Industry News
Virtual bike races as hard as Tour de France, says expert
- Virtual cycle races take place of cancelled road races
- Big names like Chris Froome have been taking part
- Cycling data expert says virtual races are proving to be just as hard as the real thing
Virtual cycle racing is proving to be just as hard as road races such as the Tour de France, according to professional riders and a leading sports data analyst.
Races on virtual platforms such as Zwift and ROUVY have filled the void left by the cancellation of professional road races over the past few weeks, with big-name riders like Chris Froome and Olympic champion Greg Van Avermaet taking part in events such as the Digital Swiss 5, the Zwift Tour for All and the Team INEOS eRace on Zwift.
Together with a panel of cycling experts from bonusfinder.com, professional cycling coach and data scientist Philipp Diegner – who regularly analyses UCI WorldTour races – has assessed the publicly available performance data from more than 200 efforts made by pro riders in recent virtual races.
Although virtual races are up to six times shorter than road races, Diegner said they have proved to be just as difficult as road races and have caught some professionals off guard. âThe racing is short and particularly intense,â he explained. âIt is 45-90 minutes of racing instead of 3-6 hours. The consequence for the riders is that there is no opportunity to save energy like they have in road races, so they have to make prolonged, all-out efforts that push them to their physical limit.
âProfessionals are not necessarily used to this and it can be a shock to the system. Virtual racing is as hard as road racing; it is just that endurance is a more decisive factor in road racing, whereas virtual racing is one hour of pure, intense suffering.â
Pro rider Chris Hamilton, who rides for Team Sunweb, agreed with Diegner when he described one virtual race as âthe hardest thing I have ever doneâ.
Diegner selected the following 10 performances as the most impressive he has seen in the professional virtual races to date.
Rider | Team | Race | Time | Speed (avg km/h) | Power (avg watts) | W/kg (avg) | Ride Info Source |
Chris Hamilton | Team Sunweb | Digital Swiss 5 Race 5 | 01:00:13 | 37.7 | 393 | 6.05 | Strava |
Filippo Ganna | Team INEOS | Digital Swiss 5 Race 2 | 00:55:17 | 48.7 | 463 | 5.51 | Strava |
James Piccoli | Israel Start-Up Nation | Zwift Tour for All Stage 3 | 01:41:56 | 42.7 | 335 | 5.2 | Zwift Companion |
Louis Meintjes | NTT Pro Cycling | Zwift Tour for All Stage 5 | 01:23:40 | 33.3 | 323 | 5.7 | Zwift Companion |
Stefan De Bod | NTT Pro Cycling | Zwift Tour for All Stage 5 | 01:23:49 | 33.3 | 357 | 5.4 | Zwift Companion |
Nicolas Roche | Team Sunweb | Digital Swiss 5 Race 3 | 01:12:11 | 27.9 | 391 | 5.51 | Strava |
Pello Bilbao | Bahrain – McLaren | Zwift Tour for All Stage 3 | 01:42:39 | 42.4 | 330 | 5.5 | Zwift Companion |
Rohan Dennis | Team INEOS | Team INEOS eRace on Zwift | 00:58:01 | 29.2 | 373 | 5.18 | Zwift Companion |
Tobias Ludvigsson | Groupama – FDJ | Digital Swiss 5 Race 4 | 00:48:00 | 46 | 428 | 5.63 | Strava |
Nicolas Roche | Team Sunweb | Digital Swiss 5 Race 3 | 00:54:17 | 29.4 | 397 | 5.59 | Strava
|
Watts per kilogram is widely recognised as the most accurate barometer of effort in pro cycling. It takes the average power a rider produces over a set period of time and divides it by their weight in kilograms. The hardest road races require the winner to produce about 4/wkg over five hours. In virtual races, the winners have been nudging 6w/kg for between one hour and 1hr 45min.
Diegner said: âChris Hamilton only finished fourth in race five of the Digital Swiss 5 but riding for one hour at 6.05w/kg is world class. He rode the last 12 minutes at 6.58w/kg, which would win him most WorldTour mountain stages.
âJames Piccoliâs win on stage three of the Zwift Tour for All was a similarly amazing effort. He rode for one and a half hours at over 5w/kg and then kicked again and rode the last six minutes 25 seconds at 6.46w/kg. Thatâs unimaginable for amateur riders on Zwift.â
One lesson that emerged from the analysis was that the riders who are most successful on the road, such as Froome and 2019 Tour de France winner Egan Bernal, were not necessarily as effective in virtual races.
Diegner believes this was because successful road riders did not adjust to the nuances of virtual racing as well as others, but he expects them to start replicating their road success in virtual races with time and experience.
âTake Egan Bernal in the Team INEOS eRace on Zwift,â Diegner added. âHe wasnât competitive. That may be because he did not go all-out and was treating it as a training effort. But ultimately, once a rider with his capability gets used to the intensity, he will start winning like he does on the road.
