STATSCORE Unveils Bold New Brand Identity

STATSCORE has unveiled its fresh brand identity designed to perfectly align with its forward-thinking vision and ambitious goals.

From the launch of innovative new products to a rapidly expanding team, STATSCORE’s remarkable growth has been evident in all areas over the last months and years. Now, they announced a new step acknowledging the positive direction of the company’s development. This latest transformation, developed by Dragon Rouge, one of the world’s leading creative agencies, unveils a fresh brand identity and a relocation to a larger, more comfortable office.

The new key visual, with its five lines symbolizing a running track, brilliantly captures the dynamic and energetic spirit of STATSCORE. The design encapsulates the thrill and passion of sports, aligning perfectly with its mission to provide data that is not only lightning-fast and precise but also captivating and impactful.

“The roots of this transformation lie in our desire to better reflect who we are and where we are heading. STATSCORE has recently entered an exciting new era of development. We continue to grow stronger, introducing innovative new products, expanding our customer and partner base, and welcoming more employees to our team. Our new visual identity reflects this dynamic growth, representing our passion for sports and unwavering commitment to innovation,” Dariusz Łęczyński, CEO of STATSCORE, said.

“The new logo is more than just a visual change; it’s a reflection of our relentless pursuit of innovation and excellence in the sports data industry. The distinctive ‘o’ not only connects us to the Olympic spirit but also symbolizes our commitment to achieving top-tier performance,” Grzegorz Bratek, Creative Director at STATSCORE, said.

“The new site boasts a clean, intuitive design, making it effortless for visitors to navigate and find the information they need,” Grzegorz Bratek added.