Press Releases
Kambi Group to power re-launch of Mybet sportsbook in Germany
Kambi Group signed an agreement with Mybet to power the latter’s re-launch in Germany.
Mybet was shut down in Germany the fall of 2018 following 15 years of operation, because of the insolvency of its previous owner, MyBet Holding SE. Now a new investment group, named Rhinoceros Group, has purchased the Mybet brand and its digital assets and taken steps for the re-launch.
Under the terms of today’s multi-year agreement, Kambi will offer Rhinoceros Operations Ltd its complete Sportsbook and full range of managed services, enabling the company to relaunch the brand into the growing German online market.
Kristian Nylén, Kambi Chief Executive Officer, said: “The story of mybet illustrates why operators cannot afford to rely purely on the strength of their brand and history in a market. Online sports bettors are increasingly promiscuous so operators must ensure they have sufficient scale in their product investments to provide exciting sports betting experiences at all times to remain competitive. Partnering with a high-quality supplier such as Kambi solves that challenge.
“We are excited by the potential of mybet. The brand remains strong and, with the quality the Kambi Sportsbook offers, we believe mybet can once again become a leading player in the German market and elsewhere.”
Tobias Carlsson, CEO of the Rhinoceros Group, said: “Our agreement with Kambi is one of the cornerstones on which we will build the future of a great brand. Mybet was one of the pioneers in the German sports betting field, and together with Kambi and our other partners we will do everything in our power to revive that legacy and bring players the experience they desire and deserve.”
About Kambi:
Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Kambi Group plc is listed on First North at Nasdaq Stockholm. Our services encompass a broad offering from front-end user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 20+ customers include 888, ATG, Corredor Empresarial, DraftKings, Kindred Group, LeoVegas and Rush Street Gaming. Kambi employs approximately 700 staff across offices in Australia, Malta (headquarters), Philippines, Romania, Sweden and the United Kingdom.
Kambi utilises a best of breed security approach, with guiding principles from ISO 27001. Kambi is eCOGRA certified. Kambi Group plc is listed on First North at Nasdaq Stockholm under the symbol “KAMBI”. The Company’s Certified Advisor is Redeye AB.
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PA Betting Services and Liderform forge strategic partnership to elevate racing content for Turkish audiences
PA Betting Services (PABS) are thrilled to announce a groundbreaking partnership with Liderform, the premier specialist racing form publication in Turkey. This multi-year agreement marks a significant milestone in the evolution of international racing, as Liderform integrates PABS’s pre-race stats and tipping from nine prominent racing regions into their own tipping product. The collaboration aims to enhance the quality of international racing coverage, offering Turkish audiences access to top-tier insights and analysis as they engage with racing through approved Tote partners.
With this alliance, Liderform solidifies its commitment to delivering unparalleled racing content to its customers, leveraging PABS’s expertise in pre-race analysis and tipping to augment their existing offerings. By incorporating PABS’s comprehensive data and insights, Liderform seeks to enrich the experience of Turkish racing enthusiasts and foster a deeper engagement with unparalleled insights and analysis across international racing events.
Richard Duncan, Head of Business Development & Strategic Partnerships at PABS, expressed his enthusiasm for the partnership, stating, “This partnership with Liderform presents an opportunity to promote PABS’s pre-race tipping and statistical content, which has a proven track record of success in domestic markets, to new international audiences. We couldn’t be more excited to work with Liderform to enhance their market-leading form products.”
The collaboration between Liderform and PABS represents a strategic alignment of two industry leaders, each renowned for their commitment to excellence in racing content. Murat Akyer, CEO of Liderform, emphasised the significance of the partnership, stating, “The breadth and quality of pre-race international form, stats, and tipping content made PABS the obvious choice to enhance our leading form solution. This collaboration not only enhances Liderform’s position as the leading Turkish provider of racing form solutions but also underscores our dedication to innovation and delivering value to our audience.”
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Back in Full Force! Hacksaw Gaming Makes Epic Come Back in Croatia with Hrvatska Lutrija!
We’re back breaking the boundaries of remote gaming in Croatia! This also marks the start of an exciting new partnership with Hrvatska Lutrija, the national lottery of Croatia.
Star titles Chaos Crew, Wanted Dead or a Wild, Hand of Anubis and RIP City, to name a few, are now available on Hrvatska Lutrija’s online platform (Cro Casino) as of the 16th April. Cro Casino highly values responsible gaming principles, with a focus on top customer support and social responsible gaming principles.
Hacksaw Gaming is thrilled to celebrate this new collaboration, and is adamant that Cro Casino players will be starstruck with the variety of our games, offering multiple themes, features and mechanics that showcase our innovative and dynamic approach to creating the ultimate user experience.
Marcus Cordes, Hacksaw Gaming CEO stated that he is “pleased to welcome Hrvatska Lutrija to our growing list of partners. We’re committed to growing our global presence, and being able to reach more players in Croatia with Cro Casino is just what we need to keep on track!”
Our partnership with Hrvatska Lutrija marks yet another milestone. Emphasizing responsible gaming principles, Cro Casino aligns perfectly with our commitment to providing an exceptional player experience. All that’s left to say is… “Bok” to our Croatian fans!
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Peter & Sons bolsters its senior management team with new hire
Innovative game studio Peter & Sons has today announced the expansion of its senior management team with the appointment of Lauryn Duncan to the role of Head of Sales and Marketing.
In her new role, Lauryn will be primarily responsible for new partnerships with clients across multiple jurisdictions that Peter & Sons is licensed. She will also be tasked with managing client relationships at every level of the collaboration from initial discussions right through to launch and ongoing account management.
Lauryn embarked on her slot game journey at Wazdan, spearheading the successful launch of many tier 1 operators. Her skills led her to Microgaming, a premier iGaming content supplier, where she undertook diverse roles encompassing sales, partnerships, and team management. Her most recent tenure at gaming powerhouse Games Global showcased her expertise in client onboarding across key markets in Europe and Canada.
Peter & Sons already has access to the largest regulated markets including the UK, Italy, Ontario, Sweden, Greece, and Denmark. Additionally, the studio is set to go live in Spain, Portugal, and New Jersey – allowing Peter & Sons to cater to the true powerhouses of the iGaming space.
Over the last couple of years, Peter & Sons has created some of the most spectacular slots and has become a challenger brand within the iGaming industry. To achieve this, the company has built a highly skilled team of artists, mathematicians, and musicians to create some of the most entertaining content that players have come to love.
Yann Bautista, Commercial Director and Founder of Peter & Sons, said: “We are absolutely thrilled to welcome to our family someone of Lauryn’s calibre. Lauryn is joining at a pivotal moment for Peter & Sons, as we continue to strengthen our partnership roster.
“In the last 12 months alone, we have integrated with more than 50 new operators and aggregators, including big names such as Playtech, IGT, Hub88, Reevo, Groove and AzureTech.
“Lauryn’s experience, network and passion for delivering excellence, coupled with the fact that we are perfectly aligned with our vision for the future of Peter & Sons, makes her the perfect candidate for this role.”
Commenting on her appointment, Lauryn Duncan, Head of Sales and Marketing, added: “This is a wonderful opportunity for me to be involved with Peter & Sons, which has fast become one of the most exciting slot game providers.
“This is an incredible opportunity for me to join forces with Peter and Sons, a company that is fast becoming one of the most exciting slot provider. After working with many studios, one develops a sense of what sets exceptional studios apart, and Peter and Sons has that unique spark of a company in its breakthrough stage.”
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