Connect with us
SIS

Asia

Esports Players League Aims for Accelerated Growth with Esports During the Lockdown, Enters into a Strategic Partnership with Paytm First Games

George Miller

Published

on

Esports Players League Aims for Accelerated Growth with Esports During the Lockdown, Enters into a Strategic Partnership with Paytm First Games
Reading Time: 2 minutes

 

Esports Players League (ESPL), the new global esports tournament network and platform has entered into a strategic partnership with Paytm First Games, India’s leading gaming destination.

Paytm First Games is India’s fastest growing gaming destination and sees more than half a million daily active gamers on the platform, spending anywhere between 30 to 45 minutes per session. It has witnessed 200 percent growth in the last month, with over 75,000 new users joining the platform every day. Paytm First Games is the digital gaming platform of Gamepind Entertainment Private Limited, which is a joint venture between AGTech Holdings Limited and One97 Communications Limited, which is the parent company of India’s largest digital payments & financial services platform Paytm (valued at $17 billion).

With its strong position, Paytm First Games will introduce ESPL’s unique, mobile and online focussed tournaments to gaming enthusiasts in India. It will oversee the rollout of ESPL’s amateur esports platform in India and execute tournaments, acquire users, secure local sponsorship and partnership deals, and create local media content. ESPL will support Paytm First Games’ efforts by delivering the complete tech solution, global sponsorships, media deals, and winning esports strategy. The first ESPL season is scheduled from May to November 2020.

ESPL’s tournaments platform is largely online focussed and is expected to gain traction in the current global COVID-19 pandemic situation that has forced more than 1 billion people to stay at home due to the various movement restrictions imposed by governments.

“India has over 300 million gamers and will roll out 5G connectivity in 2020, making the country a key market for ESPL’s rapidly expanding network of amateur esports tournaments that create a bedroom-to-champion pathway for online gamers,” said ESPL CEO Michael Broda. “We can’t think of a better-positioned partner than Paytm for our expansion into the highly-desirable Indian mobile gaming market.”

Sudhanshu Gupta, COO – Paytm First Games said, “As malls, movie theatres and popular hangout options shut down temporarily in the wake of the COVID-19 outbreak, online gaming is picking up as a popular option for stay at home entertainment. E-sporting is fast expanding its gamer base in India. Our partnership with ESPL focuses on grass-root amateur leagues and the mobile esports space. This partnership will help us to launch the unique esports tournaments in India that will further expand the online gaming landscape in India.”

ESPL is a global esports tournament platform provider focused on creating mobile and online ecosystems for amateur esports leagues globally. Through ESPL’s national franchise model, up-and-coming esports talents can easily participate in global competitions. By facilitating grassroots participation in what is a rapidly expanding market, ESPL has direct access and exposure to a large, valuable and often overlooked segment of the esports industry.

Phase one of ESPL’s global roll-out has yielded franchise partnership agreements in Southeast Asia and Latin America. ESPL also entered its first media partnership with eGG Network, the largest esports TV network in Southeast Asia and Australia that reaches approximately 100 million TV viewers. ESPL will announce additional key international partnerships soon.

ESPL is co-founded by former eSports.com CEO Michael Broda, Kin Wai Lau, founder of iCandy Interactive Limited (ASX: ICI), and Datuk Azrin Bin Mohd Noor of behavioral data and technology firm Sedania Innovator Berhad. eSports.com is a leading global esports media company, and iCandy Interactive is a mobile game developer that serves a community of 350 million gamers.

Asia

Hisense Announces Global Partnership With Fnatic Esports Organization

George Miller

Published

on

Hisense Announces Global Partnership With Fnatic Esports Organization
Reading Time: < 1 minute

 

Hisense, the global consumer electronics and home appliances market leader, today announced a multi-year partnership with esports organization, Fnatic. Through this partnership, the two companies will produce a variety of content, including product reviews, video collaborations and social engagement, each featuring Hisense appliances and Fnatic’s prominent teams.

