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Push Technology Expands Diffusion Cloud Offering with Enhanced Monitoring Capabilities and New REST Adapter

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Push Technology, the pioneer and leader in real-time data streaming and messaging solutions, today announced valuable enhancements to Diffusion Cloud – its Intelligent Event-Data Platform.  The additions include a new REST adapter and improved data monitoring capabilities.

New REST Adapter
Development teams can quickly and inexpensively provide real-time experiences to customers, by transforming existing APIs into streaming data feeds, without the need to re-architect backend systems. With Diffusion doing the heavy lifting of distributing real-time data, developers can reduce traffic load on backend systems – resulting in consistently fast performance and reduced infrastructure requirements. In addition, developers now have the ability to specify custom headers/query parameters – which are necessary for polling authenticated APIs.

Capabilities:

  • Leverage the power of Diffusion to distribute existing APIs as highly efficient, real-time streaming feeds.
  • An out-of-the-box adapter to pull data from external REST API endpoints and into Diffusion.
  • Configure integrations with external REST APIs through the Diffusion Cloud Dashboard, or programmatically via Diffusion’s Management API.

Improved Monitoring
Diffusion Cloud is a mission-critical component of customers’ infrastructure. Monitoring improvements now makes it easier for Ops teams to understand how their Diffusion Cloud services are being used, identify anomalous behavior, and pro-actively respond to any potential issues before they impact end users.

Capabilities:

  • Live graphing and visualization of key usage metrics for “at a glance” service status.
  • More granular reporting of usage history, allowing fine-grained trend analysis and diagnostics.
  • Highlighting of usage thresholds and high/low summaries to inform capacity planning.

In summary, the redesign enables users to manage existing APIs and add new sources in a matter of seconds. It provides customers with greater visibility of their service’s live metrics and historic usage trends, with the dashboard overview now displaying live metrics for number of Connections and Topics. New graphs display Connection and Message usage over the past hour/day/week/month and summary data points are now shown (minimum/maximum connections, total number of messages and bytes).

Andréa Skov, Chief Marketing Officer for Push Technology, said: “Using the Cloud version of our Diffusion platform development teams can take an economical, fast, low-code approach to building next generation real-time, event-driven applications. We continually evolve our platform’s powerful, intelligent data management capabilities. These enhancements are driven by the digital transformation requirements of the companies we serve across the globe.”

Balkans

Montenegro Ministry Ignores EU Law and Bans Apple Pay, PayPal, Mobile Banking in Controversial Betting Law Amendments

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In a move that has raised eyebrows across the global financial community, including the European betting and iGaming sectors, Montenegro has enacted amendments to its gambling laws that effectively ban the use of modern electronic payment methods, including Apple Pay, PayPal, mobile banking, IPS, and e-banking

Ironically, the Minister of Finance stated a few days ago that the country has no obligation to comply with EU rules, a paradoxical stance for a nation actively seeking EU membership and aiming to integrate into the world of digital business.

In 2021, the European Commission urged Montenegro to strengthen its efforts to counter money laundering. However, the recent amendments move in the opposite direction, potentially isolating the country from EU practices and global financial community trends.

Since the beginning of 2024, however, Montenegro’s gambling sector has been in turmoil.

 

The Industry Response

The controversial ban on electronic payments seems designed to curb competition, preventing the growth of foreign-owned companies, including U.S. enterprises. This move contradicts global business practices and undermines the principles of competitive business. A petition calling to halt the change received 25,000 signatures, representing around 5% of the country’s electorate, in just five days. It highlighted the risk of significant job losses in the industry and the potential economic repercussions of such legislative measures.

Montenegro Bet, the country’s nationwide trade association, has submitted the petition to the country’s assembly and initiated a constitutional review, highlighting concerns over the unconstitutionality of the amendments. Additionally, they are working with international institutions to draw attention to the negative impacts of the law changes and their contradictions with EU directives. All those attempts have remained without a single institutional response.

 

Overview of Breaches of EU Acquis by Article 68f

Much of the backlash to the amendments comes from the view that they conflict with European Union (EU) law. While Montenegro isn’t currently in the EU, it is a candidate for membership and is expected to align its laws with EU standards. The amendments clash with several key EU legal provisions, including the TFEU, Payment Services Directive, which seeks to form an integrated market for electronic payments, and the EU 4 and 5AML Directives, which categorize cash transactions as high risk for money laundering.

 

Multiple Lawsuits Incoming

The combination of apparent corruptive practices orchestrated by local companies within the same industry and certain individuals within the Ministry of Finance results in an attempt to de facto expel multiple operators, including those based in U.S, clearly denying equal market access.

This has already led to substantial legal challenges. Multiple operators are preparing preliminary steps toward legal action, including a lawsuit before the International Court for Settlement of Investment Disputes.

