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Esports Ranks Fourth in Betting Trends: SOFTSWISS Sportsbook 23’ Results

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Esports Ranks Fourth in Betting Trends: SOFTSWISS Sportsbook 23’ Results
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The SOFTSWISS Sportsbook, a modern sports betting platform, celebrates its third anniversary and shares industry analytics insights. The product team has summarised the 2023 results and compared them with those of the previous two years.

The regular sports did not bring any surprises. Three years in a row, the top 3 sports by bets remain unchanged: 

  1. Football
  2. Tennis
  3. Basketball

In contrast, the realm of cybersports exhibits a steady rise, climbing from the 7th position in 2021 to the 4th in 2023. Notably, Counter-Strike stands out, claiming the 6th position among the top 10 disciplines by the number of bets.

Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments: “The strengthening of cybersports cannot go unnoticed. With the increasing integration of computer technology into our daily lives, this trend will only intensify. That is why, at the beginning of 2022, we started working with a dedicated cybersport data provider – Oddin.gg, and in August 2022 we signed a partnership with Konstantin Leniniw Sivko, a Counter-Strike commentator. I am optimistic that cybersport betting will continue to grow in popularity, and I suggest that our partners focus on working in this area.”

Another notable trend in the sports betting landscape highlighted by the SOFTSWISS Sportsbook team is the consistent growth in bets made from mobile devices. In 2023, 80% of bets were placed via mobile versus 70% in 2022 and 68% in 2021. This trend solidifies as players increasingly opt for the convenience of mobile devices, especially in live betting scenarios. More importantly, it was mobile devices that contributed 92% to the operators’ GGR.

The SOFTSWISS Sportsbook team is proactively focused on increasing the proportion of combo bets, acknowledging their potential to drive partners’ profitability. These bets hold particular favour for operators, as they bring higher margins and less frequent wins for betters. According to the statistics, the share of combo bets increased from 20% in 2021 to 45% in 2023. This growth directly correlates with intensified promotion of combo betting through bonus offers and the recent partnership with a new data provider, which expands the range of events available to players.

Alexander Kamenetskyi adds: “The key driver of the SOFTSWISS Sportsbook’s success lies in our dedication to forging new connections with operators, resulting in a significant upswing in the number of bets, turnover and GGR. Over the last year, we have increased the turnover by 351%, GGR by 451%, and the number of bets by 558%. The sustained growth from year to year is a testament to my colleagues’ dedication, professionalism, and unwavering commitment to innovation. I sincerely thank the SOFTSWISS Sportsbook team for their outstanding contribution.”

This year, the SOFTSWISS Sportsbook received the GLI-33 certification and MGA B2B licence, a pivotal milestone that opened doors for the platform to enter new regulated markets.

 

About SOFTSWISS 

SOFTSWISS is an international tech company supplying ISO 27001-certified software solutions for managing iGaming projects. The expert team, which counts over 1,700 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

eSports

North Star Network acquires Um Dois Esportes

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North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.

Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.

North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”

“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.

The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.

NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.

“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”

“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”

 

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eSports

GIANTX Promotes LVP Superliga Toplaner Th3Antonio to the League of Legends EMEA Championship Roster

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Today, GIANTX is excited to announce an update to its LEC competitive roster. Antonio”Th3Antonio” Espinosa Bejarano is recognised as one of the most successful LVP Superliga players in the history of GIANTX, and he has now reached a pivotal moment in his career to compete in the League of Legends EMEA Championship (LEC).

The LEC is the most important League of Legends competition in Europe and one of the most relevant in the international esports scene. The Barcelona-born ‘toplaner’ will be part of the lineup kicking off the LEC Summer split season in Berlin, which starts in June. As the community quotes; ‘Th3LEC’ is finally a reality.

Commenting on his new role, Th3Antonio said:

“This is the dream I’ve been working towards since I entered esports. I always wanted to compete at the highest level to face the best, and finally, I have this opportunity. I never stopped striving, and thanks to that and the work we’ve done together with all my teammates, we’ve achieved great things in Spain, but the LEC has always been my ultimate goal. Going to the LEC with my lifelong club, GIANTX, is a double dream. Everyone knows what GIANTX means to me”.

Sports Director at GIANTX, David Alonso, added:

“Th3Antonio deserves this opportunity, both in recognition of the level he’s at and all the work he has put in over the past few years. We are convinced of this decision and that he will give everything to succeed in the LEC. He has always been characterised by sacrificing himself for others, and lately, he has taken a step forward by leading in crucial moments, a clear sign of his maturity as a player”.

Having joined at a young age in 2017, Antonio ‘Th3Antonio’ Espinosa has become one of the most decorated players of the LVP Superliga and of GIANTX history. During his time with the team, he has won four Superliga titles, two Iberian Cups, one Copa, and has reached an EMEA Masters final, as well as other national competitions.

The decision to promote Th3Antonio reflects GIANTX’s need to implement changes following the results of the LEC Winter and Spring split seasons. In both splits, the team fell short in the first round of playoffs. The Summer split season is the main shot at Worlds for all teams, and the aim of the club was to make the necessary changes to achieve this goal. After a period of reflection and numerous trials, Th3Antonio has been chosen for the toplaner position.

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L&G esports team founded by Alona Shevtsova won the national Dragon EC Cup tournament

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Four teams competed in the tournament's final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers.
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Ukrainian esports team L&G won the Dragon EC Cup tournament, held on the 20th of April by Dragon Esports Club. Four teams competed in the tournament’s final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers. During the Grand Final, the L&G team competed with Lazer Cats on Mirage, Anubis, and Vertigo maps.

“This victory is a testament to the exceptional talent and commitment of our players, as well as the collective effort of our coaching staff and support personnel,” said Alona Shevtsova, founder of L&G Esports. “We are immensely proud of their accomplishments and grateful for the unwavering support of our fans.”

L&G is among the top 5 Ukrainian teams in Counter-Strike: Global Offensive. It was founded in 2021. The previous name was Leogaming, and it was created on the initiative of the famous Alona Shevtsova from the fintech sector.

The team began competing in top tournaments and almost immediately made it to the Advanced division of the ESEA League Europe competition. The team also participated in and took prizes in European tournaments such as the SCL League, WhiteBit Crypto Open, Phoenix League, and local competitions. The team players are marat2k, r0ublE, kr1vda, kL1o, OneUn1que, rji (coach).

The winners received a 50,000 UAH prize. Dragon Esports Club also prepared a 15-skin giveaway for the broadcast’s viewers.

It is worth mentioning that the L&G team created its merch items, which are available for order worldwide. To get more information about the team, visit the L&G Instagram page, Twitch, or Telegram Channel.

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