Compliance Updates
EU Tightens the Reins: New Gambling Regulations Shake Up the Industry
You’re about to dive into the latest developments in EU gambling regulations. Discover how these new rules are reshaping the landscape for operators and players alike. From stricter advertising guidelines to enhanced player protection measures, find out why these changes matter and how they’re impacting the industry.
The European Union has long been at the forefront of regulating the gambling industry, and its latest set of rules is no exception. With the aim of promoting responsible gambling practices and protecting vulnerable individuals, these new regulations are set to transform the way operators conduct business and how players engage with gambling services. Let’s explore the key changes and their potential impact on the industry.
Stricter Advertising Guidelines
One of the most significant changes in the new EU regulations is the tightening of advertising guidelines for gambling operators. These rules aim to curb aggressive marketing tactics and misleading promotions that could lure vulnerable individuals into excessive gambling.
Key changes include:
- Restrictions on using celebrities or influencers in gambling advertisements
- Limitations on the timing and frequency of ads during sports broadcasts
- Mandatory inclusion of responsible gambling messages in all promotional materials
For operators, these changes mean a complete overhaul of their marketing strategies. Many online casino real money platforms will need to rethink their approach to player acquisition and retention, focusing more on responsible gambling messaging and less on flashy promotions.
Enhanced Player Protection Measures
The new regulations also introduce more robust player protection measures, designed to prevent problem gambling and ensure a safer gaming environment for all users.
Some of the key features include:
- Mandatory deposit limits and cooling-off periods
- Enhanced self-exclusion programs across all EU member states
- Improved age verification processes to prevent underage gambling
These measures are expected to have a significant impact on player behaviour and operator practices. While some industry insiders worry about potential revenue losses, many experts believe these changes will lead to a more sustainable and responsible gambling ecosystem in the long run.
Data Protection and Privacy Enhancements
In an era of increasing digital threats, the EU has also focused on strengthening data protection and privacy measures for gambling operators and their customers.
New requirements include:
- Enhanced encryption standards for financial transactions
- Stricter protocols for storing and handling personal data
- Regular security audits and vulnerability assessments
These changes come as welcome news to players concerned about their online safety and privacy. For operators, implementing these measures may require significant investments in technology and infrastructure.
Impact on Sports Betting and Fantasy Sports
The new regulations also extend to the world of sports betting and fantasy sports, with several provisions aimed at maintaining the integrity of sports and preventing match-fixing.
Key changes in this area include:
- Stricter monitoring of betting patterns and suspicious activities
- Enhanced cooperation between operators, sports organisations and law enforcement agencies
- New guidelines for sports betting news coverage to prevent the spread of misleading information
These measures are expected to have a profound impact on the sports betting industry, potentially leading to more transparent and fair betting practices.
The Road Ahead: Challenges and Opportunities
As the industry adapts to these new regulations, both operators and players face a period of adjustment. While some may view the changes as restrictive, many industry experts see them as an opportunity for innovation and growth.
For operators, the challenge lies in finding new ways to engage players while adhering to stricter guidelines. This could lead to the development of more creative and responsible gambling products and services.
Players, on the other hand, can look forward to a safer and more transparent gambling environment. With enhanced protection measures in place, they can enjoy their favourite games with greater peace of mind.
As the EU continues to lead the way in responsible gambling practices, other regions may soon follow suit. This could pave the way for a global shift towards a more sustainable and ethical gambling industry, benefiting operators, players and society as a whole.
Australia
Drake Inquiry into Greyhound Racing NSW extended
Due to the high volume of submissions and issues so far raised, the timeframe for the Drake Inquiry into Greyhound Racing NSW (GRNSW) to report to the Minister for Gaming and Racing, David Harris, has been extended until 30 April 2025.
This will ensure Acting Commissioner, the Hon Lea Drake, has adequate time and resources to thoroughly consider the substantial and complex information including evidence from additional witnesses, with planned hearing dates running until the end of December.
Mr Harris approved the extension following a request from Ms Drake.
The Minister has also agreed to Ms Drake’s request to expand the Inquiry’s Terms of Reference to allow for a stronger focus on GRNSW’s financial management.
The second Term of Reference now requires the Acting Commissioner to “inquire into, report on and make findings and recommendations in relation to”:
2. GRNSW processes and management, including financial management, procurement and recruitment practices, and concerns regarding any alleged or identified conflicts of interest and the management of conflicts of interest.
The Inquiry’s next hearings are listed for 1pm to 7pm on 15 and 16 October in the Fair Work Commission hearing rooms at 80 William Street, East Sydney.
Further hearings will be held from 21 October, and additional dates will be confirmed for November and December and posted on the Drake Inquiry website.
Compliance Updates
How payments can drive iGaming operators’ growth as they navigate an evolving regulatory landscape
With iGaming regulation changing in multiple European and Latin American markets, Paysafe’s Rory Howard considers the invaluable role of payments
By Rory Howard, GM of iGaming for EMEA, Paysafe
After enacting new gambling legislation at end-2023, Brazil is expected to launch its iGaming market on January 1st. With 215m people, Latin America’s most populated country is almost certain to rapidly become a major global jurisdiction. Annual gaming revenue is forecast to grow to $4.9bn within five years, according to Vixio.
