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Sportradar Acquires MOCAP Analytics For AI-Powered Storytelling

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Sportradar Acquires MOCAP Analytics For AI-Powered Storytelling
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Sportradar US, LLC announced last weekend that it has acquired MOCAP Analytics, Inc. The acquisition combines Sportradar’s leadership in sports data with MOCAP’s expertise in AI-powered data storytelling. Together they will pursue new opportunities to develop player-tracking data products to engage NBA, NFL and other sports fans.

MOCAP Analytics has developed premiere AI-powered data storytelling software and algorithms for fan engagement and they have been creating rich NBA and NFL content for years. By combining their software and algorithms with our data and partnerships, our clients will be able to deliver snackable, visual and original content across all platforms and channels worldwide. Our Game Stories and Game Stream will be the first products to bring these experiences to life. This acquisition allows us to pursue an exciting area of growth where one thing is certain – fan discussion will never be the same.” – said Carsten Koerl, Founder and CEO, Sportradar.

MOCAP Analytics, founded in 2012 by Caltech PhDs, Arian Forouhar and Eldar Akhmetgaliyev, has created original sports content for years, starting through an agreement during the 2012-2013 season with their hometown Golden State Warriors, the first team to use their technology.

Sports storytelling is an area where machines and humans can work together to enrich the fan experience and stir conversation. We now have a unique position in the marketplace by combining unfettered access to player-tracking data, established partnerships spanning broad distribution channels, and powerful data storytelling capabilities. Teaming up with the global leader in this space allows us to stay on the cutting edge of sports and technology and to extend the reach of our data storytelling around the world.” – said Arian Forouhar, Co-Founder and CEO, MOCAP Analytics.

Since it was founded 16 years ago, Sportradar has served as a trusted resource to the most influential and notable sports and leagues. The company has partnered with the NFL, NBA, NHL, ITF, esports tournament organizer ESL, and many others worldwide. Leading broadcasters, digital publishers, app developers, teams and brands use Sportradar’s feeds and solutions to connect with fans. Sports Illustrated is the first to use Game Stream to deliver immersive 3D player-tracking experiences to NFL fans.

This season marks our first in partnership with Sportradar, who will serve as our Official Provider of Real-time NBA League Statistics,” said Ken DeGennaro, NBA Senior Vice President, Media Operations & Technology. “We look forward to continuing to work with the joint team as they deliver great data-driven stories to our fans in the U.S. and around the world.

 

ABOUT MOCAP ANALYTICS
MOCAP Analytics is a Silicon Valley tech start-up co-founded in 2012 by two Caltech PhDs. Beginning with its relationship with the hometown Golden State Warriors — an early adopter of the enabling tracking technology — they have become leaders in analyzing player-tracking and related data. MOCAP comprises a small but dedicated team of experienced and enthusiastic leaders in sports, technology, and entrepreneurship. They bring pedigree from some of the finest academic institutions and premier sports franchises. Now they’re focused on changing the way people think about, and view, sports. Their goal is to develop the premier sports analytics platform for fan engagement.
Technology is their focus and sports is their passion!

More information can be found at www.mocapanalytics.com

ABOUT SPORTRADAR
Sportradar is the global leader in understanding and leveraging the power of sports data and digital content for its clients around the world. We provide cutting-edge solutions and services to media companies, bookmakers, sports federations and state authorities.

Partnering with the likes of the International Tennis Federation (ITF), the National Football League (NFL) and the National Basketball Association (NBA) as their official data partner, we have provided numerous rights holders with the tools and services to unlock the full power and impact of their data. Besides being a market leading company in the sports betting and media industries, Sportradar also operates a unique Fraud Detection System (FDS) which is relied upon by law enforcement agencies as well as several sports federations, including World Rugby, the ICC and UEFA.

More than 1,000 businesses in over 80 countries rely on Sportradar’s data depth and quality services in their daily business. Headquartered in Switzerland, Sportradar has offices in 34 other cities and employs over 1,700 highly experienced staff worldwide.

More information can be found on www.sportradar.com.

 

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Jade Group Expands its Presence Across Asia as Jade Fantasy Cricket Hits Sri Lanka

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Sri Lanka’s cricket fervor has reached new heights with the launch of Jade Fantasy Cricket, an innovative platform that promises cricket enthusiasts an exhilarating experience like never before. Breaking barriers and setting new standards, Jade Fantasy Cricket brings the thrill of the game to the fingertips of millions across the island nation.

