Asia
Inside The Pocket launches WonderWins brand in India, as the exclusive Daily Fantasy partner of ESPNcricinfo
Inside The Pocket (ITP), the leading free-to-play (F2P) aggregation platform, has teamed up with the premier digital cricket platform ESPNcricinfo for an exclusive Free Daily Fantasy offering for users via its new WonderWins brand.
WonderWins is primed to debut ahead of this season’s IPL 2022, which begins on 26 March. This milestone collaboration between the two brands offers cricket fans a compelling and unique opportunity to engage with fantasy gaming as well as accessing match coverage, news, information, and analysis, and being part of the large community of cricket fans in India and the subcontinent to have this complete and well-rounded experience.
ESPNcricinfo is ESPN’s dedicated cricket site and app and the world’s largest source of cricketing information, match coverage, news and analysis. It is the go-to digital destination for international news, live scores, statistics and analysis for cricket fans worldwide and a pioneer in the digital sports media with a 29-year-old rich legacy.
By becoming the exclusive Daily Fantasy provider for ESPNcricinfo in India and the subcontinent, WonderWins brand will be able to connect with over 85 million discerning cricket fans on the ESPNcricinfo platform and further drive conversations with over 15 million highly engaged fans across its social media channels. WonderWins brand is live on android, iOS, and as a web-based platform.
Through this breakthrough agreement, WonderWins will be able to engage with fans through exciting fantasy gameplay, intelligent statistics, data analysis and customized content, offering fantasy gamers a robust experience and allowing them to understand the finer nuances of game-play to further drive significant marketing and enterprise value as WonderWins’ DFS and hyper-casual games evolve in the months and years to come.
ESPNcricinfo has already begun cascading bespoke content and communication, allowing players to discover the WonderWins platform and understanding of the product via intuitive light-touch education, and gameplay. In that sense, WonderWins can claim to have an unparalleled product portfolio that offers unrivaled opportunities to drive content and create lasting fan engagement levels.
Hussain Naqi, Founder of both WonderWins and Inside The Pocket, said: “We’re understandably delighted to have become ESPNcricinfo’s exclusive Daily Fantasy partner in India and subcontinent. It’s a genuine honor to have been chosen to roll out fantasy games for such a trusted and revered international partner, whose very name brings instant authenticity and credibility with the end user. The WonderWins app is ready to play!
“ESPN have been a brilliant and agile collaborator, organically wrapping WonderWins around their fantasy programming – from new article links to bespoke video programming and other product levers as we look forward to the much-anticipated IPL 2022 season ahead. It’s an exciting time and I’m thrilled to be over in India myself to witness the roll-out first hand.
“Our underlying platform is uniquely well-positioned to leverage this opportunity because we can diversify content, leverage consumer data and partition it for partners as the market’s shifting sands coalesce. Our multiple data partnerships deliver us unique consumer insights that will allow us to hyper-segment our audience communication over time, including for other sporting events like the World Cup 2022 football.”
Ramesh Kumar, VP & Head of ESPN Digital Media India, stated: “This is an exciting announcement, as now with this collaboration with WonderWins, ESPNcricinfo fans in India and the subcontinent region will be able to play and enjoy free fantasy on our platform, building a deeper engagement on ESPNcricinfo not just with the game-play but also with the enormous content that we will power to help users play intelligently. The timing is perfect with the exciting new season coming up and we are delighted to offer our new age cricket fans the right mix of information and entertainment for them to follow their favorite sport and teams. Consequently, we are now able to wrap an array of complementary programming and editorial content in the fantasy space around WonderWins, significantly boosting fan engagement around the game, as the new IPL season comes into sharp focus.
“It’s been fantastic to work with such like-minded, fan-first partners. The ESPNcricinfo and WonderWins Team have collaborated closely at every stage of the development and deployment process, making the integration as rapid and seamless as possible.”
