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Darina Denisova: Russian betting business should grow with the global market

George Miller

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Darina Denisova: Russian betting business should grow with the global market
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The perspectives for the global sports betting market are very encouraging. The growth of the bookmaking industry, including in Russia, can be called one of the most impressive in the entire global business environment. This was stated by the President of the Russian Self-Regulatory Organization (SRO) «Association of Betting Companies» Darina Denisova, commenting on the results of the study of consulting company Zion Market Research.

 

Participants in the Russian betting market have carefully studied the new report of the company, whose main goal was to give a detailed forecast of the development of the betting industry up to 2024. If in 2017, experts estimated growth of the global betting market at $104 billion, by the end of 2024, their forecast figure was already $155.4 billion.

«CAGR at least 8% between 2018 and 2024 seems quite realistic, – Darina Denisova said. – Of course, it is necessary to take into account many different factors of market behavior, which often depend on the predictability of regulating state bodies. But on the whole, the global betting industry is indeed experiencing a period of most active development».

Exactly the legislative problems the authors of the research call as one of the main obstacles to the growth of the market. For Russia, this issue is also relevant and, according to Darina Denisova, it is the prudence of local legislators and regulatory bodies that is almost the main condition for the development of the Russian segment of the global betting industry.

The authors of the analytical report also believe that such a serious projected growth in the market growth can be explained by the real digital revolution, which allows the online betting segment to become a leader in the classic bookmaking industry.

Agree. Now we are witnessing a real breakthrough in operating technologies of bookmakers. Enormous business opportunities are provided to those bookies that are willing to invest resources in the development of their platforms. For Russian bookmakers, this is no less important than for foreign brands», the President of the Russian SRO summarized.

 

 

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Eyecon sets its sights on expansion through Microgaming’s platform

George Miller

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Eyecon sets its sights on expansion through Microgaming's platform
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Microgaming has signed a deal with Eyecon that will see the leading game studio’s entire suite of games be made available to Microgaming’s customers.

Popular titles such as Fluffy Favourites, Shaman’s Dream and Temple of Iris will be added to Microgaming’s award-winning platform, which provides over 800 gaming brands worldwide, in more than 20 regulated markets, with access to an extensive and growing collection of exclusive content and top-performing partner games.

“Looking forward to a successful and mutually-beneficial partnership with Eyecon. The deal will enable Microgaming to bolster its content offering with Eyecon’s iconic collection of casino slots, while also providing Eyecon with significantly greater exposure, scale and reach. Microgaming continues to collaborate with top-performing content partners such as Eyecon to keep its diverse, industry-leading games portfolio fresh and innovative for its customers.” -said, Leon Thomas Commercial Director at Microgaming.

“We are really excited to launch Eyecon’s extensive portfolio of games across Microgaming’s content platform. This is a great opportunity for us to increase the reach of our games, along with our enhanced engagement tools, via the huge distribution that Microgaming offers. This is a compelling partnership that will provide Microgaming customers and their players with well known, market-leading titles.” – concluded, Paul Gielbert, Commercial Director of Eyecon.

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ITL bill acceptor expands into Southeast Asia

George Miller

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ITL bill acceptor expands into Southeast Asia
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A bill acceptor (CBA9) designed specifically for Southeast Asia has been introduced to the market to simplify cash handling for OEM’s that export throughout the region. Already dominating the vending industry in China, the market-leading, field-proven banknote validator is now available in Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand & Vietnam. Following consumer and market demand, ITL are keen to roll-out its accessibility to this vast Southeast Asia region.

Kravitz Liew is ITL’s Business Development Manager for Southeast Asia based in Malaysia. Kravitz commented, “The CBA9 is a cost-effective bill acceptor and boasts a quick transaction time (2-3 seconds) and advanced note-to-note processing capabilities. With its enhanced sensing technology, the CBA yields a high acceptance rate for the Southeast Asian currencies which we have currently available and we are delighted with the positive interest we have received from key Manufacturers in the region. Since I started working for ITL back in February this year, I have built up strong relationships with our customers in Southeast Asia and CBA9 is proof that we are providing the right product for the demands of the region.”

Kravitz continued, “Due to the product’s modular design, the CBA9 can be upgraded to add a note recycler to suit customer needs. It is particularly suited to vending and amusement industries where it offers exceptional field reliability. Free remote updates (including MDB) are available too giving our customers excellent value for money.”

Concluding Kravitz said, “The CBA9 is devised to maximise cash efficiency for customers requiring quick transactions and I am delighted to be able to offer our customers this solution. Southeast Asia is an important region for us, and we look forward to seeing a fast and widespread take-up of this cost-effective bill acceptor in the region.”

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Zynga Enters Into Agreement to Acquire Istanbul-based Rollic

George Miller

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Zynga Enters Into Agreement to Acquire Istanbul-based Rollic
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Zynga Inc., a global leader in interactive entertainment, announced it has entered into an agreement to acquire Istanbul-based Rollic, a mobile games developer and publisher with an exciting portfolio of popular hyper-casual games that have been downloaded more than 250 million times. With this acquisition, Zynga enters the hyper-casual market – one of the largest and fastest growing gaming categories on mobile – and adds a highly talented team and an extensive network of external developers. Rollic will meaningfully increase our audience and grow our advertising business.

Founded in December 2018 by Burak Vardal, Deniz Basaran and Mehmet Can Yavuz, Rollic is a hyper-casual publisher and game developer based in Istanbul, Turkey. Eight of Rollic’s games have reached #1 or #2 top free downloaded games in the U.S. App Store, and their latest releases, Go Knots 3D and Tangle Master 3D, were the top two most downloaded games in the U.S. App Store in Q2 2020. Rollic’s titles currently have more than 5 million mobile daily active users (DAUs) and 65 million mobile monthly active users (MAUs).

“We are excited to expand into the hyper-casual category with the acquisition of Rollic, one of the fastest growing hyper-casual developers and publishers worldwide in 2020, led by an incredibly creative team,” said Frank Gibeau, Chief Executive Officer of Zynga. “With Rollic, we are meaningfully growing our audience, expanding and diversifying our global advertising business, and adding to our game pipeline and developer network. Zynga and Rollic are well-positioned to grow faster together.”

“The Rollic team is proud to be joining Zynga,” said Burak Vardal, founder and Chief Executive Officer of Rollic. “Our expertise in hyper-casual is a seamless fit for Zynga’s proficiency in product management, data science, ad monetization and world-class publishing. With Rollic’s robust slate of existing and new hyper-casual games joining Zynga’s portfolio, we look forward to advancing our collective mission to connect the world through games.”

Zynga will acquire 80% of Rollic for $168 million in cash. The final upfront transaction consideration will also include customary closing adjustments and is expected to close on October 1, 2020. Over the next three years, Zynga will acquire the remaining 20% in equal installments at valuations based on specific profitability goals.

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