements, Toaplan Arcade Shoot ‘Em Up Collection Vol.3 is accessible for all gamers. In addition, Mirror Mode has once again been included, providing a whole new challenge for seasoned gamers.

Additional features include:
Minimal Input Lag: Emulation, input processing, and rendering all complete on the same frame
Online leaderboards for Single Credit, No Assist, and Assisted plays
Instrument panels with extra gameplay information and artwork
Rewind the game between 10-18 minutes, depending on the action
Experience the game in Mirror Mode
Assist Features such as auto-fire at multiple rates
Very Easy Mode: Lower the difficulty to breeze through the adventure
Rotate the gameplay in 90-degree increments
Choose between Raw Input on Windows or Steam Input
Hone your skills in the ultra-customizable practice mode

Toaplan Arcade Shoot ‘Em Up Collection Vol.3 is available now on Steam and GOG.

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