 

A Cash and Retail-Loving Law in the Middle of the Digital Age

The amendment to Article 68f of Montenegro’s gambling law has sparked significant concern within the country’s gambling sector. The new law disables various electronic payment methods, such as e-banking and mobile payments, for depositing funds into betting accounts. This leaves bettors in Montenegro with only two options: they must either enter a betting shop to place a cash wager, which then transfers funds into their accounts, or pay via card, but only at a terminal in a betting shop.

This strange move forces players to go to a store just to fund their online accounts, which is inconvenient in a time when digital transfers should be the norm.

 

Defying Global Trends and AML Standards – What Next?

Montenegro’s move to limit electronic payments is an outlier among global trends. Internationally, there is a clear shift towards reducing cash transactions in favor of electronic payments, as advocated by bodies like Moneyval and the Financial Action Task Force (FATF). The global financial community is embracing digital solutions for their transparency and efficiency.

Montenegro’s stance not only isolates it from EU practices but also contradicts the direction of the global financial community, increasing the risk of money laundering and undermining investor confidence.

The prohibition of the safest and most advanced methods of online payment business, such as Apple Pay and PayPal, in favor of promoting cash transactions, is a troubling development that warrants urgent attention and action from both national and international stakeholders.

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Baltics

Breaking Frontiers: Exploring the Evolution of iGaming Tech with Atlaslive’s CPO, Lasha Kupatadze

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Breaking Frontiers: Exploring the Evolution of iGaming Tech with Atlaslive’s CPO, Lasha Kupatadze
Reading Time: 6 minutes

 

Get ready for the MARE BALTICUM Gaming & TECH Summit 2024 by HIPTHER! The #hipthers are thrilled to introduce and put the spotlight on the companies and people who help us make the magic happen: our conference sponsors. Get to know them and join us in Tallinn, on 4-5 June to meet them in person!

Lasha Kupatadze, Chief Product Officer at Atlaslive, will be a Speaker at the Summit, offering valuable insights at the Panel about “Future-Proofing Digital Engagement: Mastering Gamification, Mobile Innovation, and Regulatory Compliance in the AI Era”.

 

Hello Lasha, thank you for taking the time for this interview. We are excited to get to know you and introduce you to our readers! Can you start by telling us a bit about yourself, your professional journey, and your role at Atlaslive so far?

I’ve been in iGaming for nearly a decade and love it! Working with like-minded people to generate ideas and build products that customers love.

Throughout my career, I’ve worked in different roles at both B2C and B2B companies, focusing on building engaging and fun customer experiences.

As the Chief Product Officer at Atlaslive, I get to lead our efforts in making our products the best they can be. My job involves guiding our product development while applying the latest technologies, like AI and blockchain, to make our platform even better. Since I joined Atlaslive, my focus has been on making sure our products not only meet but surpass what our partners and players expect. We’ve put a lot of effort into making personalized, fun experiences that draw players in and keep them coming back for more.

In short, my career has been all about adopting new technologies, developing enjoyable and engaging products, and leading teams to create top-notch iGaming experiences.

 

As the Chief Product Officer at Atlaslive, you play a crucial role in shaping the company’s product landscape. Can you share with us how Atlaslive’s mission of discovering how far iGaming tech can evolve influences your approach to product development?

Our goal is to see how far we can go with technology in iGaming, and this ambition is a huge part of how we build our products. We’re really into using the latest tech to make gaming fun, personalized, and safe for everyone.

We use big data to analyze a huge amount of information, understand and track different patterns in how people play and what they prefer. This helps us deeply examine our users’ behaviors, allowing us to customize our flexible platform to fit exactly what they like and even predict what they’ll want to do next. This approach makes things a lot easier for our partners. They can spend less time and effort trying to figure things out because we provide all the insights and tools they need to make smart decisions quickly.

Our approach is tech-oriented and centered on the player, and  boosts not only engagement but also guarantees that everything is secure and perfectly adjusted to the end-user preferences.

I consider personalization paramount – and we usually focus on creating an experience that feels personal and keeps players coming back for more. I think that this user-focused mindset, combined with our love for tech, ensures that every step we take in product development not only meets the industry’s needs but often goes beyond, setting new standards for what iGaming can be.

 

The Atlaslive platform offers versatile delivery solutions, including Sportsbook API integration, White Label, and Turnkey. How do these different solutions cater to the varying needs of iGaming operators, and what advantages do they offer in terms of time to market and customization?

At Atlaslive, we understand that the needs of iGaming operators vary greatly depending on their business goals, market approach, and technical expertise. That’s why we offer a range of flexible delivery solutions. All options are designed to meet specific requirements, providing key benefits in terms of quick market entry, starting from two days only, and the ability to adjust services to a specific brand or market demand.

