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Banach launches Soccer Player Props on Ladbrokes and Coral platforms

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Following on from US Sports product launch in Q4 2018. Banach add Player Props to their Soccer portfolio

 

Ireland-based gaming solutions developer Banach Technology has launched Soccer Player Props on the technology platforms of Ladbrokes and Coral. Soccer Player Props is the third game that Banach is launching these platforms in the last one year.

The new game provides the customers over ten prop bet types for all major UK and European competitions which can be placed as single bets, part of a #GetAPrice or #YOURCALL bet or included as a component of a Build Your Bet. The range of Soccer Player Props markets includes shots, shots on target, goals inside and outside the box, assists, passes, offsides and tackles.

Mark Hughes, CEO, Banach Technology, said: “We are thrilled to provide Ladbrokes and Coral with the industry leading Player Props, Ready Made Multiples (#GetAPrice and #YOURCALL) and Build Your Bet products. It’s exciting times in the Sportsbook industry and Banach are delighted to have built a strong partnership with Ladbrokes & Coral over the last year and look forward to delivering more innovative product in 2019.”

Ryan Thurburn, Head of Product at Ladbrokes Coral Group: “The current sportsbook landscape is constantly evolving with operators having to meet the product expectations of our customers as well as suitably differentiate our brands. Our great relationship with Banach helps LCG push the boundaries in product development and build important foundations for more innovation to come. It’s exciting times ahead!“

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Greece: Online Bets Seen at €1 Billion in Three Years

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Riding the momentum generated during the lockdowns, online gambling in Greece is expected to soar to an annual turnover of more than 1 billion euros by 2024, a conference call of the OPAP gaming company with market analysts heard last week.

According to the company’s estimates arrived at in consultation with H2 Gambling Capital, online gaming in Greece is by far the fastest-growing means of gambling in the country, with its penetration jumping since 2019 to secure a market share of 36% of all gaming in Greece. This is now on the way towards matching the average rate seen across the European Union, amounting to 40%.

As far as OPAP alone is concerned, its online business saw its share jump from just 0.7% in 2019 to 29% of the company’s gambling activity today, and this is set to continue rising despite the reopening of brick-and-mortar gaming venues.

Following its investment in rival company Stoiximan, OPAP is well placed in the online market, analysts were told. The strategy of the Athens-listed company eyes the differentiation of its online gaming, aiming at increasing its client base and attracting more female punters.

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Apex Live Gaming Launches ChipperX

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Apex Live Gaming has launched a new device named “ChipperX” for the casinos.

Designed and manufactured by Apex, ChipperX is a dedicated chip management device. It automatically sorts chips by value or colour into one of 12 designated chip tracks. Each chip track is configured to sort and store a defined number of chip types.

“Apex Live Gaming is made up of people who understand and have experience working in land-based casinos. That’s why we make equipment that helps casino staff do their jobs faster, better, more comfortably and easier,” the company said.

ChipperX has the computing power to quickly and accurately count, sort and distribute up to 500 chips per minute. It produces game statistics with a minute-by-minute display stored in the device’s memory for one year.

Easy operation is guaranteed by remote control and diagnostics. Through remote access to ChipperX settings and management, Apex’s team of technicians can help customers control the device remotely in real time. This reduces operating costs and service time.

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Paul Mallon Steps Down as Head of Brand Marketing at Paddy Power

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Paul Mallon has stepped down as the head of brand marketing at Paddy Power.

The ad executive spent ten years at the Flutter-owned operator. Mallon began at Paddy Power as a football writer following a time as a journalist at the Irish Daily Star.

He leaves Paddy Power to become head of special ops at the London-based advertising agency Lucky Generals, which was Paddy Power’s creative agency before Flutter’s reorganisation with its The Stars Group merger.

Mallon wrote on LinkedIn: “After an incredibly good time and 10 years at the sublime Paddy Power, I’ve transferred to the mighty Lucky Generals (with huge thanks to the colleagues, agencies and customers who made working for PP such a pleasure).”

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