“We are thrilled to partner with Fnatic, one of the world’s top esports organizations, in a joint effort to bring a better quality of life to Fnatic and esports fans,” said Alex Zhu, the Vice President of Hisense International. “We hope to make Hisense TV and home appliances truly their friend and right hand in life by constantly exploring the needs of fans, so as to allow them to focus on enjoying every moment of esports games. Supported by the unique VIDAA operation system that launched at Hisense TV, we are dedicated to bringing more esports and Fnatic content to our big screens for fans.”

Hisense provides reliable smart home appliances including televisions, refrigerators, air conditioners, washing machines, cooking appliances among many others, that meet the demands of modern consumers. As a part of the deal, all Fnatic facilities will be upgraded with Hisense products. Fnatic will also have access to Hisense’s global network of customers, allowing for a wider audience and the potential to build a stronger fan base. This partnership represents another strategic milestone in Fnatic’s continued expansion into China.

“We are proud to partner with Hisense, a forward-thinking, innovative company, that is committed to bringing happiness into the homes of millions of families,” said Sam Mathews, Founder and CEO of Fnatic. “As a trusted partner, we are excited to share this collaboration with our fans, players and creators.”

Continue Reading

Asia

Nagasaki Expects 6-12 Month Delay in IR Timeline

Niji Narayan

Published

on

Nagasaki Expects 6-12 Month Delay in IR Timeline
Reading Time: < 1 minute

 

The Nagasaki Prefectural Government has told its prefectural assembly that the national IR timeline will likely be delayed by 6-12 months, according to the information that it has been able to obtain.

Officially, the period in which prefectures and their consortium partners are supposed to submit their applications to the central government remains January-July of next year, but the repeated failure of the issuance of the final version of the IR Basic Plan has made it all but a foregone conclusion that there will be a delay of some length.

The Nagasaki local government’s information is that the licensing application period will be shifted to late 2021 or the first half of 2022.

Continue Reading

Asia

FBM donates 5,000 essential kits to Jeepney drivers

George Miller

Published

on

FBM donates 5,000 essential kits to Jeepney drivers
Reading Time: 2 minutes

 

FBM donated 5,000 essential kits to the Jeepney Drivers in Pasay, Paranaque, Manila and Quezon City. This initiative was coordinated together with PAGCOR – Philippines Amusement and Gaming Corporation and involved the four cities. Each kit contains food and health essential goods and this action will impact thousands of families greatly affected by the pandemic.

The Philippines counts with a community of Jeepney drivers composed by more than 500,000 professionals, but only a small percentage from this group has been allowed to operate currently due to the Covid-19 restrictions and effects. As a consequence, thousands of families are now struggling financially and that’s the reason why FBM contacted PAGCOR in order to take concrete action on this situation.

Rui Francisco, FBM´s founder, explains the purpose of this donation: “The Jeepneys are one of the symbols of the Philippines’ culture and economy. After understanding the dimension of this social problem, we decided to help the drivers´ families with a gesture that can have a real impact on the daily lives”, declared Rui Francisco.

“The Philippines played a major role in our growth and is one of the main markets responsible for our assertion as a leading global gaming brand, so this is our gesture of gratitude to give back to the people that is deeply connected with FBM”, mentioned the FBM founder.

The 5,000 essential kits were prepared by PAGCOR members and distributed by a team composed of PAGCOR volunteers and a few FBM team members. Each bag contains various food goods as well as health materials (masks and alcohol gel) to help these families facing their daily and basic needs.

FBM is a global gaming brand that has conquered the land-based casino market since 2001. With operations established in Asia, North America and Europe, the brand owns the leadership of the video bingo market and is committed to reinventing the slots segment.

Continue Reading
Advertisement
NSoft

Global Gaming Industry Newsletter – Weekly Digest (sent every Wednesday)

Please select all the ways you would like to hear from European Gaming Media and Events:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. Read more about European Gaming Media and Event's Privacy Policy and Terms of Service.

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.

Kasynos.Online