Gone are the days of merely cheering from the stands or living vicariously through televised matches. Now, ardent fans can immerse themselves in the world of cricket like never before, thanks to the revolutionary Jade Fantasy Cricket platform.

With just a few clicks on the website or the user-friendly Jade Fantasy Android Application, cricket aficionados can now craft their dream teams, strategize their plays, and compete against fellow enthusiasts for exciting cash prizes. It’s a game-changer for those who eat, sleep and breathe cricket.

“Jade Fantasy Cricket is not just another gaming platform; it’s a celebration of the sport that unites us all. We wanted to bring the thrill of cricket closer to home, allowing fans to engage with the game in ways they never thought possible,” Mr. Joe Pisano, CEO of Jade Group, said.

What sets Jade Fantasy Cricket apart is its commitment to user security and responsible gaming. The platform boasts robust KYC verification and authentication processes, ensuring the safety and security of every user.

Moreover, to prevent overindulgence and promote responsible gaming, Jade Fantasy Cricket offers advanced features like user limits, empowering users to enjoy the game responsibly.

But the excitement doesn’t stop there. Jade Fantasy Cricket offers more than just cash prizes. Daily bonuses, free practice games and the opportunity to bring fantasy dream teams to life await participants at every turn. It’s not just a game; it’s an experience designed to delight and inspire.

“We believe in fostering a community where cricket enthusiasts can come together, showcase their skills, and revel in the joy of the game. Our platform is more than just a means to win prizes; it’s a testament to the passion and spirit of cricket,” Mr. Pisano remarked.

As Jade Fantasy Cricket takes Sri Lanka by storm, it’s clear that the love for the sport knows no bounds. With an unparalleled gaming experience and the promise of unforgettable moments, Jade Fantasy Cricket is poised to become the ultimate destination for cricket enthusiasts nationwide.

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Fantasy Sports

Fantasy becomes reality for bet365 and Scout Gaming

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Fantasy becomes reality for bet365 and Scout Gaming
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bet365 has launched an exclusive new fantasy football game in partnership with Scout Gaming Group ahead of the 2023/24 Premier League season.

The free-to-play game is live now, with plenty of time for all new and eligible bet365 customers to register and select their squads. Managers are able to select their teams at any time, and continue to make changes right up until the first game of the Premier League season, when Burnley host Manchester City on Friday, August 11th.

The bet365 Fantasy Game boasts a huge prize pool for those leading managers who are still challenging at the top of the leaderboard come the end of the season. A staggering £500,000 is available for the top 10,000 ranking users, with the outright winner guaranteed the £50,000 top prize.

This is further enhanced with the addition of an extra £65,000 in monthly prizes for the top 1,000 ranking managers each month.

Within days of the game launching over 20,000 individual managers had already registered and selected their provisional teams. Both bet365 and SGG are thrilled by the early uptake, and expect many thousands more to have their squads assembled by the first Premier League game on August 11th

The game includes many unique features, which have been developed collaboratively by Scout Gaming Group and its partners. Fantasy football plays an integral role in every match day for players around the world, and by enhancing the player experience on bet365, both brands are bidding to increase engagement and enjoyment of the product.

A bet365 spokesperson said:

“The partnership with SGG has provided bet365 with an excellent, multi-country fantasy product, and we’re delighted to deliver a season-long fantasy football game to our customers.

“We’re excited to see how the season develops and which managers can land the monthly and outright cash prizes.”

Araz Heydariyehzadeh, Chief Commercial Officer at Scout Gaming Group said:

“We’re incredibly proud to have collaborated with bet365 on a game of this magnitude and quality. The support from numerous teams at bet365 has been outstanding throughout and continues to grow.

“Free-to-play games can be highly effective as part of a structured conversion strategy, and with Fantasy games proven ability to retain users and drive extra yields from sportsbook customers, we are very excited about the potential outcome and performance of the project.”

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Fantasy Sports

ESPN Launches New Fantasy Football Creative Campaign

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ESPN returns its Fantasy Football campaign ahead of the 2023 NFL season with new creative dedicated to the mantra, Only in Fantasy. Only on ESPN. The campaign – which runs July 17 to September 10 on ESPN platforms – features three new spots: Delivery, Commish and Steve.

“ESPN Fantasy Football creates connections and builds communities. In this campaign, we remind fans to continue playing ESPN Fantasy Football because it is the ultimate equalizer between people, and can help get you out of awkward situations. We’re excited to launch the campaign and get our millions of players ready for the upcoming season,” said Seth Ader, Vice President of Brand Marketing at ESPN.

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