While the new Brazilian market offers an important opportunity for operators, licensing includes significant regulations to negotiate, including around payments. With other markets also enacting or considering more robust iGaming regulation, the operators that successfully navigate this new space can make change pay.
From Sao Paulo to Sweden via the UK
In April, Brazil published an Ordinance on operators’ payment requirements, preventing players from depositing using credit cards, cash, cheques, pay slips, bank slips and cryptocurrencies. Withdrawals of winnings will only be possible via electronic transfer between the operator and the player’s bank account, which must be a financial institution authorized by the Brazilian Central Bank.
Such restrictions, especially around credit cards, are part of a broader global trend to promote responsible gambling. In neighbouring Argentina, the Buenos Aires legislature is currently considering a bill to ban credit cards and social assistance debit cards for online betting in the capital region’s regulated market.
Over in the UK, operators have not been able to offer credit card deposits since the Gambling Commission restricted this in April 2020. More recently, the UK government’s Gambling Act Review white paper, which was released in April 2023, has resulted in more robust know your customer (KYC) checks for operators, including on affordability. From August all UK bettors depositing a net £500 needed to be checked, lowered to net deposits of £125 from February.
And UK operators are also facing marketing restrictions. From summer 2026, front-of-shirt Premier League football club sponsorships will no longer be an option following the association’s voluntary ban. In addition, the government is currently considering whether bonuses should be tightened, though it appears unlikely that the UK will go as far as Brazil’s complete ban on bonusing and free bets.
The UK isn’t the only European country strengthening its iGaming regulatory framework, with Sweden only allowing operators to offer players a single sign-up bonus following the Scandinavian country’s re-regulation of the market in 2019. More recently, the Swedish gambling regulator has come out in favour of the government’s proposed ban on credit cards for iGaming from April 2025.
Playing and paying it forward
With Sweden’s eastern neighbour, Finland, looking to liberalize its government monopoly with a licensing system for private operators by early 2027, the only constant when it comes to iGaming regulation is change. While regulatory change providers operators with opportunity, they need to have a solid strategy in place.
The global regulatory space is highly complex and diverse, so it’s essential for operators to develop a robust compliance framework that covers all the different legal requirements for each global market. Against the backdrop of the responsible gambling shift, KYC protocols have never needed to be more granular, requiring automation and specialised software for the highest accuracy and efficiency.
Payments are an indispensable element in negotiating the new regulatory landscape. Every market is unique, including when it comes to payments. If a jurisdiction restricts credit cards or other payment methods, operators’ cashiers need to include alternatives such as digital wallets, eCash or even pay-by-bank options to ensure players don’t abandon a brand before they become a customer.
With markets restricting bonuses and other marketing channels like sponsorships, operators need to ensure they are getting payments right. Payments – including quick payouts and deposits and the availability of preferred payment methods – are much more important factors in players’ selection of online sportsbooks than sign-up offers and sports sponsorships, according to Paysafe’s 2024 research.
More broadly, it’s also vital for operators to choose the right payment provider. Partnering with a payments company with global experience and which offers a comprehensive range of its own and third-party payment solutions, including local payment methods (LPMs) like Brazil’s Pix, will enable operators to effortlessly tailor their cashiers to a particular market.
Whether in Brazil, Argentina, the UK, Sweden or Finland, the global iGaming market is diversifying from a regulatory perspective. While the changing space poses significant challenges, it gives savvy operators an opportunity to ensure their brands and cashiers are not only compliant but have a completive edge that will ultimately pay out.
Rory Howard
As General Manager for iGaming in the EMEA region at Paysafe, Rory oversees the company’s online gambling business in the U.K. and continental Europe as well as neighbouring regional markets. He has close to 20 years’ experience in payments and fraud analysis, with a strong focus on the iGaming space. Rory’s previous roles include payment leadership positions at The Rank Group, Racing Stars, Gamesys, and Eyas Gaming.
Compliance Updates
BetConstruct Acquires New Romanian Licence for Casino and Fixed-Odds Betting Activities
BetConstruct is eager to announce that the company has acquired the prestigious Romanian Remote Gambling B2C Licence.
This licence, granted by ONJN (Romania National Gambling Office), enables BetConstruct to cater to Romanian users within the full scope of regulatory compliance, ensuring safe and secure gaming experiences.
Betconstruct’s team notes that this achievement marks the culmination of a rigorous and comprehensive process to meet the stringent regulatory standards set by Romanian authorities.
It underscores the company’s unwavering commitment to adhering to the highest industry standards, providing their Romanian customers with secure, dependable, and enjoyable gaming services. As BetConstruct celebrates this milestone, the company remains dedicated to promoting responsible gaming and is eager to expand into new markets in the future.
Obtaining the Romanian Remote Gambling B2C Licence is evidence of BetConsturct’s adherence to upholding responsible gaming policies and demonstrates how the company ensures that users can enjoy secure gaming experiences with the company’s innovative products and services.
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