Our Sportsbook API integration is perfect for tech-savvy operators who have their platforms but want to enhance them with our top-notch sportsbook features. This solution allows for high customization and rapid deployment, enabling operators to quickly adapt and scale their offerings. On the other hand, our White Label and Turnkey solutions are ideal for those looking to launch their operations quickly without the heavy lifting of developing the technology from scratch. These options offer the fastest route to market with a high degree of brand customization, allowing operators to maintain their unique brand identity while using our robust platform.

When Atlaslive offers its three solutions, we ensure care for all parties involved in this integration process, guaranteeing smooth implementation and an exceptional gaming experience for end-users. Quality and innovation are steadfast allies for Atlaslive, helping our partners to be satisfied and stay successful in the market.

 

One of Atlaslive’s core values is creating live connections between business ambitions and opportunities. How does the Atlaslive Platform facilitate these connections, and what impact does it have on the overall iGaming experience for operators and players?

Yes, at Atlaslive, we’re really focused on connecting business goals with opportunities. Our platform uses smart data analysis to give operators the insights they need to understand what players want. This means we can help them tune their offerings to fit player preferences, which makes the gaming experience much more personal and exciting for everyone.

We also make sure our system works smoothly with other tech tools out there, which keeps things running seamlessly for operators and enjoyable for players. Overall, our “creating live connections” approach helps provide a lively and engaging environment where businesses can grow and players are more engaged with the offerings they choose.

 

With your extensive experience in the iGaming industry, including leadership roles focused on product development, how do you ensure that Atlaslive remains at the forefront of innovation while meeting the evolving needs of the industry and its partners?

While working in the iGaming industry, I’ve learned that staying ahead isn’t just about catching the latest trends, it’s about creating them. At Atlaslive, we keep our finger on the pulse of technology and user expectations. My approach is direct: listen, innovate, and adapt. First, we listen. We’re in constant dialogue with our partners to understand their challenges and preferences. This feedback is very important — it drives our product development. At the same time, we conduct market research and trend analysis to stay informed about the latest in technology, player preferences, and regulatory changes. In such a way, we can anticipate shifts in the market and adapt our products accordingly.

Then, we innovate by infusing our platform with the latest technologies — whether it’s AI to enhance personalization or blockchain for security. Finally, we adapt quickly. The iGaming world moves fast, and flexibility is our superpower. We’re always ready to tweak our offerings to better serve our clients and stay relevant in the market.

 

Atlaslive recently underwent a rebranding process. Could you discuss the connection between this rebranding and the strategic vision of the company, particularly in terms of enhancing the iGaming experience and staying ahead in a competitive market?

The rebrand to Atlaslive is a future-proof of the company’s vision to stay dynamic in terms of technologies and boost the user experience at the same time while giving our partners even more freedom during different sports events and adjusting the necessary settings timely and effectively.

The recent rebranding of Atlaslive shows our direct ties to our vision and a fresh start in staying true to our core values. With this rebranding, we’re emphasizing our focus on being a tech-forward company that always prioritizes our partners. Atlaslive – the tech behind the game.

 

At the MARE BALTICUM Gaming & TECH Summit, you will be joining the discussion about the strategic integration of gamification to boost player retention and loyalty in the iGaming sector. In a nutshell, what is your perspective on the matter, and how does gamification align with Atlaslive’s vision?

Well, what is gamification? To keep it simple, it’s about making the journey from point A to point B fun for the user. That’s what gamification is all about, in a nutshell.

I prefer using both quantitative and qualitative data to understand our customers and build user experiences based on this knowledge.

One of my first experiences with gamification was one of the world’s largest producers of soft drinks campaign where each bottle cap had a letter. If you collected all the letters to spell ‘happiness,’ you could exchange them for various prizes. I remember the excitement I felt before opening each bottle. I bought many of them just to see what letter I’d get. That’s a perfect real-life example of gamification.

We create similar experiences for iGaming users at Atlaslive. For instance, they might open a mystery box without knowing what’s inside. We use gamification techniques that evoke excitement and fun, drawing on our understanding of what users enjoy.

To put it simply, we understand our end-users and strive to create products and services that bring smiles to their faces. We monitor the effectiveness of our gamification tools through direct customer feedback and analytical data. Some of our projects that employ these techniques have seen a significant 30% increase in engagement and conversion rates.

By focusing on personalized and interactive experiences, we create a dynamic and engaging environment that keeps players returning, ensuring long-term success for both our platform and our partners.

Thank you for this insightful interview, Lasha! We look forward to meeting you in Tallinn, and hearing your valuable insights on Mastering Gamification, Mobile Innovation, and Regulatory Compliance in the AI Era!