With the broader F2P framework, Inside The Pocket intends to target both mature and emerging markets over the long-term, as the company bids to expand its progressive footprint into untapped territories. There, its proven international scope and flair for localization, promises to drive diversified fan engagement around targeted free-to-play sports games. Inside The Pocket’s open-aggregation approach offers the broadest and best-curated collection of games available from developers around the world, utilizing a single platform integration as a gateway to virtually unlimited content.
As the leading free-to-play aggregation platform for the gaming industry, Inside The Pocket is dedicated to being a top-of-the-funnel customer acquisition tool driving engagement through a range of content and games whose formats responsibly acquire and retain customers at low cost but also remain fully compliant as regulation continues to coalesce across regions from the U.S. to Asia, Africa and LATAM. Its agnostic platform offers a strategic solution which works territory-by-territory, educating uninitiated audiences with fully-integrated games.
Asia
JETSYNTHESYS WELCOMES GOPAL SRINIVASAN, MADHUSUDANAN R, AND ARJUN SANTHANAKRISHNAN AS CHENNAI FRANCHISE OWNERS FOR GLOBAL E-CRICKET PREMIER LEAGUE SEASON 2
JetSynthesys, a global leader in digital entertainment and technology, announces the addition of prominent industry leaders including Gopal Srinivasan, Chairman of TVS Capital Funds Limited, Madhusudanan R, Co-founder of M2P Fintech and Arjun Santhanakrishnan, Group CEO of GS Global as the team owners for the Chennai franchise in the second season of its popular IP, Global e-Cricket Premier League (GEPL).
Gopal Srinivasan, Madhusudanan R and Arjun Santhanakrishnan bring a wealth of expertise to GEPL’s growing ecosystem. Their acquisition of the Chennai franchise sheds light on the city’s deep-rooted connection to cricket, a sport that goes beyond entertainment to serve as a cornerstone of Chennai’s cultural identity. Their leadership and vision, coupled with their passion for innovation, will be instrumental in shaping the future of cricket esports in India and beyond.
The Global Esports Premier League (GEPL), hosted on the mobile app Real Cricket, JetSynthesys’ category-defining cricket video game, delivers the most authentic, immersive, and feature-rich cricket simulation experience for mobile users. Last year’s tournament attracted over 200,000 registrations and culminated in a rigorous selection process that identified the top 64 players who formed eight teams. The action-packed finale saw these eight teams play-off each other in and compete for global esports glory. With cumulative multiplatform reach of 70mn+, GEPL S1 was also streamed on JioCinema and witnessed a significant viewership of over 1.1mn+ mins.
Mr. Rajan Navani, CEO and founder, JetSynthesys, expressed his enthusiasm about these developments, “We are incredibly excited to have Gopal Srinivasan, Madhusudanan R and Arjun Santhanakrishnan join as the team owners of Chennai franchise. Their combined experience brings a fresh perspective that aligns perfectly with our vision to push the boundaries of cricket esports globally. Their involvement strengthens our resolve to not just grow GEPL, but to create an entire ecosystem where gaming, technology, and cricket intersect to inspire a new generation of gamers.”
The new team owners also shared their excitement about joining the league.
Mr. Gopal Srinivasan commented, “As a firm believer in the transformative power of technology, I’m happy to support the Global e-Cricket Premier League and the Chennai franchise. Esports offers a unique platform to nurture talent and foster inclusion. I look forward to witnessing the incredible skills and passion of our players and expanding India’s influence in the global esports landscape.”
Mr. Madhusudanan R added, “Cricket has always been a unifying force in India, and esports is rapidly transforming how we connect with the sport. Being part of the Chennai franchise in the GEPL allows us to tap into a growing digital audience and offer them a platform to showcase their skills. I am excited about the potential this league holds for fostering talent and pushing the boundaries of competitive eCricket.”