âIt is similar with sprints. Someone like [former three-time world champion] Peter Sagan might not get virtual racing right to begin with, but when he learns when and how to expend his power, he will start winning with the same regularity as on the road. Knowing when to start the sprint and how to reach max power in online races is a skill that has to be developed.â
Industry News
Dutch Mental Health Care Calls for Total Ban on Online Gambling Advertising
The Dutch mental health service is calling for a total ban on online gambling advertisements in the Netherlands.
Although a ban on untargeted gambling advertisements and a ban on the use of role models has been in effect since 2023, a recent research by KRO-NCRVâs Pointer shows that (illegal) gambling companies and sports tipster platforms are still enticing young people via social media such as TikTok and Snapchat.
By using influencers and terms like âfree moneyâ, they try to attract a young audience and thus lower the threshold to start gambling. This concerns both legal online casinos and online casinos that do not have a license in the Netherlands. The Gaming Authority has started an investigation based on Pointerâs findings.
Pointerâs research shows that part of the gambling industry deliberately targets young people who are often susceptible to promises such as âfast moneyâ and the influence of role models. Ruth Peetoom, chair of the Dutch mental health service, compares this approach to that of the tobacco industry, where similar marketing strategies were used to get young people to smoke.
Despite the existing advertising ban, gambling companies continue to explore the boundaries of the law, according to Peetoom. The Dutch mental health and addiction care associations in the Netherlands therefore push for a total ban on online gambling advertising and stricter rules for the duty of care of gambling providers.
With the call for a total ban, the Dutch mental health care sector hopes to prevent further normalisation of gambling behaviour among young people and to protect them from the temptation and consequences of online gambling.
Compliance Updates
UKGC: Market impact data on gambling behaviour – operator data to Oct 2024
The Gambling Commission has published further data on the gambling industry in Great Britain.
This data, sourced from operators, reflects the period between March 2020 and September 2024, inclusive, and covers online and in-person gambling covering Licensed Betting Operators (LBOs) found on Britainâs high streets.
Comparison should not be made with the industry statistics dataset, as this dataset may include free bets and bonuses and does not include data from all operators.
This release compares Quarter 2 (Q2) of financial year 2024 to 2025, with Q2 of 2023 to 2024, looking at how the market has changed in comparative periods over a year.
The latest operator data shows:
- online total Gross Gambling Yield (GGY) in Q2 (July to September) was ÂŁ1.32 billion, an increase of 11 percent from Q2 the previous year. The overall number of total bets and/or spins increased 12 percent Year-on-Year (YoY), reaching a new peak for the third consecutive quarter of 25.2 billion, whilst the average monthly active accounts2 in the quarter increased 8 percent
- real event betting GGY increased by 6 percent YoY to ÂŁ453 million. The number of bets decreased 10 percent, while the average monthly active accounts in Q2 increased 9 percent
- slots GGY increased 16 percent to ÂŁ680 million YoY. The number of spins increased 13 percent to 23.3 billion while the average monthly active accounts in Q2 increased 16 percent to 4.4 million per month. Although this is a new peak for GGY in this dataset for the slots vertical, it should be noted that one operator has re-classified some of its products into the slot vertical this quarter, which has had an impact on the vertical data
- the number of online slots sessions lasting longer than an hour increased by 9 percent YoY to 10 million. The average session length remained at 17 minutes. Approximately 6.1 percent of all sessions lasted more than one hour compared to 6.6 percent in Q2 the previous year. The number of spins per session has fallen from 147 to 142 YOY, whilst the GGY per session has fallen from ÂŁ4.20 to ÂŁ4.13 in the equivalent timeframe
- LBO GGY decreased by 1 percent to ÂŁ533 million in Q2 2024 to 2025, compared to the same quarter last year, while the number of total bets and spins decreased by 0.1 percent to 3.1 billion.
Industry News
Petra Maria Poola Joins Xace as Group Commercial Director
Xace has announced that Petra Maria Poola has joined the company as Group Commercial Director.
Petra brings a wealth of experience from the iGaming industry having formerly held roles at several iGaming companies such as Yolo, Relax Gaming and SiGMA. She will lead the commercial growth of Xace and its group companies, including crypto and iGaming focused xda.io, helping to drive strategic initiatives across banking, fintech and iGaming solutions.
In her new role, she will mainly oversee the growth of the groupâs sales, marketing and account management functions, ensuring a cohesive strategy that supports Xaceâs ambitious expansion plans.
âI am incredibly excited to start this new chapter with Xace, and work alongside such a talented team and management. Transitioning into the fintech space, while still connected to iGaming, presents an exciting opportunity for growth and learning. Iâm looking forward to applying my expertise to help Xace and its group companies achieve new heights commercially, while gaining deeper insights into the fast-evolving world of fintech,â said Petra Maria Poola.
Reuben Abel, CEO of Xace, said: âPetraâs extensive background in the iGaming sector, combined with her commercial acumen, makes her a valuable addition to the Xace team. She will play a crucial role in expanding Xaceâs market presence and enhancing its suite of services tailored to the specific needs of the iGaming and fintech industries.â
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