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iSoftBet pens Jinni Lotto casino content deal

George Miller

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iSoftBet pens Jinni Lotto casino content deal
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Agreement marks major expansion in new lottery operator’s casino offering

 

iSoftBet, the leading innovative slot supplier and content aggregator, has signed a deal with Jinni Lotto that will see its full portfolio of award-winning proprietary and GAP platform content go live with the lottery operator as part of its new casino offering.

Jinni Lotto customers will have access to iSoftBet’s market-leading Game Aggregation Platform (GAP) content from some of the iGaming’s biggest providers including Evolution Gaming, Red Rake, Pragmatic Play, Booming Games and Elk Studios.

The new lottery operator, that gained an Isle of Man licence in late 2018, will also be able to take advantage of iSoftBet’s selection of advanced marketing tools including the supplier’s latest real-time gamification innovation ‘In-Game’.

In-Game allows operators to use a series of cutting-edge customer engagement features that enhance the player experience and significantly boost retention rates. This includes jackpots, leaderboards based on achievements or points, or rewards in the form of cash bonuses or free rounds, symbol-based promotions across not only all iSoftBet games, but also more than 3,500 game titles available via iSoftBet’s GAP.

Michael Probert, Chief Commercial Officer at iSoftBet, said: “Jinno Lotto has an excellent proprietary platform, operates in a number of exciting markets and shares our philosophy of developing the best customer experience possible with a firm focus on mobile. They are committed to expanding their casino offering to offer the best games to their players and we’re delighted to sign this agreement with them.”

Liroy Tisona, Founder at Jinni Lotto, said: “We’re ecstatic about our partnership with iSoftBet, as the recent integration to their gaming software will allow us to offer our players more quality content. While both companies take pride in keeping the customer’s experience a top priority, we bring a fresh approach to the online gaming industry, as our day-to-day management of the business is entirely customer-centric.

“Our team carries years of industry experience and is very focused on delivering a product that is cutting edge and gives customers the ultimate gaming experience.

Once again, we are extremely pleased to sign with an industry leader such as iSoftBet and looking  forward to a long and fruitful relationship.”

 

About iSoftBet

iSoftBet is a premium online and mobile casino software and games supplier, providing leading gaming products to some of the world’s largest and most successful brands. With extensive experience and a comprehensive selection of best-performing games, iSoftBet is at the forefront of innovation and our tailor-made solutions are designed to meet our operator partners’ every need.

Our games suite includes a wide range of unparalleled proprietary video slots, table games, exclusive branded games from some of the world’s largest TV and movie production companies such as 24 and Paranormal Activity. iSoftBet games are built with using the latest technology including HTML5 desktop and mobile compatible software.

The iSoftBet offering includes a comprehensive back office system allowing operators to create bespoke promotions, offer a wide range of player bonuses and rewards, as well as harvest and track real-time game performance data. iSoftbet is committed to responsible gaming and complies with the most stringent global regulatory bodies. We are licensed in the UK and Alderney and are approved to distribute content in multiple regulated markets including Belgium, Italy, Spain, Portugal and Romania.

Industry News

Digitain Appoints Peter Nolan as its New Strategic Consultant

Niji Narayan

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Digitain Appoints Peter Nolan as its New Strategic Consultant
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Casino platform provider Digitain has appointed Peter Nolan as its new Strategic Consultant. Peter Nolan is having more than 20 years of experience in the iGaming industry.

Peter’s responsibilities at Digitain will include managing media relations, as well as consulting on B2B marketing, sales and business strategy.

“Digitain is a renowned market-leader with a widely acclaimed offering, and I’m immensely proud to join such an enthusiastic and skilled team as their Strategic Consultant. I look forward to helping the Digitain team consolidate the remarkable achievements to date, and help them to drive innovation, improve quality and deliver best-in-class customer satisfaction,” Peter Nolan said.

“With a wealth of experience working internationally for some of the industry’s most established businesses, we are thrilled to welcome Peter into the Digitain family. The knowledge and experience he brings to Digitain, gained in a corporate environment and also as a consultant, will deliver fantastic added value to our teams and business,” Suren Khachatryan, CCO of Digitain said.

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Industry News

IBIA and Speel Verantwoord sign cooperation agreement on betting and integrity

George Miller

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IBIA and Speel Verantwoord sign cooperation agreement on betting and integrity
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The International Betting Integrity Association (IBIA) and the Netherlands online gambling trade body Stichting Speel Verantwoord (SSV) have signed a partnership agreement providing a framework for cooperation and coordination between the two bodies. The memorandum of understanding (MoU) will see the associations work on projects aimed at promoting and establishing viable regulated betting markets with high consumer channelling and related consumer, sports and operator integrity protection measures. Joint activity will be particularly focused on the Netherlands as it moves towards the opening of its online gambling market from mid-2021.

Peter-Paul de Goeij, Managing Director of the SSV, said “There are a significant number of companies that are members of both associations and there is clear benefit for our two bodies from working closely in the lead up to the introduction of the remote gambling law. Whilst both associations welcome the opening of the market, the law places a number of restrictions on certain betting products on integrity grounds, which both the SSV and IBIA have questioned; there is a general concern about the impact on consumer channelisation and market viability.”

Khalid Ali, CEO of IBIA, said: “The Netherlands law presents a number of opportunities and challenges for operators concerning the availability of betting and related integrity issues. We will be seeking to work closely with the SSV to establish a working relationship with policymakers and other stakeholders to discuss those issues in more detail and to ensure that the market opening is successful. This includes supporting the licensing requirement for all sports betting operators to be a member of an integrity monitoring body, and where the Dutch law specifically mentions IBIA as a best practice model.”

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Industry News

Triple Cherry closes casino supply agreement with SekaBet

George Miller

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Triple Cherry closes casino supply agreement with SekaBet
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Triple Cherry, the video slot supplier company, continues its expansion around the world. SekaBet casino welcomes Triple Cherry games thanks to the signing of a significant deal between both companies.

Triple Cherry has a proven experience developing casino games, this fact is reflected at the developer’s portfolio. Each slot has a story behind and this is what the company wants to transmit through the detailed graphics, animations, maths and music.

SekaBet users will have the opportunity to enjoy the entire portfolio of video slots from Triple Cherry among which are the latest titles such as Starfall Mission, Carnaval do Rio or Monsters fear Bullets.

Juan Antonio Galindo, CEO of Triple Cherry commented: “​We are really pleased with this collaboration.The work by the SekaBet team has been very efficient and fast at all times. We are excited to have a place in this great casino and we hope to continue working together for a long time. ​”

Andreas Zimmerman, CEO of Sekabet said “​We are very happy to include Triple Cherry Slots in our wide range of Casino products. We are sure that our players will choose Triple Cherry Slots over others as they have a great quality product. I also would like mention that Triple Cherry Slots have been great to work with throughout the integration process, and we hope to enjoy a long and successful relationship as we grow our businesses together​.”

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