Mr. Arjun Santhanakrishnan said, “eCricket is redefining the boundaries of sports, and I am thrilled to be a part of this journey with the Chennai franchise in the Global e-Cricket Premier League. The blend of cricket, technology, and esports is creating new opportunities for fan engagement and innovation, and I look forward to witnessing the next generation of esports talent from Chennai rise on the global stage.”
Mr. Rohit Potphode, CEO & League Commissioner of GEPL, enthused on the occasion, “We are thrilled to have Gopal Srinivasan, Madhusudanan R and Arjun Santhanakrishnanonboard as the franchise team owners for Chennai. Their participation adds immense value to the league, not just from a leadership standpoint but in terms of fostering innovation and new opportunities for players. As we look ahead to Season 2, we are working hard to expand the league’s footprint and deliver an unparalleled competitive experience that will captivate both players and fans alike.”
The second season of GEPL is set to introduce an expanded team format, new league guidelines, and a more intense competitive framework, building on the success of Season 1. Real Cricket 24 continues to set the standard for cricket simulation with nuanced mechanics, challenging gameplay, and a focus on strategy. The finals for GEPL Season 2 are scheduled for January 2025, where the top teams will once again compete for the prestigious title of ‘e-Cricket Icon’ on a global stage.
Asia
SuperGaming Announces IIT Homegrown Qualifiers Winners; Teams Advance to Compete for ₹2 Crore Prize Pool
Pune, India, 11th December 2024 – SuperGaming is proud to announce the winners of the IIT Homegrown Qualifiers, showcasing India’s emerging esports talent.
The winning teams are:
- Team Rogue – ₹6 Lakhs
- DGE – ₹3 Lakhs
- Moggers – ₹1.5 Lakhs
Sankalp ‘Frosty’ Kore was named the MVP of the tournament with an impressive 43 Kills, taking home a cash prize of ₹1 Lakh for his exceptional performance.
These top teams have secured their spots in the IIT LAN finale, where they will compete for a massive ₹2 Crore prize pool.
In a related highlight, the recent playtest in the Philippines saw Kalidiman Esports emerge victorious, earning their place in the LAN finale and adding an international flair to the competition.
The next segment of the tournament is the IIT Nationals Qualifiers, where players will represent their respective states. Registrations for IIT Nationals Qualifiers (State Open Circuit) are now open. This stage features a prize pool of ₹10,00,000, with the top two teams advancing to the IIT LAN Finale.
Players can register here: https://forms.gle/6MFp6bdeZss22bd97
Through its ‘Clutch India Movement’ SuperGaming continues to elevate the Indian gaming ecosystem by nurturing homegrown talent. This initiative aims to empower homegrown players to compete and excel whilst driving India’s rise in the thriving global gaming industry.
Asia
Delasport Teams Up with Betable Group in UK and Philippines Partnership
Leading iGaming supplier Delasport has agreed a strategic partnership with Betable Group, that will see the pair working closely together in both the UK and the Philippines.
The deal means Betable Group brands in both markets will gain access to Delasport’s comprehensive sportsbook solution, on top of the existing Betable Gaming platform that offers both casino and bingo.
The strategic partnership will initially launch in the Philippines, before expanding to the UK shortly.
“This partnership is a win-win-win for Delasport, Betable, and their customers,” said Delasport’s CEO Oren Cohen Shwartz. “The UK and the Philippines are extremely appealing markets – one is mature and developed, while the other is emerging and full of potential. Thanks to Betable’s professionalism and reach, we can now quickly deliver our award-winning solution to more operators worldwide.”
Charlie Noble, COO at Betable Group, added: “Integrating Delasport’s sportsbook product now allows our partner operators in the UK and the Philippines to offer players a complete gaming experience. We’ve been extremely impressed by Delasport’s sportsbook product, and this partnership underlines our commitment to delivering the very best to both our operator partners and the end user.”
Delasport’s Plug & Play iFrame solution is an operator favourite, due to a range of unique features that sport bettors love to engage with.
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