Join us in Tallinn to connect with Lasha and the Team of Atlaslive – the dynamic iGaming platform focusing on “THE TECH BEHIND THE GAME”

Get your Tickets to the MARE BALTICUM Gaming & TECH Summit Now!

 

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Asia

Interview with ProgressPlay on their Groundbreaking Standalone Product and Asian Expansion

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Interview with ProgressPlay on their Groundbreaking Standalone Product and Asian Expansion
Reading Time: 3 minutes

 

Interviewer (Edwin Ward, WX2): Welcome, Itai Loewenstein and Marina Nahhas from ProgressPlay! We’re thrilled to discuss your latest advancements and your presence at SIGMA Asia 2024 in Manila. Let’s start with you, Itai. ProgressPlay has been named one of Europe’s Top 10 Casino Tech Solutions Providers in 2024. How does it feel to receive such recognition?

Itai Loewenstein: Thank you! It’s an honour to be recognised among Europe’s top casino tech providers. This accolade reflects the hard work and innovation our team has put into developing cutting-edge solutions that meet the evolving needs of the iGaming industry.

Absolutely. Now, you’re set to make waves in the Asian iGaming sector with your standalone product. Can you tell us more about it?

Itai Loewenstein: Our standalone product is truly revolutionary. It allows our partners to target all markets, offering them unprecedented control and flexibility. This platform was designed to empower operators by giving them the ability to manage their own operations while we provide the robust technological backbone.

That sounds impressive. Marina, how important is the SIGMA Asia 2024 event for ProgressPlay, and what do you hope to achieve there?

Marina Nahhas: SIGMA Asia is incredibly important for us. It’s our debut at this prestigious event, and we’re super excited to showcase our latest products. The exhibition is the perfect opportunity to present our standalone product to a large number of potential new customers, especially those looking to tap into the rapidly growing Asian iGaming market.

With the event expected to attract over 20,000 delegates, it’s sure to be a bustling hub of activity. Can you shed some light on the current trends driving the growth of the Asian iGaming industry?

Marina Nahhas: Certainly. The Asian iGaming industry is booming due to several factors, including technological advancements, the widespread adoption of mobile devices, and the increasing popularity of online gaming. Digital payment methods have also played a crucial role, making it easier for users to engage with online platforms. This creates lucrative opportunities for gaming entrepreneurs.

Itai, your standalone licensee offering debuted at ICE in January. How has the response been so far, and what makes this offering unique especially for the Asian market?

Itai Loewenstein: The response has been overwhelmingly positive. Our standalone offering is unique because it allows operators to fully control their operations, from branding to regulatory compliance, while we handle the technological aspects. This arrangement provides immense flexibility and scalability, making it ideal for operators looking to expand into new markets. ProgressPlay’s unique platform capability allows operators to open many multi-brands in a matter of hours, as the latest-generation platform supports the white-label offering. This new proprietary multi-brand platform allows operators to streamline their casino brands fast thanks to ProgressPlay’s flexible high-performance technical platform.

That’s great to hear. Can you elaborate on the technological aspects of your platform and the team behind its development?

Itai Loewenstein: Our platform has been meticulously developed over the years by a team of top-notch professionals dedicated to serving regulated markets, including the UK. We’ve incorporated many proprietary services developed in-house, ensuring that our platform meets all diverse requirements. This includes our proprietary AI capabilities for safer gambling, which have been shortlisted for the EGR Awards again.

Marina, how does ProgressPlay ensure that its platform remains flexible and adaptable to various regional and regulatory requirements?

Marina Nahhas: Our platform’s flexibility is one of its key strengths. We enable operators to tailor their offerings to specific regions and regulatory requirements. This is achieved through a strategic joint venture with a reputable cashier, facilitating seamless integration of various payment methods. This approach ensures that we cater to the diverse needs of our partners.

Itai, what are the main advantages of the standalone platform for operators, particularly in the Asian market?

Itai Loewenstein: The biggest advantage is the wider selection of countries and regulatory territories operators can choose from based on their licenses. As Marina said, our built-in proprietary cashier can be easily adapted to relevant markets and payment processors. Additionally, the ability to create brands under the standalone platform is especially beneficial for generating healthy ROI in Asian markets. We’ll be showcasing all these features at stand BR917 at SiGMA Asia.

Thank you, Itai and Marina, for sharing these insights. We look forward to seeing ProgressPlay’s innovations at SIGMA Asia 2024!

Itai Loewenstein and Marina Nahhas: Thank you! We can’t wait to connect with everyone at the event.

Interviewer: Remember to visit ProgressPlay at stand BR917 at SIGMA Asia 2024 in Manila from June 3rd to 5th.

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